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Author : Salisu Ahmed Ingawa
Publisher :
ISBN 13 :
Total Pages : 428 pages
Book Rating : 4.:/5 (124 download)
Download or read book Marketing of Food Crops and Inputs written by Salisu Ahmed Ingawa and published by . This book was released on 1983 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands)
Publisher : Oxford University Press, USA
ISBN 13 :
Total Pages : 436 pages
Book Rating : 4.F/5 ( download)
Download or read book Agricultural and Food Marketing in Developing Countries written by Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands) and published by Oxford University Press, USA. This book was released on 1993 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is defined as the business activities associated with the flow of goods and services from production to consumption. The marketing of agricultural products begins on the farm, with the planning of production, and is completed with the sale of food or other goods to consumers or manufacturers. Agricultural marketing also includes the supply to farmers of fertilizers and seeds as inputs for production. Overall, marketing is an essential component of successful agriculture but its importance is often underestimated, especially in developing countries. This book brings together the most significant writings on agricultural and food marketing as related to development over the last 40 years. The editor has selected key sections of significant books and papers, grouped them by their overall theme, and provided introductory commentaries. The book is intended for students of food and agricultural marketing in the developing countries and will also interest professionals in this subject area.
Author : I. M. Crawford
Publisher : Food & Agriculture Organization of the UN (FAO)
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.3/5 (91 download)
Download or read book Agricultural and Food Marketing Management written by I. M. Crawford and published by Food & Agriculture Organization of the UN (FAO). This book was released on 1997 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : S.B. Verma
Publisher : Scientific Publishers
ISBN 13 : 9386102951
Total Pages : 390 pages
Book Rating : 4.3/5 (861 download)
Download or read book Agricultural Marketing written by S.B. Verma and published by Scientific Publishers. This book was released on 2014-07-01 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Book has been prepared to make a comprehensive knowledge on Agricultural Marketing'. It provides recent feed back to the readers. It is a compendium of the distinguished personalities, researchers, agricul-turists, scientists and academicians. The book depicts some important aspects: E-Agriculture: A new approach Agricultural marketing in India Indian Agricultural Market Reforms Alternative Agricultural Marketing System Changing Scenario in Agricultural Marketing. Agricultural Marketing: Thrust and Challenges Agricultural Marketing: Problems and Prospects Changing Profile of Farm product Marketing Food and Agricultural Marketing in India WTO and Indian Agriculture Agricultural products export in India Regulated Agricultural Market Impact of Liberalisation on Agricultural Trade Role of ICT in Sugarcane Marketing Development Export Potential of Agricultural Products Recent efforts towards agriculture marketing system Boosting Agricultural Marketing Indian Floriculture Marketing Indian Lac Marketing Scenario.
Author : Salisu A. Ingawa
Publisher :
ISBN 13 :
Total Pages : 484 pages
Book Rating : 4.3/5 (129 download)
Download or read book Marketing of Food Crops and Inputs written by Salisu A. Ingawa and published by . This book was released on 1983 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : A. M. Thompson
Publisher : Food & Agriculture Org.
ISBN 13 : 9789251028674
Total Pages : 68 pages
Book Rating : 4.0/5 (286 download)
Download or read book Institutional Changes in Agricultural Product and Input Markets and Their Impact on Agricultural Performance written by A. M. Thompson and published by Food & Agriculture Org.. This book was released on 1991 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Dana G. Dalrymple
Publisher :
ISBN 13 :
Total Pages : 552 pages
Book Rating : 4.:/5 (31 download)
Download or read book The Marketing Challenge written by Dana G. Dalrymple and published by . This book was released on 1961 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert E. Branson
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 550 pages
Book Rating : 4.:/5 (89 download)
Download or read book Introduction to Agricultural Marketing written by Robert E. Branson and published by McGraw-Hill Companies. This book was released on 1983 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.
Author : George J. Seperich
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.:/5 (89 download)
Download or read book Introduction to Agribusiness Marketing written by George J. Seperich and published by Prentice Hall. This book was released on 1994 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: The agribusiness system. The role of marketin in the agribusiness system. Evaluation of performance of marketing system. The role of marketing in agribusiness firm. Understanding of consumer demand. Understanding of agribusiness supply. Matching of supply and demand in agribusiness markets. Agricultural input industries. Production agriculture. Commodity processing and food manufacturing industries. Food wholesaling and retailing industries. Food service industry. Cooperative agribusiness. Development of marketing plan. Analysis of the market. Management of marketing mix - the product. Management of marketing mix - the price. Management of marketing mix - the plac. Management of marketing mix - the promotion. Personal selling and merchandising. Management of market risk. Organization and mesaurement of marketing functions. Future of agribusiness marketing.
Author : Martin Kriesberg
Publisher :
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4.:/5 (31 download)
Download or read book Improving Marketing Systems in Developing Countries written by Martin Kriesberg and published by . This book was released on 1972 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Krishnamacharyulu
Publisher : Pearson Education India
ISBN 13 : 8131753840
Total Pages : 609 pages
Book Rating : 4.1/5 (317 download)
Download or read book Rural Marketing: Text and Cases written by Krishnamacharyulu and published by Pearson Education India. This book was released on 1900 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rural Marketing: Text and Cases provides a comprehensive coverage of the changing profiles, issues and practices in the context of rural marketing. Built on the general marketing management framework, the book discusses the strategic issues that in
Author : J. W. Barker
Publisher : Oxford University Press, USA
ISBN 13 :
Total Pages : 272 pages
Book Rating : 4.3/5 (91 download)
Download or read book Agricultural Marketing written by J. W. Barker and published by Oxford University Press, USA. This book was released on 1989 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the publication of the first edition of this book, many changes have taken place in agricultural marketing. This second edition sets out to present a comprehensive description of the place of marketing in British agriculture as we approach 1992.
Author : Pingali Venugopal
Publisher : SAGE Publications Pvt. Limited
ISBN 13 : 9788132117711
Total Pages : 0 pages
Book Rating : 4.1/5 (177 download)
Download or read book Agri-input Marketing in India written by Pingali Venugopal and published by SAGE Publications Pvt. Limited. This book was released on 2014-08-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agri-input companies have played a significant role in transforming the post-Independence “ship-to-mouth” Indian economy, dependent on food grain imports, into a self-sufficient economy. Though agricultural productivity is declining and environmentalists are questioning the use of agri-inputs, Indian agriculture cannot do away with agri-inputs. This book, after understanding the past policy environment, agri-input marketing, and promotion strategies of both the government and private companies, suggests frameworks for agri-input marketing companies to align their strategies to the new objective of sustainable agriculture. The book will serve as a text for students in the agribusiness management programmes and also as a guide for practicing managers and policy makers.
Author : John Cave Abbott
Publisher : Food & Agriculture Org.
ISBN 13 : 9789251014271
Total Pages : 260 pages
Book Rating : 4.0/5 (142 download)
Download or read book Marketing Improvement in the Developing World written by John Cave Abbott and published by Food & Agriculture Org.. This book was released on 1986 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Bill Slee
Publisher : BRILL
ISBN 13 : 9086867030
Total Pages : 239 pages
Book Rating : 4.0/5 (868 download)
Download or read book Looking east looking west written by Bill Slee and published by BRILL. This book was released on 2023-09-04 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a unique collection of European and Asian perspectives on the production, trade and consumption of high quality food. The rapidly growing demand for organic and quality food in Europe imposes new challenges on competing food value chains. Europe, as the biggest worldwide food importer, attracts many developing and developed countries in Asia. Prospering Chinese and Thai food markets offer new opportunities for European operators. Wealthy and informed consumers on both continents search for trustworthy high quality food products. Farmers, operators and retailers from distant cultures are coping with different standards, facing the ever increasing necessity for mutual understanding. This publication is the output of Bean-Quorum, a European funded Asia-Link project. Bean-Quorum represents a consolidated network of researchers working together with the business sector and NGOs to enhance European Asian understanding about organic and quality food. This book describes global trends in organic and quality food trade and connects them with recent developments in Asian and European market structures. Selected case studies illustrate the impact of organic and quality food production on topics ranging from sustainable rural development, to the potential of exotic new plant varieties to purchase decisions of European or Asian retail managers. Selected European markets are mirrored by the situation in Chinese and Thai markets. Finally, environmental issues concerning global trade of quality food are addressed.
Author : S. P. Seetharaman
Publisher :
ISBN 13 :
Total Pages : 558 pages
Book Rating : 4.3/5 (91 download)
Download or read book Agricultural Input Marketing written by S. P. Seetharaman and published by . This book was released on 1992 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revision of papers presented at the National Workshop on Agricultural Inputs held in 1990 and organized by the Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad.
Author :
Publisher : ILRI (aka ILCA and ILRAD)
ISBN 13 : 9789291461394
Total Pages : 32 pages
Book Rating : 4.4/5 (613 download)
Download or read book Economic and Nutritional Impacts of Market-oriented Dairy Production in the Ethiopian Highlands written by and published by ILRI (aka ILCA and ILRAD). This book was released on 2003-01-01 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
