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Author : Scott Groves
Publisher :
ISBN 13 : 9781732591202
Total Pages : pages
Book Rating : 4.5/5 (912 download)
Download or read book Lead Generate written by Scott Groves and published by . This book was released on 2018-07-17 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: 61 days of lead generation strategy
Author : IntroBooks
Publisher : Can Akdeniz
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4./5 ( download)
Download or read book Lead Generation written by IntroBooks and published by Can Akdeniz. This book was released on 2019-01-13 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lead generation plays a vital role in the growth of every business and in fact a business can never witness success without proper generation of leads. Lead is nothing but a person or company that has shown interest to a particular product or service. And lead generation refers to the marketing process of initiation the customer’s interest on a particular product or service. In order to sustain in the market and to have a good grip, every business whether small or big needs to continue this process. Leads are mainly of two types, sales lead and marketing leads. Sales lead is generated on the basis of some factors such as income, age, psychographic etc. Sales leads are generated and sold to multiple advertisers while marketing leads are brand specific. So, this kind of lead is generated for a particular advertiser that is resold only once. Lead generation involves several strategies and a business can reach the height of success if they can successfully generate leads following the right strategies.
Author : Gene Frederick
Publisher :
ISBN 13 : 9781539413745
Total Pages : 80 pages
Book Rating : 4.4/5 (137 download)
Download or read book 101 Ways to Lead Generate in Real Estate written by Gene Frederick and published by . This book was released on 2016-10-05 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you struggle lead generating? Don't know where to start? Need a game plan? Want proven ways to get new business? 101 Ways to Lead Generate in Real Estate will solve all these problems and more, all from one of the absolute best in the business.
Author : Tom Shapiro
Publisher :
ISBN 13 : 9780999184745
Total Pages : pages
Book Rating : 4.1/5 (847 download)
Download or read book Rethink Lead Generation written by Tom Shapiro and published by . This book was released on 2021-12-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rishabh Dev
Publisher : Rishabh Dev
ISBN 13 :
Total Pages : 130 pages
Book Rating : 4./5 ( download)
Download or read book 101 Ways to Generate Leads written by Rishabh Dev and published by Rishabh Dev. This book was released on 2019-10-15 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: About the Book 101 ways to generate leads is a handbook of lead generation tools, channels, and hacks you probably haven't explored yet. These are low-investment, high-growth ways to generate leads for your startup or business, compiled over the past 8 years by Rishabh Dev, startup growth hacker and Director of Mapplinks Academy. All the channels, tools, and methods listed in this book have been tried and tested by Rishabh either for his own business or for the startups he consults on growth and new-age marketing. After going through this book, you should have a list of channels and lead generation hacks to execute and fill your lead funnel without relying on slow SEO and expensive Advertising. About the Author As a growth marketing consultant and trainer, Rishabh Dev has taught growth hacking to over 15000+ entrepreneurs and marketers through his workshops and courses. As a growth hacker, he has worked with 60+ companies to strategize and implement growth experiments in their marketing process. From consulting Fortune 500 companies to helping startups achieve scalable growth, Rishabh consults all sizes of business and helps them achieve their growth metrics. He published his first book ‘101 ways to grow your startup’ and his online courses on marketing and growth are recommended or taken by teams at Oracle, National University of Singapore, NUMA, Java, Alcatel, Philips, Accenture, and more. This is his second book and is available only in ebook and Kindle formats. 101 Lead Generation Hacks The 101 hacks in the book are easy to implement, don’t need huge ad budgets or a long time working on SEO and get scalable results rapidly. The idea of sharing 101 hacks is to make sure you have a big checklist of lead generation methods by the time you finish reading the book which is 100% actionable and execution-ready for your own business.
Author : David T. Scott
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814432611
Total Pages : 292 pages
Book Rating : 4.8/5 (144 download)
Download or read book The New Rules of Lead Generation written by David T. Scott and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the rapidly evolving field of lead-generation marketing, how can you ever get ahead of the crowd to produce maximum results? Learn the key tactics that should be at the top of any marketer's rule book.
Author : Satish Gaire
Publisher : Satish Gaire
ISBN 13 : 1951403010
Total Pages : 77 pages
Book Rating : 4.9/5 (514 download)
Download or read book Evilsalesman Lead Generation written by Satish Gaire and published by Satish Gaire. This book was released on 2019-08-30 with total page 77 pages. Available in PDF, EPUB and Kindle. Book excerpt: EvilSalesman takes a unique approach on how to generate leads for both online & offline businesses. Book focuses on ready to implement formula to setup your offer, then guides you with unique 21 ways to generate leads for any business.
Author : Dayna Rothman
Publisher : John Wiley & Sons
ISBN 13 : 1118815890
Total Pages : 384 pages
Book Rating : 4.1/5 (188 download)
Download or read book Lead Generation For Dummies written by Dayna Rothman and published by John Wiley & Sons. This book was released on 2014-03-07 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get your message heard above the online noise The buying process is greatly changed. With the Internet, the buyer is in charge. If your product is going to compete, you need to master 21st century lead generation, and this book shows you how. It's packed with effective strategies for inbound and outbound marketing tactics that will generate leads in today's market. You'll learn the basics of lead generation, inbound and outbound marketing, lead nurturing, ways to track ROI, and how to score leads to know when one is "hot". Follow the steps to create your own personalized lead generation plan and learn how to sidestep common pitfalls. Lead generation involves a strategy for generating consumer interest and inquiry into your product as well as a process for nurturing those leads until each is ready to buy Techniques include content marketing through websites, blogs, social media, and SEO as well as outbound marketing strategies such as e-mail, PPC ads, content syndication, direct mail, and events This book explores the basics of lead generation, inbound and outbound marketing, lead nurturing, tracking ROI on campaigns, lead scoring techniques, and ways to avoid many common pitfalls Provides steps you can follow to create your own personalized lead generation plan Lead Generation For Dummies is the extra edge you need to compete in today's technologically enhanced marketplace.
Author : Mark J. Fairchild
Publisher : Fairchild Copywriting
ISBN 13 :
Total Pages : 39 pages
Book Rating : 4./5 ( download)
Download or read book When Trade Shows Are Canceled: Five Sure-Fire Ways to Generate Leads written by Mark J. Fairchild and published by Fairchild Copywriting. This book was released on 2021-03-01 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: Copywriter Mark Fairchild shares five methods for generating leads using online methods. The book is 16 pages in PDF format, with a hyperlinked table of contents for ease of use. The .epub format is provided for ease of reading with mobile devices. Among topics discussed: White Papers, Pay-Per-Click Advertising (PPC), landing pages, video scripts and pop-ups.
Author : Brian Carroll
Publisher : McGraw Hill Professional
ISBN 13 : 0071491767
Total Pages : 237 pages
Book Rating : 4.0/5 (714 download)
Download or read book Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI written by Brian Carroll and published by McGraw Hill Professional. This book was released on 2010-06-08 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lead Generation for the Complex Sale arms you with a sophisticated multimodal approach to generating highly profitable leads. Brian Carroll, CEO of InTouch Incorporated and expert in lead generation solutions, reveals key strategies that you can implement immediately to win new customers, accelerate growth, and improve your sales performance. You'll start by defining your ideal leads and targeting your ideal customer. Then, you'll construct your lead generation plan, a crucial step to staying ahead of your competition long-term. To help you put your plan into action, Carroll guides you step by step to: Align sales and marketing efforts to optimize the number of leads Use multiple lead generation vehicles, including e-mail, referrals, public relations, speaking events, webinars, and more Create value for the prospective customer throughout the buying process Manage a large group of leads without feeling overwhelmed Identify and prioritize your best prospects Increase the percentage of leads who become profitable customers Avoid lulls in the sales cycle With Lead Generation for the Complex Sale you'll learn how to target prospects early in the buying process and make the most efficient use of sales productivity and marketing resources.
Author : John Nemo
Publisher : CreateSpace
ISBN 13 : 9781497384019
Total Pages : 112 pages
Book Rating : 4.3/5 (84 download)
Download or read book Linkedin Riches written by John Nemo and published by CreateSpace. This book was released on 2014-04-02 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if there was a lead generation strategy or platform available online where you could literally wake up each morning to an inbox overflowing with fresh, hot leads? What if around the clock you had a system that brought you qualified prospects looking to buy exactly the type of product or service you were offering? What if all of that happened without you having to leave your desk? What if this system, this new way of generating leads, freed you up to do the things you loved because it took less time, less expense and less effort than everything else you've ever tried? If you're interested in having that vision become a reality, then you need to read this book! Because I'm going to show you EXACTLY how I made more than $135,000 in just 90 days using LinkedIn. I did it all by myself, and I did it all inside a tiny niche. This isn't some get-rich-quick scheme or "push a button and make money" type approach. Rather, it's about understanding how to enhance your personal brand, how to leverage LinkedIn's built-in advantages and how to apply the specific type of selling psychology that generates nonstop leads and customers when done correctly. The simple formula I'll teach you works in any niche, takes just a few minutes a day to apply and drives targeted, ready-to-buy prospects to your virtual front door. It doesn't matter what your experience level is when it comes to LinkedIn - literally anyone can do this! Find out RIGHT NOW just how easy it is! Inside This Book You'll Discover: - How to ensure your LinkedIn profile ranks #1 in your niche or industry. - How to instantly locate your ideal prospects on LinkedIn no matter what industry you're in. - How to engage your ideal prospects on LinkedIn by creating instant likability and trust. - How to create content on LinkedIn that establishes your credibility and attracts your ideal prospects - How to turn LinkedIn Groups into your own personal ATM Machine. - How to move new LinkedIn connections from prospects to paying customers as quickly as possible.
Author : Paul Gillin
Publisher : John Wiley & Sons
ISBN 13 : 0470939737
Total Pages : 248 pages
Book Rating : 4.4/5 (79 download)
Download or read book Social Marketing to the Business Customer written by Paul Gillin and published by John Wiley & Sons. This book was released on 2010-12-15 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
Author : Ruth Stevens
Publisher : Pearson Education
ISBN 13 : 0789741148
Total Pages : 220 pages
Book Rating : 4.7/5 (897 download)
Download or read book Maximizing Lead Generation written by Ruth Stevens and published by Pearson Education. This book was released on 2012 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Hands-On, Up-to-the-Minute Guide to Generating Better-Qualified, Quicker-to-Close B2B Leads! Lead generation is "Job One": B2B marketers' single most important objective. Maximizing Lead Generation brings together everything you need to know to do it right. Fast-paced and 100% practical, it will help you achieve outstanding results in any B2B marketplace from enterprise technology to industrial equipment to professional services. World-renowned expert Ruth P. Stevens helps you bring science and systematization to all facets of lead generation, building on process, best practices, continuous testing, and ongoing improvement. You'll learn how to maximize the value of tried-and-true B2B tools and the newest social, web, and search technologies. Stevens offers indispensable insights for the entire lead lifecycle, including qualification, nurturing, measurement, and tracking. Organized for clarity, usability, and speed, this book will help you supercharge salesforce productivity and company profits. You'll Learn How To: · Develop and refine rules that consistently lead to higher-quality leads · Gain deeper insights into your customers and their buying processes · Build sophisticated, accurate marketing databases · Identify the media most likely to work for you · Execute highly effective campaigns · Drive huge ROI improvements · Use BANT and other qualification criteria · Apply new "nurturing" techniques to convert "duds" into "diamonds" · Track results and quantify the business value of campaigns · Utilize best practices content marketing and marketing automation · Integrate continuous improvement into lead generation · Discover 10 trends that will transform the way you prospect
Author : David Cancel
Publisher : John Wiley & Sons
ISBN 13 : 1119541832
Total Pages : 288 pages
Book Rating : 4.1/5 (195 download)
Download or read book Conversational Marketing written by David Cancel and published by John Wiley & Sons. This book was released on 2019-01-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real-time conversations turn leads into customers Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th century technology to communicate with 21st century customers. Online forms, email inquiries, and follow-up sales calls don’t provide the immediacy that modern consumers expect. Conversational marketing and sales are part of a new methodology centered around real-time, one-on-one conversations with customers via chatbots and messaging. By allowing your business to communicate with customers in real time—when it’s most convenient for them—conversational marketing improves the customer experience, generates more leads, and helps you convert more leads into customers. Conversational Marketing pioneers David Cancel and Dave Gerhardt explain how to: Merge inbound and outbound tactics into a more productive dialog with customers Integrate conversational marketing techniques into your existing sales and marketing workflow Face-to-face meetings, phone calls, and email exchanges remain important to customer relations, but adding a layer of immediate, individual conversation drives the customer experience—and sales—sky-high.
Author : Priyanka Agarwal
Publisher : MeetCoogle
ISBN 13 : 1370936265
Total Pages : 134 pages
Book Rating : 4.3/5 (79 download)
Download or read book Ultimate Guide to Generate Money from Facebook written by Priyanka Agarwal and published by MeetCoogle. This book was released on 2019-02-01 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most people use Facebook to share photos and stay in touch with friends, but did you know that you can use it to earn money as well? There are lots of ways to earn money on Facebook, from using link-type advertising programs to creating a fan page and then selling the posts. You can even use Facebook to advertise and sell your products. If you are interested in making money using Facebook than you are in the right place. Facebook, with its 800+ million users, presents a huge opportunity for business. If you've read any of the Facebook marketing case studies over the last year, you've seen examples of small business profits and boosts in e-commerce sales via Facebook sharing. If your business is ready to move toward Facebook profits, your next question should be: "What distinguishes profitable and unprofitable Facebook marketing campaigns?" This book answers all such questions that help you make profitable revenue generation from Facebook. Keywords: generate, money, facebook, earn, seo, leads, sale
Author : Tom Shapiro
Publisher :
ISBN 13 : 9780999184707
Total Pages : pages
Book Rating : 4.1/5 (847 download)
Download or read book Rethink Your Marketing written by Tom Shapiro and published by . This book was released on 2017-07-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: If your business is stuck and you just cannot seem to grow beyond your current plateau, Rethink Your Marketing arms you with seven strategies for getting unstuck to fuel your revenue growth. Rethink Your Marketing helps you to identify the specific levers of your marketing that will lead to new growth, enabling you to cut through the noise to what truly moves the needle. Rethink Your Marketing includes marketing wisdom from more than 50 companies. Want to know how Russell Weiner, President at Domino's, created the fastest-growing restaurant in the U.S.? Want to know how Mark Organ took Eloqua from near bankruptcy to being acquired for $871 million? Want to know how Michelle Stern, SVP at Legendary Entertainment, is working with her applied analytics team to upend the way the entire movie industry markets films? Want to know how Jerome Hiquet, CMO at Tough Mudder, is plotting the brand's future growth? This book's got you covered! If your business has hit a plateau, rethink your brand's marketing to unleash growth. Merely tweaking what you are doing, though, will most likely lead to stagnation. Merely copying what the competition is doing will result in frustration. Merely following what the media is hyping will lead to failure. Instead, Rethink Your Marketing teaches you to avoid tinkering, and instead to go big, go bold, and go all out in highly strategic ways. From audience targeting and neuromarketing, to marketing mix and marketing metrics, after reading this book you'll learn a variety of paths for unleashing revenue growth. From basketball-playing sumo wrestlers to innovative revenue models, you'll uncover how dozens of highly successful brands are achieving marketing breakthroughs and accelerating their growth. Read Rethink Your Marketing, and learn to transform your business.
Author : Grant Leboff
Publisher : Kogan Page Publishers
ISBN 13 : 0749475080
Total Pages : 216 pages
Book Rating : 4.7/5 (494 download)
Download or read book Digital Selling written by Grant Leboff and published by Kogan Page Publishers. This book was released on 2016-09-03 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adapt your sales strategy to embrace the opportunities that digital channels can bring, with this ultimate guide to selling in the digital environment from engaging customers and generating leads to building an online network, with advice from leading sales and marketing expert Grant Leboff. Sales and marketing functions are increasingly converging, with lead generation frequently arising from digital promotional campaigns and opportunities for traditional sales techniques diminishing due to scarce customer attention and availability, not to mention the plethora of readily accessible product information online. Salespeople now need to understand and interact with customers via multiple channels, participating in social media, in collaboration with marketing, to influence purchasing decisions and convert contacts to sales. Digital Selling makes sense of the new paradigms in which a salesperson now operates, outlining the new strategies required to take advantage of the opportunities that exist, and provides the practical advice salespeople need to generate leads and sell more. Packed with great advice for engaging with customers online and via social media, this book explains: -Why embracing the social web is vital -How the sales role changes in a digital environment -The lead generation model in a digital world -How to build your online network This straightforward and practical book from one of today's thought leaders on digital sales and marketing, is essential reading for any sales professional.
