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Publisher : Odile Jacob
ISBN 13 : 2738193005
Total Pages : 261 pages
Book Rating : 4.7/5 (381 download)
Download or read book written by and published by Odile Jacob. This book was released on with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : J. Hoffmann
Publisher : Springer
ISBN 13 : 0230361544
Total Pages : 266 pages
Book Rating : 4.2/5 (33 download)
Download or read book Luxury Strategy in Action written by J. Hoffmann and published by Springer. This book was released on 2016-01-05 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.
Author : Michel Chevalier
Publisher :
ISBN 13 : 9782100721207
Total Pages : 393 pages
Book Rating : 4.7/5 (212 download)
Download or read book Management et marketing du luxe written by Michel Chevalier and published by . This book was released on 2015 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage propose une vision globale du business du luxe, de la conception à la commercialisation et à la consommation d'un produit de luxe, en insistant sur l'importance de la marque dans ce domaine d'activité. Les auteurs développent la dimension artistique et la fabrication en corrélation avec le métier d'origine, qui probablement font de ce business une activité différente de toutes les autres. On y apprend que les stratégies de développement spécifiques reposent aussi sur une distribution moderne, une politique de communication inventive et des actions marketing offensives dans le respect de cet univers symbolique et culturel du luxe. Cette 3e édition intègre un nouveau chapitre sur les évolutions du secteur du luxe, et les questions de développement durable et d'authenticité. Le chapitre sur le consommateur du luxe est également revu, en apportant un éclair nouveau sur le consommateur chinois.
Author : Louis Bergeron
Publisher :
ISBN 13 : 2738182259
Total Pages : 238 pages
Book Rating : 4.7/5 (381 download)
Download or read book Les industries du luxe en France written by Louis Bergeron and published by . This book was released on 1998 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Des glaces de Saint-Gobain et des faïences de Sèvres aux sacs Vuitton, des couverts Christofle et des cristaux de Baccarat aux bijoux Cartier, des robes Chanel et Saint-Laurent aux parfums Dior et Guerlain, de la grande cuisine et des vins fins aux champagnes millésimés, nos industries du luxe ont imposé notre goût dans le monde entier. Cette histoire sociale du luxe, entre art et industrie, décrit ce secteur comme une coupe transversale de notre tissu industriel, de l'atelier familial et artisanal au grand groupe intégré. Une histoire industrielle qui est aussi une histoire d'hommes. Chapitre premier. Les industries du luxe dans le dispositif industriel français Chapitre II. Entre artisanat et grand capital : structures de production et organisation du travail dans les industries du luxe Chapitre III. Luxe, pouvoir et société Chapitre IV. Les industries du luxe entre art et industrie Chapitre V. Les arts de la table sur la défensive Chapitre VI. La haute mode, une constellation Chapitre VII. Des parfums et des bijoux Chapitre VIII. La consommation de luxe : les arts de la bouche Chapitre IX. La consommation de luxe : l'habitat Chapitre X. Quelques versions modernes duluxe Conclusion Index.
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Publisher :
ISBN 13 :
Total Pages : 456 pages
Book Rating : 4.E/5 ( download)
Download or read book Gardeners' Chronicle written by and published by . This book was released on 1915 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Europe stratégie analyse financière
Publisher :
ISBN 13 : 9782748407211
Total Pages : 153 pages
Book Rating : 4.4/5 (72 download)
Download or read book Le marché mondial du luxe written by Europe stratégie analyse financière and published by . This book was released on 2012 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : G. W. Flowers
Publisher :
ISBN 13 :
Total Pages : 792 pages
Book Rating : 4.:/5 (89 download)
Download or read book Proceedings written by G. W. Flowers and published by . This book was released on 1971 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 438 pages
Book Rating : 4.:/5 (26 download)
Download or read book The Gardeners' Chronicle written by and published by . This book was released on 1915 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : Martinus Nijhoff Publishers
ISBN 13 : 9789028611122
Total Pages : 784 pages
Book Rating : 4.6/5 (111 download)
Download or read book Recueil Des Cours, Collected Courses 1949 written by and published by Martinus Nijhoff Publishers. This book was released on 1968-12-01 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Academy is a prestigious international institution for the study and teaching of Public and Private International Law and related subjects. The work of the Hague Academy receives the support and recognition of the UN. Its purpose is to encourage a thorough and impartial examination of the problems arising from international relations in the field of law. The courses deal with the theoretical and practical aspects of the subject, including legislation and case law. All courses at the Academy are, in principle, published in the language in which they were delivered in the "Collected Courses of the Hague Academy of International Law .
Author :
Publisher :
ISBN 13 :
Total Pages : 314 pages
Book Rating : 4.A/5 ( download)
Download or read book Sumários de periódicos em artes written by and published by . This book was released on 1993 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Les Échos études
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.0/5 (241 download)
Download or read book Le marché mondial du luxe written by Les Échos études and published by . This book was released on 2017 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Massimo Mastrogregori
Publisher : Walter de Gruyter
ISBN 13 : 311096743X
Total Pages : 444 pages
Book Rating : 4.1/5 (19 download)
Download or read book 1998 written by Massimo Mastrogregori and published by Walter de Gruyter. This book was released on 2013-05-08 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annually published since 1930, the International bibliography of Historical Sciences (IBOHS) is an international bibliography of the most important historical monographs and periodical articles published throughout the world, which deal with history from the earliest to the most recent times. The works are arranged systematically according to period, region or historical discipline, and within this classification alphabetically. The bibliography contains a geographical index and indexes of persons and authors.
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Publisher :
ISBN 13 :
Total Pages : 382 pages
Book Rating : 4.F/5 ( download)
Download or read book Cartel written by and published by . This book was released on 1963 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 904 pages
Book Rating : 4.:/5 (89 download)
Download or read book Bulletin written by and published by . This book was released on 1993 with total page 904 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 706 pages
Book Rating : 4.3/5 ( download)
Download or read book Tourisme Mondial written by and published by . This book was released on 1982 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.:/5 (31 download)
Download or read book Scientific Agriculture written by and published by . This book was released on 1921 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : International Financial Conference, Brussels
Publisher :
ISBN 13 :
Total Pages : 142 pages
Book Rating : 4.3/5 ( download)
Download or read book Documents of the Conference written by International Financial Conference, Brussels and published by . This book was released on 1920 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:
