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Legal Aspects Of Marketing In India
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Book Synopsis Legal Aspects of Marketing in India by : V. V. Sople
Download or read book Legal Aspects of Marketing in India written by V. V. Sople and published by New Age International. This book was released on 2004-12 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book covers Indian laws, which influence the marketing decision-making process in the business organizations. The provisions of the laws are explained and supported by the court judgments in the form of cases at the end of each chapter, keeping in view the requirements of DBM, PGDBA, MMS and MBA students specializing in marketing management. This book is designed to prepare the students of marketing to understand the legal implications of their day-to-day or strategic decisions in product or service marketing. He need not be a legal expert, but he should have enough knowledge about the laws of the land to avoid two things, one falling into the legal trap and two to face the consequences like imprisonment, penalty or defamation for himself and for the organization he is representing.The book starts with chapters on basics of law, various Indian Acts influencing marketing and consumer rights. The major Acts like Consumer Protection Act, Competition Acts, Sales of Goods Act, Hire Purchase Act, Contract Act and Negotiable Instruments Act are covered in details. A chapter on Intellectual Property Rights (i.e. patents, copyrights, trademarks, designs and geographical indications) covers various Indian Acts for protecting these rights in light of TRIPS provisions enforced through WTO (World Trade Organization) in the member countries. Separate chapters are devoted to each of the 4Ps of marketing (i.e. product, price, promotion and place) to cover the provisions of various Acts to curb the prevailing unfair and restrictive trade practices in marketing of goods and services. The book covers the e-Marketing legislation to curb the fraudulent practices in cyberspace. The book ends with a discussion on 'marketing abuses with some ethical question marks' in the last chapter.In nutshell the text presents a comprehensive treatment of legal provisions in various Indian Acts and its implications in marketing decision-making process. The book provides guidelines for marketers, to formulate and implement marketing strategies within the legal boundaries of the law of the land.
Book Synopsis Legal Aspects of Business: Concepts and Applications by : Parul Gupta
Download or read book Legal Aspects of Business: Concepts and Applications written by Parul Gupta and published by Vikas Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook introduces the Indian legal system and presents an exhaustive discussion on laws which govern and regulate businesses. It focuses on the application of the laws based on which managers need to take decisions on a day to day basis. It also fulfils its usefulness as a textbook for business management students and managers through a large number of cases and mini-cases highlighting the legal issues that surround and affect businesses. Court rulings and judgements have been weaved appropriately to provide better learning support. Aiming to provide the readers an understanding and knowledge of laws relating to business, the book provides an in-depth coverage of the law of contract, sale of goods, laws dealing with negotiable instruments, consumer rights, competition and laws regulating the incorporation and management of companies in India.
Book Synopsis Legal Aspects of Marketing by : John Livermore
Download or read book Legal Aspects of Marketing written by John Livermore and published by Trafalgar Square Publishing. This book was released on 1984 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Legal Aspects of Employee Separation in PSUs in India by : DR. M. K. RAVI
Download or read book Legal Aspects of Employee Separation in PSUs in India written by DR. M. K. RAVI and published by DR. M. K. RAVI. This book was released on with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses role of employment laws in PSUs with an aim to explore the employee separation in PSUs in India. The book consists of a compilation of five chapters and an extended summary. The study in the book is based on a combination of multiple, comparative, and single-case studies of PSUs in India. The core studies were conducted by the author at 29 PSUs in 40 Cities of 18 States, and pending legal cases at various benches of the Central Administrative Tribunal. The results indicate central challenges regarding separation of employees by Absenteeism, Back Wages, Compensation, Dismissal, Discrimination, Harassment, Physical Disability, Layoff, Non-Promotion, Reinstatement, Resignations, Retirement, Voluntary Retirement Scheme, Sexual Harassment, Strikes, Suspension, and Termination, Wages, etc. and the increased responsibility and pressured work environment for PSU’s employees/workers. The book applies a perspective on PSUs and develops a conceptual framework that embraces employee’s responsibilities and organizational compliances to manage the relation between employees/workers and their organizational context. In this framework, HR Policies improve employee’s responsibilities like giving notices, etc., when they separate from PSUs with strategic, and functional. It was suggested that the employee's separation framework provides new possibilities to analyze HR Policies in PSUs. This study was aimed at identifying certain variables related to employee separation in PSUs in India. The study determines the effect of the satisfaction level of employees as well as legal compliances with the impact of gender, experience, age-wise difference, type of separation. The population of the study was HR Directors, General Managers, HR Managers, and employees working in PSUs in India. There were 14100 male and female PSU employees who responded to the author. The questionnaire instrument was used for data collection from various PSUs, and HR policies assessment through their employees was done. The author used it after getting the formal permissions from the PSUs. The study addressed the following specific objectives; the first was to conduct survey the HR Policies of employees of PSUs, the second was to study and determine the different types of HR Policies related to Employee Separation adopted by PSUs and discuss their legal aspects in India, the third was to conduct survey the behavior of employees towards Voluntary /Non-voluntary Separation, and the last objective was to survey legal status and Judicial Judgments of Court/Tribunal about employees in various types of legal disputes The study specifically discussed the hypothesis of study mainly classified into seven hypothesis such as (1) HR Policies Related - There is no significant difference of perception about HR Policies between PSU regular and separated employee (2) HR Policies and Level of satisfaction related - There is no significant difference of perception between regular and separated employee about level of satisfaction with HR Policies of PSU (3) HR Policies and Work Environment related - There is no significant difference of perception between regular and separated employees about HR Policies and Work Environment at PSU (4) HR Policies and Discrimination/ Harassment related - There is no significant difference of perception between regular and separated employees so far as HR Policies of PSU and Discrimination/ Harassment at PSU (5) Level of Satisfaction with HR Dept. related - There is no significant difference between regular and separated employees about HR Policies and employee’s level of satisfaction with HR/ Legal Dept at PSU (6) Employee Separation related - There is no significant difference between regular and separated employees about HR Policies and employee separation at PSU and lastly (7) Legal aspects of employee separation related - There is no significant difference between regular and separated employees about HR Policies on employee separation and Legal Aspects of HR Policies at PSU. The author had used a comprehensive and stratified questionnaire distributed to about 15000 persons consisting of workers, supervisors, officials, and managers of PSUs, out of which, only 14275 were received back duly filled, the remaining didn’t respond in spite of repeated visits. The 175 questionnaires were rejected due to incomplete and wrong answers by respondents. There were 14100 valid questionnaires that were found valid for the purpose of the study. There were total Four questionnaires, which were: (1) ESS1 - What employees Say (For regular and separated employees of PSUs) (2) ESS2 - What PSUs Says (For Director/Managers of HR/Legal Dept. of PSU), (3) ESS3 - What Govt. Dept. Says (For Govt. Dept. of Public Enterprise) and (4) ESS4 - What Courts/Tribunal Says (For Court/Tribunal). The statistical tools used for analysis include Frequency, Percentages, Mean, Standard Deviation (S.D.), T-Test, and Chi-Square Test. The author is sure that the study was a fact-finding and pioneer, and motivates and stimulates further researches in this field. I wrote this book especially for Director (Human Resource), Human Resource Managers, Advocates, Legal Department, which will certainly help them to understand the various legal aspects of HR Policies related to Employee Separation to enhance the productivity and efficiency of performance of employees in the organizations.
Book Synopsis BRAND EQUITY: AN INDIAN PERSPECTIVE by : SANGEETA TROTT
Download or read book BRAND EQUITY: AN INDIAN PERSPECTIVE written by SANGEETA TROTT and published by PHI Learning Pvt. Ltd.. This book was released on 2016-01-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The value of a brand is acknowledged only when a consumer is happy and satisfied using it. Hence, recognition and praise enhance the brand value or brand equity of a product, and makes a product ‘a brand’. Therefore, brand equity becomes a precedence for any product to become a brand. This book delves onto the concepts and theories of Brand Equity, and how it forms an integral part of any product becoming a success. The book skillfully explains fundamental concepts of brand equity, and its importance in product/services marketing, in the Indian context. Divided into four parts, Part 1 of the book begins by explaining the meaning of branding and brand equity. Part 2 then focuses on various components of brand equity. Part 3 educates the readers/students on how to measure brand equity of a product or a brand. Part 4 concludes by elaborating on ways and means to enhance brand equity of any product. This book is designed for the postgraduate degree and PG Diploma students of management specializing in Marketing and brand management. The book will be equally useful for practising Product/Brand Managers.
Book Synopsis Legal Aspects Of Business, 4E by : Pathak
Download or read book Legal Aspects Of Business, 4E written by Pathak and published by Tata McGraw-Hill Education. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Legal Aspect of Business (Mercantile Law) by : R S N Pillai
Download or read book Legal Aspect of Business (Mercantile Law) written by R S N Pillai and published by S. Chand Publishing. This book was released on 2011 with total page 1057 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an attempt to provide a means of systematic study in a simple way. The aim of the book is to present the subject matter in the most concise, to the point, lucid and illustrative manner. We are confident that the book will be an invalubale assest to the students of Mercentile Laws. A large number of examples and leading cases have been given with a view to helping students to understand the subject-matter clearly.
Book Synopsis Legal Aspects of Doing Business in Asia and the Pacific by : Christian, Editor Campbell
Download or read book Legal Aspects of Doing Business in Asia and the Pacific written by Christian, Editor Campbell and published by Lulu.com. This book was released on 2009 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2009 Edition - "Legal Aspects of Doing Business in Asia and the Pacific", with more than 650 pages, provides a survey of the requirements for doing business and investing in Asia and the Pacific. The reports are prepared by local business practitioners and offer practical insights into issues relating to selection of form for doing business, incentives, taxation, labor and employment, liabilities, and dispute resolution. The publication is replaced by an updated volume annually. Purchase of print version includes 24/7 online access. A 10% discount applies to a subscription for next year's update. A 25% discount applies to a subscription for three years of updates. Discounts are applied after purchase by rebate from publisher.
Book Synopsis 09 UGC NET JRF Commerce Previous Questions Unit Wise - UNIT 9 : Legal Aspects of Business by : Dheeraj Kumar Singh
Download or read book 09 UGC NET JRF Commerce Previous Questions Unit Wise - UNIT 9 : Legal Aspects of Business written by Dheeraj Kumar Singh and published by Innovative Institute. This book was released on with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Legal Aspects of Transnational Marketing & Sales Contracts by : Charles Chatterjee
Download or read book Legal Aspects of Transnational Marketing & Sales Contracts written by Charles Chatterjee and published by Routledge. This book was released on 2012-09-10 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary objective of the book is to introduce the reader to techniques of negotiating transnational marketing and sales contracts bearing in mind the most important regulatory measures relevant to transnational marketing and sale of goods. Since a transnational approach is adopted, the contents of the book are applicable to any jurisdiction. The work deals with certain issues which have assumed particular importance in contract negotiation - for example, equality of parties, full disclosure of quality and standards of goods, product liability, restrictions as to advertising products and so on as well as discussing the variety of payment methods that have been developed in view of the changing context of international businesses.
Book Synopsis Legal Aspects Of Business by : Dr. S. Chitra Devi
Download or read book Legal Aspects Of Business written by Dr. S. Chitra Devi and published by Thakur Publication Private Limited. This book was released on 2021-06-10 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy E-Book of Legal Aspects Of Business Book For MBA 1st Semester of Anna University, Chennai
Book Synopsis LEGAL & BUSINESS ENVIRONMENT by : Dr. Mukul Burghate and Dr Sunil Ikharkar
Download or read book LEGAL & BUSINESS ENVIRONMENT written by Dr. Mukul Burghate and Dr Sunil Ikharkar and published by mukul burghate. This book was released on with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preface Law is a system of rules that are created and enforced through social or governmental institutions to regulate behavior. It has been defined both as "the Science of Justice" and "the Art of Justice". Law is a system that regulates and ensures that individuals or a community adhere to the will of the state. State-enforced laws can be made by a collective legislature or by a single legislator, resulting in statutes, by the executive through decrees and regulations, or established by judges through precedent, normally in common law jurisdictions. Private individuals can create legally binding contracts, including arbitration agreements that may elect to accept alternative arbitration to the normal court process. The formation of laws themselves may be influenced by a constitution, written or tacit, and the rights encoded therein. The law shapes politics, economics, history and society in various ways and serves as a mediator of relations between people.It is in this context, a textbook on introduction to the subject of LEGAL & BUSINESS ENVIROMENT is presented to the students of Management program. The book contains the syllabus from basics of the subjects going into the intricacies of the subjects. All the concepts have been explained with relevant examples and diagrams to make it interesting for the readers.An attempt is made here by the experts to assist the students by way of providing case based study material as per the curriculum with non-commercial considerations. However, it is implicit that these are exam-oriented Study Material and students are advised to attend regular class room classes in the Institute and utilize reference books available in the library for In-depth knowledge.We owe to many websites and their free contents; we would like to specially acknowledge contents of website www.wikipedia.com and various authors whose writings formed the basis for this book. We acknowledge our thanks to them. At the end we would like to say that there is always a room for improvement in whatever we do. We would appreciate any suggestions regarding this study material from the readers so that the contents can be made more interesting and meaningful. Readers can email their queries and doubts to our authors on [email protected] shall be glad to help you immediately. Authors: Dr. Mukul Burghate and Dr Sunil Ikharkar
Download or read book Bibliography of Agriculture written by and published by . This book was released on 1967 with total page 1374 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Independent Director - Legal Perspective in Public Listed Companies in India by : DR. M. K. RAVI
Download or read book Independent Director - Legal Perspective in Public Listed Companies in India written by DR. M. K. RAVI and published by DR. M. K. RAVI. This book was released on with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOTE ABOUT BOOK I am thrilled to present to you my latest publication, “Independent Directors - Legal Perspective in Public Listed Companies in India." This book is a comprehensive guide that aims to demystify the role of independent directors within the Indian corporate governance framework and provide valuable insights into the legal aspects they need to navigate. In today's dynamic business environment, independent directors play a crucial role in promoting transparency, accountability, and good governance practices. This book sheds light on the legal framework governing independent directors in India, equipping them with the knowledge and understanding necessary to fulfill their responsibilities effectively. Here's what you can expect from this book: 1. Understanding the Role: I started by exploring the significance of independent directors and their distinct role in corporate governance. I delve into their fiduciary duties, responsibilities, and the expectations placed upon them by regulators, shareholders, and other stakeholders. 2. Legal Framework: I have provided a comprehensive overview of the legal framework that governs independent directors in India. I have explained the relevant provisions of the Companies Act, SEBI regulations, and other applicable laws, ensuring clarity and understanding. 3. Appointment and Qualification: This section covers the process of appointing independent directors, the eligibility criteria, and the procedures to be followed. I have discussed the importance of independence, integrity, and expertise in ensuring the effectiveness of independent directors. 4. Rights and Liabilities: I have examined the rights and protections available to independent directors, as well as the potential liabilities they may face. I also highlight the importance of due diligence, ethical conduct, and disclosure obligations to mitigate legal risks. 5. Board Dynamics and Decision-Making: Here, I delve into the dynamics of the boardroom, emphasizing the role of independent directors in board discussions, decision-making, and conflict resolution. I provide practical insights on how independent directors can effectively contribute to board processes. 6. Corporate Compliance and Ethics: This section focuses on the compliance responsibilities of independent directors, including their role in overseeing corporate ethics, internal controls, and risk management. I have outlined best practices and provide guidance on ensuring compliance with legal and regulatory requirements. 7. Role in Auditing and Financial Reporting: I have explored the crucial role independent directors’ play in auditing, financial reporting, and ensuring accurate and transparent financial statements. I have discussed their responsibilities in relation to internal and external audits, financial disclosures, and the prevention of fraudulent practices. 8. Corporate Social Responsibility (CSR): Lastly, I have addressed the growing importance of CSR and the role of independent directors in driving CSR initiatives within public listed companies. I have discussed the legal obligations, reporting requirements, and the positive impact independent directors can have on sustainable and responsible business practices. Throughout the book, I have presented real-life case studies, practical examples, and expert insights to enhance your understanding of the legal perspective of independent directors in Indian public listed companies. My aim is to empower independent directors with the knowledge and tools they need to navigate the legal landscape effectively, contribute to good governance, and uphold the interests of stakeholders. I hope that this book will serves as a valuable resource for independent directors, aspiring directors, corporate professionals, and anyone interested in corporate governance practices in India.
Book Synopsis Report on Legal Medical Issues India by : Kaviraj Singh
Download or read book Report on Legal Medical Issues India written by Kaviraj Singh and published by Indian National Bar Association . This book was released on 2015-12-22 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent past, India has become the hub for Medical Tourism across the world. There have been several existing laws affecting the conduct and operations of the medical industry. However, considering the latest judgements of various courts and the societal changes, Indian National Bar Association undertook an initial study of the issues which need statutory provisions within the parameters of Indian Jurisdiction. INBA communicated these concerns to the subsections of the Association and thereafter, a committee was setup to study these concerns in detail. The expert team was headed by Mr. Kaviraj Singh (General Secretary, Indian National Bar Association), Ms. Smriti Sharma (Secretary, Young Lawyers’ Section).
Book Synopsis LEGAL ASPECTS OF BUSINESS by : Dr. (Prof) Vijay D. Kulkarni
Download or read book LEGAL ASPECTS OF BUSINESS written by Dr. (Prof) Vijay D. Kulkarni and published by Thakur Publication Private Limited. This book was released on 2023-11-10 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy LEGAL ASPECTS OF BUSINESS e-Book for Mba 1st Semester in English language specially designed for SPPU ( Savitribai Phule Pune University ,Maharashtra) By Thakur publication.
Download or read book Fertilizer Abstracts written by and published by . This book was released on 1971 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt:
