Impacts And Implications For The Sports Industry In The Post Covid 19 Era

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Impacts and Implications for the Sports Industry in the Post-COVID-19 Era

Author : Faganel, Armand
Publisher : IGI Global
ISBN 13 : 179986782X
Total Pages : 304 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Impacts and Implications for the Sports Industry in the Post-COVID-19 Era by : Faganel, Armand

Download or read book Impacts and Implications for the Sports Industry in the Post-COVID-19 Era written by Faganel, Armand and published by IGI Global. This book was released on 2021-06-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sports industry had impressive global growth over the years, with factors from the introduction of e-sports and new streaming and viewing methods to sponsorships and digital media contributing to its rise. However, the COVID-19 pandemic brought upon a rapid change in this sector. Sports' seasons ended abruptly, people’s escape from reality suddenly vanished, their spending attitudes changed, live games and commercial flights were suspended, hotels were impossible to book, and consumers practically turned into prisoners within their own homes. No live sports matches were to follow on any media either, so specialized sports channels were forced to play old recordings rather than broadcasting new events. Even athletes themselves struggle to stay relevant and thus, try to utilize creative methods to enhance their brand value in these difficult times. With most of the sports leagues shut down during the pandemic, with a few exceptions which performed in empty venues, the restrictions diminished the sports experience compared to the pre-COVID-19 era and the impacts were widespread. Impacts and Implications for the Sports Industry in the Post-COVID-19 Era explores the changes that have been and will continue to be created by the unexpected disruptions that occurred as a result of the pandemic within the sports industry, fans consumption, and recreational habits. The chapters explore the status of sports after the pandemic, paths to recovery, and the future of sports, along with the many impacts and issues that have arisen due to changes in the industry necessitated by COVID-19. Covering important topics such as mental health, impacts on athletes and coaches, the market value for professional sports, consumer behavior during COVID-19, and the changes in marketing, tourism, and business, this book is ideally intended for sports managers, marketers, broadcasting agencies, media specialists, brand managers, fitness professionals, practitioners, stakeholders, researchers, academicians, and students interested in the impacts on the sports industry and the outlook for sports in the post-COVID-19 era.

Research Handbook on Sport and COVID-19

Author : Paul M. Pedersen
Publisher : Edward Elgar Publishing
ISBN 13 : 1802207570
Total Pages : 463 pages
Book Rating : 4.8/5 (22 download)

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Book Synopsis Research Handbook on Sport and COVID-19 by : Paul M. Pedersen

Download or read book Research Handbook on Sport and COVID-19 written by Paul M. Pedersen and published by Edward Elgar Publishing. This book was released on 2022-11-11 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely Research Handbook examines sport-related research and analysis pertaining to how the sport industry has been impacted by the Covid-19 pandemic. Taking stock of the changes over the course of the pandemic, it also provides key insights into how the sport industry and its stakeholders might move forward in post-pandemic times.

Sport and the Pandemic

Author : Paul M. Pedersen
Publisher : Routledge
ISBN 13 : 1000224775
Total Pages : 215 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis Sport and the Pandemic by : Paul M. Pedersen

Download or read book Sport and the Pandemic written by Paul M. Pedersen and published by Routledge. This book was released on 2020-09-28 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a close look at how the sport industry has been impacted by the global Coronavirus pandemic, as entire seasons have been cut short, events have been cancelled, athletes have been infected, and sport studies programs have moved online. Crucially, the book also asks how the industry might move forward. With contributions from sport studies researchers across the world, the book offers commentaries, cases, and informed analysis across a wide range of topics and practical areas within sport business and management, from crisis communication and marketing to event management and finance. While Covid-19 will inevitably cast a long shadow over sport for years to come, and although the situation is fast-evolving and the future is uncertain, this book offers some important early perspectives and reflections that will inform debate and influence policy and practice. A timely addition to the body of knowledge regarding the pandemic, this is an important resource for researchers, students, practitioners, the media, policy-makers, and anybody who cares about the future of sport.

Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic

Author : Andrade, Pedro
Publisher : IGI Global
ISBN 13 : 1668433710
Total Pages : 782 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic by : Andrade, Pedro

Download or read book Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic written by Andrade, Pedro and published by IGI Global. This book was released on 2022-06-30 with total page 782 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourism and hospitality industries have faced major setbacks in recent years as they have had to combat various challenges such as the COVID-19 pandemic and a rapidly evolving global market. In order to ensure these industries are prepared for future crises, further study on the best practices and strategies for handling difficult times and managing growth is critical. The Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic provides innovative research and perspectives on the revitalization of cultural tourism industries and services by addressing the creation of jobs in the areas of restoration, leisure, and culture. The book also analyzes how the tourism industry has handled global crises in the past and proposes business models for information and knowledge dissemination to appropriately handle disasters. Covering critical topics such as digital media and risk management, this major reference work is ideal for industry professionals, government officials, policymakers, researchers, academicians, scholars, practitioners, instructors, and students.

Clinical Practice and Post-Infection Care for COVID-19 Patients

Author : Rao, Gunda Varaprasad
Publisher : IGI Global
ISBN 13 : 1668468565
Total Pages : 276 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Clinical Practice and Post-Infection Care for COVID-19 Patients by : Rao, Gunda Varaprasad

Download or read book Clinical Practice and Post-Infection Care for COVID-19 Patients written by Rao, Gunda Varaprasad and published by IGI Global. This book was released on 2023-11-27 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the COVID-19 pandemic, many coronavirus-positive patients faced myriad health issues during treatment and post treatment. Many people who lost their lives due to COVID-19 infection were also prone to other, previously established health issues including heart diseases, diabetes, hypertension, and more. It is essential to explore these different health issues and complications that patients face during and after COVID-19 treatment with respect to a global treatment group and the methods employed by healthcare professionals to help them overcome these complications with medicine and other treatments and precautions. Clinical Practice and Post-Infection Care for COVID-19 Patients creates a platform for healthcare professionals to share their experiences and treatments while handling COVID-19 patients during the pandemic and post-pandemic periods. The case studies and issues with heart patients and related diseases during the pandemic mentioned in this book can help medical care providers guide patients to take appropriate precautions well in advance of any adverse conditions, preserving their health and ability to recover. This book is ideally designed for medical practitioners, medical teachers, medical students, researchers, hospital administrators, nurses, and heart patients.

Multidisciplinary Approach to Diversity and Inclusion in the COVID-19-Era Workplace

Author : Hynes, Rilla
Publisher : IGI Global
ISBN 13 : 1799888290
Total Pages : 348 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Multidisciplinary Approach to Diversity and Inclusion in the COVID-19-Era Workplace by : Hynes, Rilla

Download or read book Multidisciplinary Approach to Diversity and Inclusion in the COVID-19-Era Workplace written by Hynes, Rilla and published by IGI Global. This book was released on 2022-02-25 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Empathy, diversity, inclusion, and soft skills are key building blocks of an innovative workforce challenged to respond to the ever-growing needs of the COVID-19 era. Organizations that value diversity and inclusion are looking for ways to manage the shift of workers and skills from traditional manufacturing to the 21st-century vision by incorporating new technology and tools. In this new model, a diverse workforce is necessary, as creativity and innovation grow from the skills that differentiate humans. Further research into the next steps for using diversity and inclusion in an efficient manner, discovering and training new skill sets, and building sustainability into the creative process is needed to fully embrace this new era of inclusion. Multidisciplinary Approach to Diversity and Inclusion in the COVID-19-Era Workplace highlights best practices of successful companies in the “new normal” conditions caused by the pandemic and provides innovative research on diversity and inclusion to help organizations navigate the changing competitive global environment. Covering a range of topics such as remote work, unconscious bias, and information literacy, it is ideal for professors, researchers, academicians, practitioners, human resource professionals, industry professionals, and students.

Pioneering Smart Healthcare 5.0 with IoT, Federated Learning, and Cloud Security

Author : Hassan, Ahdi
Publisher : IGI Global
ISBN 13 :
Total Pages : 372 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Pioneering Smart Healthcare 5.0 with IoT, Federated Learning, and Cloud Security by : Hassan, Ahdi

Download or read book Pioneering Smart Healthcare 5.0 with IoT, Federated Learning, and Cloud Security written by Hassan, Ahdi and published by IGI Global. This book was released on 2024-02-14 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Healthcare sector is experiencing a mindset change with the advent of Healthcare 5.0, bringing forth improved patient care and system efficiency. However, this transformation poses significant challenges. The growing digitization of healthcare systems raises concerns about the security and privacy of patient data, making seamless data sharing and collaboration increasingly complex tasks. Additionally, as the volume of healthcare data expands exponentially, efficient handling and analysis become vital for optimizing healthcare delivery and patient outcomes. Addressing these multifaceted issues is crucial for healthcare professionals, IT experts, data scientists, and researchers seeking to fully harness the potential of Healthcare 5.0. Pioneering Smart Healthcare 5.0 with IoT, Federated Learning, and Cloud Security presents a comprehensive solution to the pressing challenges in the digitalized healthcare industry. This research book dives into the principles of Healthcare 5.0 and explores practical implementation through cloud computing, data analytics, and federated learning. Readers will gain profound insights into the role of cloud computing in managing vast amounts of healthcare data, such as electronic health records and real-time analytics. Cloud-based frameworks, architectures, and relevant use cases are explored to optimize healthcare delivery and improve patient outcomes.

Handbook of Research on Pathophysiology and Strategies for the Management of COVID-19

Author : El Hiba, Omar
Publisher : IGI Global
ISBN 13 : 1799882268
Total Pages : 352 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Pathophysiology and Strategies for the Management of COVID-19 by : El Hiba, Omar

Download or read book Handbook of Research on Pathophysiology and Strategies for the Management of COVID-19 written by El Hiba, Omar and published by IGI Global. This book was released on 2021-08-13 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to the World Health Organization (WHO), coronavirus disease (COVID-19) is an infectious disease caused by a newly discovered coronavirus (SARS-Cov2), which may cause mild to moderate respiratory complications in most infected people. Older people and those with chronic and/or acute illnesses may present serious complications. Underlying mechanisms of the cellular responses to the virus are not fully revealed; therefore, understanding the pathophysiology of COVID-19 is crucial to provide efficient data to define the appropriate and effective therapeutic strategies to cure and prevent COVID-19-associated complications. The Handbook of Research on Pathophysiology and Strategies for the Management of COVID-19 summarizes and assembles the published data on COVID-19 and provides an answer to the reader for the mystery of SARS-Cov2’s impact on human health through a deep analysis of the current data available in the literature. This book addresses the epidemiology and infectious patterns of the disease and the recent pathophysiological mechanisms of the disease and relationships to the medical history of the patient. Covering topics from the tie between COVID-19 and respiratory disease to vaccination information, this comprehensive reference source is ideal for clinicians, health professionals, pathologists, virologists, researchers, academicians, and medical and PhD students.

Counting the Cost of COVID-19 on the Global Tourism Industry

Author : Godwell Nhamo
Publisher : Springer Nature
ISBN 13 : 303056231X
Total Pages : 421 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Counting the Cost of COVID-19 on the Global Tourism Industry by : Godwell Nhamo

Download or read book Counting the Cost of COVID-19 on the Global Tourism Industry written by Godwell Nhamo and published by Springer Nature. This book was released on 2020-09-19 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book profiles preliminary findings on the impact of COVID-19 on the travel, tourism and hospitality sector. Starting with a narrative relating COVID-19 to the global development agendas, the book proceeds with a focus on global tourism value chains and linkages between COVID-19 and the Sustainable Development Goals (SDGs). Other perspectives addressed in separate chapters include impacts of COVID-19 on various industries within the global tourism value chain including aviation, airports, cruise ships, car rentals as well as ride and share car services, hotels, restaurants, sporting, pilgrimage and religious tourism, gaming and entertainment, and the stock market. The book also includes chapters on corporate, philanthropic and public donations, as well as tourism economic stimulus packages. It then concludes with a chapter focusing on building back a better tourism sector post-COVID-19 that strongly draws from the Sendai Framework on Disaster Risk Reduction (2015-2030) and the disaster cycle. To this end, this book is suitable as a read for several professionals in disciplines such as tourism and hospitality studies, economics, sustainable development, development studies, environmental sciences, geography, politics, planning and public health.

Cases on Small Business Economics and Development During Economic Crises

Author : Stephens, Simon
Publisher : IGI Global
ISBN 13 : 1799876594
Total Pages : 297 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Cases on Small Business Economics and Development During Economic Crises by : Stephens, Simon

Download or read book Cases on Small Business Economics and Development During Economic Crises written by Stephens, Simon and published by IGI Global. This book was released on 2021-06-25 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oftentimes, the owners and entrepreneurs whose small businesses are undergoing financial problems suffer high emotional costs. These individuals can experience significant setbacks in their entrepreneurial journeys as well as depression and other negative emotions from the stress of crisis episodes. However, businesses that are in crisis also provide valuable learning opportunities for adapting and changing in order to successfully face future challenging situations. Cases on Small Business Economics and Development During Economic Crises presents a diverse range of perspectives and insights into global developments in entrepreneurship and captures a diverse collection of methodologies and outcomes from various countries in the realm of small business economics and their development. Including case studies that discuss the COVID-19 pandemic, risk management, and entrepreneurial resiliency, this case book serves as an excellent companion for entrepreneurs, small business owners, managers, executives, economists, business professionals, academicians, students, and researchers.

Social Marketing

Author : Gerard Hastings
Publisher : Taylor & Francis
ISBN 13 : 100084790X
Total Pages : 478 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Social Marketing by : Gerard Hastings

Download or read book Social Marketing written by Gerard Hastings and published by Taylor & Francis. This book was released on 2023-04-20 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Marketing shows how marketing techniques can be used to social ends and tackle the immense challenges humankind faces. Social inequalities have driven popular revolts, from Black Lives Matter to Brexit, the climate is in crisis, and COVID-19 has highlighted power imbalances across the globe. In these turbulent times, this fourth edition will arm you with: Fresh content on climate breakdown, inequality and diversity, public health and poverty The critical capacity to analyse the origins, workings and future of our economic system Contemporary case studies from around the world demonstrating how change happens Reflective questions and critical thinking tasks to aid understanding This popular introductory textbook has been fully updated to enable you to challenge the bad, champion the good and enact meaningful change. If you already have marketing know-how, then it will help you apply this in a health, social and ecological context. If you come from a social science, public health or ecological background, and have little knowledge of marketing, it will introduce you to its key principles and give you the chance to apply these ideas in familiar settings.

Handbook of Research on Emerging Business Models and the New World Economic Order

Author : Saiz-Alvarez, Jose Manuel
Publisher : IGI Global
ISBN 13 : 1799876918
Total Pages : 454 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Emerging Business Models and the New World Economic Order by : Saiz-Alvarez, Jose Manuel

Download or read book Handbook of Research on Emerging Business Models and the New World Economic Order written by Saiz-Alvarez, Jose Manuel and published by IGI Global. This book was released on 2021-10-15 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic is causing a radical change in both the economic and business paradigms that have ruled countries for decades. Emerging models are leading to a new world economic order predictably led by China and the United States. New forms of organization, new ways of working remotely, the strengthening of some industries to the detriment of others, and the supremacy of technology to be able to work are going to change the economies as we know them today. The Handbook of Research on Emerging Business Models and the New World Economic Order offers strategies, economic policies, social, economic, and political trends that will affect organizations to increase their efficiency and labor productivity and change the world’s business and financial structures. This book forecasts future business changes and prospective models, structural or not, for guiding the survival of small and medium enterprises (SMEs), multinationals, family firms, entrepreneurs, and NGOs in the post-COVID-19 era. Covering topics such as business model creation, global sustainable logistics 4.0, and social and solidarity economy, this text is essential for economists, entrepreneurs, managers, executives, family firms, SMEs, business professionals, policymakers, students, researchers, practitioners, and academicians.

Emerging Ecosystem-Centric Business Models for Sustainable Value Creation

Author : Ziouvelou, Xenia
Publisher : IGI Global
ISBN 13 : 1799848442
Total Pages : 237 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Emerging Ecosystem-Centric Business Models for Sustainable Value Creation by : Ziouvelou, Xenia

Download or read book Emerging Ecosystem-Centric Business Models for Sustainable Value Creation written by Ziouvelou, Xenia and published by IGI Global. This book was released on 2021-08-06 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: A hyperconnected, constantly evolving world has emerged. A world where people (internet of people), things (internet of things), and data (internet of data) are linked together, shaping the global economy while demanding new, innovative approaches for value creation. The era of hyper-connectivity is no longer characterized by centralized firm-centric business structures and traditional intra-firm and inter-firm processes. Open, distributed ecosystemic formations have started to emerge, utilizing cutting edge technologies to harness the collective power, co-creation ability, and intelligence of the crowd, the data, and the environment in an open participatory value co-creation mode. However, the question has become whether the frameworks, models, and tools that organizations use to create value will remain the same in the new business environment and within the organizations themselves. Existing literature on ecosystems, business models, and business model innovation are starting to examine these aspects. Emerging Ecosystem-Centric Business Models for Sustainable Value Creation explores emerging technology-enabled ecosystems and ecosystem-centric business models in theory and practice, from a business and technological perspective, and in a range of industrial settings, aiming to contribute to the existing knowledge of innovative technology-advanced ecosystems and business models, facilitating their design, implementation, and sustainable value creation. It examines the dynamics of this technology-powered revolution and how it is influencing the foundations of value creation and business modeling in novel ecosystemic formations across the HMD triangle: human, machine, and data. The target audience of this book is researchers and professionals in the fields of innovation, business, and strategy as well as computer science and information technology, along with managers, executives, practitioners, researchers, academicians, and students interested in new ways to create value in emerging and future ecosystems via innovative ecosystem-centric business models and strategies.

Digital Transformation and Internationalization Strategies in Organizations

Author : Yildiz, Orkun
Publisher : IGI Global
ISBN 13 : 1799881717
Total Pages : 326 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Digital Transformation and Internationalization Strategies in Organizations by : Yildiz, Orkun

Download or read book Digital Transformation and Internationalization Strategies in Organizations written by Yildiz, Orkun and published by IGI Global. This book was released on 2021-10-15 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competitive strategies and higher education-industry collaboration policies are playing an important role in fostering the reputation and international rankings of higher education institutions. The positive impact of these policies may best be observed in economic and social outputs of many countries such as the USA, Singapore, South Korea, EU countries, and Turkey. However, the number of academic publications that specifically concentrate on the impact of these policies on higher education institutions and authorities remains relatively limited. Digital Transformation and Internationalization Strategies in Organizations covers a wide range of issues and topics, including employment systems, quality management systems, international ranking systems in higher education, education and language policies in higher education, and business models employed in techno-parks. This book helps higher education institutions manage their manpower and become cognizant of the factors that may exert a drastic impact on their success. It is ideal for managers, executives, IT consultants, researchers, practitioners, academics, professors, and undergraduate and postgraduate students.

Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies

Author : Ordóñez de Pablos, Patricia
Publisher : IGI Global
ISBN 13 : 1799885267
Total Pages : 415 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies by : Ordóñez de Pablos, Patricia

Download or read book Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies written by Ordóñez de Pablos, Patricia and published by IGI Global. This book was released on 2021-10-23 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business ecosystem within Asia is undergoing a transformation post COVID-19. Green issues, inclusion, and strategic disruptors in companies and economies have become rising topics in Asian businesses, causing such a change. This has the potential to be an evolution for Asian businesses, creating new business models for economic growth in Asia. The Handbook of Research on Big Data, Green Growth, and Technology Disruption in Asian Companies and Societies presents a rich collection of chapters exploring and discussing the emerging topics, challenges, and success factors in business, big data, innovation, and technology in Asia. This book will explore the changes made in the transition towards greener and sustainable societies and economies. Covering topics including information technologies, open innovation, and green issues, this book is essential for researchers, academicians, students, politicians, policymakers, corporate heads of firms, senior general managers, managing directors, information technology directors and managers, and libraries.

Leadership and Followership in an Organizational Change Context

Author : Khan, Sajjad Nawaz
Publisher : IGI Global
ISBN 13 : 1799828093
Total Pages : 361 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Leadership and Followership in an Organizational Change Context by : Khan, Sajjad Nawaz

Download or read book Leadership and Followership in an Organizational Change Context written by Khan, Sajjad Nawaz and published by IGI Global. This book was released on 2021-09-24 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Often it seems that people place a spotlight on leaders and disregard the probability that the success of the organization lies somewhere in the followers. However, literature on followership is often overlooked and research on it ignored. As organizations rapidly change, it is essential to understand organizational change through simultaneous discussions of both leaders and followers and the roles they play in the ultimate success of the company. Leadership and Followership in an Organizational Change Context is a pivotal reference source that establishes the concept and definitions of leadership and followership in the context of organizational change and discusses the leadership and followership styles that can contribute to organizational effectiveness. While highlighting topics such as leadership style, employee engagement, and succession planning, this book is ideally designed for managers, executives, directors, upper-level management, business professionals, academicians, researchers, industry professionals, and students seeking current research on the types of changes that organizations are facing and how such changes can be managed.

ICT as Innovator Between Tourism and Culture

Author : Ramos, Célia M.Q.
Publisher : IGI Global
ISBN 13 : 1799881679
Total Pages : 319 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis ICT as Innovator Between Tourism and Culture by : Ramos, Célia M.Q.

Download or read book ICT as Innovator Between Tourism and Culture written by Ramos, Célia M.Q. and published by IGI Global. This book was released on 2021-11-05 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lately, tourists consider their mobile devices as essential accessories for the realization of their trip before, during, and after the visit. Such devices allow them to consult information about points of interest, services, or products in real time. Thus, mobile devices have come to be considered as tools to support decision making regarding the realization of trips. In the digital environment, tourists seek complementary information to consolidate knowledge about the destination, heritage, culture, customs, and traditions that make the visited place unique. Simultaneously, they transform tourist experiences into a memory associated with travel, contribute to the sustainability of local populations, reduce inequalities, and cooperate to improve the quality of life of all involved. ICT as Innovator Between Tourism and Culture differs from others on the same areas because it aims to place the emphasis on and increase the bridge of knowledge between information communications technology (ICT), tourism, and culture, considering ICT as the main driver that creates the development environment and enhances the tourist experience in general. In particular, it is linked to cultural heritage, making it a more sustainable and intelligent tourist destination, taking into account the well-being of the local population and visitors. Covering topics such as destination image, religious tourism, and innovation dynamics, this book is an essential resource for IT consultants, hotel managers, marketers, travel agencies, tour operators, tourism researchers, professors, students, practitioners within the tourism industry, and academicians.