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Book Synopsis Psychology of Color by : IntroBooks Team
Download or read book Psychology of Color written by IntroBooks Team and published by IntroBooks. This book was released on 2019-12-04 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of color psychology as a subject is considered to be one of the newest branches in psychology. Color Psychology is defined as the science or the study of the effects that colors tend to have over the moods, behaviors or feelings of the people. Color psychology is used in various fields because of the effects that colors tend to have over different determinants of human behavior. Color Psychology is considered to be a part of modern psychology. Colors help in determining the various unclear perceptions. There is no direct relation between the perception and color however they greatly complement each other. Colors help in improvising the effectiveness of the placebos. Color Psychology is widely used in the field of marketing and branding. The big companies and business consider color as an important part of their marketing strategy due to the fact that the colors of their products, goods, and services highly affect the perceptions and emotions of their customers which as a result determines the purchase rates of the products, goods or services. Colors have been used for treating the illnesses of the people which is known as Chromotherapy. Colors also affect the performing ability of an individual. A relation exists between the color and the time. Hence, it can be said that the color psychology is used in diverse fields and constitutes an important part of our lives.
Download or read book Bright Signals written by Susan Murray and published by Duke University Press. This book was released on 2018-07-26 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: First demonstrated in 1928, color television remained little more than a novelty for decades as the industry struggled with the considerable technical, regulatory, commercial, and cultural complications posed by the medium. Only fully adopted by all three networks in the 1960s, color television was imagined as a new way of seeing that was distinct from both monochrome television and other forms of color media. It also inspired compelling popular, scientific, and industry conversations about the use and meaning of color and its effects on emotions, vision, and desire. In Bright Signals Susan Murray traces these wide-ranging debates within and beyond the television industry, positioning the story of color television, which was replete with false starts, failure, and ingenuity, as central to the broader history of twentieth-century visual culture. In so doing, she shows how color television disrupted and reframed the very idea of television while it simultaneously revealed the tensions about technology's relationship to consumerism, human sight, and the natural world.
Book Synopsis All the Colors of Life by : Shirley J. Wenrich
Download or read book All the Colors of Life written by Shirley J. Wenrich and published by BalboaPress. This book was released on 2013-02-15 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: There have been many qualities obtained over the years, including work and positions of leadership in several nonprofit organizations. Also a deep interest in color and design, ranging from the ownership in two art shops that bridged the gap between art gallery and a craft shop, with quality and variety. This led to set design for a local theater and interior design that I love. However, the greatest achievement, besides raising four children, was my participation in the Harmonic Convergence. This took place in 1987, and the best place to be was the only sacred site east of the Mississippi at the Serpent Mounds in Ohio. Since I needed an active part, I was The Hug Lady and met people from all over the world. Whatever we did, it helped, because the Berlin Wall came down within three years, and it was the beginning of the end of Communism. I enjoy anything I can do to help others.
Book Synopsis Color Psychology and Color Therapy by : Faber Birren
Download or read book Color Psychology and Color Therapy written by Faber Birren and published by . This book was released on 1961 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed study of the various sources and biological and emotional uses of color in all phases of human existence by a leading researcher in the field. Includes information on color symbolism of American Indians, the Egyptians, the Iliad, the Odyssey. Also includes symbolism of and healing power of the colors blue, green, red and yellow.
Book Synopsis Psychology of Color by : Jesse Charles Fremont Grumbine
Download or read book Psychology of Color written by Jesse Charles Fremont Grumbine and published by . This book was released on 1921 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Color Code written by Taylor Hartman and published by Scribner Book Company. This book was released on 1998 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A psychologist uses the primary colors to represent four different personality types and presents a simple, fun, and sophisticated personality questionnaire.
Book Synopsis The Psychology of Color and Design by : Deborah T. Sharpe
Download or read book The Psychology of Color and Design written by Deborah T. Sharpe and published by Rl Innactive Titles. This book was released on 1975 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: To find more information about Rowman and Littlefield titles, please visit www.rowmanlittlefield.com.
Book Synopsis Handbook of Color Psychology by : Andrew J. Elliot
Download or read book Handbook of Color Psychology written by Andrew J. Elliot and published by Cambridge University Press. This book was released on 2015-12-17 with total page 1737 pages. Available in PDF, EPUB and Kindle. Book excerpt: We perceive color everywhere and on everything that we encounter in daily life. Color science has progressed to the point where a great deal is known about the mechanics, evolution, and development of color vision, but less is known about the relation between color vision and psychology. However, color psychology is now a burgeoning, exciting area and this Handbook provides comprehensive coverage of emerging theory and research. Top scholars in the field provide rigorous overviews of work on color categorization, color symbolism and association, color preference, reciprocal relations between color perception and psychological functioning, and variations and deficiencies in color perception. The Handbook of Color Psychology seeks to facilitate cross-fertilization among researchers, both within and across disciplines and areas of research, and is an essential resource for anyone interested in color psychology in both theoretical and applied areas of study.
Book Synopsis Colors and Their Character by : Benjamin Jan Kouwer
Download or read book Colors and Their Character written by Benjamin Jan Kouwer and published by Springer Science & Business Media. This book was released on 2013-06-29 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Psy-Color-Gy a Motivational Research Study on Television Commercials in Color, Appendix A - how to Make Better Use of Color by :
Download or read book Psy-Color-Gy a Motivational Research Study on Television Commercials in Color, Appendix A - how to Make Better Use of Color written by and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Color Ordered written by Rolf G. Kuehni and published by Oxford University Press. This book was released on 2008-01-09 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since antiquity, people have searched for a way to understand the colors we see-what they are, how many there are, and how they can be systematically identified and arranged in some kind of order. How to order colors is not merely a philosophical question, it also has many practical applications in art, design, and commerce. Our intense interest in color and its myriad practical applications have led people throughout history to develop many systems to characterize and order it. The number of color order systems developed throughout history is unknown but ranges in the hundreds. Many are no longer used, but continue to be of historical interest. Despite wrong turns and slow progress, our understanding of color and its order has improved steadily. Although full understanding continues to elude us, it seems clear that it will ultimately come from research in neurobiology, perception and consciousness. Color Ordered is a comprehensive, in-depth compendium of over 170 systems, dating from antiquity to the present. In it, Rolf Kuehni and Andreas Schwarz present a history and categorization of color systems, describe each one using original figures and schematic drawings, and provide a broad review of the underlying theory. Included are a brief overview of color vision and a synthesis of the various systems. This volume is a unique and valuable resource for researchers in color vision, and visual perception, as well as for neuroscientists, art historians, artists, and designers.
Book Synopsis Color Therapy Plain & Simple by : Nina Ashby
Download or read book Color Therapy Plain & Simple written by Nina Ashby and published by Red Wheel/Weiser. This book was released on 2018 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a full spectrum of information from the practical to the spiritual. Find out how to decorate with color to create specific moods. Learn how to dress for success and interpret others' personalities by the colors they wear. Improve your health by using colored lights and color-based meditations and visualizations and eating foods of certain color.
Book Synopsis Colour Psychology Today by : June McLeod
Download or read book Colour Psychology Today written by June McLeod and published by John Hunt Publishing. This book was released on 2016-12-09 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colour Psychology Today reveals new colour psychology information that comes from the author's pioneering research and studies on colour. The book discloses unique knowledge on how colour psychology impacts on the business world and the individual, borne out of the author's extensive work as a colour consultant and trainer that spans more than thirty years. Colour Psychology Today is unlike any other colour psychology book available. It is a 'must have' for colour enthusiasts, branding experts, marketeers, advertising execs, graphic designers, and anyone who would like to expand and develop the application of colour in their field of work.
Book Synopsis The Beginner's Guide to Colour Psychology by : Angela Wright
Download or read book The Beginner's Guide to Colour Psychology written by Angela Wright and published by Gardners Books. This book was released on 1998 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Angela Wright explains exactly what colour is and how it works, discussing traditional ideas about its influence on behaviour and mood before going on to describe the discoveries she has made over the last twenty years. It shows you how to apply the theory of colour to yourself and your wardrobe, whatever your gender, race or colouring, and expands on applications in your home, your workplace and in commercial design. Personality types and their relationship with specific colours and tones are described fully. Quizzes and practical examples help you to work out your 'personal palette' and identify which colours are most supportive for you. The combination of practical advice and insight into the human condition is irresistible.
Book Synopsis Psy-color-gy by : Television Advertising Representatives, Inc
Download or read book Psy-color-gy written by Television Advertising Representatives, Inc and published by . This book was released on 1967 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Color Psychology and Color Therapy by : Faber Birren
Download or read book Color Psychology and Color Therapy written by Faber Birren and published by . This book was released on 1972 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Power of the Colours by : Harald Braem
Download or read book The Power of the Colours written by Harald Braem and published by XinXii. This book was released on 2020-09-29 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harald Braem, born in Berlin in 1944. Studies: visual communication, psychology and marketing. Worked with Young & Rubicam in the "purple Milka cow" team; worked with Compton/Saatchi & Saatchi as a creative director and head of international marketing campaigns. Professor of colour theory and colour psychology at the University of Applied Sciences in Wiesbaden from 1981 to 2000. Member of the expert team in the Federal Association of German psychologists. Lecturer at the Gutshofakademie Frielendorf. Braem contributed to numerous radio and television programmes on the subject (for example Terra X „Die Magie der Farben“, 2015, ZDF). In 2005 the documentary „Farbpsychologie. Entdecken Sie Ihre Wohlfühlumgebung“ (coloury psychology – discover your feel-good setting) by Rainer Wälde won the prestigious World Media Award.
