Author : Union Bank, N.B.D., Grand Rapids, Mich
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (197 download)
Book Synopsis Money to You Trust Marketing Program by : Union Bank, N.B.D., Grand Rapids, Mich
Download or read book Money to You Trust Marketing Program written by Union Bank, N.B.D., Grand Rapids, Mich and published by . This book was released on 1988 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The bank defined profitable markets and services for the department and set goals to incrase income and assets. A program for trust business development officers was set up and non-trust employees made referrals through a program called "Money to You". All of the program's goals have been exceeded over the past three years and NBD Bancorp, NBD Grand Rapids' parent, has given the bank the NBD Bancorp Trust Referral Program of the Year Award.