LEAN aplicado ao Marketing e ao Consumo LEAN: Marketing and Consumption

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Author :
Publisher : Bubok
ISBN 13 : 8468680168
Total Pages : 290 pages
Book Rating : 4.4/5 (686 download)

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Book Synopsis LEAN aplicado ao Marketing e ao Consumo LEAN: Marketing and Consumption by : Fernandoacabadoromana

Download or read book LEAN aplicado ao Marketing e ao Consumo LEAN: Marketing and Consumption written by Fernandoacabadoromana and published by Bubok. This book was released on 2016-05-27 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Após longos estudos, com o objetivo de analisar o impacto da filosofia LEAN no desenvolvimento, seguimento e implementação dos conceitos associados à aplicação das Estratégias de Investigação nas ciências de Marketing e Comportamento do Consumo, resolvemos escrever sobre as reflexões efetuadas. Este manual foi escrito com base nas referidas reflexões, mas também nos já mencionados estudos de comparação e inferência dos conceitos de Marketing e Consumo, integrados nos modelos de Gestão Organizacionais. A reflexão e análise dos conceitos LEAN aplicados tiveram como base uma obra anteriormente escrita e intitulada ?O Gestor LEAN?, que seguramente tem uma abordagem muito mais genérica em termos Estratégico e comportamental, associado à atuação da Gestão de Topo das organizações. A filosofia de atuação para a aplicação e desenvolvimento do documento foi a análise da capacidade de integração dos Modelos e Sistemas de Gestão, colocados ao serviço das estratégias e práticas do Marketing e Consumo. Simultaneamente entendemos, como objetivo de leitura, colocar os académicos e profissionais do Marketing e Comportamento do Consumo a estudar a filosofia de Gestão LEAN e os estudiosos e praticantes da Gestão LEAN a entender os conceitos de Marketing e Consumo.

COMMUNICATION AND APPLIED TECHNOLOGIES

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Author :
Publisher : Springer Nature
ISBN 13 : 9819972108
Total Pages : 560 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis COMMUNICATION AND APPLIED TECHNOLOGIES by : Daniel Barredo Ibáñez

Download or read book COMMUNICATION AND APPLIED TECHNOLOGIES written by Daniel Barredo Ibáñez and published by Springer Nature. This book was released on 2024 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing and Smart Technologies

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Publisher : Springer Nature
ISBN 13 : 9819903335
Total Pages : 686 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Marketing and Smart Technologies by : José Luís Reis

Download or read book Marketing and Smart Technologies written by José Luís Reis and published by Springer Nature. This book was released on with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalog of the Latin American Collection

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Author :
Publisher : Boston : G.K. Hall
ISBN 13 :
Total Pages : 770 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Catalog of the Latin American Collection by : University of Texas at Austin. Library. Latin American Collection

Download or read book Catalog of the Latin American Collection written by University of Texas at Austin. Library. Latin American Collection and published by Boston : G.K. Hall. This book was released on 1969 with total page 770 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Who Owns Whom

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Publisher :
ISBN 13 :
Total Pages : 2810 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Who Owns Whom by :

Download or read book Who Owns Whom written by and published by . This book was released on 2008 with total page 2810 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Electronic Payment Systems for Competitive Advantage in E-Commerce

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Publisher : IGI Global
ISBN 13 : 1466651911
Total Pages : 393 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Electronic Payment Systems for Competitive Advantage in E-Commerce by : Liébana-Cabanillas, Francisco

Download or read book Electronic Payment Systems for Competitive Advantage in E-Commerce written by Liébana-Cabanillas, Francisco and published by IGI Global. This book was released on 2014-02-28 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent innovations in the field of information technology and communications are radically changing the way international organizations conduct business. In this competitive environment, having the necessary tools to streamline business transactions and secure digital payments is crucial to business success. Electronic Payment Systems for Competitive Advantage in E-Commerce provides relevant theoretical frameworks and the latest empirical findings on electronic payment systems in the digital marketplace. Focusing on the importance of e-commerce in business development, including the advantages and disadvantages of e-payments, this book is an essential resource for business professionals who want to improve their understanding of the strategic role of e-commerce in all dimensions, as well as for both researchers and students.

Economia aplicada

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Publisher :
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Economia aplicada by :

Download or read book Economia aplicada written by and published by . This book was released on 2003 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt:

São Paulo Yearbook

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Publisher :
ISBN 13 :
Total Pages : 884 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis São Paulo Yearbook by : American Chamber of Commerce for Brazil, São Paulo

Download or read book São Paulo Yearbook written by American Chamber of Commerce for Brazil, São Paulo and published by . This book was released on 2003 with total page 884 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Glosario Del Banco Mundial

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Publisher : World Bank Publications
ISBN 13 :
Total Pages : 468 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Glosario Del Banco Mundial by : World Bank

Download or read book Glosario Del Banco Mundial written by World Bank and published by World Bank Publications. This book was released on 1996 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition of the World Bank has been revised and expanded by the Terminology Unit in the Languages Services Division of the World Bank in collaboration with the English, Spanish, and French Translation Sections. The Glossary is intended to assist the Bank's translators and interpreters, other Bank staff using French and Spanish in their work, and free-lance translator's and interpreters employed by the Bank. For this reason, the Glossary contains not only financial and economic terminology and terms relating to the Bank's procedures and practices, but also terms that frequently occur in Bank documents, and others for which the Bank has a preferred equivalent. Although many of these terms, relating to such fields as agriculture, education, energy, housing, law, technology, and transportation, could be found in other sources, they have been assembled here for ease of reference. A list of acronyms occurring frequently in Bank texts (the terms to which they refer being found in the Glossary) and a list of international, regional, and national organizations will be found at the end of the Glossary.

Bibliography of Agriculture

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Publisher :
ISBN 13 :
Total Pages : 1202 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis Bibliography of Agriculture by :

Download or read book Bibliography of Agriculture written by and published by . This book was released on 1950 with total page 1202 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Agribusiness and Innovation Systems in Africa

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Publisher : World Bank Publications
ISBN 13 : 0821379453
Total Pages : 242 pages
Book Rating : 4.8/5 (213 download)

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Book Synopsis Agribusiness and Innovation Systems in Africa by : Kurt Larsen

Download or read book Agribusiness and Innovation Systems in Africa written by Kurt Larsen and published by World Bank Publications. This book was released on 2009 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines how agricultural innovation arises in four African countries ? Ghana, Kenya, Tanzania, and Uganda ? through the lens of agribusiness, public policies, and specific value chains for food staples, high value products, and livestock.

The Myth of Mondragon

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Publisher : SUNY Press
ISBN 13 : 9780791430033
Total Pages : 268 pages
Book Rating : 4.4/5 (3 download)

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Book Synopsis The Myth of Mondragon by : Sharryn Kasmir

Download or read book The Myth of Mondragon written by Sharryn Kasmir and published by SUNY Press. This book was released on 1996-01-01 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first critical account of the internationally renowned Mondragon cooperatives of the Basque region of Spain. The Mondragon cooperatives are seen as the leading alternative model to standard industrial organization; they are considered to be the most successful example of democratic decision making and worker ownership. However, the author argues that the vast scholarly and popular literature on Mondragon idealizes the cooperatives by falsely portraying them as apolitical institutions and by ignoring the experiences of shop floor workers. She shows how this creation of an idealized image of the cooperatives is part of a new global ideology that promotes cooperative labor-management relations in order to discredit labor unions and working-class organizations; this constitutes what she calls the "myth" of Mondragon.

National Union Catalog

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Publisher :
ISBN 13 :
Total Pages : 620 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis National Union Catalog by :

Download or read book National Union Catalog written by and published by . This book was released on 1978 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Subject Catalog

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Publisher :
ISBN 13 :
Total Pages : 642 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Subject Catalog by : Library of Congress

Download or read book Subject Catalog written by Library of Congress and published by . This book was released on 1960 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Upgrading to Compete Global Value Chains, Clusters, and SMEs in Latin America

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Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis Upgrading to Compete Global Value Chains, Clusters, and SMEs in Latin America by : Carlo Pietrobelli

Download or read book Upgrading to Compete Global Value Chains, Clusters, and SMEs in Latin America written by Carlo Pietrobelli and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does enterprise participation in global markets ensure sustainable income growth? Policies have often been designed in the belief that this is true, but competitiveness and participation in international markets may take very different forms, and developing countries do not always benefit. This book presents a series of rich and original field studies from Latin America, conducted by the authors with the same consistent methodological approach, and represents a theory-generating exercise within clusters and economic development literature. The main question addressed is how Latin American small and medium-sized enterprises (SMEs) may participate in global markets in ways that provide for sustainable income growth, the “high road” to competitiveness. In contrast, the “low road” is often typically followed by small firms from developing countries, which often compete by squeezing wages and revenues rather than by increasing productivity, salaries, and profits.

Intangible Assets : Values, Measures, and Risks

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Author :
Publisher : OUP Oxford
ISBN 13 : 0191588954
Total Pages : 558 pages
Book Rating : 4.1/5 (915 download)

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Book Synopsis Intangible Assets : Values, Measures, and Risks by : John R.M. Hand

Download or read book Intangible Assets : Values, Measures, and Risks written by John R.M. Hand and published by OUP Oxford. This book was released on 2003-02-20 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New Aspects of Meat Quality

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Publisher : Woodhead Publishing
ISBN 13 : 0323858805
Total Pages : 918 pages
Book Rating : 4.3/5 (238 download)

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Book Synopsis New Aspects of Meat Quality by : Peter P. Purslow

Download or read book New Aspects of Meat Quality written by Peter P. Purslow and published by Woodhead Publishing. This book was released on 2022-08-23 with total page 918 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Aspects of Meat Quality, Second Edition continues to be the leading source of scientific information for what constitutes meat quality for consumers, marketers and producers in the 21st century. The book includes traditional measures of meat quality such as texture, water holding, color, flavor/aroma, safety/microbiology and processing characteristics as well as quality assurance schemes, organic/free range, ethical meat production, and the desirability of genetically modified organisms, amongst others. Users will find comprehensive coverage on developments in our understanding of how muscle structure affects the eating qualities of cooked meat, along with techniques for measuring, predicting and producing meat quality. In addition, the book covers how these new techniques help us minimize variability in eating quality and/or maximize value. The book's final section identifies the current qualities of consumer and public perceptions and what is sustainable, ethical, desirable and healthy in meat production and consumption. - Provides the latest research techniques and developments presented by top researchers in the field - Covers new aspects of meat quality with the same scientific authority as texts on traditional meat quality value - Includes five new chapters that cover the role of proteolysis, meat flavor, meat bi-products, and meat and public health