Operational Implications Of Retailer Bundling

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Operational Implications of Retailer Bundling

Author : Qingning Cao
Publisher :
ISBN 13 :
Total Pages : 290 pages
Book Rating : 4.:/5 (877 download)

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Book Synopsis Operational Implications of Retailer Bundling by : Qingning Cao

Download or read book Operational Implications of Retailer Bundling written by Qingning Cao and published by . This book was released on 2013 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation explores the interplay of a firm's operations issues and concerns and bundling decisions. Chapter 2 studies how supply availability affects a firm's bundling decision. We examine a firm's bundling decision when the supply of a product is limited. We offer a new rationale for a firm to bundle: limited supply can induce bundling had a firm unbundled without limited supply. We suggest that, when bundling is driven by limited supply, a firm should bundle asymmetric products with positively correlated consumer valuations. Chapter 3 incorporates demand uncertainty and studies a firm's capacity decision for a platform product when the firm can bundle this product with another peripheral product. We first show that the firm's optimal strategies depend on the degree of supply-demand mismatch. When the demand exceeds supply, the firm should charge a high bundle price to get around the fixed retail price for a higher margin. When the supply outstrips the demand, the firm should charge a low bundle price to clear the inventory, thus reducing the inventory risk. Further, we uniquely identify two contrasting effects bundling has on a firm's ordering: moderating and aggravating effects. When the firm's procurement cost is high, the firm's order under bundling is less sensitive to procurement cost as compared to no-bundling benchmark--the moderating effect. When the firm's procurement cost is high, bundling leads to a more sensitive (to procurement cost) firm order--the aggravating effect. Chapter 4 studies a distribution channel where a retailer procures one product from a manufacturer, and has two retail options: bundling this product with another product or retailing it alone. We find that strategic interactions of channel members result in a number of results new to the literature. For instance, a bundling option, if executed in equilibrium, hurts the retailer when the manufacturer has a low production cost. We also offer a new reason why a retailer bundles: the retailer can use the bundling option as a strategic leverage to extract concession from the manufacturer.

Optimal Bundling

Author : Ralph Fuerderer
Publisher : Springer Science & Business Media
ISBN 13 : 3662091194
Total Pages : 221 pages
Book Rating : 4.6/5 (62 download)

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Book Synopsis Optimal Bundling by : Ralph Fuerderer

Download or read book Optimal Bundling written by Ralph Fuerderer and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement bundling strategies and how to set up a bundling concept. He will find a thorough explanation of the value that bundling has for improving a company`s profit and sales.

Fashion Retail Supply Chain Management

Author : Tsan-Ming Choi
Publisher : CRC Press
ISBN 13 : 0203764692
Total Pages : 122 pages
Book Rating : 4.2/5 (37 download)

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Book Synopsis Fashion Retail Supply Chain Management by : Tsan-Ming Choi

Download or read book Fashion Retail Supply Chain Management written by Tsan-Ming Choi and published by CRC Press. This book was released on 2014-05-06 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion Retail Supply Chain Management: A Systems Optimization Approach is a comprehensive reference source that provides the state-of-the-art findings on many important emerging research issues related to retail supply chain management and optimization problems. The book takes an explicit systems approach, and discusses retailled fashion supply ch

Retailing in the 21st Century

Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Retailing in the 21st Century by : Manfred Krafft

Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Introduction to Business

Author : Lawrence J. Gitman
Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)

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Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Computational Intelligence for Modern Business Systems

Author : Sandeep Kautish
Publisher : Springer Nature
ISBN 13 : 9819953545
Total Pages : 523 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Computational Intelligence for Modern Business Systems by : Sandeep Kautish

Download or read book Computational Intelligence for Modern Business Systems written by Sandeep Kautish and published by Springer Nature. This book was released on 2023-12-05 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers the applications of computational intelligence techniques in business systems and advocates how these techniques are useful in modern business operations. The book redefines the computational intelligence foundations, the three pillars - neural networks, evolutionary computation, and fuzzy systems. It also discusses emerging areas such as swarm intelligence, artificial immune systems (AIS), support vector machines, rough sets, and chaotic systems. The other areas have also been demystified in the book to strengthen the range of computational intelligence techniques such as expert systems, knowledge-based systems, and genetic algorithms. Therefore, this book will redefine the role of computational intelligence techniques in modern business system operations such as marketing, finance & accounts, operations, personnel management, supply chain management, and logistics. Besides, this book guides the readers through using them to model, discover, and interpret new patterns that cannot be found through statistical methods alone in various business system operations. This book reveals how computational intelligence can inform the design and integration of services, architecture, brand identity, and product portfolio across the entire enterprise. The book will provide insights into research gaps, open challenges, and unsolved computational intelligence problems. The book will act as a premier reference and instant material for all the users who are contributing/practicing the adaptation of computational intelligence modern techniques in business systems.

Handbook of Pricing Research in Marketing

Author : Vithala R. Rao
Publisher : Edward Elgar Publishing
ISBN 13 : 1848447442
Total Pages : 617 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Handbook of Pricing Research in Marketing by : Vithala R. Rao

Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.

Pricing and Revenue Optimization

Author : Robert Phillips
Publisher : Stanford University Press
ISBN 13 : 0804781648
Total Pages : 470 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis Pricing and Revenue Optimization by : Robert Phillips

Download or read book Pricing and Revenue Optimization written by Robert Phillips and published by Stanford University Press. This book was released on 2005-08-05 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].

Competition and Cooperation in Economics and Business

Author : Lindawati Gani
Publisher : Routledge
ISBN 13 : 1351846256
Total Pages : 504 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Competition and Cooperation in Economics and Business by : Lindawati Gani

Download or read book Competition and Cooperation in Economics and Business written by Lindawati Gani and published by Routledge. This book was released on 2017-10-12 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Asia and the Pacific have become the growth engine of the world economy with the contribution of two-third of the global growth. The book discusses current issues in economics, business, and accounting in which economic agents, as individuals, entrepreneurs and professionals, as well as countries in the Asia and Pacific regions compete and collaborate with each other and with the rest of the globe. Areas covered in the book include economic development and sustainability, labor market competition, Islamic economic and business, marketing, finance, accounting standard compliances, and taxation. It will help shed light on what business and economic scholars in regions have done in terms of research and knowledge development, as well as the new frontiers of research that have been explored and opening up. This is an Open Access ebook, and can be found on www.taylorfrancis.com.

Nonlinear Programming

Author : Mokhtar S. Bazaraa
Publisher : John Wiley & Sons
ISBN 13 : 1118626303
Total Pages : 818 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Nonlinear Programming by : Mokhtar S. Bazaraa

Download or read book Nonlinear Programming written by Mokhtar S. Bazaraa and published by John Wiley & Sons. This book was released on 2013-06-12 with total page 818 pages. Available in PDF, EPUB and Kindle. Book excerpt: COMPREHENSIVE COVERAGE OF NONLINEAR PROGRAMMING THEORY AND ALGORITHMS, THOROUGHLY REVISED AND EXPANDED Nonlinear Programming: Theory and Algorithms—now in an extensively updated Third Edition—addresses the problem of optimizing an objective function in the presence of equality and inequality constraints. Many realistic problems cannot be adequately represented as a linear program owing to the nature of the nonlinearity of the objective function and/or the nonlinearity of any constraints. The Third Edition begins with a general introduction to nonlinear programming with illustrative examples and guidelines for model construction. Concentration on the three major parts of nonlinear programming is provided: Convex analysis with discussion of topological properties of convex sets, separation and support of convex sets, polyhedral sets, extreme points and extreme directions of polyhedral sets, and linear programming Optimality conditions and duality with coverage of the nature, interpretation, and value of the classical Fritz John (FJ) and the Karush-Kuhn-Tucker (KKT) optimality conditions; the interrelationships between various proposed constraint qualifications; and Lagrangian duality and saddle point optimality conditions Algorithms and their convergence, with a presentation of algorithms for solving both unconstrained and constrained nonlinear programming problems Important features of the Third Edition include: New topics such as second interior point methods, nonconvex optimization, nondifferentiable optimization, and more Updated discussion and new applications in each chapter Detailed numerical examples and graphical illustrations Essential coverage of modeling and formulating nonlinear programs Simple numerical problems Advanced theoretical exercises The book is a solid reference for professionals as well as a useful text for students in the fields of operations research, management science, industrial engineering, applied mathematics, and also in engineering disciplines that deal with analytical optimization techniques. The logical and self-contained format uniquely covers nonlinear programming techniques with a great depth of information and an abundance of valuable examples and illustrations that showcase the most current advances in nonlinear problems.

Applications of Management Science

Author : Kenneth D. Lawrence
Publisher : Emerald Group Publishing
ISBN 13 : 180071551X
Total Pages : 185 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis Applications of Management Science by : Kenneth D. Lawrence

Download or read book Applications of Management Science written by Kenneth D. Lawrence and published by Emerald Group Publishing. This book was released on 2022-08-08 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applications of Management Science is core for those academics, researchers, and practitioners of management science in mitigating significant managerial decision-making problems, for both the public and the private sectors.

Federal Energy Regulatory Commission Reports

Author : United States. Federal Energy Regulatory Commission
Publisher :
ISBN 13 :
Total Pages : 2274 pages
Book Rating : 4.U/5 (183 download)

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Book Synopsis Federal Energy Regulatory Commission Reports by : United States. Federal Energy Regulatory Commission

Download or read book Federal Energy Regulatory Commission Reports written by United States. Federal Energy Regulatory Commission and published by . This book was released on 2002 with total page 2274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Retailer-Driven Product Bundling in a Distribution Channel

Author : Hemant K. Bhargava
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis Retailer-Driven Product Bundling in a Distribution Channel by : Hemant K. Bhargava

Download or read book Retailer-Driven Product Bundling in a Distribution Channel written by Hemant K. Bhargava and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This paper studies product bundling in a distribution channel where a downstream retailer combines component goods produced by separate manufacturers acting independently. Past literature offers deep insights about bundling by a single firm whose unit costs are not impacted by choice of selling strategy. But when the retailer bundles goods from separate manufacturers, unit costs for the bundler (retailer) are, being the prices set by the manufacturers, no longer exogenous. This alters the economic balance with respect to bundling. I show that channel conflicts weaken the case for bundling. Although bundling is better than component selling for the integrated firm, it is no longer so in the decentralized channel. The culprit is a combination of vertical channel conflict (incentive misalignment with respect to bundle versus component sales) and horizontal conflict (each manufacturer wants a higher share of profits from bundle sales), with the latter playing a dominant role. They cause manufacturers to overprice component goods, weakening the retailer's incentives to bundle. The competitive interplay between firms when one (retailer) merges the prices of several (manufacturers) leads to lower profits for all. Price coordination between the firms could partially restore the role of bundling and improve the firms' profits as well as consumer surplus.

Supply Chain Management: Concepts, Methodologies, Tools, and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1466626755
Total Pages : 1880 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Supply Chain Management: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Supply Chain Management: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2012-12-31 with total page 1880 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to keep up with the constant changes in technology, business have adopted supply chain management to improve competitive strategies on a strategic and operational level. Supply Chain Management: Concepts, Methodologies, Tools, and Applications is a reference collection which highlights the major concepts and issues in the application and advancement of supply chain management. Including research from leading scholars, this resource will be useful for academics, students, and practitioners interested in the continuous study of supply chain management and its influences.

Operations Management

Author : Peter Jones
Publisher : Oxford University Press, USA
ISBN 13 : 0198724357
Total Pages : 473 pages
Book Rating : 4.1/5 (987 download)

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Book Synopsis Operations Management by : Peter Jones

Download or read book Operations Management written by Peter Jones and published by Oxford University Press, USA. This book was released on 2020 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concise, engaging, relevant: light on quantitative techniques and packed with cases offering a real-world perspective, this text provides the most accessible approach to operations management.

Bayesian Statistics and Marketing

Author : Peter E. Rossi
Publisher : John Wiley & Sons
ISBN 13 : 0470863684
Total Pages : 368 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Bayesian Statistics and Marketing by : Peter E. Rossi

Download or read book Bayesian Statistics and Marketing written by Peter E. Rossi and published by John Wiley & Sons. This book was released on 2012-05-14 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The past decade has seen a dramatic increase in the use of Bayesian methods in marketing due, in part, to computational and modelling breakthroughs, making its implementation ideal for many marketing problems. Bayesian analyses can now be conducted over a wide range of marketing problems, from new product introduction to pricing, and with a wide variety of different data sources. Bayesian Statistics and Marketing describes the basic advantages of the Bayesian approach, detailing the nature of the computational revolution. Examples contained include household and consumer panel data on product purchases and survey data, demand models based on micro-economic theory and random effect models used to pool data among respondents. The book also discusses the theory and practical use of MCMC methods. Written by the leading experts in the field, this unique book: Presents a unified treatment of Bayesian methods in marketing, with common notation and algorithms for estimating the models. Provides a self-contained introduction to Bayesian methods. Includes case studies drawn from the authors’ recent research to illustrate how Bayesian methods can be extended to apply to many important marketing problems. Is accompanied by an R package, bayesm, which implements all of the models and methods in the book and includes many datasets. In addition the book’s website hosts datasets and R code for the case studies. Bayesian Statistics and Marketing provides a platform for researchers in marketing to analyse their data with state-of-the-art methods and develop new models of consumer behaviour. It provides a unified reference for cutting-edge marketing researchers, as well as an invaluable guide to this growing area for both graduate students and professors, alike.

Pricing Of Products & Services

Author : Tridib Mazumbar
Publisher : World Scientific
ISBN 13 : 9811204195
Total Pages : 377 pages
Book Rating : 4.8/5 (112 download)

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Book Synopsis Pricing Of Products & Services by : Tridib Mazumbar

Download or read book Pricing Of Products & Services written by Tridib Mazumbar and published by World Scientific. This book was released on 2020-12-15 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The price of a product or a service is a critical element of the marketing mix. Price influences product demand, and the firm's revenue and profits. Prices also signal product quality and value, customer self-image, and the seller's pricing practices. With appropriate balance of theory, applications, and analytics, this book provides business students and practitioners the tools to make profitable pricing decisions under a variety of real-life contexts — current and emerging.Theoretical foundations for pricing decisions come from microeconomics, psychology, and behavioral decision theories. Well-established economic principles, with available data and analytics, help firms customize prices based on customers' willingness to pay, quantity purchased, timing and urgency of purchase, and by bundling their products and services. Pricing and promotional strategies of firms are further informed by the consideration of consumer psychology as well as the decision rules that consumers employ in framing of and responding to prices.As a practical step-by-step guide for firms, the book presents a comprehensive framework for pricing decisions. The framework illustrates how firms' pricing decisions are shaped by customer valuation of the product or service, firm cost, and competition within the category. Additional considerations include: channel arrangements, legal and regulatory limits, public sentiments, and the overriding strategy for the firm. Short cases and numerical examples help illustrate how these factors can be incorporated in firm making decisions.In addition to offering the theoretical foundation and practical guidelines for pricing, there are several distinctive features of the book.Pedagogically, the book takes a quantitative approach to pricing decisions and places a special emphasis on the utilization of data and analytics. Nevertheless, sound intuition and judgments remain a prerequisite.