Recycling And Redesigning Logos

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Recycling and Redesigning Logos

Author : Michael Hodgson
Publisher : Rockport Publishers
ISBN 13 : 1610580699
Total Pages : 197 pages
Book Rating : 4.6/5 (15 download)

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Book Synopsis Recycling and Redesigning Logos by : Michael Hodgson

Download or read book Recycling and Redesigning Logos written by Michael Hodgson and published by Rockport Publishers. This book was released on 2010-09-01 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Redesigns are part of every designer’s repertoire, but sometimes getting inspired or motivated to redesign an existing logo can be challenging and cumbersome. The goal of maintaining equity by using existing elements in new ways and combining them with new elements is akin to the task of “recycling” In other words – how do designers improve and recreate identities without throwing out the usable stuff that is makes up the existing brand? Recycling and Redesigning Logos demonstrates the strategies and processes of successful redesigns and shows readers how to build on the equity the brand already retains to create a fresh look. The case studies feature before and afters of the logos and discuss why the redesign was necessary and demonstrate how to reuse, reformat and build on the ingredients, materials and essence that is already there.

Beyond Recycling

Author : Paul Micklethwaite
Publisher : Routledge
ISBN 13 : 1000381854
Total Pages : 169 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Beyond Recycling by : Paul Micklethwaite

Download or read book Beyond Recycling written by Paul Micklethwaite and published by Routledge. This book was released on 2021-05-27 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beyond Recycling critically explores unasked questions around recycling and its prominent position in contemporary thinking about sustainability. It examines and challenges assumptions about why we appear to have so wholeheartedly committed to recycling as a cultural project. Recycling has become a commonplace notion and widespread practice. Yet its social, cultural and even environmental value has not been considered carefully enough. This book considers recycling as a contemporary cultural idea related to – but not wholly defined by – our response to material waste. It seeks to reclaim recycling from the environmentalists and waste management specialists, to explore the role it plays in wider contemporary discourse. As we become increasingly satiated, and in many cases sickened, by the excesses of modern consumerism, we are rethinking our relationship with the physical stuff that fills our lives. Dissatisfied with empty materialism, we seek new ways to reuse our material culture. Recycling, turning something considered to be waste into something with renewed value, is our primary collective response to the problems arising from consumption; and it is ripe for critical examination. Beyond Recycling is a fascinating read for conscious consumers and students in the creative arts, design, cultural studies, sustainability and environmental studies.

Redesigning Logos

Author : Sahoqiang Wang
Publisher : Hoaki
ISBN 13 : 9788419220783
Total Pages : 0 pages
Book Rating : 4.2/5 (27 download)

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Book Synopsis Redesigning Logos by : Sahoqiang Wang

Download or read book Redesigning Logos written by Sahoqiang Wang and published by Hoaki. This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to the world of logo redesign showcasing a wide collection of case studies and the best examples of logo redesign from around the world In today's dynamic world, brands must evolve and adapt to stay relevant. The logo, once a static symbol, now plays a pivotal role in brand identities that react, engage, and withstand the test of time. This book explores a wealth of examples of this currently highly demanded kind of project, where designers tackle the challenge of revitalizing brands and crafting intelligent, flexible identities within ever-changing market landscapes, incorporating new strategic elements while ensuring the essence of the brand remains intact. In this comprehensive guide, now in paperback, renowned editor Wang Shaoqiang presents a wide collection of the best case-study examples of logo redesign from around the world. Through in-depth interviews with leading logo studios, designers share their creative processes, providing valuable insights into their unique approaches. The book delves into the fundamental questions that drive logo design: What is the brand's core challenge? How can the logo stand out in a crowded space? What emotions and messages should it convey? How can it continue to evolve over time? It displays the limitless possibilities of what a logo can be, presenting bold and innovative concepts, examining the relationship between form and function. With stunning images and thought-provoking content, it takes readers on a journey through the transformative power of logo redesign. Whether you're a designer seeking inspiration or a brand owner navigating the complexities of logo redesign, this book offers a wealth of knowledge and inspiration and is an essential resource for anyone passionate about the art of logo design and its profound impact on the world of branding.

999 Logo Design Elements

Author : Daniel Donnelly
Publisher :
ISBN 13 : 1610580311
Total Pages : 212 pages
Book Rating : 4.6/5 (15 download)

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Book Synopsis 999 Logo Design Elements by : Daniel Donnelly

Download or read book 999 Logo Design Elements written by Daniel Donnelly and published by . This book was released on 2011 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each logo element in 999 Logo Design Elements is a distinct and standalone piece that offers designers the capability to develop hundreds of thousands of logo variations on themes. The elements include banners, arrows, ovals, swooshes, geometric shapes, and hundreds of creative parts that can be pulled together to create original logo designs. Featured throughout the book are examples of logos and identities built with elements from the book.also includes links to all of the resources included in the book for easy access to books, tutorials, and websites focused on logo design. Graphic editing software, such as Adobe Photoshop(R) and Illustrator(R), are required.

Redesigning Logos

Author : Wang Shaoqiang
Publisher :
ISBN 13 : 9789887449249
Total Pages : 0 pages
Book Rating : 4.4/5 (492 download)

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Book Synopsis Redesigning Logos by : Wang Shaoqiang

Download or read book Redesigning Logos written by Wang Shaoqiang and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "At some point or another in the life of a company comes that time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated or it may be necessary to adapt it to a digital environment that did not exist when it was created, or perhaps another element must be incorporated, or the company is diversifying and the logo must reflect it. When that time comes it is important to take into account several factors so as not to lose the general brand image of the company, and so that the public continues to recognize it, or to make it responsive so that it adapts easily to different media and devices--print media, computer, mobile, tablets, etc. This book presents some of the best examples of logo redesigns and provides valuable information on how designers have arrived at that solution."--From Amazon website.

Logos Redesigned

Author : David E. Carter
Publisher : Harper Collins
ISBN 13 : 0060748052
Total Pages : 196 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis Logos Redesigned by : David E. Carter

Download or read book Logos Redesigned written by David E. Carter and published by Harper Collins. This book was released on 2005-07-05 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: A company's logo is the most important component of its brand identity. So why would a company ever change its logo? Because things change -- the competition, the times, even the company itself. And the company whose logo does not reflect present realities is at a marketing disadvantage. In this comprehensively illustrated compendium, David E. Carter shows 200 corporate logo changes, and then discusses each. You'll see everything from minor "evolutionary" changes to complete "revolutionary" changes where the old logo has been discarded and a totally new one designed. Examples of the ultimate logo changes -- where a new corporate name has been adopted -- are also included in this book. Packed with case studies on logo redesign, it features companies both large and small, and from a diverse array of industries -- global firms such as Apple Computer, UPS, and Time Warner, as well as small firms who compete, no less vigorously, in their own arenas. This essential resource will be invaluable to designers, ad creatives, marketing people, and corporate executives whose task it is to keep their firms competitive in this changing world.

Graphic Content

Author : Brian Singer
Publisher : Simon and Schuster
ISBN 13 : 1440333319
Total Pages : 350 pages
Book Rating : 4.4/5 (43 download)

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Book Synopsis Graphic Content by : Brian Singer

Download or read book Graphic Content written by Brian Singer and published by Simon and Schuster. This book was released on 2014-02-07 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: 63 top creatives speak out on art, inspiration, life, and random things that happened. "We watched as 60 yards away this man fought for his life. And I felt like a coward." "The pole they have behind the spot in the parallel parking test? Yeah, I hit that." "I pretty much punched her in the face with the palm of my hand." "Then, with his usual perfect timing, Belushi crashed through the French doors, looking for the cognac." "It was at that moment that a duck shit directly into my mouth." Find out who said it, inside.

Intersectional Feminism in the Age of Transnationalism

Author : Olga Bezhanova
Publisher : Rowman & Littlefield
ISBN 13 : 1793619441
Total Pages : 243 pages
Book Rating : 4.7/5 (936 download)

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Book Synopsis Intersectional Feminism in the Age of Transnationalism by : Olga Bezhanova

Download or read book Intersectional Feminism in the Age of Transnationalism written by Olga Bezhanova and published by Rowman & Littlefield. This book was released on 2021-02-17 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intersectional Feminism in the Age of Transnationalism: Voices from the Margins explores the limitations of the transnationalist approach to feminism and questions the neoliberal emphasis on individual freedom and consumer choice as the central goals of feminist activism. The contributions to the volume discuss such varied topics as fiction by Edwidge Dandicat, Judith Ortiz-Cofer, and Diamela Eltit; visual art of Laura Aguilar and Maruja Mallo; films directed by Lucrecia Martel; a TV series based on a novel by María Dueñas; the art-activism of Ani Ganzala and Zinha Franco; and the philosophical thought of Gloria Anzaldúa. All chapters proceed from the belief in the continued usefulness of intersectionality as a valuable category of critical analysis that is particularly necessary at the time when the effects of neoliberal globalization are undermining many familiar categories of critical inquiry.

Recycling and Redesigning Logos

Author : Michael Hodgson
Publisher : Rockport Publishers
ISBN 13 : 9781592536115
Total Pages : 192 pages
Book Rating : 4.5/5 (361 download)

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Book Synopsis Recycling and Redesigning Logos by : Michael Hodgson

Download or read book Recycling and Redesigning Logos written by Michael Hodgson and published by Rockport Publishers. This book was released on 2010-09-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Redesigns are part of every designer’s repertoire, but sometimes getting inspired or motivated to redesign an existing logo can be challenging and cumbersome. The goal of maintaining equity by using existing elements in new ways and combining them with new elements is akin to the task of “recycling” In other words – how do designers improve and recreate identities without throwing out the usable stuff that is makes up the existing brand? Recycling and Redesigning Logos demonstrates the strategies and processes of successful redesigns and shows readers how to build on the equity the brand already retains to create a fresh look. The case studies feature before and afters of the logos and discuss why the redesign was necessary and demonstrate how to reuse, reformat and build on the ingredients, materials and essence that is already there.

Southern Innovator Magazine Issue 5: Waste and Recycling

Author : David South, Editor and Writer
Publisher : DSConsulting
ISBN 13 : 0992021715
Total Pages : 60 pages
Book Rating : 4.9/5 (92 download)

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Book Synopsis Southern Innovator Magazine Issue 5: Waste and Recycling by : David South, Editor and Writer

Download or read book Southern Innovator Magazine Issue 5: Waste and Recycling written by David South, Editor and Writer and published by DSConsulting. This book was released on 2014-02-17 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Launched in May 2011, the new global magazine Southern Innovator is about the people across the global South shaping our new world, eradicating poverty and working towards the achievement of the Millennium Development Goals (MDGs). They are the innovators. Issue 1 covered the theme of mobile phones and information technology. Issue 2 covered the theme of youth and entrepreneurship. Issue 3 covered the theme of agribusiness and food security. Issue 4 covered the theme of cities and urbanization. Issue 5 covers the theme of waste and recycling.

The Sustainability Debate

Author : Martina Topić
Publisher : Emerald Group Publishing
ISBN 13 : 1800437803
Total Pages : 173 pages
Book Rating : 4.8/5 (4 download)

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Book Synopsis The Sustainability Debate by : Martina Topić

Download or read book The Sustainability Debate written by Martina Topić and published by Emerald Group Publishing. This book was released on 2021-03-25 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book goes beyond environmental protection and looks at sustainability by predominantly focusing on human and social sustainability and this focus is carried into sections of the book that discuss sustainable policies, media and gender. The book takes an academic and practitioner approach.

Designing Brand Identity

Author : Alina Wheeler
Publisher : John Wiley & Sons
ISBN 13 : 1118418743
Total Pages : 338 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Designing Brand Identity by : Alina Wheeler

Download or read book Designing Brand Identity written by Alina Wheeler and published by John Wiley & Sons. This book was released on 2012-10-11 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity

Designing Logos

Author : Jack Gernsheimer
Publisher : Allworth
ISBN 13 : 9781581156492
Total Pages : 224 pages
Book Rating : 4.1/5 (564 download)

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Book Synopsis Designing Logos by : Jack Gernsheimer

Download or read book Designing Logos written by Jack Gernsheimer and published by Allworth. This book was released on 2008-10-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to design great logos, step by step by step. * Lavishly illustrated with 750 color images * How-tos, case studies, and detailed analysis of well-known logos What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.

Designing with Plastics

Author : P. R. Lewis
Publisher : iSmithers Rapra Publishing
ISBN 13 : 9780902348752
Total Pages : 116 pages
Book Rating : 4.3/5 (487 download)

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Book Synopsis Designing with Plastics by : P. R. Lewis

Download or read book Designing with Plastics written by P. R. Lewis and published by iSmithers Rapra Publishing. This book was released on 1993 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this report Dr Lewis surveys the current state of the art in designing with plastics, in terms of materials properties and processing technologies. He also considers the legal implications of intellectual property and product liability, as well as ergonomic and aesthetic design, parts consolidation and recyclability. His review is supported throughout by references to key processes and applications, including many well known consumer products, and further information can be derived from the 435 abstracts of published papers which complete the report.

Packaging for Sustainability

Author : Karli Verghese
Publisher : Springer Science & Business Media
ISBN 13 : 0857299875
Total Pages : 390 pages
Book Rating : 4.8/5 (572 download)

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Book Synopsis Packaging for Sustainability by : Karli Verghese

Download or read book Packaging for Sustainability written by Karli Verghese and published by Springer Science & Business Media. This book was released on 2012-03-17 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This concise and readable handbook for practitioners who are trying to implement sustainability strategies for packaging deploys industry case studies throughout to illustrate possible applications and scenarios in a sector under growing regulatory pressure.

User Experience in the Age of Sustainability

Author : Kem-Laurin Kramer
Publisher : Elsevier
ISBN 13 : 0123877954
Total Pages : 225 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis User Experience in the Age of Sustainability by : Kem-Laurin Kramer

Download or read book User Experience in the Age of Sustainability written by Kem-Laurin Kramer and published by Elsevier. This book was released on 2012-05-25 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: User Experience in the Age of Sustainability focuses on the economic, sociological and environmental movement in business to make all products including digital ones more sustainable. Not only are businesses finding a significant ROI from these choices, customers are demanding this responsible behaviour. The author looks at user experience practice through the lens of sustainability whether it be a smart phone, service - based subscription solutions or sustainable packaging to expose the ways in which user researchers and designers can begin to connect to the sustainability not merely as a theoretical. This book has a practical take on the matter providing a framework along with case studies and personal stories from doing this work successfully. Both hardware and software design are covered. Learn about the fundamentals of sustainability and how it can change the future of user experience professionals Learn how to integrate sustainability into designs with a solid framework using user research methodology, techniques, and purposeful metrics Find out how to integrate sustainability frameworks into the software and product development cycles Find out how sustainability applies to mobile and digital products with discussions on user messaging, dematerialization, and efficient design See how companies have made it work with case studies

Discard Studies

Author : Max Liboiron
Publisher : MIT Press
ISBN 13 : 0262369516
Total Pages : 225 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Discard Studies by : Max Liboiron

Download or read book Discard Studies written by Max Liboiron and published by MIT Press. This book was released on 2022-05-24 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: An argument that social, political, and economic systems maintain power by discarding certain people, places, and things. Discard studies is an emerging field that looks at waste and wasting broadly construed. Rather than focusing on waste and trash as the primary objects of study, discard studies looks at wider systems of waste and wasting to explore how some materials, practices, regions, and people are valued or devalued, becoming dominant or disposable. In this book, Max Liboiron and Josh Lepawsky argue that social, political, and economic systems maintain power by discarding certain people, places, and things. They show how the theories and methods of discard studies can be applied in a variety of cases, many of which do not involve waste, trash, or pollution. Liboiron and Lepawsky consider the partiality of knowledge and offer a theory of scale, exploring the myth that most waste is municipal solid waste produced by consumers; discuss peripheries, centers, and power, using content moderation as an example of how dominant systems find ways to discard; and use theories of difference to show that universalism, stereotypes, and inclusion all have politics of discard and even purification—as exemplified in “inclusive” efforts to broaden the Black Lives Matter movement. Finally, they develop a theory of change by considering “wasting well,” outlining techniques, methods, and propositions for a justice-oriented discard studies that keeps power in view.