Investigación y docencia en comunicación y sociología de las organizaciones

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Publisher :
ISBN 13 : 9788491442110
Total Pages : 204 pages
Book Rating : 4.4/5 (421 download)

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Book Synopsis Investigación y docencia en comunicación y sociología de las organizaciones by :

Download or read book Investigación y docencia en comunicación y sociología de las organizaciones written by and published by . This book was released on 2020 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Comunicación política y gobierno de coalición

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Publisher : Editorial UOC
ISBN 13 : 8491161619
Total Pages : 328 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Comunicación política y gobierno de coalición by : Ridao i Martín, Joan

Download or read book Comunicación política y gobierno de coalición written by Ridao i Martín, Joan and published by Editorial UOC. This book was released on 2016-09-07 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: La presente obra analiza, desde el punto de vista teórico y práctico, la problemática que presenta la comunicación de los gobiernos de coalición. No en vano, el fenómeno coalicional ha ido adquiriendo un interés creciente, especialmente tras los cambios experimentados por el sistema de partidos y la irrupción de gobiernos de signo plural. En este contexto, cobran relieve las pautas de funcionamiento interno acordadas y, en especial, la comunicación política. Sin duda, los partidos coaligados deben priorizar la elaboración de planes que permitan relacionar el gobierno con la sociedad, y asegurar una buena sintonía entre la emisión y recepción de los mensajes por parte de las bases electorales. De ahí que la profesionalizaciónestratégica de las estructuras comunicativas de los ejecutivos o un buen manejo de las nuevas tecnologías coadyuve a que estos gobiernos sean más creíbles, duraderos y gocen de mayor reputación.

Publicidad 360º

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Publisher : Ediciones Universidad San Jorge
ISBN 13 : 8494119818
Total Pages : 351 pages
Book Rating : 4.4/5 (941 download)

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Book Synopsis Publicidad 360º by : Alejandro Álvarez Nobell

Download or read book Publicidad 360º written by Alejandro Álvarez Nobell and published by Ediciones Universidad San Jorge. This book was released on 2014-03-14 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.

Etudes À L'étranger

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Publisher :
ISBN 13 :
Total Pages : 740 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Etudes À L'étranger by :

Download or read book Etudes À L'étranger written by and published by . This book was released on 2003 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Yearbook of International Organizations

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Publisher :
ISBN 13 :
Total Pages : 1484 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Yearbook of International Organizations by :

Download or read book Yearbook of International Organizations written by and published by . This book was released on 2014 with total page 1484 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Estudios en El Extranjero

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Publisher : Bernan Press(PA)
ISBN 13 : 9789230036065
Total Pages : 652 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Estudios en El Extranjero by : Unesco

Download or read book Estudios en El Extranjero written by Unesco and published by Bernan Press(PA). This book was released on 1999 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt: Study Abroad presents information on scholarships, university courses, training & continuing education programs, student employment, & information on handicapped facilities. This edition contains 2,908 entries concerning post-secondary education in all fields in 120 countries & territories. Recommended in: ALA's Guide to Reference Books, Walford's Guide to Reference Material.

Basic information, UNAM

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ISBN 13 :
Total Pages : 86 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Basic information, UNAM by : Universidad Nacional Autónoma de México

Download or read book Basic information, UNAM written by Universidad Nacional Autónoma de México and published by . This book was released on 1988 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Interop

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Publisher : Basic Books
ISBN 13 : 0465029337
Total Pages : 307 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis Interop by : John Palfrey

Download or read book Interop written by John Palfrey and published by Basic Books. This book was released on 2012-06-05 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Interop, technology experts John Palfrey and Urs Gasser explore the immense importance of interoperability -- the standardization and integration of technology -- and show how this simple principle will hold the key to our success in the coming decades and beyond. The practice of standardization has been facilitating innovation and economic growth for centuries. The standardization of the railroad gauge revolutionized the flow of commodities, the standardization of money revolutionized debt markets and simplified trade, and the standardization of credit networks has allowed for the purchase of goods using money deposited in a bank half a world away. These advancements did not eradicate the different systems they affected; instead, each system has been transformed so that it can interoperate with systems all over the world, while still preserving local diversity. As Palfrey and Gasser show, interoperability is a critical aspect of any successful system -- and now it is more important than ever. Today we are confronted with challenges that affect us on a global scale: the financial crisis, the quest for sustainable energy, and the need to reform health care systems and improve global disaster response systems. The successful flow of information across systems is crucial if we are to solve these problems, but we must also learn to manage the vast degree of interconnection inherent in each system involved. Interoperability offers a number of solutions to these global challenges, but Palfrey and Gasser also consider its potential negative effects, especially with respect to privacy, security, and co-dependence of states; indeed, interoperability has already sparked debates about document data formats, digital music, and how to create successful yet safe cloud computing. Interop demonstrates that, in order to get the most out of interoperability while minimizing its risks, we will need to fundamentally revisit our understanding of how it works, and how it can allow for improvements in each of its constituent parts. In Interop, Palfrey and Gasser argue that there needs to be a nuanced, stable theory of interoperability -- one that still generates efficiencies, but which also ensures a sustainable mode of interconnection. Pointing the way forward for the new information economy, Interop provides valuable insights into how technological integration and innovation can flourish in the twenty-first century.

América Latina

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Publisher :
ISBN 13 :
Total Pages : 758 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis América Latina by :

Download or read book América Latina written by and published by . This book was released on 1968 with total page 758 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Estudios en el extranjero, 2004-2005

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Publisher :
ISBN 13 :
Total Pages : 688 pages
Book Rating : 4.3/5 (223 download)

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Book Synopsis Estudios en el extranjero, 2004-2005 by : Unesco

Download or read book Estudios en el extranjero, 2004-2005 written by Unesco and published by . This book was released on 2003 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media and Metamedia Management

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Publisher : Springer
ISBN 13 : 3319460684
Total Pages : 514 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Media and Metamedia Management by : Francisco Campos Freire

Download or read book Media and Metamedia Management written by Francisco Campos Freire and published by Springer. This book was released on 2016-11-21 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.

Prácticas de marketing y estudios en los mercados de consumo

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Publisher : Comunicacion Científica
ISBN 13 : 6079104067
Total Pages : 167 pages
Book Rating : 4.0/5 (791 download)

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Book Synopsis Prácticas de marketing y estudios en los mercados de consumo by :

Download or read book Prácticas de marketing y estudios en los mercados de consumo written by and published by Comunicacion Científica. This book was released on 2024-06-26 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: El marketing está presente en la cotidianeidad del ser humano, inmerso en la vida habitual del individuo al navegar en redes sociales, en las calles, mientras se traslada a su centro de trabajo, en los alimentos que consume y en los lugares que visita. En este sentido, las organizaciones advierten los cambios que presenta el entorno para dar una respuesta mediante la generación de satisfactores acordes a las necesidades y deseos que demandan los mercados de consumo. De esta forma las prácticas contemporáneas de marketing, los mercados de consumo y las propuestas de valor contribuyen al desarrollo de la economía de las empresas, por esto se vuelve relevante analizarlas desde distintas perspectivas. Las prácticas del marketing expuestas en esta obra abordan temáticas diversas que van desde el análisis del marketing de nostalgia, en postres tradicionales en el ámbito local, hasta la identificación de factores en el comercio transfronterizo de alimentos de la región, pasando por estudios de localización de restaurantes, la caracterización de influencers gastronómicos en Sonora y el uso del merchandising en productos con sellos de advertencia. En la presente publicación se abordan diferentes escenarios del consumidor desde la óptica del marketing, en los cuales se observan diversas estrategias que en el transcurrir del tiempo han evolucionado y se han fusionado con enfoques éticos y de sustentabilidad. DOI: https://doi.org/10.52501/cc.168

The New New Journalism

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Publisher : Vintage
ISBN 13 : 0307429040
Total Pages : 494 pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis The New New Journalism by : Robert Boynton

Download or read book The New New Journalism written by Robert Boynton and published by Vintage. This book was released on 2007-12-18 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forty years after Tom Wolfe, Hunter S. Thompson, and Gay Talese launched the New Journalism movement, Robert S. Boynton sits down with nineteen practitioners of what he calls the New New Journalism to discuss their methods, writings and careers. The New New Journalists are first and foremost brilliant reporters who immerse themselves completely in their subjects. Jon Krakauer accompanies a mountaineering expedition to Everest. Ted Conover works for nearly a year as a prison guard. Susan Orlean follows orchid fanciers to reveal an obsessive subculture few knew existed. Adrian Nicole LeBlanc spends nearly a decade reporting on a family in the South Bronx. And like their muckraking early twentieth-century precursors, they are drawn to the most pressing issues of the day: Alex Kotlowitz, Leon Dash, and William Finnegan to race and class; Ron Rosenbaum to the problem of evil; Michael Lewis to boom-and-bust economies; Richard Ben Cramer to the nitty gritty of politics. How do they do it? In these interviews, they reveal the techniques and inspirations behind their acclaimed works, from their felt-tip pens, tape recorders, long car rides, and assumed identities; to their intimate understanding of the way a truly great story unfolds. Interviews with: Gay Talese Jane Kramer Calvin Trillin Richard Ben Cramer Ted Conover Alex Kotlowitz Richard Preston William Langewiesche Eric Schlosser Leon Dash William Finnegan Jonathan Harr Jon Krakauer Adrian Nicole LeBlanc Michael Lewis Susan Orlean Ron Rosenbaum Lawrence Weschler Lawrence Wright

Communication: Innovation & Quality

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Publisher : Springer
ISBN 13 : 3319918605
Total Pages : 507 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Communication: Innovation & Quality by : Miguel Túñez-López

Download or read book Communication: Innovation & Quality written by Miguel Túñez-López and published by Springer. This book was released on 2018-07-10 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the disruptive changes in the media ecosystem caused by convergence and digitization, and analyses innovation processes in content production, distribution and commercialisation. It has been edited by Professors Miguel Túñez-López (Universidade de Santiago de Compostela, Spain), Valentín-Alejandro Martínez-Fernández (Universidade da Coruña, Spain), Xosé López-García (Universidade de Santiago de Compostela, Spain), Xosé Rúas-Araújo (Universidade de Vigo, Spain) and Francisco Campos-Freire (Universidade de Santiago de Compostela, Spain). The book includes contributions from European and American experts, who offer their views on the audiovisual sector, journalism and cyberjournalism, corporate and institutional communication, and education. It particularly highlights the role of new technologies, the Internet and social media, including the ethics and legal dimensions. With 30 contributions, grouped into diverse chapters, on information preferences and uses in journalism, as well as public audiovisual policies in the European Union, related to governance, funding, accountability, innovation, quality and public service, it provides a reliable media resource and presents lines of future development.

Florida Law Review

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Publisher :
ISBN 13 :
Total Pages : 852 pages
Book Rating : 4.:/5 (39 download)

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Book Synopsis Florida Law Review by :

Download or read book Florida Law Review written by and published by . This book was released on 1978 with total page 852 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Encyclopedia of Associations

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Publisher :
ISBN 13 :
Total Pages : 1722 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Encyclopedia of Associations by :

Download or read book Encyclopedia of Associations written by and published by . This book was released on 1965 with total page 1722 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to over ... international nonprofit membership organizations including multinational and binational groups, and national organizations based outside the United States, concerned with all subjects or areas of activity.

International Economic Integration

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Publisher : Springer
ISBN 13 : 1349091634
Total Pages : 380 pages
Book Rating : 4.3/5 (49 download)

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Book Synopsis International Economic Integration by : A. M. El-Agraa

Download or read book International Economic Integration written by A. M. El-Agraa and published by Springer. This book was released on 1988-06-18 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: