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Author : Anil K. Bera
Publisher :
ISBN 13 :
Total Pages : 658 pages
Book Rating : 4.:/5 (31 download)
Download or read book Maximum Versus Meaningful Discrimination in Scale Responses written by Anil K. Bera and published by . This book was released on 1992 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Madhubalan Viswanathan
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (535 download)
Download or read book Maximum Versus Meaningful Discrimination in Scale Responses written by Madhubalan Viswanathan and published by . This book was released on 1992 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sheila B. Robinson
Publisher : SAGE Publications
ISBN 13 : 1506330568
Total Pages : 344 pages
Book Rating : 4.5/5 (63 download)
Download or read book Designing Quality Survey Questions written by Sheila B. Robinson and published by SAGE Publications. This book was released on 2018-05-24 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys are a cornerstone of social and behavioral research, and with the use of web-based tools, surveys have become an easy and inexpensive means of gathering data. But how researchers ask a question can dramatically influence the answers they receive. Sheila B. Robinson and Kimberly Firth Leonard’s Designing Quality Survey Questions shows readers how to craft high quality, precisely-worded survey questions that will elicit rich, nuanced, and ultimately useful data to help answer their research or evaluation questions. The authors address challenges such as crafting demographic questions, designing questions that keep respondents engaged and avoid survey fatigue, web-based survey formats, culturally-responsive survey design, and factors that influence survey responses. Additionally, “Stories from the Field” features provide real world experiences from practitioners who share lessons learned about survey design, and end-of-chapter exercises and discussion questions allow readers to apply the information they’ve learned.
Author : Carl McDaniel, Jr.
Publisher : John Wiley & Sons
ISBN 13 : 1119716314
Total Pages : 434 pages
Book Rating : 4.1/5 (197 download)
Download or read book Marketing Research written by Carl McDaniel, Jr. and published by John Wiley & Sons. This book was released on 2020-11-10 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Research: Using Analytics to Develop Market Insights teaches students how to use market research to inform critical business decisions. Offering a practitioner's perspective, thisfully-updated edition covers both marketing research theory and practice to provide students with a comprehensive understanding of the subject. A unique applications-based approach—grounded in the authors' 50 years' combined experience in the marketing research industry—features real data, real people, and real research to prepare students for designing, conducting, analyzing, and integrating marketing research in their future business careers. Already a standard text in marketing research courses, the twelfth edition contains thoroughly revised content that reflects the latest trends, practices, and research in the field. Numerous examples of companies and research firms, such as Twitter, ESPN, Ford, and General Motors, are featured throughout the text to illustrate how marketing research is gathered and used in the real world. Detailed yet accessible chapters examine topics including marketing intelligence, problem definition and exploratory research, big data and data analytics, online and social media marketing research, questionnaire design, statistical testing, and managing marketing research studies and teams.
Author : Khondkar E. Karim
Publisher : Emerald Group Publishing
ISBN 13 : 180382803X
Total Pages : 205 pages
Book Rating : 4.8/5 (38 download)
Download or read book Advances in Accounting Behavioral Research written by Khondkar E. Karim and published by Emerald Group Publishing. This book was released on 2022-08-25 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on research that examines both individual and organizational behavior relative to accounting, Volume 25 of Advances in Accounting Behavioral Research uncovers emerging theories, methods and applications.
Author : John R. Rossiter
Publisher : Springer Science & Business Media
ISBN 13 : 1441971580
Total Pages : 174 pages
Book Rating : 4.4/5 (419 download)
Download or read book Measurement for the Social Sciences written by John R. Rossiter and published by Springer Science & Business Media. This book was released on 2010-11-25 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book proposes a revolutionary new theory of construct measurement – called C-OAR-SE – for the social sciences. The acronym is derived from the following key elements: construct definition; object representation; attribute classification; rater entity identification; selection of item type; enumeration and scoring. The new theory is applicable to the design of measures of constructs in: • Management • Marketing • Information Systems • Organizational Behavior • Psychology • Sociology C-OAR-SE is a rationally rather than empirically-based theory and procedure. It can be used for designing measures of the most complex and also the most basic constructs that we use in social science research. C-OAR-SE is a radical alternative to the traditional empirically-based psychometric approach, and a considerable amount of the book’s content is devoted to demonstrating why the psychometric approach does not produce valid measures. The book argues that the psychometric approach has resulted in many misleading findings in the social sciences and has led to erroneous acceptance – or rejection – of many of our main theories and hypotheses, and that the C-OAR-SE approach to measurement would correct this massive problem. The main purpose of this book is to introduce and explain C-OAR-SE construct measurement theory in a way that will be understood by all social science researchers and that can be applied to designing new, more valid measures. Featuring numerous examples, practical applications, end-of-chapter questions, and appendices, the book will serve as an essential resource for students and professional researcher alike.
Author : Pieter de Wilde
Publisher : John Wiley & Sons
ISBN 13 : 1119341922
Total Pages : 628 pages
Book Rating : 4.1/5 (193 download)
Download or read book Building Performance Analysis written by Pieter de Wilde and published by John Wiley & Sons. This book was released on 2018-07-23 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores and brings together the existent body of knowledge on building performance analysis Shortlisted in the CIBSE 2020 Building Performance Awards Building performance is an important yet surprisingly complex concept. This book presents a comprehensive and systematic overview of the subject. It provides a working definition of building performance, and an in-depth discussion of the role building performance plays throughout the building life cycle. The book also explores the perspectives of various stakeholders, the functions of buildings, performance requirements, performance quantification (both predicted and measured), criteria for success, and the challenges of using performance analysis in practice. Building Performance Analysis starts by introducing the subject of building performance: its key terms, definitions, history, and challenges. It then develops a theoretical foundation for the subject, explores the complexity of performance assessment, and the way that performance analysis impacts on actual buildings. In doing so, it attempts to answer the following questions: What is building performance? How can building performance be measured and analyzed? How does the analysis of building performance guide the improvement of buildings? And what can the building domain learn from the way performance is handled in other disciplines? Assembles the current body of knowledge on building performance analysis in one unique resource Offers deep insights into the complexity of using building performance analysis throughout the entire building life cycle, including design, operation and management Contributes an emergent theory of building performance and its analysis Building Performance Analysis will appeal to the building science community, both from industry and academia. It specifically targets advanced students in architectural engineering, building services design, building performance simulation and similar fields who hold an interest in ensuring that buildings meet the needs of their stakeholders.
Author : Fevzi Okumus
Publisher : Emerald Group Publishing
ISBN 13 : 1801175489
Total Pages : 231 pages
Book Rating : 4.8/5 (11 download)
Download or read book Contemporary Research Methods in Hospitality and Tourism written by Fevzi Okumus and published by Emerald Group Publishing. This book was released on 2022-04-13 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Research Methods in Hospitality and Tourism delivers a comprehensive collection of chapters including new insights for traditional paradigms, approaches, and methods, as well as more recent developments in research methodology in the context of tourism and hospitality.
Author : Ewa Ziemba
Publisher : Springer Nature
ISBN 13 : 3030433536
Total Pages : 264 pages
Book Rating : 4.0/5 (34 download)
Download or read book Information Technology for Management: Current Research and Future Directions written by Ewa Ziemba and published by Springer Nature. This book was released on 2020-03-10 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes extended selected papers from the 17th Conference on Advanced Information Technologies for Management, AITM 2019, and the 14th Conference on Information Systems Management, ISM 2019, held as part of the Federated Conference on Computer Science and Information Systems, FedCSIS, which took place in Leipzig, Germany, in September 2019. The total of 7 full and 6 short papers presented in this volume were carefully reviewed and selected from a total of 45 submissions. The papers selected to be included in this book contribute to the understanding of relevant trends of current research on and future directions of information technology for management in business and public organizations. They were organized in topical sections named: information technology assessment for future development; methods and models for designing information technology, and aspects of implementing information technology.
Author : Stefanie A. Wind
Publisher : SAGE Publications
ISBN 13 : 1071855387
Total Pages : 159 pages
Book Rating : 4.0/5 (718 download)
Download or read book Exploring Rating Scale Functioning for Survey Research written by Stefanie A. Wind and published by SAGE Publications. This book was released on 2022-12-19 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Items with ordered response categories are common in survey research, such as when respondents are asked how much they agree with certain statements. But how large are the differences between categories of response, and how well do they distinguish between respondents? This volume is the first to introduce the evaluation of rating scales to an audience of survey researchers. Evaluating Rating Scale Functioning for Survey Research provides researchers with an overview of rating scale analysis along with practical guidance on how to conduct such analyses with their own survey data. Author Stefanie A. Wind presents three categories of methods: Rasch models; non-Rasch Item Response Theory (IRT) models; and non-parametric models, together with practical examples. Tutorials, datasets, and software code (R and Facets) to accompany the book are available on the book’s website.
Author : Robert F. DeVellis
Publisher : SAGE Publications
ISBN 13 : 1506341586
Total Pages : 160 pages
Book Rating : 4.5/5 (63 download)
Download or read book Scale Development written by Robert F. DeVellis and published by SAGE Publications. This book was released on 2016-03-30 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the Fourth Edition of Scale Development, Robert F. DeVellis demystifies measurement by emphasizing a logical rather than strictly mathematical understanding of concepts. The text supports readers in comprehending newer approaches to measurement, comparing them to classical approaches, and grasping more clearly the relative merits of each. This edition addresses new topics pertinent to modern measurement approaches and includes additional exercises and topics for class discussion. Available with Perusall—an eBook that makes it easier to prepare for class Perusall is an award-winning eBook platform featuring social annotation tools that allow students and instructors to collaboratively mark up and discuss their SAGE textbook. Backed by research and supported by technological innovations developed at Harvard University, this process of learning through collaborative annotation keeps your students engaged and makes teaching easier and more effective. Learn more.
Author :
Publisher :
ISBN 13 :
Total Pages : 618 pages
Book Rating : 4.:/5 (334 download)
Download or read book Contents of Recent Economics Journals written by and published by . This book was released on 1993 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael L. Nering
Publisher : Routledge
ISBN 13 : 1135168717
Total Pages : 349 pages
Book Rating : 4.1/5 (351 download)
Download or read book Handbook of Polytomous Item Response Theory Models written by Michael L. Nering and published by Routledge. This book was released on 2011-01-19 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive Handbook focuses on the most used polytomous item response theory (IRT) models. These models help us understand the interaction between examinees and test questions where the questions have various response categories. The book reviews all of the major models and includes discussions about how and where the models originated, conceptually and in practical terms. Diverse perspectives on how these models can best be evaluated are also provided. Practical applications provide a realistic account of the issues practitioners face using these models. Disparate elements of the book are linked through editorial sidebars that connect common ideas across chapters, compare and reconcile differences in terminology, and explain variations in mathematical notation. These sidebars help to demonstrate the commonalities that exist across the field. By assembling this critical information, the editors hope to inspire others to use polytomous IRT models in their own research so they too can achieve the type of improved measurement that such models can provide. Part 1 examines the most commonly used polytomous IRT models, major issues that cut across these models, and a common notation for calculating functions for each model. An introduction to IRT software is also provided. Part 2 features distinct approaches to evaluating the effectiveness of polytomous IRT models in various measurement contexts. These chapters appraise evaluation procedures and fit tests and demonstrate how to implement these procedures using IRT software. The final section features groundbreaking applications. Here the goal is to provide solutions to technical problems to allow for the most effective use of these models in measuring educational, psychological, and social science abilities and traits. This section also addresses the major issues encountered when using polytomous IRT models in computerized adaptive testing. Equating test scores across different testing contexts is the focus of the last chapter. The various contexts include personality research, motor performance, health and quality of life indicators, attitudes, and educational achievement. Featuring contributions from the leading authorities, this handbook will appeal to measurement researchers, practitioners, and students who want to apply polytomous IRT models to their own research. It will be of particular interest to education and psychology assessment specialists who develop and use tests and measures in their work, especially researchers in clinical, educational, personality, social, and health psychology. This book also serves as a supplementary text in graduate courses on educational measurement, psychometrics, or item response theory.
Author : Jian Bi
Publisher : John Wiley & Sons
ISBN 13 : 0470276401
Total Pages : 313 pages
Book Rating : 4.4/5 (72 download)
Download or read book Sensory Discrimination Tests and Measurements written by Jian Bi and published by John Wiley & Sons. This book was released on 2008-02-28 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sensory discriminative analysis forms a fundamental type of methodology and is used widely in sensory and consumer research. Sensory Discrimination Tests and Measurements: Statistical Principles, Procedures and Tables provides a comprehensive discussion of sensory discriminative analysis from a statistical perspective. A wide variety of test and measurement methods, which were developed during the past decades and scattered in various statistical and non-statistical journals, are included in the book. The book gives a unified picture of the state of the subject and reflects some features of advanced sensory discriminative analysis. Designed to be both a reference manual and a research monograph, practitioners will discover various useful test and measurement procedures. More statistically-oriented readers will find the statistical considerations behind the procedures. Sensory Discrimination Tests and Measurements will be of interest to everyone concerned with testing and measuring sensory difference and consumer preference.
Author : Guoping Zhang
Publisher : Eburon Uitgeverij B.V.
ISBN 13 : 905972187X
Total Pages : 212 pages
Book Rating : 4.0/5 (597 download)
Download or read book Modelling Hydrological Response at the Catchment Scale written by Guoping Zhang and published by Eburon Uitgeverij B.V.. This book was released on 2007 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : G. Lalos
Publisher :
ISBN 13 :
Total Pages : 508 pages
Book Rating : 4.:/5 (31 download)
Download or read book Calibration Handbook written by G. Lalos and published by . This book was released on 1983 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 16 pages
Book Rating : 4.:/5 (31 download)
Download or read book Commerce Research written by and published by . This book was released on 1992 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
