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Author : Sheri Bridges
Publisher :
ISBN 13 : 9780983415725
Total Pages : 102 pages
Book Rating : 4.4/5 (157 download)
Download or read book Marketing in a Nutshell 2 written by Sheri Bridges and published by . This book was released on 2013-08 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second edition
Author : Mike Meldrum
Publisher : Elsevier
ISBN 13 : 0080468551
Total Pages : 305 pages
Book Rating : 4.0/5 (84 download)
Download or read book Marketing in a Nutshell written by Mike Meldrum and published by Elsevier. This book was released on 2007-03-08 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing in a Nutshell is an easy-to-use quick reference source for non-marketing specialists. Designed as a dip-in guide, this accessible book will be invaluable to general managers, non-qualified marketers and students taking a module in marketing alongside their other studies. Marketing in a Nutshell makes the authors’ marketing know-how and expert insights accessible to all. Dip-in reference format makes a comprehensive powerhouse of marketing knowledge available to every non-marketing manager at a moment's notice Concise, easy-to-read standalone summaries of key marketing principles, concepts, tools and techniques Credible and expert marketing insights from leading marketing consultants especially for non-specialists
Author : Chris Ritchie
Publisher : Pearson UK
ISBN 13 : 0273741969
Total Pages : 229 pages
Book Rating : 4.2/5 (737 download)
Download or read book Marketing: Fast Track to Success ePub eBook written by Chris Ritchie and published by Pearson UK. This book was released on 2010-04-08 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: GET THE RESULTS YOU WANT IN MARKETING. FAST. Marketing is all about relationships - relationships with your customers, with your brand, with the media and with your colleagues. Of all these relationships your relationship with your customers is still king. True marketing successes go beyond your product and create customer relationships with the company itself. The key to acheiving this is to align your people, your processes and your company promises. Fast Track to Success: Marketing will teach you the key skills you need to excel in marketing and accelerate your career development. It includes: Marketing in a nutshell - a series of FAQs to give you a concise overview of the subject The top 10 tools and techniques you can use to help you develop your approach to marketing Advice on leading your team – how to decide your leadership style and build your team Simple checklists to help you identify the strengths and weaknesses of your capabilities and those of your team Tips on how to progress your career, whether it’s your first 10 weeks in the job or whether you’re looking to get right to the top Don’t get left behind, set out on the Fast Track today. For more resources, log on to the series website at www.Fast-Track-Me.com. EVERYTHING YOU NEED TO ACCELERATE YOUR CAREER
Author : E.K. Valentin
Publisher : SAGE Publications
ISBN 13 : 1483323838
Total Pages : 272 pages
Book Rating : 4.4/5 (833 download)
Download or read book Business Planning and Market Strategy written by E.K. Valentin and published by SAGE Publications. This book was released on 2014-03-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Planning and Market Strategy offers students, entrepreneurs, and executives penetrating insights into developing business plans and market strategies that bolster the odds of succeeding in today’s highly competitive marketplace. Rather than reduce the planning process to mechanistic, step-by-step instructions, which promote “thinking inside the box,” author E.K. Valentin provides practical planning guidelines that encourage creative strategic problem solving. Drawing on both his business experience and the business literature, he explains not only what entrepreneurs and executives should look at when pondering plans and strategies, but also what they should look for. The book’s unique applied perspective, sets Business Planning & Market Strategy apart from conventional “how to” planning guides.
Author : Frauke Henning-Bodewig
Publisher : Kluwer Law International B.V.
ISBN 13 : 9041123296
Total Pages : 274 pages
Book Rating : 4.0/5 (411 download)
Download or read book Unfair Competition Law written by Frauke Henning-Bodewig and published by Kluwer Law International B.V.. This book was released on 2006-01-01 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book delineates, with extraordinary clarity and precision, the working of unfair competition law throughout the European Union. Its four comprehensive chapters encompass: basic considerations of definition, subject matter, enforcement, and applicable law: international provisions under the Paris convention, TRIPS, and WIPO model law; analysis of relevant EC directives and regulations and ECJ jurisprudence; and extensive discussions of the national unfair competition laws of all 25 Member States. For each Member State, specific topics covered include such considerations as the following: sources of law; competition law in a nutshell; regulation of advertising; direct marketing; sales promotion; risk of confusion; disparagement, defamation; misappropriation, imitation; impediment of competitors; and breach of the law. The author also provides a selected bibliography of sources for each country. It would be difficult to find a more useful analysis of European Unfair Competition Law than this systematic study. It is practical, thorough, clarifying, and readable, all at the same time. The author untangles the most complex of apparent contradictions with impressive skill. Copies of this book will quickly take their places on the working shelves of interested practitioners, academics, and officials throughout Europe.
Author : Sheri Bridges
Publisher : Phandango
ISBN 13 : 9780983415732
Total Pages : 102 pages
Book Rating : 4.4/5 (157 download)
Download or read book Marketing in a Nutshell 3 written by Sheri Bridges and published by Phandango. This book was released on 2017-06-25 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mike Meldrum
Publisher :
ISBN 13 : 9781280752087
Total Pages : 294 pages
Book Rating : 4.7/5 (52 download)
Download or read book Marketing in a Nutshell written by Mike Meldrum and published by . This book was released on 2007 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert W. Katz
Publisher : Jones & Bartlett Learning
ISBN 13 : 9780834211520
Total Pages : 194 pages
Book Rating : 4.2/5 (115 download)
Download or read book The Family Practitioner's Survival Guide to the Business of Medicine written by Robert W. Katz and published by Jones & Bartlett Learning. This book was released on 1998 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guidebook addresses the three major financial centers in every ph ysician's life--the medical practice, the pension plan, and personal f inances. Listing cases and examples, the author addresses these three interrelated financial centers in a two-phase process: how to conduct practice management review and then how to use this process to establi sh an ongoing system for successful total financial management. Plus, the second edition has new material on capitation, integrated delivery systems, mergers & acquisitions and practice valuation, pensions, and dealing with managed care companies.
Author : SRUTHI. S, Dr Ravi Kumar Gupta
Publisher : Archers & Elevators Publishing House
ISBN 13 : 9390996031
Total Pages : pages
Book Rating : 4.3/5 (99 download)
Download or read book Perspectives on Business management - Volume II written by SRUTHI. S, Dr Ravi Kumar Gupta and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sarah White
Publisher : Penguin
ISBN 13 : 0028614909
Total Pages : 448 pages
Book Rating : 4.0/5 (286 download)
Download or read book The Complete Idiot's Guide to Marketing Basics written by Sarah White and published by Penguin. This book was released on 1997 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the basics of marketing products or services, including organizing a promotional plan, designing ads, selecting media, handling publicity, managing a sales force, and conducting market research.
Author : Robert W. Katz
Publisher : Jones & Bartlett Learning
ISBN 13 : 9780834205321
Total Pages : 196 pages
Book Rating : 4.2/5 (53 download)
Download or read book The Physician's Survival Guide to the Business of Medicine written by Robert W. Katz and published by Jones & Bartlett Learning. This book was released on 1994 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guidebook addressing the three major financial centers in every physician's life: the medical practice, the pension plan and personal finances. Listing cases and examples, the author addresses these three interrelated financial centers in a two-phase process how to conduct practice management review and then how to use this process to establish an ongoing system for successful total financial management.
Author : Christine Ennew
Publisher : Routledge
ISBN 13 : 1134076029
Total Pages : 589 pages
Book Rating : 4.1/5 (34 download)
Download or read book Financial Services Marketing written by Christine Ennew and published by Routledge. This book was released on 2013-07-18 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of Finance, and employees working within the financial services sector. Ennew & Waite draw from global business cases in both B2B and B2C marketing, taking a unique approach in terms of structure by splitting discussion between marketing for acquisition and marketing for retention. This fully updated and revised second edition features: A revised approach to the industry in the light of the global financial crisis, including ethical considerations, consumer confidence issues, and new approaches to regulation New sections on e-commerce and its impact on customer relationships New case studies and vignettes A new companion website to support teaching, including PowerPoint slides, test bank questions, additional cases and cameo video mini-lectures. Financial Services Marketing 2e will help the student and the practitioner to develop a firm grounding in the fundamentals of financial services strategy, customer acquisition and customer development. Reflecting the realities of financial services marketing in an increasingly complex sector, it provides the most up-to-date, international and practical guide to the subject available.
Author : Sruthi.S, Dr. Ravi Kumar Gupta
Publisher : Archers & Elevators Publishing House
ISBN 13 : 9390996570
Total Pages : 274 pages
Book Rating : 4.3/5 (99 download)
Download or read book Multidisciplinary Research Volume II written by Sruthi.S, Dr. Ravi Kumar Gupta and published by Archers & Elevators Publishing House. This book was released on with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Bobby Borg
Publisher : Rowman & Littlefield
ISBN 13 : 1538134632
Total Pages : 454 pages
Book Rating : 4.5/5 (381 download)
Download or read book Music Marketing for the DIY Musician written by Bobby Borg and published by Rowman & Littlefield. This book was released on 2020-01-07 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do it yourself and succeed! More and more artists are taking advantage of new technologies to try and build successful careers. But in this expanding competitive marketplace, serious do-it-yourself musicians need structured advice more than ever. In Music Marketing for the DIY Musician, veteran musician and industry insider Bobby Borg presents a strategic, step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music. Presented in a conversational tone, this indispensable guide reveals the complete marketing process using the same fundamental concepts embraced by top innovative companies, while always encouraging musicians to find their creative niche and uphold their artistic vision. The objective is to help artists take greater control of their own destinies while saving money and time in attracting the full attention of top music industry professionals. It’s ultimately about making music that matters, and music that gets heard! Updates include: New interviews highlighting current marketing strategies for the new music market Info on how to leverage digital marketing and streaming playlists Updated stories and examples of current music marketing principles Future forecasts and trends into music marketing New and revised services, tools, references, and contacts that can help musicians further their careers New marketing plan samples for bands/solo artists and freelance musicians and songwriters
Author :
Publisher :
ISBN 13 :
Total Pages : 1362 pages
Book Rating : 4.U/5 (183 download)
Download or read book Marketing written by and published by . This book was released on 1959 with total page 1362 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Library of Congress. Copyright Office
Publisher :
ISBN 13 :
Total Pages : 1432 pages
Book Rating : 4.F/5 ( download)
Download or read book Catalog of Copyright Entries written by Library of Congress. Copyright Office and published by . This book was released on 1977 with total page 1432 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Certybox Education
Publisher : Certybox Education
ISBN 13 :
Total Pages : 167 pages
Book Rating : 4./5 ( download)
Download or read book SSC CHSL(10+2) LDC/DEO/PS/SA Practice Tests for Tier-1 2020 Exam written by Certybox Education and published by Certybox Education. This book was released on 2019-12-01 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: {FREE SAMPLE} SSC Tier-I CHSL 15 Practice Sets is an ultimate practice book designed for those who have a desire of cracking SSC CHSL exam with maximum score and to unlocking a seat into prestigious government job profile at a young age. The book contains 15 Practice sets and 2019 solved paper(all sets) online. The questions covered in these practice sets has been designed as per the latest examination pattern issued by SSC.
