Metaphor And Ideology

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Washing the Brain

Author : Andrew Goatly
Publisher : John Benjamins Publishing
ISBN 13 : 9789027227133
Total Pages : 464 pages
Book Rating : 4.2/5 (271 download)

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Book Synopsis Washing the Brain by : Andrew Goatly

Download or read book Washing the Brain written by Andrew Goatly and published by John Benjamins Publishing. This book was released on 2007-01-01 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary metaphor theory has recently begun to address the relation between metaphor, culture and ideology. In this wide-ranging book, Andrew Goatly, using lexical data from his database Metalude, investigates how conceptual metaphor themes construct our thinking and social behaviour in fields as diverse as architecture, engineering, education, genetics, ecology, economics, politics, industrial time-management, medicine, immigration, race, and sex. He argues that metaphor themes are created not only through the universal body but also through cultural experience, so that an apparently universal metaphor such as event-structure as realized in English grammar is, in fact, culturally relative, compared with e.g. the construal of 'cause and effect' in the Algonquin language Blackfoot. Moreover, event-structure as a model is both scientifically reactionary and, as the basis for technological mega-projects, has proved environmentally harmful. Furthermore, the ideologies of early capitalism created or exploited a selection of metaphor themes historically traceable through Hobbes, Hume, Smith, Malthus and Darwin. These metaphorical concepts support neo-Darwinian and neo-conservative ideologies apparent at the beginning of the 21st century, ideologies underpinning our social and environmental crises. The conclusion therefore recommends skepticism of metaphor's reductionist tendencies.

Metaphor and Ideology

Author : Mary Therese DesCamp
Publisher : BRILL
ISBN 13 : 9004161791
Total Pages : 383 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Metaphor and Ideology by : Mary Therese DesCamp

Download or read book Metaphor and Ideology written by Mary Therese DesCamp and published by BRILL. This book was released on 2007 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cognitive linguistic analysis of "Liber Antiquitatum Biblicarum" demonstrates how women are used to articulate Pseudo-Philo's theology and ideology; how 'mother' is redefined to support female authority to interpret and instruct; and how textual and character authority is constructed conceptually.

Creating Worldviews

Author : James W. Underhill
Publisher : Edinburgh University Press
ISBN 13 : 0748647007
Total Pages : 312 pages
Book Rating : 4.7/5 (486 download)

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Book Synopsis Creating Worldviews by : James W. Underhill

Download or read book Creating Worldviews written by James W. Underhill and published by Edinburgh University Press. This book was released on 2011-06-08 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Encouraging readers to reflect upon language and the role metaphor plays in patterning ideas and thought, this book first offers a critical introduction to metaphor theory as it has emerged over the past thirty years in the States. James W. Underhill then widens the scope of metaphor theory by investigating not only the worldview our language offers us, but also the worldviews which we adapt in our own ideological and personal interpretations of the world.This book explores new avenues in metaphor theory in the work of contemporary French, German and Czech scholars. Detailed case studies marry metaphor theory with discourse analysis in order to investigate the ways the Czech language was reshaped by communist discourse, and the way fascism emerged in the German language. The third case study turns metaphor theory on its head: instead of looking for metaphors in language, it describes the way language systems (French & English) are understood in terms of metaphorically-framed concepts evolving over t

Cold War Rhetoric

Author : Martin J. Medhurst
Publisher : MSU Press
ISBN 13 : 0870139371
Total Pages : 274 pages
Book Rating : 4.8/5 (71 download)

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Book Synopsis Cold War Rhetoric by : Martin J. Medhurst

Download or read book Cold War Rhetoric written by Martin J. Medhurst and published by MSU Press. This book was released on 1997-11-30 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cold War Rhetoric is the first book in over twenty years to bring a sustained rhetorical critique to bear on central texts of the Cold War. The rhetorical texts that are the subject of this book include speeches by Presidents Eisenhower and Kennedy, the Murrow- McCarthy confrontation on CBS, the speeches and writings of peace advocates, and the recurring theme of unAmericanism as it has been expressed in various media throughout the Cold War years. Each of the authors brings to his texts a particular approach to rhetorical criticism—strategic, metaphorical, or ideological. Each provides an introductory chapter on methodology that explains the assumptions and strengths of their particular approach.

Linguistic Authority, Language Ideology, and Metaphor

Author : Neil Bermel
Publisher : Walter de Gruyter
ISBN 13 : 3110197669
Total Pages : 385 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis Linguistic Authority, Language Ideology, and Metaphor by : Neil Bermel

Download or read book Linguistic Authority, Language Ideology, and Metaphor written by Neil Bermel and published by Walter de Gruyter. This book was released on 2008-08-22 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does a country find itself 'at war' over spelling? This book focuses on a crucial juncture in the post-communist history of the Czech Republic, when an orthographic commission with a moderate reformist agenda found itself the focus of enormous public controversy. Delving back into history, Bermel explores the Czech nation's long tradition of intervention and its association with the purity of the language, and how in the twentieth century an ascendant linguistic school - Prague Functionalism - developed into a progressive but centralizing ideology whose power base was inextricably linked to the communist regime. Bermel looks closely at the reforms of the 1990s and the heated public reaction to them. On the part of language regulators, he examines the ideology that underlay the reforms and the tactics employed on all sides to gain linguistic authority, while in dissecting the public reaction, he looks both at conscious arguments marshaled in favor of and against reform and at the use, conscious and subconscious, of metaphors about language. Of interest to faculty and students working in the area of language, cultural studies, and history, especially that of transitional and post-communist states, this volume is also relevant for those with a more general interest in language planning and language reform. The book is awarded with the "The George Blazyca Prize in East European Studies 2008".

Creating Worldviews

Author : James W Underhill
Publisher : Edinburgh University Press
ISBN 13 : 0748688676
Total Pages : 313 pages
Book Rating : 4.7/5 (486 download)

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Book Synopsis Creating Worldviews by : James W Underhill

Download or read book Creating Worldviews written by James W Underhill and published by Edinburgh University Press. This book was released on 2013-01-11 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting upon language and the role metaphor plays in patterning ideas and thought, Underhill analyses the discourse of several languages in recent history.

Challenging Prophetic Metaphor

Author : Julia M. O'Brien
Publisher : Westminster John Knox Press
ISBN 13 : 0664229646
Total Pages : 226 pages
Book Rating : 4.6/5 (642 download)

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Book Synopsis Challenging Prophetic Metaphor by : Julia M. O'Brien

Download or read book Challenging Prophetic Metaphor written by Julia M. O'Brien and published by Westminster John Knox Press. This book was released on 2008-01-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The prophets of the Old Testament use a wide variety of metaphors to describe God and to portray how to understand people in relation to God. This text searches the prophetic books for these metaphors, looking for ways in which the different images intersect and build off each other.

Metaphor and Ideology

Author : Mary Therese Descamp
Publisher : BRILL
ISBN 13 : 9047421868
Total Pages : 382 pages
Book Rating : 4.0/5 (474 download)

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Book Synopsis Metaphor and Ideology by : Mary Therese Descamp

Download or read book Metaphor and Ideology written by Mary Therese Descamp and published by BRILL. This book was released on 2007-11-30 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cognitive linguistic analysis of Liber Antiquitatum Biblicarum demonstrates how women are used to articulate Pseudo-Philo’s theology and ideology; how 'mother' is redefined to support female authority to interpret and instruct; and how textual and character authority is constructed conceptually.

Metaphor, Nation and Discourse

Author : Ljiljana Šarić
Publisher : John Benjamins Publishing Company
ISBN 13 : 9027262675
Total Pages : 366 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Metaphor, Nation and Discourse by : Ljiljana Šarić

Download or read book Metaphor, Nation and Discourse written by Ljiljana Šarić and published by John Benjamins Publishing Company. This book was released on 2019-05-20 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume examines how metaphors and related phenomena (metonymies, symbols, cultural models, stereotypes) lead to the discursive construal of a common element that brings the nation together. The central idea is that metaphor use must be questioned to lay bare the processes and the discursive power behind them. The chapters examine a range of contemporary and historical, monomodal and multimodal discourses, including politicians’ discourse, presidential speeches, newspapers, TV series, Catholic homilies, colonialist discourse, and various online sources. The approaches taken include political science, international relations, cultural studies, and linguistics. All contributions feature discursive constructivist views of metaphor, with clear sociocultural grounding, and the notion of metaphor as a framing device in constructing various aspects of nations and national identity. The volume will appeal to scholars in discourse analysis, metaphor studies, media studies, nationalism studies, and political science.

Political Metaphor Analysis

Author : Andreas Musolff
Publisher : Bloomsbury Publishing
ISBN 13 : 1441197001
Total Pages : 208 pages
Book Rating : 4.4/5 (411 download)

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Book Synopsis Political Metaphor Analysis by : Andreas Musolff

Download or read book Political Metaphor Analysis written by Andreas Musolff and published by Bloomsbury Publishing. This book was released on 2016-08-25 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the cognitively-oriented approach to metaphor studies, comparing it critically to other contemporary paradigms of metaphor in meaning. It incorporates cutting edge empirical data. In both semantics and cognitive linguistics, metaphor has gained central status over the past decades, chiefly on account of Lakoff and Johnson's 1980 book Metaphors We Live By, which has become a standard point of reference. Rather than advocating a 'pick and mix' combination of cognitive attitudes with theory and data from other paradigms, the book argues for the methodologically reflective comparison of theory traditions and acknowledgement of their strengths and weaknesses. This critical reflection on metaphor is an essential read for students of metaphor at an advanced undergraduate or postgraduate level. Each chapter outlines areas for further reading and research, and the book is built around data drawn from a multilingual research corpus of metaphors compiled from existing research, other corpora and internet data.

Creating Worldviews

Author : James William Underhill
Publisher :
ISBN 13 : 9780748651566
Total Pages : 299 pages
Book Rating : 4.6/5 (515 download)

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Book Synopsis Creating Worldviews by : James William Underhill

Download or read book Creating Worldviews written by James William Underhill and published by . This book was released on 2011 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Encouraging readers to reflect upon language and the role metaphor plays in patterning ideas and thought, this book first offers a critical introduction to metaphor theory as it has emerged over the past thirty years in the States. James W. Underhill then widens the scope of metaphor theory by investigating not only the worldview our language offers us, but also the worldviews which we adapt in our own ideological and personal interpretations of the world. This book explores new avenues in metaphor theory in the work of contemporary French, German and Czech scholars. Detailed case studies marry metaphor theory with discourse analysis in order to investigate the ways the Czech language was reshaped by communist discourse, and the way fascism emerged in the German language. The third case study turns metaphor theory on its head: instead of looking for metaphors in language, it describes the way language systems (French and English) are understood in terms of metaphorically-framed concepts evolving over time. Including a multilingual glossary of key terms and concepts, this is an ideal volume for anyone new to the topic, as well as those already interested in metaphor theory and the analysis of worldviews. -- Publisher description.

The Routledge Handbook of Language and Politics

Author : Ruth Wodak
Publisher : Routledge
ISBN 13 : 1351728962
Total Pages : 971 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis The Routledge Handbook of Language and Politics by : Ruth Wodak

Download or read book The Routledge Handbook of Language and Politics written by Ruth Wodak and published by Routledge. This book was released on 2017-08-23 with total page 971 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Language and Politics provides a comprehensive overview of this important and dynamic area of study and research. Language is indispensable to initiating, justifying, legitimatising and coordinating action as well as negotiating conflict and, as such, is intrinsically linked to the area of politics. With 45 chapters written by leading scholars from around the world, this Handbook covers the following key areas: Overviews of the most influential theoretical approaches, including Bourdieu, Foucault, Habermas and Marx; Methodological approaches to language and politics, covering – among others – content analysis, conversation analysis, multimodal analysis and narrative analysis; Genres of political action from speech-making and policy to national anthems and billboards; Cutting-edge case studies about hot-topic socio-political phenomena, such as ageing, social class, gendered politics and populism. The Routledge Handbook of Language and Politics is a vibrant survey of this key field and is essential reading for advanced students and researchers studying language and politics.

Cognitive Models in Language and Thought

Author : René Dirven
Publisher : Walter de Gruyter
ISBN 13 : 3110892901
Total Pages : 448 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Cognitive Models in Language and Thought by : René Dirven

Download or read book Cognitive Models in Language and Thought written by René Dirven and published by Walter de Gruyter. This book was released on 2012-05-02 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The volume offers a number of representative papers on cognitive models that are invoked when people deal with questions of social identity, political and economic manipulation, and more general issues such as the genomic discourse. In line with the well-known volume Cultural Models in Language and Thought by Holland and Quinn (1987), the volume shows that Cognitive Linguistics has further explored the idea that we think about social reality in terms of models - 'cognitive/cultural models' or 'folk theories'. As in cultural models, the present volume demonstrates that the technical apparatus of Cognitive Linguistics can be used to analyze the various ways our conception of social reality is shaped by underlying cognitive and/or cultural models or patterns of thought, and also looks into how this is done. The new inroad the volume wants to pursue is the deliberate and explicit orientation towards a cognitive sociolinguistics, or more generally, a cognitive semiotics.

Variation in Political Metaphor

Author : Julien Perrez
Publisher : John Benjamins Publishing Company
ISBN 13 : 9027262217
Total Pages : 220 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Variation in Political Metaphor by : Julien Perrez

Download or read book Variation in Political Metaphor written by Julien Perrez and published by John Benjamins Publishing Company. This book was released on 2019-08-06 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The objective of this book is to understand variation in political metaphor. Political metaphors are distinctive and important because they are used to achieve political goals: to persuade, to shape expectations, to realize specific objectives and actions. The analyses in the book go beyond the mere identification of conceptual metaphors in discourse to show how political metaphors function in the real world. It starts from the finding that the same conceptual domains are used to characterize politics, political entities and political issues. Yet, the specific metaphors used to describe these conceptual domains often change. This book explores some of the reasons for this variation, including features of political leaders (e.g., their age and gender), countries, and other sociopolitical circumstances. This perspective yields a better understanding of the role(s) of metaphors in political discourse.

Politicians and Rhetoric

Author : J. Charteris-Black
Publisher : Springer
ISBN 13 : 0230501702
Total Pages : 239 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Politicians and Rhetoric by : J. Charteris-Black

Download or read book Politicians and Rhetoric written by J. Charteris-Black and published by Springer. This book was released on 2016-01-03 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

Metaphor, Nation and the Holocaust

Author : Andreas Musolff
Publisher : Routledge
ISBN 13 : 1136940219
Total Pages : 221 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Metaphor, Nation and the Holocaust by : Andreas Musolff

Download or read book Metaphor, Nation and the Holocaust written by Andreas Musolff and published by Routledge. This book was released on 2010-08-13 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first to provide a cognitive analysis of the function of biological/medical metaphors in National Socialist racist ideology and their background in historical traditions of Western political theory. Its main arguments are that the metaphor of the German nation as a body that needed to be rescued from a deadly poison must be viewed as the conceptual basis rather than a mere propagandistic by-product of Nazi genocidal policies culminating in the Holocaust, and that this metaphor is closely related to the more general metaphor complex of the nation as a human body/person, which is deeply ingrained in Western political thought. The cognitive approach is crucial to understanding the nature and the origins of this metaphor complex because it goes beyond the rhetorical level by analyzing the ideological and practical implications of the conceptual mapping body-state in detail. It provides an innovative perspective on the problem of how the Nazis managed to ‘revive’ a clichéd metaphor tradition to the point where it became a decisive factor in European and world history. Musolff reveals how such a perspective allows us to explain why the body-state metaphor continues to be attractive for use in contemporary political theories.

Metaphor and Political Discourse

Author : A. Musolff
Publisher : Springer
ISBN 13 : 0230504515
Total Pages : 211 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Metaphor and Political Discourse by : A. Musolff

Download or read book Metaphor and Political Discourse written by A. Musolff and published by Springer. This book was released on 2004-08-04 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Far from being rhetorical ornaments, metaphors play a central role in public discourse, as they shape the structure of political categorisation and argumentation. Drawing on a very large bilingual corpus, this book, now in paperback, analyses the distribution of 'metaphor scenarios' in more than a decade of public discourse on European integration, elucidating differences in UK and German attitudes and argumentation. The corpus analysis leads to a refinement of cognitive metaphor theory by systematically relating conceptual, semantic and argumentation levels and incorporating the historical dimension of metaphor evolution. Finally, drawing on examples of metaphor negotiation and on a reassessment of Hobbes' concept of metaphor in Leviathan, the book highlights the ethical dimension of metaphor in politics.