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Download or read book National Readership Survey, 1956 written by and published by . This book was released on 1956 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (963 download)
Download or read book National readership survey written by Institute of Practitioners in Advertising and published by . This book was released on 1956 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (112 download)
Download or read book National Readership Survey: Tables Relating to April-December and to October-December 1956 written by Institute of Practitioners in Advertising and published by . This book was released on 1957 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (963 download)
Download or read book National readership surveys written by Institute of Practitioners in Advertising and published by . This book was released on 1956 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (963 download)
Download or read book National readership surveys written by Institute of Practitioners in Advertising and published by . This book was released on 1957 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (112 download)
Download or read book National Readership Surveys: Tables Relating to April 1956 - December 1957 written by Institute of Practitioners in Advertising and published by . This book was released on 1957 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (963 download)
Download or read book National readership surveys written by Institute of Practitioners in Advertising and published by . This book was released on 1957 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Institute of Practitioners in Advertising
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (963 download)
Download or read book National readership surveys written by Institute of Practitioners in Advertising and published by . This book was released on 1957 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Joint Industry Committee for National Readership Surveys
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (183 download)
Download or read book 30 Year Readership Patterns from the JICNARS National Readership Surveys, 1956-1986 written by Joint Industry Committee for National Readership Surveys and published by . This book was released on 1987 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 34 pages
Book Rating : 4.:/5 (52 download)
Download or read book A National Survey of Readership of Newspapers and Magazines on a Continuing Basis written by and published by . This book was released on 1957 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Tony Barta
Publisher : Bloomsbury Publishing USA
ISBN 13 : 031302362X
Total Pages : 294 pages
Book Rating : 4.3/5 (13 download)
Download or read book Screening the Past written by Tony Barta and published by Bloomsbury Publishing USA. This book was released on 1998-08-20 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Film and television have been accepted as having a pervasive influence on how people understand the world. An important aspect of this is the relationship of history and film. The different views of the past created by film, television, and video are only now attracting closer attention from historians, cultural critics, and filmmakers. This volume seeks to advance the critical exploration scholars have recently begun. Barta begins by addressing the various ways the past is screened for our understanding and relates the art of film to other media. The essays that follow deal primarily with the changing perspectives of political and social developments—and changing concepts of ideology, gender, or culture—in films and television programs made for historically shaped reasons. Chapters by filmmakers explore issues of context and intent in their own projects. Scholars and general readers interested in film and cultural studies will find this an important volume.
Author : Paul Marris
Publisher : NYU Press
ISBN 13 : 9780814756478
Total Pages : 892 pages
Book Rating : 4.7/5 (564 download)
Download or read book Media Studies written by Paul Marris and published by NYU Press. This book was released on 2000-03 with total page 892 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Studies: A Reader provides a thorough introduction to the full range of theoretical perspectives on the mass media from the past thirty years. Ranging from the arguments between the American mass communication tradition and the Europe-centered Frankfurt School of the 1940s, to the analyses of communication technologies by Marshall McLuhan and Raymond Williams in the 1960s, Media Studies: A Reader maps the mass media field, its varied and often conflicting histories, and its current debates. Sixty-five articles provide comprehensive coverage of all the main theorists and approaches. The first half, Studying the Media, explores in detail three core elements of media studies: production and regulation of mass media; media texts; and reception and consumption of media. The second half brings together concrete examples of how theoretical debates can be realized in a series of case studies on soap operas, the news, and advertising. A general introduction and introductions to each section summarize and contextualize the debates. Contributors include: Theodor W. Adorno, Marshal McLuhan, Raymond Williams, Stuart Hall, Annette Kuhn, Jürgen Habermas, John Fiske, Richard Dyer, Niki Strange, Danae Clark, Angela McRobbie, Bill Nichols, Lynne Joyrich, David Morley, Ien Ang, Janice Radway, Henry Jenkins, Tania Modleski, Anne McClintock, Sadie Plant.
Author : Gillian A.M. Mitchell
Publisher : Anthem Press
ISBN 13 : 1783089113
Total Pages : 208 pages
Book Rating : 4.7/5 (83 download)
Download or read book The British National Daily Press and Popular Music, c.19561975 written by Gillian A.M. Mitchell and published by Anthem Press. This book was released on 2019-02-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The British National Daily Press and Popular Music c.1956–1975 constitutes a reappraisal of the reactions of the national daily press to forms of music popular with young people in Britain from the mid-1950s to the 1970s (including rock ‘n’ roll, skiffle, ‘beat group’ and rock music). Conventional histories of popular music in Britain frequently accuse the newspapers of generating ‘moral panic’ with regard to these musical genres and of helping to shape negative attitudes to the music within the wider society. This book questions such charges and considers whether alternative perspectives on press attitudes towards popular music may be discerned. In doing so, it also challenges the tendency to perceive evidence from newspapers straightforwardly as a mere illustration of wider social trends and considers the manner in which the post-war newspaper industry, as a sociocultural entity in its own right, responded to developments in youth culture as it faced distinctive challenges and pressures amid changing times.
Author : Frank Jefkins
Publisher : Elsevier
ISBN 13 : 1483183181
Total Pages : 319 pages
Book Rating : 4.4/5 (831 download)
Download or read book Advertising written by Frank Jefkins and published by Elsevier. This book was released on 2016-06-03 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising provides a comprehensive coverage of the subject matter. It gives some sample of case studies. There are ten classes of the subject matter. These are classified as being persuasive, informative, institutional, financial, classified, retail, cooperative, industrial, government, and trade. Each of these types is defined and comprehensively explained. The subject matter also has a role to society and this is discussed in the text. The book defines such term as marketing, propaganda, and public relations. Different medium of commercial delivery are outlined. Such medium as via press, television, radio, cinema, direct mail, and exhibitions are analyzed. The process of doing an advertisement is discussed in detail. This is followed by a description of the six sides to advertising. Several advertising organizations are described in detail. And a section of the text identifies the ways in which commercials are being funded. The book will provide useful information to commercial creators, marketers, agents, students, and researchers in the field of marketing.
Author : Ian McAllister
Publisher : Springer
ISBN 13 : 1349042048
Total Pages : 179 pages
Book Rating : 4.3/5 (49 download)
Download or read book United Kingdom Facts written by Ian McAllister and published by Springer. This book was released on 1982-02-25 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert Murphy
Publisher : Bloomsbury Publishing
ISBN 13 : 1838718648
Total Pages : 867 pages
Book Rating : 4.8/5 (387 download)
Download or read book The British Cinema Book written by Robert Murphy and published by Bloomsbury Publishing. This book was released on 2019-07-25 with total page 867 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of The British Cinema Book has been thoroughly revised and updated to provide a comprehensive introduction to the major periods, genres, studios, film-makers and debates in British cinema from the 1890s to the present. The book has five sections, addressing debates and controversies; industry, genre and representation; British cinema 1895-1939; British cinema from World War II to the 1970s, and contemporary British cinema. Within these sections, leading scholars and critics address a wide range of issues and topics, including British cinema as a 'national' cinema; its complex relationship with Hollywood; film censorship; key British genres such as horror, comedy and costume film; the work of directors including Alfred Hitchcock, Anthony Asquith, Alexander Mackendrick, Michael Powell, Lindsay Anderson, Ken Russell and Mike Leigh; studios such as Gainsborough, Ealing, Rank and Gaumont, and recent signs of hope for the British film industry, such as the rebirth of the low-budget British horror picture, and the emergence of a British Asian cinema. Discussions are illustrated with case studies of key films, many of which are new to this edition, including Piccadilly (1929) It Always Rains on Sunday (1947), The Ladykillers (1955), This Sporting Life (1963), The Devils (1971), Withnail and I (1986), Bend it Like Beckham (2002) and Control (2007), and with over 100 images from the BFI's collection. The Editor: Robert Murphy is Professor in Film Studies at De Montfort University and has written and edited a number of books on British cinema, including British Cinema and the Second World War (2000) and Directors in British and Irish Cinema (2006). The contributors: Ian Aitken, Charles Barr, Geoff Brown, William Brown, Stella Bruzzi, Jon Burrows, James Chapman, Steve Chibnall, Pamela Church Gibson, Ian Conrich, Richard Dacre, Raymond Durgnat, Allen Eyles, Christine Geraghty, Christine Gledhill, Kevin Gough-Yates, Sheldon Hall, Benjamin Halligan, Sue Harper, Erik Hedling, Andrew Hill, John Hill, Peter Hutchings, Nick James, Marcia Landy, Barbara Korte, Alan Lovell, Brian McFarlane, Martin McLoone, Andrew Moor, Robert Murphy, Lawrence Napper, Michael O'Pray, Jim Pines, Vincent Porter, Tim Pulleine, Jeffrey Richards, James C. Robertson, Tom Ryall, Justin Smith, Andrew Spicer, Claudia Sternberg, Sarah Street, Melanie Williams and Linda Wood.
Author : James Curran
Publisher : Taylor & Francis
ISBN 13 : 113437223X
Total Pages : 273 pages
Book Rating : 4.1/5 (343 download)
Download or read book Media and Democracy written by James Curran and published by Taylor & Francis. This book was released on 2011-03-31 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Democracy addresses key topics and themes in relation to democratic theory, media and technology, comparative media studies, media and history, and the evolution of media research. Professor Curran’s response to these questions provides both a clear introduction to media research, written for university undergraduates studying in different countries, and an innovative analysis written by one of the field’s leading scholars.
