Digital Marketing Strategy

Download Digital Marketing Strategy PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749474718
Total Pages : 344 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis Digital Marketing Strategy by : Simon Kingsnorth

Download or read book Digital Marketing Strategy written by Simon Kingsnorth and published by Kogan Page Publishers. This book was released on 2016-05-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.

The Complete Guide to Mergers and Acquisitions

Download The Complete Guide to Mergers and Acquisitions PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118047478
Total Pages : 289 pages
Book Rating : 4.1/5 (18 download)

DOWNLOAD NOW!


Book Synopsis The Complete Guide to Mergers and Acquisitions by : Timothy J. Galpin

Download or read book The Complete Guide to Mergers and Acquisitions written by Timothy J. Galpin and published by John Wiley & Sons. This book was released on 2010-12-23 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mergers and acquisitions (M&A) experts Tim Galpin and Mark Herndon present an updated and expanded guide to planning and managing the M&A process. This comprehensive book is unique in providing the tools to address both the human and operational sides of integration. Based on the authors' consulting experience with numerous Fortune 500 companies, this resource will help organizations capture deal synergies more quickly and effectively. Augmenting their step-by-step advice with helpful templates, checklists, graphs and tools, Galpin and Herndon provide sound guidance for successfully integrating different processes, organizations, and cultures. The authors also address pre-deal do’s and don’ts, people dynamics, common mistakes, communications strategies, and specific actions you can take to create measurable positive results throughout the integration process. The revised edition not only updates case studies and presents recent integration research, but it also adds new tools.

The Handbook of Strategic Public Relations and Integrated Communications

Download The Handbook of Strategic Public Relations and Integrated Communications PDF Online Free

Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780786311316
Total Pages : 612 pages
Book Rating : 4.3/5 (113 download)

DOWNLOAD NOW!


Book Synopsis The Handbook of Strategic Public Relations and Integrated Communications by : Clarke Caywood

Download or read book The Handbook of Strategic Public Relations and Integrated Communications written by Clarke Caywood and published by McGraw Hill Professional. This book was released on 1997-05 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company conveys and maintains its image has never been more important­­or more challenging. The Handbook of Strategic Public Relations & Integrated Communications is the definitive guide for communications professionals. Featuring the expertise of the world's foremost public relations and marketing authorities, it is the first book of its kind to combine the art and science of marketing, public relations and communications in one single resource. An indispensable reference guide to the best practices in every industry, this handbook features more than 40 information-packed chapters authored by the best minds in the business and covers cutting-edge tips, topics and techniques such as: Crisis management Marketing public relations Client-agency relationships Environmental public relations High-tech PR And more!

The Streaming Media Guide

Download The Streaming Media Guide PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 0429770898
Total Pages : 134 pages
Book Rating : 4.4/5 (297 download)

DOWNLOAD NOW!


Book Synopsis The Streaming Media Guide by : Michael D'Oliveiro

Download or read book The Streaming Media Guide written by Michael D'Oliveiro and published by Routledge. This book was released on 2019-06-03 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Streaming media has irreversibly revolutionised the ways in which media is transmitted and consumed. Most of us engage with streaming media on a daily basis via platforms that deliver our entertainment: Spotify, YouTube and Netflix are new brands which many of us engage with daily for our information and entertainment. It has created upheaval in the entire value chain and wiped out industries slow to adapt to it (like the video store rental chain). And it continues to evolve. Streaming media is transforming business communications in myriad ways, and it is becoming almost as crucial for project managers and marketers to understand streaming technology as it is for media professionals. The Streaming Media Guide demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. Common terms and systems being used in this space are presented and defined simply and clearly for non-technical readers. Best practice examples from Michael D'Oliveiro's experiences demonstrate how this technology can be successfully implemented. This book equips any media professional with the most basic of traditional media knowledge to enable confident conversations in the typical media organisation they work in. For technology-based graduates or dedicated broadcast professional seeking to refresh their understanding, this book provides enough information to form a solid foundation for day-to-day work. Finally, for leaders in cross-functional senior management matrices, information is provided to enable you to understand and exploit streaming media capabilities as a business. This will be the ultimate reference source, guaranteed to be bedside reading for anyone serious about using streaming media.

Mergers & Acquisitions Integration Handbook

Download Mergers & Acquisitions Integration Handbook PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118233425
Total Pages : 197 pages
Book Rating : 4.1/5 (182 download)

DOWNLOAD NOW!


Book Synopsis Mergers & Acquisitions Integration Handbook by : Scott C. Whitaker

Download or read book Mergers & Acquisitions Integration Handbook written by Scott C. Whitaker and published by John Wiley & Sons. This book was released on 2012-05-22 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proven strategies and tactics to manage the integration of acquired and/or merged companies Mergers & Acquisitions Integration Handbook is a comprehensive resource to help companies create a scalable post merger or acquisition integration process and framework that accelerates operating and business benefit goal realization. Includes tools, templates, forms, examples and checklists to provide a no nonsense “handbook” style approach to managing an effective integration. Helps integration managers quickly get up to speed on various integration challenges, including guidance on developing detailed operational and functional integration plans to support flawless execution. Reveals how to avoid integration failure by establishing an in-house integration management office to handle integration projects. Includes a sample integration playbook that can be used to create a core competency within companies to support ongoing integration activity. Botched integration is the number one reason mergers fail. Mergers & Acquisitions Integration Handbook shows you how to develop, execute and implement merger integrations and business strategies to realize your organization's mergers and acquisitions goals.

Digital Marketing

Download Digital Marketing PDF Online Free

Author :
Publisher : Sage Publications Limited
ISBN 13 : 9781529742800
Total Pages : 408 pages
Book Rating : 4.7/5 (428 download)

DOWNLOAD NOW!


Book Synopsis Digital Marketing by : Annmarie Hanlon

Download or read book Digital Marketing written by Annmarie Hanlon and published by Sage Publications Limited. This book was released on 2022-02-12 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.

Complete Guide to Human Resources and the Law, 2019 Edition

Download Complete Guide to Human Resources and the Law, 2019 Edition PDF Online Free

Author :
Publisher : Wolters Kluwer
ISBN 13 : 1454899948
Total Pages : 1830 pages
Book Rating : 4.4/5 (548 download)

DOWNLOAD NOW!


Book Synopsis Complete Guide to Human Resources and the Law, 2019 Edition by : Shilling

Download or read book Complete Guide to Human Resources and the Law, 2019 Edition written by Shilling and published by Wolters Kluwer. This book was released on 2018-09-14 with total page 1830 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Guide to Human Resources and the Law will help you navigate complex and potentially costly Human Resources issues. You'll know what to do (and what not to do) to avoid costly mistakes or oversights, confront HR problems - legally and effectively - and understand the rules. The Complete Guide to Human Resources and the Law offers fast, dependable, plain English legal guidance for HR-related situations from ADA accommodation, diversity training, and privacy issues to hiring and termination, employee benefit plans, compensation, and recordkeeping. It brings you the most up-to-date information as well as practical tips and checklists in a well-organized, easy-to-use resource. The 2019 Edition provides new and expanded coverage of issues such as: The Supreme Court held in March 2016 that to prove damages in an Fair Labor Standards Act (FLSA) donning/doffing class action, an expert witness' testimony could be admitted Tyson Foods, Inc. v. Bouaphakeo, 136 S. Ct. 1036 (2016). Executive Order 13706, signed on Labor Day 2015, takes effect in 2017. It requires federal contractors to allow employees to accrue at least one hour of paid sick leave for every 30 hours they work, and unused sick leave can be carried over from year to year. Mid-2016 DOL regulations make millions more white-collar employees eligible for overtime pay, by greatly increasing the salary threshold for the white-collar exemption. Updates on the PATH Act (Protecting Americans From Tax Hikes; Pub. L. No. 114-113. The DOL published the "fiduciary rule" in final form in April 2016, with full compliance scheduled for January 1, 2018. The rule makes it clear that brokers who are paid to offer guidance on retirement accounts and Individual Retirement Arrangements (IRAs) are fiduciaries. In early 2016, the Equal Employment Opportunity Commission (EEOC) announced it would allow charging parties to request copies of the employer's position statement in response to the charge. The Supreme Court ruled that, in constructive discharge timing requirements run from the date the employee gives notice of his or her resignation--not the effective date of the resignation. Certiorari was granted to determine if the Federal Arbitration Act (FAA) preempts consideration of severing provisions for unconscionability. Previous Edition: Complete Guide to Human Resources and the Law, 2018 Edition ISBN 9781454884309

Complete Guide to Sport Education

Download Complete Guide to Sport Education PDF Online Free

Author :
Publisher : Human Kinetics
ISBN 13 : 1492582204
Total Pages : 226 pages
Book Rating : 4.4/5 (925 download)

DOWNLOAD NOW!


Book Synopsis Complete Guide to Sport Education by : Daryl Siedentop

Download or read book Complete Guide to Sport Education written by Daryl Siedentop and published by Human Kinetics. This book was released on 2011-02-22 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of Complete Guide to Sport Education contains everything your students need to get—and keep—children active. Regardless of skill or confidence level, your students will learn how to get children to work together, support each other, and gain competence in sport and fitness skills so that they can stay moving now and throughout their lifetime. The Sport Education model is appropriate for various dance forms and recreational activities such as swimming, weightlifting, and other fitness programs such as aerobic routines and hiking. The text for this groundbreaking Sport Education curricular model has expanded to 12 chapters, is updated throughout, and offers even more practical examples and real-world applications from both elementary and secondary levels: • A new emphasis on using the Sport Education model to help students reach national goals for physical activity, including outside of class time • Review of the findings from more than 50 research studies that examine the efficacies of the Sport Education model • More online teacher resources—including ready-to-use forms, plans, assessments, charts, and handouts A few examples of new resources include a series of team practice cards that teachers and team coaches can use to plan practices, and templates that allow teachers to choose among several game-play performance indicators (techniques and tactics, rules and strategies, fair play, and so on). The resources make it easy for professors to use this text in college methods and curriculum courses. Authors Daryl Siedentop, Peter Hastie, and Hans van der Mars provide a perfect blend of rock-solid theory and practical application for a wealth of games, sports, and fitness activities. Through their Sport Education model, children quickly become involved in all aspects of a sport or activity, learning skills, sportsmanship, and responsibility. The curriculum helps students develop as leaders and as team players. And as they learn to become true players and performers, they become more competent and confident—thus leading to the likelihood that they will continue being active after school, on weekends, and as they grow. This second edition of Complete Guide to Sport Education will help school programs meet national physical activity guidelines and the national physical education standards established by NASPE. It contains everything that future physical education teachers need in order to implement an effective program. With its greater emphasis on activity and fitness, its expanded resources, its relevance and freshness, and its practical approach, Complete Guide to Sport Education, Second Edition, is just what your students need to point children in the direction of healthy, active lifestyles.

Mergers, Acquisitions, and Other Restructuring Activities

Download Mergers, Acquisitions, and Other Restructuring Activities PDF Online Free

Author :
Publisher : Academic Press
ISBN 13 : 0123854857
Total Pages : 784 pages
Book Rating : 4.1/5 (238 download)

DOWNLOAD NOW!


Book Synopsis Mergers, Acquisitions, and Other Restructuring Activities by : Donald DePamphilis

Download or read book Mergers, Acquisitions, and Other Restructuring Activities written by Donald DePamphilis and published by Academic Press. This book was released on 2011-08-22 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two strengths distinguish this textbook from others. One is its presentation of subjects in the contexts wherein they occur. The other is its use of current events. Other improvements have shortened and simplified chapters, increased the numbers and types of pedagogical supplements, and expanded the international appeal of examples.

Collaborating for English Learners

Download Collaborating for English Learners PDF Online Free

Author :
Publisher : Corwin Press
ISBN 13 : 1544340060
Total Pages : 289 pages
Book Rating : 4.5/5 (443 download)

DOWNLOAD NOW!


Book Synopsis Collaborating for English Learners by : Andrea Honigsfeld

Download or read book Collaborating for English Learners written by Andrea Honigsfeld and published by Corwin Press. This book was released on 2019-01-18 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking for a silver bullet to accelerate EL achievement? There is none. But this, we promise: when EL specialists and general ed teachers pool their expertise, your ELs’ language development and content mastery will improve exponentially. Just ask the tens of thousands of Collaboration and Co-Teaching users and now, a new generation of educators, thanks to this all-new second edition: Collaborating for English Learners. Why this new edition? Because more than a decade of implementation has generated for Andrea Honigsfeld and Maria Dove new insight into what exemplary teacher collaboration looks like, which essential frameworks must be established, and how integrated approaches to ELD services benefit all stakeholders. Essentially a roadmap to the many different ways we can all work together, this second edition of Collaborating for English Learners features: All-new examples, case studies, illustrative video, and policy updates In-depth coverage of the full range of strategies and configurations for determining the best model to adopt Templates, planning guides, and other practical tools to put collaboration into practice Guidelines, self-assessments, and questionnaires for evaluating the strategies’ effectiveness By this time, the big benefits of teacher collaboration are well documented. Where teachers and schools struggle still is determining the best way to do so, especially when working with our ELs. That’s where Andrea Honigsfeld, Maria Dove, and their second edition of Collaborating for English Learners will prove absolutely indispensable. After all, there are no two better authorities.

GMAT Integrated Reasoning & Essay

Download GMAT Integrated Reasoning & Essay PDF Online Free

Author :
Publisher : Manhattan Prep
ISBN 13 : 1506219675
Total Pages : 169 pages
Book Rating : 4.5/5 (62 download)

DOWNLOAD NOW!


Book Synopsis GMAT Integrated Reasoning & Essay by : Manhattan Prep

Download or read book GMAT Integrated Reasoning & Essay written by Manhattan Prep and published by Manhattan Prep. This book was released on 2019-09-03 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Manhattan Prep’s Integrated Reasoning & Essay guide helps prepare students for the Integrated Reasoning (IR) section of both the GMAT and the Executive Assessment (EA), as well as the essay section of the GMAT. The guide contains exclusive time management and problem-solving strategies for both exams. Integrated Reasoning & Essay comes with access to the Atlas online learning platform. Your Atlas IR & Essay syllabus includes: Practice problems for all four IR problem types A full-length GMAT computer adaptive test (CAT) Interactive video lessons, strategies for time management, and more Lessons and practice problems created by expert instructors with 99th-percentile scores on the GMAT The Integrated Reasoning & Essay guide includes full coverage of the following IR question types and strategies: Tables Graphs Multi-Source Reasoning Two-Parts Time management and section management for both the GMAT and the EA Manhattan Prep guides are the top-selling GMAT and EA prep guides worldwide for a reason; we have the most in-depth, comprehensive, and effective materials available for GMAT and EA studies. Looking for comprehensive preparation? Try Manhattan Prep’s All the GMAT book set, which covers everything you need to know for the GMAT and the EA.

Empowering Readers

Download Empowering Readers PDF Online Free

Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1475851243
Total Pages : 116 pages
Book Rating : 4.4/5 (758 download)

DOWNLOAD NOW!


Book Synopsis Empowering Readers by : Mary L. Hoch

Download or read book Empowering Readers written by Mary L. Hoch and published by Rowman & Littlefield. This book was released on 2019-12-11 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: To address Common Core State Standards (CCSS) for reading and language, today’s educators strive to help their students develop higher-level understanding with challenging materials. In this book, we share our method for implementing an integrated strategy approach for helping readers understand expository text. This approach can be used to accompany and extend text structure instruction on the five most commonly used expository text structures: compare and contrast, cause and effect, problem and solution, description, and sequence. Within this approach, we designed a method for using key vocabulary in a way that helps readers think about the structure of the text. To aid in the development of higher-level understanding with challenging materials, this approach integrates other essential reading comprehension components that foster understanding, such as predicting and summarizing. The Structure Sort integrated approach embeds these essential strategies before, during, and after reading to empower students to make connections and build comprehension at all stages of reading.

Integration Challenges for Analytics, Business Intelligence, and Data Mining

Download Integration Challenges for Analytics, Business Intelligence, and Data Mining PDF Online Free

Author :
Publisher : IGI Global
ISBN 13 : 1799857832
Total Pages : 250 pages
Book Rating : 4.7/5 (998 download)

DOWNLOAD NOW!


Book Synopsis Integration Challenges for Analytics, Business Intelligence, and Data Mining by : Azevedo, Ana

Download or read book Integration Challenges for Analytics, Business Intelligence, and Data Mining written by Azevedo, Ana and published by IGI Global. This book was released on 2020-12-11 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: As technology continues to advance, it is critical for businesses to implement systems that can support the transformation of data into information that is crucial for the success of the company. Without the integration of data (both structured and unstructured) mining in business intelligence systems, invaluable knowledge is lost. However, there are currently many different models and approaches that must be explored to determine the best method of integration. Integration Challenges for Analytics, Business Intelligence, and Data Mining is a relevant academic book that provides empirical research findings on increasing the understanding of using data mining in the context of business intelligence and analytics systems. Covering topics that include big data, artificial intelligence, and decision making, this book is an ideal reference source for professionals working in the areas of data mining, business intelligence, and analytics; data scientists; IT specialists; managers; researchers; academicians; practitioners; and graduate students.

The Complete Guide to Fundraising Management

Download The Complete Guide to Fundraising Management PDF Online Free

Author :
Publisher : John Wiley & Sons
ISBN 13 : 111928936X
Total Pages : 311 pages
Book Rating : 4.1/5 (192 download)

DOWNLOAD NOW!


Book Synopsis The Complete Guide to Fundraising Management by : Stanley Weinstein

Download or read book The Complete Guide to Fundraising Management written by Stanley Weinstein and published by John Wiley & Sons. This book was released on 2017-02-28 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The real-world guide to successfully funding your nonprofit program The Complete Guide to Fundraising Management is the comprehensive handbook for successful fundraising, with a practical focus that applies across the nonprofit sector. With a focus on planning, self-assessment, continual improvement, and high-payoff strategies, this book provides more than just ideas—it shows you the concrete, real-world actions that make it all happen, and gives you the tools you need to bring these concepts to life. This new fourth edition features the latest information about social media campaigning, internet fundraising, crowdfunding, and more. Timelines, checklists, and forms help you streamline management tasks to focus on effective development, and updated sample reports and budget information help you begin implementing these approaches quickly. The nonprofit world is becoming increasingly competitive in terms of funding, and fundraisers are being asked to perform miracles more than ever before. This book offers a time-tested framework for fundraising success, with step-by-step guidance through the entire process from prospect to program. Understand and apply the major principles and best practices of fundraising Manage information, resources, development, and volunteers Adopt new approaches to relationship-building and prospect identification Write grants and fundraising materials that make a rock-solid case for support There is never enough funding to go around. To survive and thrive, nonprofits must revitalize interest and generate more support. Gone are the days of door-knocking and bake sales; strategy is critical, and execution must be top-notch. The Complete Guide to Fundraising Management shows you the real-world strategies that get your programs funded.

HRM Strategic Integration and Organizational Performance

Download HRM Strategic Integration and Organizational Performance PDF Online Free

Author :
Publisher : SAGE Publications Pvt. Limited
ISBN 13 : 9788132100751
Total Pages : 0 pages
Book Rating : 4.1/5 (7 download)

DOWNLOAD NOW!


Book Synopsis HRM Strategic Integration and Organizational Performance by : Ashok Chanda

Download or read book HRM Strategic Integration and Organizational Performance written by Ashok Chanda and published by SAGE Publications Pvt. Limited. This book was released on 2009-08-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Resources Management (HRM) has a very important facilitative and strategic role in organizational success. Several financial and non-financial performance measures of an organization are positively related to its levels of HRM Strategic Integration (HRMSI). HRM Strategic Integration and Organizational Performance develops a better understanding of strategic HRM and its impact on organizational performance.

Quality Improvement: A Guide for Integration in Nursing

Download Quality Improvement: A Guide for Integration in Nursing PDF Online Free

Author :
Publisher : Jones & Bartlett Learning
ISBN 13 : 128420653X
Total Pages : 449 pages
Book Rating : 4.2/5 (842 download)

DOWNLOAD NOW!


Book Synopsis Quality Improvement: A Guide for Integration in Nursing by : Anita Finkelman

Download or read book Quality Improvement: A Guide for Integration in Nursing written by Anita Finkelman and published by Jones & Bartlett Learning. This book was released on 2020-12-09 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quality Improvement A Guide for Integration in Nursing, Second Edition is an integral resource for both nursing students and professionals. Quality improvement is a crucial part of healthcare and one that nurses are charged with implementing daily as they care for patients.

Strategic Management

Download Strategic Management PDF Online Free

Author :
Publisher : Wiley Global Education
ISBN 13 : 1119804787
Total Pages : 512 pages
Book Rating : 4.1/5 (198 download)

DOWNLOAD NOW!


Book Synopsis Strategic Management by : Jeffrey H. Dyer

Download or read book Strategic Management written by Jeffrey H. Dyer and published by Wiley Global Education. This book was released on 2021-11-16 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students enjoy the concise and approachable style of Strategic Management: Concepts and Cases, 4e. Written in an accessible Harvard Business Review style with lots of practical examples and strategy tools, this course engages students with an easy-to-understand learning experience to strategic management concepts that will help students succeed in today's workplace. The newest edition of Strategic Management sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, outstanding author-produced cases, and much more.