Nascars Next Generation

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NASCAR Generations

Author : Robert Edelstein
Publisher : HarperEntertainment
ISBN 13 : 9780061050794
Total Pages : 256 pages
Book Rating : 4.0/5 (57 download)

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Book Synopsis NASCAR Generations by : Robert Edelstein

Download or read book NASCAR Generations written by Robert Edelstein and published by HarperEntertainment. This book was released on 2000-09-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Petty, Earnhardt, Allison, Baker, Jarrett: The names read like a starting grid of NASCAR's rich history. From its early dirt-track days to the swift speedway battles of the present, NASCAR has continued a tradition of excellence and competition passed down from father to son, and from older brother to younger. The desire of adoring kids to follow the path to family success--all to the delight of fans across America--remains at the core of NASCAR Winston Cup Series action and forms the thrilling landscape of NASCAR Generations. The Legacy of Family in NASCAR Racing. Told through the eyes of the successful fathers, sons, and brothers who have made up the fraternity of racing during NASCAR's fifty-plus years, NASCAR Generations celebrates the winningest personal and professional moments, as well as the most poignant ones, experienced by the sport's beloved families. There's Dale Earnhardt reflecting on the only race he ran with his dad, Ralph, a dirt-track legend, and the joys of embracing Dale Jr. in victory lane. Two-time series champion turned announcer Ned Jarrett happily admits that no moment in his storied career could ever rival the opportunity to make the spirited call for his son Dale's first Daytona 500 win and to follow Dale's quest for the 1999 NASCAR Winston Cup Series championship. Stock car legend Bobby Allison speaks candidly about the glory days of racing against his brother and Alabama Gang partner, Donnie, as well as the honor of driving door to door with "the finest young man in racing," his son, Davey. Each of NASCAR's greatest family stars has a rich history to share, and each tells it here in NASCAR Generations. Here also are the competitive siblings who somehow manage to keep the family peace at close to two hundred miles per hour every weekend. In 1999, Jeff and Ward Burton forged the sport's most curious one-two punch, finishing in that order for three races (much to Ward's chagrin). Bill Elliott and his brother Dan look back to the incredible effort they and their brother Ernie put into Bill's pressure-filled, unlikely drive for the first-ever Winston Million in 1985. And then there's the 1996 finale in Atlanta, when Bobby Labonte won the race and big brother Terry won the NASCAR Winston Cup Series championship, leading to a shared victory lap for the ages. In interviews with many members of the NASCAR fraternity, longtime magazine journalist Robert Edelstein gets to the heart of NASCAR's family matters, especially in recounting the sport's two longest-running story lines. For the France family, who started the sport, the qualities that made Big Bill France and his wife, Anne, such a successful team inspired their sons, Bill Jr. (who continues at NASCAR's helm) and Jim, as well as the next generation of France family members, to help shape NASCAR in the new millennium. And for the Pettys, the only family in professional sports that has fielded four generations of competitors, there will forever be the glory of their accomplishmentshighlighted by King Richard's two hundred victories. NASCAR Generations is the perfect book for any fan who has cheered on the sport's fastest fathers or favorite sons--or both.

The History of NASCAR

Author : James Bren
Publisher : James Bren
ISBN 13 :
Total Pages : 121 pages
Book Rating : 4./5 ( download)

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Book Synopsis The History of NASCAR by : James Bren

Download or read book The History of NASCAR written by James Bren and published by James Bren. This book was released on with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buckle up for a high-octane journey through the exhilarating history of NASCAR in this definitive book by James Bren. From its humble beginnings on dirt tracks to the modern-day spectacle of roaring engines and thrilling finishes, "The History of NASCAR" takes readers on a pulse-pounding ride through the evolution of America's favorite motorsport. Discover the legendary drivers, iconic races, and pivotal moments that have shaped NASCAR into the powerhouse it is today. From Richard Petty's record-setting victories to Dale Earnhardt's unforgettable dominance, this book delves deep into the lives of racing's greatest heroes and the fierce competition that defines the sport. Explore the historic tracks that have become hallowed ground for NASCAR fans, from Daytona International Speedway to Bristol Motor Speedway. Experience the adrenaline-pumping action of Daytona 500, the intensity of the playoffs, and the heart-stopping drama of the championship race. With insider insights and behind-the-scenes stories, "The History of NASCAR" offers a captivating glimpse into the world of stock car racing. From the roaring engines to the checkered flags, this book celebrates the passion, the rivalries, and the triumphs that have made NASCAR a cultural phenomenon. Whether you're a die-hard fan or a casual observer, this book is a must-read for anyone who loves the thrill of the race. So grab your gearshift and join James Bren on a journey through the twists and turns of NASCAR history. Get ready to experience the speed, the excitement, and the unforgettable moments that define the sport.

Winning in Reverse

Author : Bill Lester
Publisher : Simon and Schuster
ISBN 13 : 1643136410
Total Pages : 340 pages
Book Rating : 4.6/5 (431 download)

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Book Synopsis Winning in Reverse by : Bill Lester

Download or read book Winning in Reverse written by Bill Lester and published by Simon and Schuster. This book was released on 2021-02-02 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The amazing and dramatic story of Bill Lester, one of the most well-known NASCAR drivers in history—and a pioneer whose determination and spirit has paved the way for a new generation of racers. Winning in Reverse tells the story of Bill Lester whose love for racing eventually compelled him to quit his job as an engineer to pursue racing full time. Blessed with natural talent, Bill still had a trifecta of odds against him: he was black, he was middle aged, and he wasn’t a southerner. Bill Lester rose above it all, as did his rankings, and he made history time and time again, becoming the first African American to race in NASCAR’s Busch Series, the first to participate in the Nextel Cup and the first to win a Pole Position start in the NASCAR Craftsman Truck Series Whether you are contemplating a career or lifestyle change, challenging social norms, or struggling against prejudice or bigotry, Winning in Reverse is a story for sports fans and readers everywhere about the power of perseverance in the face of adversity.

NASCAR's Next Generation

Author : Larry Cothren
Publisher : Motorbooks International
ISBN 13 : 9780760315187
Total Pages : 128 pages
Book Rating : 4.3/5 (151 download)

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Book Synopsis NASCAR's Next Generation by : Larry Cothren

Download or read book NASCAR's Next Generation written by Larry Cothren and published by Motorbooks International. This book was released on 2003 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: SCAR's hottest young stars are featured in this collection of magazine articles from Circle Track magazine. Driver articles include: Jimmie Johnson, 2002 rookie and the hottest young driver in NASCAR right now; Kevin Harvick, the Dale Earnhardt Sr. protg; Ryan Newman, another fast 2002 rookie; Matt Kenseth, 2000 Rookie of the Year; and Kurt Busch, 2000 runner-up for Rookie of the Year.

One Helluva Ride

Author : Liz Clarke
Publisher : Villard
ISBN 13 : 0345504496
Total Pages : 338 pages
Book Rating : 4.3/5 (455 download)

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Book Synopsis One Helluva Ride by : Liz Clarke

Download or read book One Helluva Ride written by Liz Clarke and published by Villard. This book was released on 2008-02-12 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its raw beginnings on Southern dirt tracks, NASCAR smacked of a slightly depraved spectacle, as if nothing but trouble could come from the unbridled locomotion of a V8 engine. By the time NASCAR roared into the twenty-first century, it had grown into a billion-dollar sports and marketing colossus, its races attended by hundreds of thousands of fans on any given weekend from mid-February through mid-November, watched on television by the second-largest viewing audience in sports, and bankrolled by the marketing largesse of the Fortune 500’s elite. One Helluva Ride, a full-throttle account of the rise and reign of NASCAR nation, is award-winning motorsports reporter Liz Clarke’s chronicle of how stock car racing exploded from regional obsession to national phenomenon. In covering the sport for more than fifteen years, Clarke has developed a strong rapport with NASCAR’s drivers, team owners, and hard-core fans. Through her reporting and analysis, we get to know the public and private sides of NASCAR’s most iconic figures, including seven-time champion Richard Petty, who set the standard for treating fans with respect, and the late Dale Earnhardt, whose brazen, bullying tactics wreaked havoc on the track, but whose heart was as big as Daytona’s infield. The sports world stopped in its tracks the day Earnhardt was killed on the last lap of the 2001 Daytona 500. Some feared that NASCAR’s soul would die with him. But it has raced on, steered by visionary promoters, the all-controlling France family (who founded the sport), and, above all, the next generation of drivers to stir fans’ passions: Dale Earnhardt, Jr., son of the NASCAR legend and now, like his father before him, the circuit’s most popular driver; Jeff Gordon, the beloved but oft-maligned outsider, bred from the cradle to be NASCAR’s winningest modern champion; and Kasey Kahne, a reluctant heartthrob whose confidence derives entirely from an accelerator pedal. Clarke also brings us inside NASCAR’s most triumphant and tragic dynasties: the Pettys, the Earnhardts, and the Allisons–and reveals how faith, family, and a deep-seated love of their sport helps them cope with grief and loss. Clarke shows NASCAR to be at a crossroads. In pursuit of a broader audience, NASCAR has severed its sponsorship ties to Big Tobacco, abandoned racetracks in small markets in favor of speedways near glitzy major cities, and welcomed Japan’s Toyota into a sport traditionally restricted to American-made sedans. As NASCAR races toward mass appeal, some suggest it is leaving its roots behind. To others, it is boldly extending its reach from the Southern workingman to every man, woman, and child in the world. Whether you’re one of the die-hard NASCAR faithful or just a casual follower, nobody brings you closer to the sport and business of big-time stock car racing than Liz Clarke. This book, like the phenomenon it profiles, really is One Helluva Ride.

Young Guns

Author : Woody Cain
Publisher : Triumph Books (IL)
ISBN 13 : 9781572435223
Total Pages : 152 pages
Book Rating : 4.4/5 (352 download)

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Book Synopsis Young Guns by : Woody Cain

Download or read book Young Guns written by Woody Cain and published by Triumph Books (IL). This book was released on 2002 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains a collection of brief biographical sketches on the young drivers of NASCAR, including Jeff Gordon, Kevin Harvick, Dale Earnhardt Jr., Kurt Busch, Jimmie Johnson, Ryan Newman, Matt Kenseth, and Tony Stewart.

NASCAR 123

Author : Christopher Jordan
Publisher : FENN-TUNDRA
ISBN 13 : 1770494324
Total Pages : 25 pages
Book Rating : 4.7/5 (74 download)

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Book Synopsis NASCAR 123 by : Christopher Jordan

Download or read book NASCAR 123 written by Christopher Jordan and published by FENN-TUNDRA. This book was released on 2012-10-23 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exciting new NASCAR series for the youngest of racing fans. Introduce your children to the early basic concepts through the exciting world of NASCAR in this officially licensed NASCAR series.

Dale Earnhardt Sr.

Author : Matt Christopher
Publisher : Little, Brown Books for Young Readers
ISBN 13 : 9780316093798
Total Pages : 128 pages
Book Rating : 4.0/5 (937 download)

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Book Synopsis Dale Earnhardt Sr. by : Matt Christopher

Download or read book Dale Earnhardt Sr. written by Matt Christopher and published by Little, Brown Books for Young Readers. This book was released on 2009-12-19 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dale Earnhardt, Sr. first broke onto the racing scene in 1979, when he was named Rookie of the Year. In the more than 20 years that followed, his daring driving style earned him several top honors, including his proudest moment, a victory at Daytona. On February 18th, 2001, Earnhardt had been racing in the Daytona 500, when in the final lap, he had a fatal crash. While other drivers have come and gone, the face of Dale Earnhardt, Sr., with his handlebar moustache and wide grin, will always be the face of NACAR. Get to know a legend.

Nascar Nation

Author : Chris Myers
Publisher : McClelland & Stewart
ISBN 13 : 0771061188
Total Pages : 250 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Nascar Nation by : Chris Myers

Download or read book Nascar Nation written by Chris Myers and published by McClelland & Stewart. This book was released on 2012 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: A sports analyst argues that NASCAR is the sport most representative of the American values of hard work, dedication, and a drive to succeed.

Start Your Engines

Author : Jay W. Pennell
Publisher : Simon and Schuster
ISBN 13 : 1613218443
Total Pages : 259 pages
Book Rating : 4.6/5 (132 download)

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Book Synopsis Start Your Engines by : Jay W. Pennell

Download or read book Start Your Engines written by Jay W. Pennell and published by Simon and Schuster. This book was released on 2015-10-27 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start Your Engines contains twenty-nine chapters describing different inaugural accomplishments that have taken place throughout NASCAR history. This book answers the following questions: • When was NASCAR officially founded? • Where was the first Strictly Stock race held? • What was the first flag-to-flag race ever broadcast on TV? • When was the first night race? • When and where was the first international NASCAR race held? • Who was the first woman to win the Daytona 500 pole position? • And many more! In Start Your Engines, seasoned writer Jay W. Pennell outlines some of the most iconic and unknown firsts in NASCAR history. From Red Byron to Richard Petty, Dale Earnhardt to Jeff Gordon, Jimmie Johnson to Danica Patrick, Pennell also covers some of the biggest names of the sport and their landmark contributions. Providing in-depth explanations of each milestone, Pennell takes readers through the peaks and valleys of NASCAR history and details the impact each first had on the legacy of the sport. From the earliest days of NASCAR’s foundation, to the high banks of Daytona and famed Brickyard at Indianapolis, Pennell also looks at monumental dates and races that changed the sport and helped it grow from a small gathering of race car drivers and promoters into the multibillion-dollar sports industry it is today. This book is a unique look at racing for new and experienced NASCAR fans alike. Skyhorse Publishing, as well as our Sports Publishing imprint, is proud to publish a broad range of books for readers interested in sports—books about baseball, pro football, college football, pro and college basketball, hockey, or soccer, we have a book about your sport or your team. In addition to books on popular team sports, we also publish books for a wide variety of athletes and sports enthusiasts, including books on running, cycling, horseback riding, swimming, tennis, martial arts, golf, camping, hiking, aviation, boating, and so much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to publishing books on subjects that are sometimes overlooked by other publishers and to authors whose work might not otherwise find a home.

Big Bill

Author : H.A. Branham
Publisher : McClelland & Stewart
ISBN 13 : 0771017685
Total Pages : 258 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Big Bill by : H.A. Branham

Download or read book Big Bill written by H.A. Branham and published by McClelland & Stewart. This book was released on 2015-03-03 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first major authorized biography of NASCAR founder, Bill France Sr. Big Bill is the consummate "insider" book on the life and legend of NASCAR founder Bill France and tells the tale of a classic American success story. France Sr. brought his family to Daytona Beach, Florida, in 1934, put down roots and immersed himself in the business of racing, both as a driver and an owner. Nicknamed "Big Bill" because of his 6-foot-5 stature, he made significant contributions to the racing world - he founded NASCAR in December 1947, built Daytona International Speedway in 1959 and built Talladega Superspeedway in 1969, and landed the landmark R.J. Reynolds/Winston sponsorship deal in 1971 that not only transformed NASCAR but also transformed corporate sponsorship of sports in America. The France family has spent the last 30 years gathering a vast collection of files and material about their family patriarch and has turned over countless interviews -- both written and taped -- as well as NASCAR documents, memorabilia, memos, letters and various other materials to the author for this definitive biography. Big Bill offers NASCAR fans a rich, entertaining, emotional, and detailed story about America's most recognized and admired racing family.

Swerve or Die

Author : Kyle Petty
Publisher : St. Martin's Press
ISBN 13 : 1250277825
Total Pages : 311 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Swerve or Die by : Kyle Petty

Download or read book Swerve or Die written by Kyle Petty and published by St. Martin's Press. This book was released on 2022-08-09 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: *A Wall Street Journal, Southern Indie, and Publishers Weekly Bestseller* Stock-car racing star, country singer, and sports broadcaster Kyle Petty shares his familial legacy, intertwined with NASCAR’s founding and history, in Swerve or Die—written with Pulitzer Prize-winner Ellis Henican, the New York Times bestselling coauthor of In the Blink of an Eye. “Born into racing royalty. The only son of NASCAR’s winningest driver ever. The grandson of one of the sport’s true pioneers. The nephew of our very first Hall of Fame engine builder. It’s quite a family to represent, and through it all, I’ve somehow managed to keep being Kyle.” Kyle Petty won his very first stock-car race, the Daytona ARCA 200, in 1979 when he was eighteen. Hailed as a third-generation professional NASCAR racer, he became an instant celebrity in circles he had been around all his young life. Despite being the grandson and son of racing champions Lee Petty and Richard Petty, Kyle didn’t inherit innate talent. Working in his family’s North Carolina race shop from an early age, he learned all about car mechanics and maintenance long before he got behind the wheel. And although Kyle continued the family business, driving “Petty blue” colored cars emblazoned with his grandfather’s #42—a number once used by Marty Robbins—his career took a different route than his forebears’. In Swerve or Die: Life at My Speed in the First Family of NASCAR Racing, Kyle chronicles his life on and off the racetrack, presenting his insider’s perspective of growing up throughout the sport’s popular rise in American culture. In between driving and running Petty Enterprises for thirty years, Kyle took some detours into country music, voiced Cal Weathers in Pixar’s Cars 3, and started his annual motorcycle Kyle Petty Charity Ride Across America. And when his nineteen-year-old son Adam, a fourth-generation racing Petty, tragically lost his life on the track, Kyle founded Victory Junction, a camp for children with chronic and serious medical conditions in Adam’s name—with help from Academy Award-winning actor and motorsports enthusiast Paul Newman. Filled with NASCAR history, stories of his family’s careers, and anecdotes about some of stock-car racing’s most famous drivers, Kyle’s memoir also tackles the sport’s evolution, discussing how welcoming diverse racers, improving car and track safety features, and integrating green technology will benefit NASCAR’s competitors and fans in the future. Includes Photographs

The Girl's Guide to NASCAR

Author : Liz Allison
Publisher : Center Street
ISBN 13 : 1455525421
Total Pages : 293 pages
Book Rating : 4.4/5 (555 download)

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Book Synopsis The Girl's Guide to NASCAR by : Liz Allison

Download or read book The Girl's Guide to NASCAR written by Liz Allison and published by Center Street. This book was released on 2012-05-01 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: NASCAR's foremost female authority provides the first guide for women to America's fastest growing spectator sport. From shopping to scanners and pit stops to parties, this fun and informative guide gives you everything you need to enjoy a race, whether at the track or in your living room. Insider Liz Allison will tell you all the ins and outs of NASCAR, uncovering the hidden rules and official calls made on any given race day. She answers nagging questions like why race cars don't have speedometers or doors that open, what the real deal is on restrictor plates, and how top drivers get to be where they are. Liz also reveals driver superstitions, how to survive a race weekend with kids, the Gentlemen's Agreement, how to tell if a driver is serious with his girlfriend, tips on throwing the perfect NASCAR viewing party, and much more. With this race-savvy guide, you will quickly become a knowledgeable fan with an inside edge on the sport that most of your male counterparts will lack-and have a few laughs along the way.

The LaBonte Brothers

Author : Janet Hubbard-Brown
Publisher : Infobase Learning
ISBN 13 : 1438142668
Total Pages : 78 pages
Book Rating : 4.4/5 (381 download)

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Book Synopsis The LaBonte Brothers by : Janet Hubbard-Brown

Download or read book The LaBonte Brothers written by Janet Hubbard-Brown and published by Infobase Learning. This book was released on 2015-06-04 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: A biography of Terry Labonte and his younger brother Bobby, who finished first and second, respectively, in the 1996 Winston Cup NAPA 500.

NASCAR 75 Years

Author : Al Pearce
Publisher : Motorbooks International
ISBN 13 : 0760380058
Total Pages : 226 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis NASCAR 75 Years by : Al Pearce

Download or read book NASCAR 75 Years written by Al Pearce and published by Motorbooks International. This book was released on 2023-04-11 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with evocative photography and a history written by some of the sport’s most knowledgeable journalists, NASCAR 75 Years is the definitive story of America’s favorite motorsport.

American Sports [4 volumes]

Author : Murry R. Nelson
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313397538
Total Pages : 1678 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis American Sports [4 volumes] by : Murry R. Nelson

Download or read book American Sports [4 volumes] written by Murry R. Nelson and published by Bloomsbury Publishing USA. This book was released on 2013-05-23 with total page 1678 pages. Available in PDF, EPUB and Kindle. Book excerpt: America loves sports. This book examines and details the proof of this fascination seen throughout American society—in our literature, film, and music; our clothing and food; and the iconography of the nation. This momentous four-volume work examines and details the cultural aspects of sport and how sport pervasively reflects—and affects—myriad aspects of American society from the early 1900s to the present day. Written in a straightforward, readable manner, the entries cover both historical and contemporary aspects of sport and American culture. Unlike purely historical encyclopedias on sports, the contributions within these volumes cover related subject matter such as poetry, novels, music, films, plays, television shows, art and artists, mythologies, artifacts, and people. While this encyclopedia set is ideal for general readers who need information on the diverse aspects of sport in American culture for research purposes or are merely reading for enjoyment, the detailed nature of the entries will also prove useful as an initial source for scholars of sport and American culture. Each entry provides a number of both print and online resources for further investigation of the topic.

NASCAR

Author : Eric T. Anderson
Publisher :
ISBN 13 :
Total Pages : 7 pages
Book Rating : 4.:/5 (987 download)

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Book Synopsis NASCAR by : Eric T. Anderson

Download or read book NASCAR written by Eric T. Anderson and published by . This book was released on 2017 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is February 2011 and Brian France, CEO of NASCAR (the National Association for Stock Car Auto Racing), is facing a crisis. In the last five years, attendance at weekend NASCAR races has fallen 22 percent and television viewership has declined 30 percent. Key marketing sponsors have recently left the sport. At the same time, the U.S. economy was only beginning to recover from an economic recession that had an adverse impact on the sport of auto racing as a whole. Some leaders within NASCAR counseled Brian that these trends in attendance, viewership, and sponsorship stemmed from the recession and that NASCAR should continue with business as usual. But Brian sensed that the industry needed fundamental change and that he, as CEO of NASCAR, was the one that must lead this change. With Brian at the helm, NASCAR embarked on an unprecedented amount of qualitative and quantitative research to assess the strengths and weaknesses of the entire industry. At the center of this research was the NASCAR consumer. Highly engaged, enthusiastic consumers were at the heart of an industry business model that had been successful for decades. But in 2011, marketing within all of NASCAR needed to transform, as it was clear that consumers were disengaging with the sport. As the consumer research results unfold, Brian and leaders within NASCAR must make tough choices and set priorities. The case focuses on four key areas in which decisions need to be made by NASCAR leadership: digital marketing and social media, targeting the next-generation NASCAR consumer, enhancing the star power of NASCAR drivers, and enhancing the consumer experience at NASCAR events. Focus group videos offer students a customer-centric deep-dive into these challenges. At its heart, this is a case about great leadership and transforming marketing throughout an entire industry. A wrap-up video from CEO Brian France summarizes how NASCAR executives tackled the difficult questions posed in the case. - Understand how deep consumer engagement is at the heart of a successful marketing ecosystem - Analyze focus group videos to understand the needs of today's consumer - Prioritize the market segments that should be cultivated as the next-generation consumer - Understand how differing incentives within an industry are at the heart of many marketing problems - Analyze a complex set of problems and set and manage priorities - Understand the importance of leadership in a time of crisis.