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Le Management B To B
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Author : Publisher :Editions Bréal ISBN 13 :2749525772 Total Pages :291 pages Book Rating :4.7/5 (495 download)
Download or read book written by and published by Editions Bréal. This book was released on with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis B2B Brand Management by : Philip Kotler
Download or read book B2B Brand Management written by Philip Kotler and published by Springer Science & Business Media. This book was released on 2006-09-22 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is one of the first books to probe deeply into the art and science of branding industrial products. The book comes at a time when more industrial companies need to start using branding in a sophisticated way. It provides the concepts, the theory, and dozens of cases illustrating the successful branding of industrial goods. It offers strategies for a successful development of branding concepts for business markets and explains the benefits and the value a business, product or service provides to industrial customers. As industrial companies are turning to branding this book provides the best practices and hands-on advice for B2B brand management.
Book Synopsis French for Management and Business by : Brian Griffiths
Download or read book French for Management and Business written by Brian Griffiths and published by Springer. This book was released on 1990-03-09 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aimed at those who wish to gain sufficient proficiency in French in order to carry on business, this book attempts to equip students with a text which will consolidate their basic language skills while establishing the intellectual foundation for advanced language work.
Book Synopsis Brotherhood of Locomotive Engineer's Monthly Journal by :
Download or read book Brotherhood of Locomotive Engineer's Monthly Journal written by and published by . This book was released on 1899 with total page 892 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Brotherhood of Locomotive Firemen and Enginemen's Magazine by :
Download or read book Brotherhood of Locomotive Firemen and Enginemen's Magazine written by and published by . This book was released on 1907 with total page 1014 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Management System Exempt from Power by : C. Bourion
Download or read book A Management System Exempt from Power written by C. Bourion and published by Springer. This book was released on 2006-02-28 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author argues that power in organizations has negative and counter-productive effects: management should be based on self-guidance and maximizing each individual's creative resources. Arguing that mangers should focus on developing efficiency, empathy and imagination, this includes questionnaires so readers can assess their management approach.
Book Synopsis Papers Relating to the Foreign Relations of the United States by : United States. Department of State
Download or read book Papers Relating to the Foreign Relations of the United States written by United States. Department of State and published by . This book was released on 1873 with total page 786 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis House Documents, Otherwise Publ. as Executive Documents by : United States. Congress. House
Download or read book House Documents, Otherwise Publ. as Executive Documents written by United States. Congress. House and published by . This book was released on 1874 with total page 834 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Oxford Handbook of the Corporation by : Thomas Clarke
Download or read book The Oxford Handbook of the Corporation written by Thomas Clarke and published by Oxford University Press. This book was released on 2019-02-21 with total page 759 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of the Corporation assesses the contemporary relevance, purpose, and performance of the corporation. The corporation is one of the most significant, if contested, innovations in human history, and the direction and effectiveness of corporate law, corporate governance, and corporate performance are being challenged as never before. Continuously evolving, the corporation as the primary instrument for wealth generation in contemporary economies demands frequent assessment and reinterpretation. The focus of this work is the transformative impact of innovation and change upon corporate structure, purpose, and operation. Corporate innovation is at the heart of the value-creation process in increasingly internationalized and competitive market economies, and corporations today are embedded in a world of complex global supply chains and rising state and state-directed capitalism. In questioning the fundamental purpose and performance of the corporation, this Handbook continues a tradition commenced by Berle and Means, and contributed to by generations of business scholars. What is the corporation and what is it becoming? How do we define its form and purpose and how are these changing? To whom is the corporation responsible, and who should judge the ultimate performance of corporations? By investigating the origins, development, strategies, and theories of corporations, this volume addresses such questions to provide a richer theoretical account of the corporation and its contested future.
Book Synopsis Business Intelligence by : Corine Cohen
Download or read book Business Intelligence written by Corine Cohen and published by John Wiley & Sons. This book was released on 2013-03-04 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective Strategic Intelligence (SI) is vital for organizations in an international context of instability, complexity and intense competition. Following a long process of qualitative, quantitative and empirical research next to SI experts and large companies, this book proposes a way to improve SI and its impact on the performance of an organization. From an exploration, description and evaluation model of SI, a measurement tool in two parts, for the producer and the user of SI, has been built. For all kind of firms and all advancement levels of SI, it allows the construction of a control panel which can be used to pilot SI and its impact on the performance of an organization.
Download or read book Locomotive Engineers Journal written by and published by . This book was released on 1899 with total page 1274 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Knowledge and Ideation by : Pierre Saulais
Download or read book Knowledge and Ideation written by Pierre Saulais and published by John Wiley & Sons. This book was released on 2023-05-09 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our world overwhelms us with more and more data everyday. Yet we need to face many challenges in order to dealwith its complexity – notably to discern the essential from theaccessory, to exploit quality and not quantity, to explore the depth of our knowledge and to produce from it, in a reasoned way, effective ideas to be put into action. A synthesis of a triple experience in industry, pedagogy andacademia, Knowledge and Ideation presents numerous concepts, such as the dematerialized knowledge object, inventive intellectual heritage, inventive potential, and knowledge-based ideation. This book develops and describes applications in the form of case studies while proposing prospects.
Book Synopsis A Research Agenda for Entrepreneurship Education by : Alain Fayolle
Download or read book A Research Agenda for Entrepreneurship Education written by Alain Fayolle and published by Edward Elgar Publishing. This book was released on 2018-06-29 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Research Agenda aims to offer a coherent and articulate view on the future of entrepreneurship education from an internationally renowned group of scholars and educators.
Book Synopsis Transforming Business Education for a Sustainable Future by : Linda Irwin
Download or read book Transforming Business Education for a Sustainable Future written by Linda Irwin and published by Taylor & Francis. This book was released on 2023-12-22 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the impact of climate change becomes more evident and dire, business leaders, educators, students, and academic leaders are deciding what they need to change and do to survive and thrive in a new and dramatically different environment. This book sets out how to transform business education and integrate sustainability practices into curriculum and a wider academic culture. While some universities around the globe are still teaching business practices that have contributed to human and environmental crises, pioneering educators and higher education institutions are researching, developing, and implementing programs to transform business education and practices. With stories from 26 administrators, researchers, and faculty across the globe, this book inspires business educators with innovative tools and creative solutions to address challenges in the business world and society. These pioneers are helping students and business ventures change the way they conduct business to survive and thrive in a fast-changing global environment. Their unique and personal journeys offer tools, models, lessons-learned, and inspiration for change. The book will both inspire and guide faculty members, administrators, students, and alumni to transform business education for a sustainable future.
Download or read book Comics and Agency written by Vanessa Ossa and published by Walter de Gruyter GmbH & Co KG. This book was released on 2022-11-21 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume aims to intensify the interdisciplinary dialogue on comics and related popular multimodal forms (including manga, graphic novels, and cartoons) by focusing on the concept of medial, mediated, and mediating agency. To this end, a theoretically and methodologically diverse set of contributions explores the interrelations between individual, collective, and institutional actors within historical and contemporary comics cultures. Agency is at stake when recipients resist hegemonic readings of multimodal texts. In the same manner, “authorship” can be understood as the attribution of agency of and between various medial instances and roles such as writers, artists, colorists, letterers, or editors, as well as with regard to commercial rights holders such as publishing houses or conglomerates and reviewers or fans. From this perspective, aspects of comics production (authorship and institutionalization) can be related to aspects of comics reception (appropriation and discursivation), and circulation (participation and canonization), including their potential for transmedialization and making contributions to the formation of the public sphere.
Book Synopsis Collective Dynamics and Territories by : Anne Albert-Cromarias
Download or read book Collective Dynamics and Territories written by Anne Albert-Cromarias and published by John Wiley & Sons. This book was released on 2024-07-18 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Faced with global economic, social and environmental challenges requiring us to go beyond individual actions, the development of collective dynamics is the ideal response. From this perspective, territories, which have long been neglected, are now asserting themselves as breeding grounds for innovative and relevant forms of organized action in response to shared experiences. Bringing together more than twenty researchers in strategic management, human resources management and marketing, Collective Dynamics and Territories offers, through nine territorial issues (innovating and regenerating territories, building environmental action, attracting and retaining talent, etc.), insights into the conditions and modalities for developing collective dynamics within territories. The success of local collective dynamics depends on support for the actors involved, from situation analysis to problem definition, including idea generation, selection, implementation and evaluation. This book offers a comprehensive, systemic and operational vision for analyzing and acting on collective territorial dynamics.
Book Synopsis Collective Intelligence Development in Business by : Patricia Bouvard
Download or read book Collective Intelligence Development in Business written by Patricia Bouvard and published by John Wiley & Sons. This book was released on 2016-11-23 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyses the development of Collective Intelligence by a better knowledge of the diversity of the temperaments and behavioural and relational processes. The purpose is to help the reader become a better Collective Intelligence Leader, who will be able to capitalize on the specificities and the differences of the individuals present in its collective, and transform these differences into complementarities, which are a source of wealth.