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Ice To The Eskimos
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Book Synopsis Ice to the Eskimos by : Jon Spoelstra
Download or read book Ice to the Eskimos written by Jon Spoelstra and published by Harper Collins. This book was released on 2009-10-13 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations. Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results. Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability. Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell. Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.
Book Synopsis How to Sell Ice to Eskimos - 175 Selling Skills You Should Know by : Graham Watkins
Download or read book How to Sell Ice to Eskimos - 175 Selling Skills You Should Know written by Graham Watkins and published by Createspace Independent Publishing Platform. This book was released on 2014-01-03 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 'How to Sell Ice to Eskimos, ' Graham Watkins shares forty years of selling and marketing experience encapsulated in 175 easy to understand selling tips and sales techniques. Starting as a novice salesman he learned his trade from the bottom up, by making mistakes, but went on to build a multimillion pound business and sell it to a PLC. Here, explained in simple bullet points, are the sales techniques high flying sales people use, broken down into fifteen easy to understand chapters, from opening to closing the sale. It tells you how to read your customers body language and interpret buying signals to boost sales, how to keep control of the sale, deal with objections and take the 'ice' out of price. This book about selling packs a heavyweight punch. If you are a salesman, thinking of going into a career in sales or in sales management you will find lots of valuable selling ideas in 'How to Sell Ice to Eskimos.
Book Synopsis My Arctic Journal by : Josephine Diebitsch Peary
Download or read book My Arctic Journal written by Josephine Diebitsch Peary and published by New York ; Philadelphia, Pa. : Contemporary Publishing Company. This book was released on 1894 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mrs. Peary's experiences at McCormick Bay, N.W. Greenland 1891-92. Includes observations on Eskimo customs.
Author :Bernard Planche Publisher :Ossining, NY : Young Discovery Library ISBN 13 :9780944589120 Total Pages :40 pages Book Rating :4.5/5 (891 download)
Book Synopsis Living with the Eskimos by : Bernard Planche
Download or read book Living with the Eskimos written by Bernard Planche and published by Ossining, NY : Young Discovery Library. This book was released on 1988 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the homes, food, clothing, and everyday life of an Eskimo community in Greenland and includes information on animals that live in arctic regions.
Book Synopsis Peter Freuchen's Book of the Seven Seas by : Peter Freuchen
Download or read book Peter Freuchen's Book of the Seven Seas written by Peter Freuchen and published by Lyons Press. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the great mysteries of the sea with one of the most famous explorers of our time.
Book Synopsis Ice Whale by : Jean Craighead George
Download or read book Ice Whale written by Jean Craighead George and published by Penguin. This book was released on 2014-04-03 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the most celebrated children’s nature writer of our time comes a posthumous new novel in the tradition of her Newbery award-winning Julie of the Wolves In 1848, a young boy witnesses a rare sight—the birth of a bowhead, or ice whale, he calls Siku. Years later, he unwittingly brings about the death of an entire pod of whales, and only Siku survives. For this act, the boy receives a curse of banishment. Through the generations, this curse is handed down: Siku returns year after year, in reality and dreams, to haunt the boy’s descendants. Told in alternating voices, both human and whale, Jean Craighead George’s last novel shows the interconnectedness of humankind and the animals they depend on. “It’s a bold, wistful, and heartfelt coda to a distinguished career.”—School Library Journal
Download or read book POLAR ESKIMO. written by ALEX. HIBBERT and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Great Eskimo Vocabulary Hoax and Other Irreverent Essays on the Study of Language by : Geoffrey K. Pullum
Download or read book The Great Eskimo Vocabulary Hoax and Other Irreverent Essays on the Study of Language written by Geoffrey K. Pullum and published by University of Chicago Press. This book was released on 1991-07-09 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains a collection of twenty-three essays originally appearing in the journal "Natural Language and Linguistic Theory."
Download or read book White Eskimo written by Stephen R. Bown and published by Da Capo Press. This book was released on 2015-11-10 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Among the explorers made famous for revealing hitherto impenetrable cultures-T. E. Lawrence and Wilfred Thesiger in the Middle East, Richard Burton in Africa-Knud Rasmussen stands out not only for his physical bravery but also for the beauty of his writing. Part Danish, part Inuit, Rasmussen made a courageous three-year journey by dog sled from Greenland to Alaska to reveal the common origins of all circumpolar peoples. Lovers of Arctic adventure, exotic cultures, and timeless legend will relish this gripping tale by Stephen R. Bown, known as "Canada's Simon Winchester."
Download or read book Eskimo Life written by Fridtjof Nansen and published by . This book was released on 1893 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Observations of Eskimos during stay at Godthab, west Greenland, in winter of 1888-89 after crossing of Greenland ice sheet. Translation of Norwegian original Eskimoliv published in 1891.
Book Synopsis Fast in the Ice, Or, Adventures in the Polar Regions by : Robert Michael Ballantyne
Download or read book Fast in the Ice, Or, Adventures in the Polar Regions written by Robert Michael Ballantyne and published by New York : D. Appleton. This book was released on 1865 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Book of the Eskimos by : Peter Freuchen
Download or read book Book of the Eskimos written by Peter Freuchen and published by Greenwich, Conn. : Fawcett Publications. This book was released on 1961 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author's experiences with Eskimo; their psychology and way of life. Includes several Eskimo legends.
Book Synopsis White Lies about the Inuit by : John Steckley
Download or read book White Lies about the Inuit written by John Steckley and published by University of Toronto Press. This book was released on 2008-01-01 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this lively book, designed specifically for introductory students, Steckley unpacks three white lies: the myth that there are fifty-two words for snow, that there are blond, blue-eyed Inuit descended from the Vikings, and that the Inuit send off their elders to die on ice floes.
Download or read book Trial by Ice written by Richard Parry and published by Ballantine Books. This book was released on 2009-01-21 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An extraordinary real-life adventure of men battling the elements and themselves, told with ice-cold precision.” –Kirkus Reviews (starred review) In the dark years following the Civil War, America’s foremost Arctic explorer, Charles Francis Hall, became a figure of national pride when he embarked on a harrowing, landmark expedition. With financial backing from Congress and the personal support of President Grant, Captain Hall and his crew boarded the Polaris, a steam schooner carefully refitted for its rigorous journey, and began their quest to be the first men to reach the North Pole. Neither the ship nor its captain would ever return. What transpired was a tragic death and whispers of murder, as well as a horrifying ordeal through the heart of an Arctic winter, when men fought starvation, madness, and each other upon the ever-shifting ice. Trial by Ice is an incredible adventure that pits men against the natural elements and their own fragile human nature. In this powerful true story of death and survival, courage and intrigue aboard a doomed ship, Richard Parry chronicles one of the most astonishing, little known tragedies at sea in American history. “ABSORBING . . . Suspense builds as Parry describes the events leading up to Hall’s ‘murder,’ then climaxes in horrifying detail.” –Publishers Weekly “RIVETING.” –Library Journal
Book Synopsis Marketing Outrageously Redux by : Jon Spoelstra
Download or read book Marketing Outrageously Redux written by Jon Spoelstra and published by Bard Press. This book was released on 2011-02-16 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tom Peters says, Jon Spoelstra knows his stuff. Pat Williams, founder of Orlando Magic says, I consider Jon the top marketer in the world. The Wall Street Journal says, Mr. Spoelstra is one of those guys who thinks 'out of the box'. In this revised edition, Jon provides a real-world game plan for increasing your top line with marketing and promotion ideas that break through the clutter and get your customer's attention. His 17 Ground Rules—tested and proven—in sports and business, show how to differentiate yourself from your competitors. The focus is on measurable results that impact your bottom line—without big marketing and advertising budgets. Going beyond marketing theory his approach encourages you to push the outrageous envelope to gain immediate sales. Not just for sales and marketing folks —this book is for anyone who influences the course and attitude of your company.
Book Synopsis Give Me My Father's Body by : Kenn Harper
Download or read book Give Me My Father's Body written by Kenn Harper and published by Simon and Schuster. This book was released on 2001-02-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: A searing, true tale of extraordinary darkness, Harper's critically acclaimed history is an absorbing and poignant portrait of the short, strange, and tragic life of the boy known as the New York Eskimo. Two 16-page photo inserts and one 8-page insert.
Book Synopsis The Netsilik Eskimo by : Asen Balikci
Download or read book The Netsilik Eskimo written by Asen Balikci and published by Waveland Press. This book was released on 1989-05-01 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today regarded as a classic, this description of life in polar cultures reflects traditional ethnography at its best and has been a favored account for thirty years. Balikcis important study of the Netsilingmiut, an isolated tribe of Arctic hunters living close to the Arctic Circle, examines their technology, social organization, and religion. The extended period of time that the author worked with the Netsilik Eskimo is reflected in the depth of his understanding of their past and present environments. His portrayal of their dependence on government services, along with modern technology, provides an accurate and necessary insight into the process of cultural change being experienced by cultures in many developing countries. The volume makes a superb accompaniment to the Netsilik documentary film series.
