Proceedings of IAC-MEM 2015 in Vienna

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090579159
Total Pages : 360 pages
Book Rating : 4.0/5 (95 download)

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Book Synopsis Proceedings of IAC-MEM 2015 in Vienna by : group of authors

Download or read book Proceedings of IAC-MEM 2015 in Vienna written by group of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2015-11-09 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proceedings - International Academic Conference on Management, Economics and Marketing in Vienna 2015

Proceedings of IAC-MEM 2015

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090579132
Total Pages : 288 pages
Book Rating : 4.0/5 (95 download)

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Book Synopsis Proceedings of IAC-MEM 2015 by : collective of authors

Download or read book Proceedings of IAC-MEM 2015 written by collective of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2015-07-05 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of IAC-MEM 2016 in Budapest

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090623123
Total Pages : 189 pages
Book Rating : 4.0/5 (96 download)

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Book Synopsis Proceedings of IAC-MEM 2016 in Budapest by : group of authors

Download or read book Proceedings of IAC-MEM 2016 in Budapest written by group of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2016-07-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Management, Economics and Marketing in Budapest, Hungary 2016 (IAC-MEM 2016), Friday - Saturday, July 8 - 9, 2016

Proceedings of IAC-MEM 2017

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090623190
Total Pages : 81 pages
Book Rating : 4.0/5 (96 download)

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Book Synopsis Proceedings of IAC-MEM 2017 by : group of authors

Download or read book Proceedings of IAC-MEM 2017 written by group of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2017-04-11 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Management, Economics and Marketing in Budapest, Hungary 2017 (IAC-MEM 2017), Friday - Saturday, April 14 - 15, 2017

Proceedings of IAC-MEM 2016

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090579183
Total Pages : 246 pages
Book Rating : 4.0/5 (95 download)

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Book Synopsis Proceedings of IAC-MEM 2016 by : collective of authors

Download or read book Proceedings of IAC-MEM 2016 written by collective of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2016-04-05 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Management, Economics and Marketing in Budapest, Hungary 2016 (IAC-MEM 2016), Friday - Saturday, April 15 - 16, 2016

Proceedings of IAC in Vienna 2017

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Publisher : Czech Institute of Academic Education
ISBN 13 : 808820304X
Total Pages : 343 pages
Book Rating : 4.0/5 (882 download)

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Book Synopsis Proceedings of IAC in Vienna 2017 by : collective of authors

Download or read book Proceedings of IAC in Vienna 2017 written by collective of authors and published by Czech Institute of Academic Education. This book was released on 2017-11-20 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Global Education, Teaching and Learning and International Academic Conference on Management, Economics, Business and Marketing and International Academic Conference on Transport, Logistics, Tourism and Sport Science. Vienna, Austria 2017 (IAC-GETL + IAC-MEBM 2017 + IAC-TLTS 2017), November 24 - 25, 2017.

Proceedings of IAC 2017 in Vienna

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Publisher : Czech Institute of Academic Education
ISBN 13 : 8088203031
Total Pages : 331 pages
Book Rating : 4.0/5 (882 download)

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Book Synopsis Proceedings of IAC 2017 in Vienna by : group of authors

Download or read book Proceedings of IAC 2017 in Vienna written by group of authors and published by Czech Institute of Academic Education. This book was released on 2017-08-15 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Teaching, Learning and E-learning and International Academic Conference on Management, Economics and Marketing Vienna, Austria 2017 (IAC-MEM 2017 + IAC-TLEl 2017), August 18 - 19, 2017

Proceedings of IAC-MEM 2016 in Bratislava

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8090623107
Total Pages : 143 pages
Book Rating : 4.0/5 (96 download)

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Book Synopsis Proceedings of IAC-MEM 2016 in Bratislava by : group of authors

Download or read book Proceedings of IAC-MEM 2016 in Bratislava written by group of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2016-07-01 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Management, Economics and Marketing in Bratislava, Slovakia 2016 (IAC-MEM 2016), Wednesday - Thursday, July 6 - 7, 2016

The Faces and Stakes of Brand Insertion

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Publisher : Vernon Press
ISBN 13 : 1648893937
Total Pages : 256 pages
Book Rating : 4.6/5 (488 download)

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Book Synopsis The Faces and Stakes of Brand Insertion by : Sébastien Lefait

Download or read book The Faces and Stakes of Brand Insertion written by Sébastien Lefait and published by Vernon Press. This book was released on 2022-03-22 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: With traditional forms of advertisement facing increasing challenges, brand placement - the integration of a product or brand in a work of art - has exploded. It has become a lucrative phenomenon whose goal is to produce a reaction of purchase in the mind of the receiver (reader, viewer or listener). This volume seeks to complement extant studies of product placement strategies by introducing a methodology more systematically related to the field of cultural studies, especially where the reception and impact of product placement are concerned. It explores the many iterations of brand placement in popular culture, with a consideration of the crossover between advertisement and art in everything from Wes Anderson, "Blade Runner" and the "Fast and Furious" franchise, to music videos, late night shows and plastic art. The book considers the impact of brand placement in TV series on teenagers, as well as the evolution of such placement in literature. The originality of this volume is that, when the impact of the placement is mentioned, it is to be understood as an intended aesthetic impact at least as much as a prompt to buy a product. Consequently, the placement of consumer goods in a cultural production, the book suggests, may both increase the sales of specific products and positively impact the production’s ratings. This book is perfect for researchers and students interested in marketing, brand placement, mass media, art, film, and cultural studies.

Conference Proceedings Trends in Business Communication 2022

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Publisher : Springer Nature
ISBN 13 : 3658406194
Total Pages : 248 pages
Book Rating : 4.6/5 (584 download)

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Book Synopsis Conference Proceedings Trends in Business Communication 2022 by : Peter Schneckenleitner

Download or read book Conference Proceedings Trends in Business Communication 2022 written by Peter Schneckenleitner and published by Springer Nature. This book was released on 2023-05-30 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The academic conference Trends in Business Communication (TIBCOM) addresses current and upcoming trends in the communication sector. International scientists present their new findings in the fields of marketing and communication after a peer-review process. The presented content will be mapped and submitted in form of Full Scientific Papers and will be the subject of this conference proceedings. The international conference took place virtually on December 9, 2022.

Economy, Finance and Business in Southeastern and Central Europe

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Publisher : Springer
ISBN 13 : 3319703773
Total Pages : 903 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Economy, Finance and Business in Southeastern and Central Europe by : Anastasios Karasavvoglou

Download or read book Economy, Finance and Business in Southeastern and Central Europe written by Anastasios Karasavvoglou and published by Springer. This book was released on 2018-05-02 with total page 903 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume comprises papers presented at the 8th international conference “The Economies of the Balkan and Eastern European Countries in the Changing World” (EBEEC) held in Split, Croatia in 2016. The papers cover a wide range of current issues relevant for the whole of Eastern Europe, such as European integration, economic growth, labour markets, education and tourism. Written by experienced researchers in the field of economic challenges for Eastern Europe, the papers not only analyse recent problems, but also offer policies to resolve them. Furthermore, they offer insights into the theoretical and empirical foundations of the economic processes described. The proceedings of the conference appeals to all those interested in the further economic development of the Balkan and Eastern European countries.

Proceedings of IAC 2020 in Venice

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8088203163
Total Pages : 71 pages
Book Rating : 4.0/5 (882 download)

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Book Synopsis Proceedings of IAC 2020 in Venice by : Group of Authors

Download or read book Proceedings of IAC 2020 in Venice written by Group of Authors and published by Czech Institute of Academic Education z.s.. This book was released on 2020-06-05 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual International Academic Conference in Venice 2020

Proceedings of the International Conference on Engineering and MIS 2015

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Publisher :
ISBN 13 :
Total Pages : 429 pages
Book Rating : 4.:/5 (959 download)

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Proceedings of IAC in Dresden 2018

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Publisher : Czech Institute of Academic Education z.s.
ISBN 13 : 8088203090
Total Pages : 240 pages
Book Rating : 4.0/5 (882 download)

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Book Synopsis Proceedings of IAC in Dresden 2018 by : group of authors

Download or read book Proceedings of IAC in Dresden 2018 written by group of authors and published by Czech Institute of Academic Education z.s.. This book was released on 2018-12-10 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Academic Conference on Teaching, Learning and E-learning in Dresden 2018 International Academic Conference on Management, Economics and Marketing in Dresden 2018

Proceedings of the 2015 International Conference on Advanced Research in Computer Science Engineering & Technology (ICARCSET - 2015)

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Publisher :
ISBN 13 :
Total Pages : 349 pages
Book Rating : 4.:/5 (931 download)

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Download or read book Proceedings of the 2015 International Conference on Advanced Research in Computer Science Engineering & Technology (ICARCSET - 2015) written by and published by . This book was released on with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the International Conference on Engineering and MIS 2015

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Publisher :
ISBN 13 :
Total Pages : 429 pages
Book Rating : 4.:/5 (959 download)

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Download or read book Proceedings of the International Conference on Engineering and MIS 2015 written by and published by . This book was released on 2015 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt:

UbiComp & ISWC'15

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Publisher :
ISBN 13 : 9781450335751
Total Pages : pages
Book Rating : 4.3/5 (357 download)

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Download or read book UbiComp & ISWC'15 written by and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: