Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Download Primer Of Public Relations Counseling full books in PDF, epub, and Kindle. Read online Primer Of Public Relations Counseling ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Author : Public relations society of America
Publisher :
ISBN 13 :
Total Pages : 29 pages
Book Rating : 4.:/5 (126 download)
Download or read book Primer of Public Relations Counseling written by Public relations society of America and published by . This book was released on 1972 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Don W. Stacks
Publisher : Guilford Press
ISBN 13 : 9781572307261
Total Pages : 318 pages
Book Rating : 4.3/5 (72 download)
Download or read book Primer of Public Relations Research written by Don W. Stacks and published by Guilford Press. This book was released on 2002-02-06 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative guide provides comprehensive coverage of the various research methods available to public relations practitioners. Written in a practical and direct style, the book takes readers step by step through the various elements of designing, conducting, and reporting PR-related research in both corporate and nonprofit settings. Informal and formal research methodologies are discussed in depth, including clear guidelines for using secondary sources, case studies, observational approaches, content analysis, sampling, survey research, and more. Demystifying statistical concepts and methods, the book provides detailed instructions for using SPSS, the widely available statistical software package. Numerous concrete examples, sample research tools and reports, and computer screen shots enhance the utility of the book, as do helpful review questions and practice problems at the end of each chapter.
Author : Lew E. Parmenter
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (89 download)
Download or read book Public Relations Primer written by Lew E. Parmenter and published by . This book was released on 1949 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chester Burger
Publisher :
ISBN 13 :
Total Pages : 29 pages
Book Rating : 4.:/5 (149 download)
Download or read book Primer of Public Relations written by Chester Burger and published by . This book was released on 1972 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John F. Budd
Publisher :
ISBN 13 :
Total Pages : 260 pages
Book Rating : 4.:/5 (319 download)
Download or read book An Executive's Primer on Public Relations written by John F. Budd and published by . This book was released on 1969 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Greg Berg
Publisher : Cognella Academic Publishing
ISBN 13 : 9781516531165
Total Pages : pages
Book Rating : 4.5/5 (311 download)
Download or read book A Therapy Primer (First Edition) written by Greg Berg and published by Cognella Academic Publishing. This book was released on 2018-10-18 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for individuals training to be therapists, those who are new to the practice, and seasoned therapists in search of a fresh, new approach, A Therapy Primer helps readers understand the complexities of the practice and build the skills needed to be successful within it. The book serves as a valuable handbook that provides practical, accessible information and advice that can be employed across a wide range of therapeutic disciplines. Early chapters outline the qualities of an effective therapist, ongoing assessment, getting started in the profession, and employing a positive approach. Later chapters are dedicated to case management, treatment considerations, working with children, group therapy, cultural considerations, crisis intervention, and more. Featuring guidelines and suggestions that can be applied to a variety of theoretical approaches, A Therapy Primer helps future and practicing therapists develop effective treatment plans and collaborate with clients in meaningful ways to maximize therapeutic outcomes.
Author : Leonard A. Austin
Publisher : Taylor & Francis
ISBN 13 : 1135894515
Total Pages : 314 pages
Book Rating : 4.1/5 (358 download)
Download or read book Counseling Primer written by Leonard A. Austin and published by Taylor & Francis. This book was released on 2013-09-05 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to bring synthesis to counseling students' entire course of study, this title covers the vital information from all CACREP-required core courses. It also prepares final semester master's students for their comprehensive written and oral examinations and the National Counselors Examination. Additionally, it serves as resource manual for practicing mental health professionals, including theories, terms, ethical codes, tips on taking exams, and sample forms.
Author : Public Relations Society of America. Counselors Section
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (225 download)
Download or read book Public Relations and Public Relations Counseling written by Public Relations Society of America. Counselors Section and published by . This book was released on 1966 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Norman R. Nager
Publisher :
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.3/5 ( download)
Download or read book Strategic Public Relations Counseling written by Norman R. Nager and published by . This book was released on 1991 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the experience and vision of more than 200 experts in the United States and Canada, this book analyzes the impact of trends that cut across the entire industry and cites a number of case histories to illustrate how different firms handle challenging questions and opportunities. Provides insights on a wide range of topics: creativity; the audit and problem solving bases of objectivity; new research designs; client relations strategies and client-side perspectives, relationships with advertising agencies and much more. Originally published by Longman in 1987.
Author : Andrew Corner
Publisher : Cognella Academic Publishing
ISBN 13 : 9781516524716
Total Pages : pages
Book Rating : 4.5/5 (247 download)
Download or read book Writing for Public Relations written by Andrew Corner and published by Cognella Academic Publishing. This book was released on 2017-11-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Brief, Concise, and Clear: The Basics of Writing for Public Relations and Communications is a primer text that helps students transition from academic writing to writing that will help them succeed professionally. The text includes information about the craft of professional writing for general businesses as well as strategies used specifically for public relations audiences. Students are first introduced to the practice of public relations along with models, approaches, and career options. The text discusses writing mechanics, the need for good writing, and writing tone, as well as the importance of word choice, grammar, punctuation, and the process of editing, refining, and rewriting. The final chapter provides templates for business letters, press releases, web copy, and social media outlets. Successfully combining instruction on writing mechanics with an understanding of the demands of writing for public relations, Brief, Concise, and Clear is well suited to courses in the field, as well as those in advertising, marketing, and general business.
Author : M. Larry Litwin
Publisher : AuthorHouse
ISBN 13 : 1438994753
Total Pages : 586 pages
Book Rating : 4.4/5 (389 download)
Download or read book The Public Relations Practitioner's Playbook written by M. Larry Litwin and published by AuthorHouse. This book was released on 2009 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Public Relations Practitioner's Playbook" is how-to and hands-on. Theory is woven into thousands of proven techniques, tips, tactics, tools and strategies spread over nearly 600 pages. Explanations, examples and anecdotes are in a language that should appeal to experienced practitioners, college students and organization volunteers who assist with public relations and publicity. "The PR Practitioner's Playbook" - an anatomy of the public relations profession - relies on my experience as a reporter, editor, public relations counselor, and strategic advisor and evaluator. It demonstrates that successful writers practice their craft with poise and eloquence. It is an extension of the author's classroom, which many students call, "Litwin's laboratory for practical knowledge." As former KYW Newsradio colleague Kim Glovas observed," Larry's voice is the voice of this book." Among those considered mentors - and contributors to this book - are Nick George, former managing editor at ABC Radio News, ABC sportscaster Howard Cosell, KYW Newsradio anchor Bill Bransome, print journalist extraordinaire Everett S. Landers and legendary broadcast journalist Edward R. Murrow. They spent countless hours helping the author hone his skills and encouraging me to be an open, honest, thorough and valid (relevant) communicator. They stressed tangible tools, and such attributes as knowledge, loyalty, judgment, trust, credibility, ethics and integrity. "The Public Relations Practitioner's Playbook" serves as a basic or supplemental text in introduction to public relations and graduate overview courses. It offers a refreshing, down-to-earth approach to which many students are just not accustomed. Strategic advisors refer to it as a "potpourri of proven public relations techniques." The companion CD-Rom contains, among its many tactics, three PowerPoints(r) that summarize the 17 chapter
Author : Delroy Constantine-Simms
Publisher :
ISBN 13 : 9781943275359
Total Pages : 266 pages
Book Rating : 4.2/5 (753 download)
Download or read book HOW TO MASTER THE ART OF PUBLIC RELATIONS written by Delroy Constantine-Simms and published by . This book was released on 2015-06-10 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of this book is about introducing you to the concepts of strategic public relations. Despite previous comments, the basic assumption of this book is that readers have some general knowledge of management and business terminology. Furthermore, the text in this book is based in current research and scholarly knowledge of the public relations discipline. Whether you are reading this book to acquire knowledge in a new field, updating your knowledge, or as part of an educational program or course. Each chapter is short enough to be manageable, but filled with information, that does not rely on complicated examples or charts and diagrams. Furthermore, this book includes a few original public relations case studies that have been written in order that concepts discussed can be illustrated and applied. This Book Is Divided Into 16 Parts: Chapter 1: What is Public Relations; Chapter 2: The History of Public Relations, Chapter 3: Public and Media Relations Planning; Chapter 4: Working With The Media; Chapter 5; "Approaches to Public Relations," and Chapter 6 "Public Relations as a Management Function" focus on the importance of the profession, its taxonomy, the academic research showing how public relations should be conducted, and the function as a part of management. Chapter 7 "Organizational Factors for Excellent Public Relations," Chapter 8 "Public Relations and Organizational Effectiveness," Chapter 9 "Identifying and Prioritizing Stakeholders and Publics," and Chapter 10 "Public Relations Research: The Key to Strategy" offer a look at organization, its structure, effectiveness, and how the public relations process is managed--through the relationships with publics and stakeholders, conducting research, and the process of strategically managing public relations. Chapter 11 "The Public Relations Process--RACE," Chapter 12 "The Practice of Public Relations," Chapter 13; Ethics, Leadership and Counseling, and Moral Analyses," Chapter 14; " Infamous Public Relations Blunders" Chapter 15: " Positive Public Relations Campaign" and Chapter 16 "Best Practices for Excellence in Public Relations" provide an advanced discussion of public relations specialties by types: corporations, agencies, government and public affairs units, nonprofits, NGOs, and activist groups. We offer guidance for perhaps the most difficult situations in public relations--counseling upon ethics and taking a leadership role--and finally we discuss what research shows regarding how to make the public relations function the best it can be. We recommend reading the book in this order to build upon the logical flow of terminology, processes, and management knowledge and apply it accodingly.
Author : Leonard L. Knott
Publisher :
ISBN 13 :
Total Pages : 88 pages
Book Rating : 4.:/5 (334 download)
Download or read book Plain Talk about Public Relations written by Leonard L. Knott and published by . This book was released on 1961 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Paula Marantz Cohen
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 308 pages
Book Rating : 4.:/5 (31 download)
Download or read book A Public Relations Primer written by Paula Marantz Cohen and published by Prentice Hall. This book was released on 1987 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Public Relations Institute of Australia. National Convention
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (22 download)
Download or read book Public Relations Counseling written by Public Relations Institute of Australia. National Convention and published by . This book was released on 1964 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lawrence W. Nolte
Publisher : Elsevier
ISBN 13 : 1483152197
Total Pages : 535 pages
Book Rating : 4.4/5 (831 download)
Download or read book Fundamentals of Public Relations written by Lawrence W. Nolte and published by Elsevier. This book was released on 2016-06-06 with total page 535 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles involved in the practice of public relations and describes how public relations functions in adapting an organization to its social, political, and economic environment. Practical guidelines for implementing public relations activities are given. This book is comprised of 30 chapters and begins with an assessment of the nature of public relations, including its function and its ecological concept. Historical highlights in the field of public relations are also presented. Subsequent chapters explore five dialogues that emphasize critical problems affecting the practice of public relations: the first covers the role of the chief executive officer in public relations; the second deals with corporate social responsibility; the third shows the attitudes of labor on the question of jobs versus the environment; the fourth reports on problems of protecting the environment; and the fifth takes a searching look at the energy crisis. This monograph is designed to serve as a basic text for students of public relations and those who are in need of a refresher or even an introduction to the subject of public relations.
Author : Dwight Hillis Plackard
Publisher :
ISBN 13 :
Total Pages : 380 pages
Book Rating : 4.:/5 (6 download)
Download or read book Blueprint for Public Relations written by Dwight Hillis Plackard and published by . This book was released on 1947 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
