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Martial Art Marketing Build Your Brand
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Book Synopsis Martial Art Marketing - Build Your Brand by : Aaron J. Perry
Download or read book Martial Art Marketing - Build Your Brand written by Aaron J. Perry and published by CreateSpace. This book was released on 2013-11 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do some Martial Arts Schools thrive while others struggle to get by? Because success is not just a result of working hard but also smart. Learning Marketing is the same as learning a Martial Art, you need to learn the right techniques and use them at the right time or you risk getting kicked in the face time after time. The No B.S. Guide To Making Money While Building Your Brand explains where and when to focus your energy to maximize your rewards and minimize any costs. Building your Business into a recognized and respected Brand will separate you from the pack and lead you into becoming the Authority in your area. Discover exactly what you need to do to Brand your Business the right way for Instant and Long Term Rewards Generate additional profits and massively increase your advertising reach while building a close knit family with your students. Branding Yourself and Your Martial Arts School allows you to charge higher fees, be more selective about who you take on as students and it opens up a lot of opportunities including public speaking, guest appearances, expert interviews, free media coverage and more. This book is the first in the Martial Art Marketing series, be sure to collect the other titles in the set as they are released. Aaron J. Perry is the Chairman of Martial Art Marketing, the creator of Martial Games for Kids and has helped hundreds of Martial Arts School Owners to grow their student numbers, increase profits and have fun doing it since 2005.
Book Synopsis Low Cost Marketing for the Martial Art School by : Sang H. Kim
Download or read book Low Cost Marketing for the Martial Art School written by Sang H. Kim and published by Turtle Press. This book was released on 2009-06 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow your martial art school without breaking your budget! This book is packed with hundreds of free and low cost marketing ideas on a wide variety of topics. BONUS: Discover how to create a professional marketing plan!
Book Synopsis Small Dojo Big Profits by : Mike Massie
Download or read book Small Dojo Big Profits written by Mike Massie and published by . This book was released on 2013-07-15 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: For over a decade, Small Dojo Big Profits has guided martial arts instructors through the risky yet highly rewarding process of starting and running a highly successful and profitable martial art school. Eschewing the conventional wisdom that says you must have a huge school with 300 or more students to be financially successful, the author instead shows you how to take on less risk while working smarter and not harder by running a lean, mean, efficient martial arts studio operation. Author Mike Massie has started three successful martial arts studios from scratch, and has the distinction of opening his first studio with no start-up capital, zero credit, and in a town where he was a complete stranger. Yet, he was able to go from teaching in part-time locations to running his own full-time studio in under a year, and he achieved this while staying in profit from month one. The process he followed is the same one this book is based upon, and this updated version of Small Dojo Big Profits also draws on the author's experience in starting and growing two more successful studios during the recent mortgage crisis and economic recession. A common sense martial arts school start-up and business operations manual, this completely updated version of the classic martial arts business guide is perfect for anyone who wants to maintain their integrity while building a successful martial art school. If you're looking for the best source of complete information for starting, launching, growing, and running a martial art school from scratch, this is it.
Book Synopsis How to Build a Black Belt Business by : Michael Turbitt
Download or read book How to Build a Black Belt Business written by Michael Turbitt and published by Lulu.com. This book was released on 2013-08-27 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many Martial Arts Instructors have a desire to run a Martial Arts Club, School or Dojo. But whatever they call it, and however they regard it, when they open, they enter the world of business - a world for which many are unprepared. No Martial Arts Syllabus contains modules on 'how to attract new students without wasting money on useless advertising', or 'how to plan to improve the retention rate of your students', or on 'the best options for collecting tuition fees'! This book is written to give you the knowledge your Syllabus missed out. It's not a 'how to sell out on your Martial Art Principles' book, but, rather, it's a 'Business Lessons for the Martial Artist' book, or, if you like... "How to Become a Black Belt in Business." One thing is for sure, if you are going to enter the 'World of Business' it's better for you to be a 'Business Black Belt', than a novice 'Business White Belt'!
Book Synopsis Martial Art School Business Growth Strategies by : Mike Massie
Download or read book Martial Art School Business Growth Strategies written by Mike Massie and published by . This book was released on 2017-03-31 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover The Most Effective, "Out-of-the-Box" Methods for Attracting and Keeping Students! In Martial Art School Business Growth Strategies, author Mike Massie addresses common challenges many school owners will face when growing a martial art school. When you read this book, you'll discover: * How to develop an overarching growth strategy, so you can grow your dojo in the most efficient manner possible! * What's the best business model for a martial art school? Discover the most profitable martial art school business models, so you can choose the best one for your personal business goals. * Understanding market segments! Find out exactly who to target and how to target them, so you get more students through your front door. * What are the most profitable markets for martial arts instructors to target? Should you go after kids, adults, the fitness market, the self-defense market, the after-school and summer camp market, or something else? You'll find the answers to these questions and more in the first section of this book. * What are the pros and cons of each market? Are there advantages and disadvantages to pursuing certain markets? Find out now so you'll know what to expect when pursuing a specific market. * How do you stand out in a crowded marketplace? Find out how in the section on branding for martial art school owners. * How do you keep students coming to class? What makes students drop out? How can you prevent students from quitting? Find out in the section on keeping students. * How do you handle rapid growth in a martial art school? Where do you put all those students? Should you get more space when your classes are full? And how do you teach larger classes? You'll get the answers to those questions in the section on efficient scheduling and curriculum design. Once you read this guide, you'll know how to identify and sidestep common hurdles and pitfalls in growing a school. Leap ahead of your competition and grow the dojo you've always wanted. Grab your copy today, and discover how to grow your dojo!
Book Synopsis Mastering the Martial Arts Business - 2011-01 by :
Download or read book Mastering the Martial Arts Business - 2011-01 written by and published by NAPMA. This book was released on with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Made Easy for Martial Arts and Self Defense: Business Builder and Marketing Manual by : Earl O'Kuly
Download or read book Marketing Made Easy for Martial Arts and Self Defense: Business Builder and Marketing Manual written by Earl O'Kuly and published by By the Book 4u Publishing. This book was released on 2014-03-27 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for Martial Arts and Self-Defense Schools that have been in business at least a year and that have the capacity for growth. With this book you will to learn how to: - build a track for yourself, where you want your business to go -sell the sizzle, not the steak -put in reality with the 80/20 rule -get more student referrals -find marketing triggers -constantly market -use target marketing/niche marketing effectively -wisely advertise. Albert Einstein said, "Finding the right answer is usually a function of asking the right question." You will find a number of questions in this book. They are made to make you think. How you answer them will make a huge difference in your success. Knowledge is power, but only if you use it to your advantage. This book will give you that knowledge, that advantage!
Book Synopsis Telling Your Story, Building Your Brand by : Henry Wong
Download or read book Telling Your Story, Building Your Brand written by Henry Wong and published by Business Expert Press. This book was released on 2022-08-26 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, everything and everyone is a brand. If you want to develop your personal brand, but can’t afford the fees of a branding firm, this book provides access and insights into a thought-leading mind. For entrepreneurs and professionals looking to manage their business career, it’s more than just theory. It’s part step-by-step guide, part story-sharing written to inspire and help bring your own brand to life. Here, branding expert Henry Wong shares his process to help you compete in the market and workplace.
Book Synopsis Brand Against the Machine by : John Michael Morgan
Download or read book Brand Against the Machine written by John Michael Morgan and published by John Wiley & Sons. This book was released on 2011-10-24 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life-long customers. Discover the aspirational currency that makes your brand one that people want to be or want to be friends with. Learn how to be real with your audience and make strategic associations to establish credibility. Brand Against the Machine will help you stand out, get noticed, and be remembered. Brand Against the Machine is the blueprint for how to market your brand to attract better clients and stand out from the clutter that is traditional corporate branding and marketing. Instant Positioning Method: How to instantly stand out from the crowd and position yourself as a resource, not just another service provider The 20/60/20 Rule: Why it's important to take a stand and why it's okay to have haters—because it creates a stronger bond with those who love you Ditch your traditional corporate branding and marketing, and exchange it for something memorable. Your customers will thank you for it.
Download or read book Masterful Marketing written by Alan Weiss and published by Bloomsbury Publishing. This book was released on 2022-09-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise yet expansive guide to the marketing strategies that lead to success in the competitive modern landscape. Masterful Marketing draws upon extensive case studies and research to provide practical guidance that will prove invaluable for any marketer, regardless of their seniority or sector. It focuses particularly on a value-based approach, providing insights that will allow the reader to recognise and effectively target the customers, platforms and approaches that will have the greatest returns. In today's marketing world, your personal brand, the relationships you build and the expertise you share has the capacity to move you from best kept secret to highly sought expert. This is mainly contingent upon the value-based marketing you create. With this book, readers will gain the combined experience and wisdom of its co-authors Alan Weiss and Lisa Larter. Alan brings his decades of experience as a consultant and entrepreneur to provide practical, motivational guidance, while Lisa brings her expertise as a digital marketer and strategist to provide fascinating research-based insights into marketing strategy. Social and technological developments have transformed both the nature and impact of marketing. Previously, large sums of money could almost guarantee that a new campaign would be noticed, or that new branding would become iconic. Yet, with the onset of social media and the downturn in traditional media avenues, the primary platforms for marketing have become democratised. While access to such platforms may be easy and often cheap, they are competitive battlegrounds in which a marketer must vie for the customer's attention with any number of distractions or competitors. Only through the value-based approaches outlined in Masterful Marketing will your marketing efforts stand out in this crowd and draw in customers.
Book Synopsis Official Get Rich Guide to Information Marketing: Build a Million Dollar Business Within 12 Months by : Robert Skrob
Download or read book Official Get Rich Guide to Information Marketing: Build a Million Dollar Business Within 12 Months written by Robert Skrob and published by Entrepreneur Press. This book was released on 2011-03-29 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generate Quick, Sustainable Wealth Why do some business owners get rich while others struggle to get by? Because success is not a result of working harder than everyone else—it’s about building a business that enables you to accumulate wealth. Step into the world of information marketing, where people package their passion and interests into a business, creating an extraordinary income and lifestyle! Personally coached by Robert Skrob, the president of the Information Marketing Association, uncover the secrets to create your own information marketing empire. Five ways to quickly launch a business that creates quick, sustainable wealth How to get paid to create your first information product and leverage it many times over How to build a million-dollar business without spending a penny in advertising The business plan to generate $1 million on one weekend How to quadruple the price you can charge for your products How to use “sugar daddies” to deliver customers to your business The single most profitable marketing tool any business can use to make its marketing generate a profit How to sell paper printed from your computer for thousands of dollars How to follow in the footsteps of 12 successful info marketers—case studies inside Discover exactly what you need to do to launch your business, generate sales, and deposit money into your checking account before the end of TODAY.
Book Synopsis The Ultimate Marketing Plan by : Dan S. Kennedy
Download or read book The Ultimate Marketing Plan written by Dan S. Kennedy and published by Simon and Schuster. This book was released on 2011-05-18 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with practical, no-nonsense ideas that help readers position their product, build buzz and make money, this updated edition includes expanded coverage on Internet marketing.
Book Synopsis Martial Arts Dynamic Management and Marketing Seminar Book by : Byung K. Cho
Download or read book Martial Arts Dynamic Management and Marketing Seminar Book written by Byung K. Cho and published by . This book was released on 1992-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Best Martial Arts Marketing & Management Seminar Book Ever Written! THE MARTIAL ARTS DYNAMIC MARKETING & MANAGEMENT SEMINAR BOOK is an excellent instruction manual & reference guide on how to set up & run a martial arts business. The author, Master Byung Kon Cho, presented the first martial arts marketing & management seminars in the United States. In this book, Master Cho has gathered over 3 decades of teaching instruction & business experience that has been organized into an easy to find & read format. This book is a "must have" for all martial art instructors. Martial art students or anyone eager to learn the power of positive thinking will benefit from reading the MARTIAL ARTS DYNAMIC MARKETING & MANAGEMENT SEMINAR BOOK.
Download or read book Power Branding written by Steve McKee and published by Macmillan. This book was released on 2014-01-07 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A marketing expert explains why some small companies grow into bigger and better organizations and others falter and asserts that companies can best expand their brand by using creative and sometimes counter-intuitive strategies to generate growth."--Publisher description.
Book Synopsis Martial Art School Business Growth Strategies by : Mike Massie
Download or read book Martial Art School Business Growth Strategies written by Mike Massie and published by Createspace Independent Publishing Platform. This book was released on 2017-03-31 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: What No One Tells You About Growing A Martial Art School! When I started my first martial art school nearly twenty-five years ago, all I knew about growing a dojo was that I needed more students. So, I set about getting more students every way I knew how, and I kept adding more ways to do that as I went along. What I discovered over the course of my first few years in business was that getting students wasn't all that difficult... it was keeping them and managing growth that was the real challenge. I've already covered how to start a dojo and get students in other books and resources. But in this book, I reveal specific concepts and strategies for growing your dojo. These are concepts that most martial art school owners and instructors never hear about. When you read this book, you'll discover: How to develop an overarching growth strategy, so you can grow your dojo in the most efficient manner possible! What's the best business model for a martial art school? In this guide, you'll find out about the most profitable martial art school business models, so you can choose the best one for your personal business goals. Understanding market segments! Find out exactly who to target and how to target them, so you get more students through your front door... What are the most profitable markets to go after? Should you go after kids, adults, the fitness market, the self-defense market, the after-school and summer camp market, or something else? You'll find the answers to these questions and more in the first section of this book. What are the pros and cons of each market? Are there advantages and disadvantages to pursuing specific markets? You'll get the answers to those questions, so you know what you're getting into when pursuing a specific market. How do you stand out in a crowded marketplace? You'll find out how in the section on brand and image for martial art school owners. How do you keep students coming to class? What makes students drop out? How can you prevent students from quitting? Find out in the section on keeping students. How do you handle rapid growth in a martial art school? Where do you put all those students? Should you get more space when your classes are full? And how do you teach larger classes? You'll get the answers to those questions in the section on efficient scheduling and curriculum design. As you can see, this book covers quite a lot of information. I wrote this book to answer questions that most school owners only find answers to by trial and error... typically when it's too late and the damage has already been done. Yet, in fifteen years of coaching school owners these are questions that have come up over and over again. They're also the same challenges I had to deal with in starting and growing three successful martial art schools in three very different markets that served three very distinct clienteles. I wrote this martial arts business manual to give martial art school owners answers to the difficult questions facing them when growing a martial art school. Once you read this guide, you'll have a knowledge and understanding of advanced principles. You'll know how to sidestep common hurdles and pitfalls in growing a school. Find out how to leap ahead of your competition and grow the dojo you've always wanted... Grab your copy today, and discover how to grow your dojo!
Download or read book Body of Work written by Pamela Slim and published by Penguin. This book was released on 2013-12-31 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days it's increasingly rare to have a stable career in any field. More and more of us are blending big company jobs, startup gigs, freelance work, and volunteer side projects. We take chances to expand our knowledge, capabilities, and experience. But how do we make sense of that kind of career - and explain it? Pamela Slim, the acclaimed author of Escape from Cubicle Nation, gives us the tools to have meaningful careers in this new world of work. She shows how to find the connections among diverse accomplishments, sell your story, and continually reinvent and relaunch your brand.
Book Synopsis Valuable Content Marketing by : Sonja Jefferson
Download or read book Valuable Content Marketing written by Sonja Jefferson and published by Kogan Page Publishers. This book was released on 2013-01-03 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: *Community Choice Winner of the 2014 Small Business Book Awards* Unthink what you've learned about sales and marketing communication. If you want to engage potential customers and help your business stand out from the crowd, you need to do things differently. From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways they appreciate and trust - they'll soon be knocking at your door wanting to do business with you. Valuable Content Marketing shows you how to create and share the type of information that clients, customers and search engines really want - on your website, using social media, and through more traditional methods. Whether you're starting a business or looking to grow, this book shows you how to get better results from your marketing efforts.
