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Hunting For Airport Revenue Optimization Facing New Challenges In Airport Retail Development Using The Example Of Copenhagen Airport
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Book Synopsis Hunting for Airport Revenue Optimization Facing New Challenges in Airport Retail Development Using the Example of Copenhagen Airport by : Sebastian Wagner
Download or read book Hunting for Airport Revenue Optimization Facing New Challenges in Airport Retail Development Using the Example of Copenhagen Airport written by Sebastian Wagner and published by . This book was released on 2014 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis European Airport Retailing: Growth Strategies for the New Millennium by : P. Freathy
Download or read book European Airport Retailing: Growth Strategies for the New Millennium written by P. Freathy and published by Springer. This book was released on 1998-07-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The retail sector has undergone a major structural transformation in the past fifteen years and one aspect has been the enormous growth in airport retailing which now represents one of the major methods of profit generation for the airport authorities. With this trend set to continue, retailing will increasingly represent an important aspect of future airport development. In European Airport Retailing the authors set out to examine the contemporary and future developments in airport retailing, both from a strategic and operational perspective. Including coverage of both tax free and duty paid retailing, the book looks at such issues as retail marketing; location and design; supply chain relationships and human resource issues.
Book Synopsis Airport Marketing by : Nigel Halpern
Download or read book Airport Marketing written by Nigel Halpern and published by Routledge. This book was released on 2021-11-04 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible, up-to-date, comprehensive, and in-depth textbook introduces students and practitioners to the principles and practice of airport marketing as well as the major changes and future marketing challenges facing the airport sector. It applies principles of marketing within the airport industry, and examines airport marketing and its environment, how to define and measure the market for airport services, airport strategic marketing planning and individual elements of the airport marketing mix (product, price, distribution and promotion). The book integrates key elements of marketing theory with airport marketing in practice. Each chapter contains extensive industry examples for different types of airports from around the world to build on the theoretical base of the subject and show real-life applications. This new second edition has been updated to include: New and expanded content on branding and the passenger experience, marketing partnerships, engagement marketing and customer relationship management. Three brand new chapters on digital marketing, marketing for a more sustainable future, and crisis communications and marketing, in light of the Covid-19 pandemic. New, global case studies and examples throughout. This comprehensive textbook written by two airport marketing experts will be essential reading for air transport students and future managers.
Download or read book Managing Airports written by Anne Graham and published by Routledge. This book was released on 2012-05-16 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Approaching management topics from a strategic and commercial perspective rather than from an operational and technical angle, Managing Airports, second edition, provides an innovative insight into the processes behind running a successful airport. It contains examples and case studies from airports all over the world to aid understanding of the key topic areas and to place them in a practical context. The book: * tackles the key airport management issues related to economic performance, marketing and service provision within the context of the industry's wider development * systematically considers the impact that airports have on the surrounding community, from both an environmental and economic viewpoint * analyses the contemporary trends towards privatization and globalization that are fundamentally changing the nature of the industry Accessible and up-to-date, Managing Airports second edition, is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry. Airport case studies include those from BAA, Vienna, Aer Rianta, Amsterdam, Australia and the USA.
Book Synopsis Economic Regulation of Urban and Regional Airports by : Peter Forsyth
Download or read book Economic Regulation of Urban and Regional Airports written by Peter Forsyth and published by Springer Nature. This book was released on 2023-05-02 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers new insights into the theory and practice of economic airport regulation. In light of recent developments in aviation markets and policy, and the debate on airport regulation and benchmarking, it offers case studies on various aspects of economic regulation of city and regional airports. Written by experts in the field, the volume features contributions on the theory of regulation and benchmarking, as well as case studies on recent experiences in Europe and Latin America. This book is divided into three parts: Part I provides the theoretical background for the study of airport regulation and regulatory systems. Competition at airports is discussed, as are common forms of regulation and potential pitfalls. Part II addresses benchmarking, as benchmarking is often applied as an input to the regulatory process. Although benchmarking is necessary, reviews of how benchmarking is applied in the literature and in practice show that improvements can be made. Part III provides case studies on real-world examples. Addressing the question of whether and how European airport regulators set incentives for efficiency, and how benchmarking is used in the regulatory process, this book is an important contribution to the development of the transport industry in Europe and Latin America. It will appeal to scholars and students in transport economics, regional economics and related fields, as well as to practitioners and policy makers in the transport industry.
Book Synopsis Approaches to the Development of Airport Retail by :
Download or read book Approaches to the Development of Airport Retail written by and published by . This book was released on 2003 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: During the 1990s, a number of airports around the United States radically changed the way they managed the retail space in their terminals. Departing from the traditional master concessionaire/operator model, airports began experimenting with branded direct leasing programs and outsourcing to third party developers. Serving over 700 million domestic airline passengers annually, and until recently overlooked by the retail development community at large, the airport network presents a significant market for retail development. We review the issues surrounding airport retail management, the genesis of the branded, mall-style and developer-run programs, and evaluate the relative performance of different management models both quantitatively and qualitatively, based on recent sales data and case studies of a number of airports. Data for this report was collected November/December 2002 in the form of publicity available data from industry trade groups and journals and firms providing concessionaire service to airports. From a sales volume perspective, the developer model seems to have an advantage, although the best of the concessionaire and directly run programs often perform superbly. Over the short term, airports around the country will be facing difficult times, but with projections of continued growth, and increased delays, it will only become more important for airports to capitalize on the profit center represented by retailing.
Book Synopsis Marketing Guidebook for Small Airports by : Lois S. Kramer
Download or read book Marketing Guidebook for Small Airports written by Lois S. Kramer and published by Transportation Research Board. This book was released on 2010 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guidebook will help airport managers with small or minimal budgets to develop a marketing program for their general aviation or commercial service airport. The Guidebook discusses the basics of marketing, takes the reader through the process of developing and implementing a plan, presents approaches to marketing and public relations, provides worksheets and concludes with a selection of instructive case studies. The Guidebook provides ideas about how to regularly communicate with tenants and the community, how to effectively position the airport in the region, and how to develop and retain airport activity. Airport managers and those responsible for marketing and working with communities will find many useful worksheets and tools to assess their individual situation, set goals, and select from low cost strategies to deliver their message. This well-researched guidebook, with its easy to use techniques and worksheets along with real-world examples, will help those in the airport community to create and sustain a positive and persuasive airport identity and message.
Book Synopsis Airport Shopping 2025 by : Daniel Staib
Download or read book Airport Shopping 2025 written by Daniel Staib and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Current Approaches to the Development of Airport Retail by : Ahron Benjamin Herring
Download or read book Current Approaches to the Development of Airport Retail written by Ahron Benjamin Herring and published by . This book was released on 2002 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Generating Revenue from Commercial Development on Or Adjacent to Airports by : Stephanie A. D. Ward
Download or read book Generating Revenue from Commercial Development on Or Adjacent to Airports written by Stephanie A. D. Ward and published by . This book was released on 2017 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: "ACRP Research Report 176: Generating Revenue from Commercial Development On or Adjacent to Airports provides guidance for developing or redeveloping on-airport and adjacent properties so that development can contribute to overall airport revenue. The report explores methods and considerations and provides specific checklists to assist airports in preparing and implementing a commercial development plan. It addresses advantages and disadvantages of on-airport versus off-airport land development opportunities, as well as marketing and legal issues. The report includes case study information that highlights successful and unsuccessful examples of commercial development on and around airports. A customizable MSWord file containing the checklists is available for download."--Publisher's description.
Book Synopsis Innovative Revenue Strategies--an Airport Guide by : Lois S. Kramer
Download or read book Innovative Revenue Strategies--an Airport Guide written by Lois S. Kramer and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "TRB's Airport Cooperative Research Program (ACRP) Report 121: Innovative Revenue Strategies--An Airport Guide describes a broad range of tools and techniques to improve airport revenue streams, recover costs, and achieve operational efficiencies. The report identifies customer needs; airport-provided services and shared services, facilities, and equipment; revenue participation in real estate and natural resource development; value capture and other financing opportunities; and improvements to existing airport businesses." --
Book Synopsis New Challenges in Airport Business by :
Download or read book New Challenges in Airport Business written by and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Strategic Challenges Facing Airports in Gaining Competitive Strengths by : Mohamed Abdalla Bitelmal
Download or read book Strategic Challenges Facing Airports in Gaining Competitive Strengths written by Mohamed Abdalla Bitelmal and published by . This book was released on 2010 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Aviation Systems by : Andreas Wittmer
Download or read book Aviation Systems written by Andreas Wittmer and published by Springer Science & Business Media. This book was released on 2011-08-17 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to provide comprehensive coverage of the field of air transportation, giving attention to all major aspects, such as aviation regulation, economics, management and strategy. The book approaches aviation as an interrelated economic system and in so doing presents the “big picture” of aviation in the market economy. It explains the linkages between domains such as politics, society, technology, economy, ecology, regulation and how these influence each other. Examples of airports and airlines, and case studies in each chapter support the application-oriented approach. Students and researchers in business administration with a focus on the aviation industry, as well as professionals in the industry looking to refresh or broaden their knowledge of the field will benefit from this book.
Book Synopsis Border Management Modernization by : Gerard McLinden
Download or read book Border Management Modernization written by Gerard McLinden and published by World Bank Publications. This book was released on 2010-11-30 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Border clearance processes by customs and other agencies are among the most important and problematic links in the global supply chain. Delays and costs at the border undermine a country’s competitiveness, either by taxing imported inputs with deadweight inefficiencies or by adding costs and reducing the competitiveness of exports. This book provides a practical guide to assist policy makers, administrators, and border management professionals with information and advice on how to improve border management systems, procedures, and institutions.
Book Synopsis Airline Operations and Management by : Gerald N. Cook
Download or read book Airline Operations and Management written by Gerald N. Cook and published by Taylor & Francis. This book was released on 2023-05-04 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. Updates for the second edition include: Fresh data and examples A range of international case studies exploring real-life applications New or increased coverage of key topics such as the COVID-19 pandemic, state aid, and new business models New chapters on fleet management and labor relations and HRM Lecture slides for instructors This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior-level airline managers and professionals seeking to expand their knowledge of the industry beyond their functional area.
Download or read book Sophie's World written by Jostein Gaarder and published by Farrar, Straus and Giroux. This book was released on 2007-03-20 with total page 735 pages. Available in PDF, EPUB and Kindle. Book excerpt: A page-turning novel that is also an exploration of the great philosophical concepts of Western thought, Jostein Gaarder's Sophie's World has fired the imagination of readers all over the world, with more than twenty million copies in print. One day fourteen-year-old Sophie Amundsen comes home from school to find in her mailbox two notes, with one question on each: "Who are you?" and "Where does the world come from?" From that irresistible beginning, Sophie becomes obsessed with questions that take her far beyond what she knows of her Norwegian village. Through those letters, she enrolls in a kind of correspondence course, covering Socrates to Sartre, with a mysterious philosopher, while receiving letters addressed to another girl. Who is Hilde? And why does her mail keep turning up? To unravel this riddle, Sophie must use the philosophy she is learning—but the truth turns out to be far more complicated than she could have imagined.
