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How To Research Trends Workbook
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Book Synopsis How to Research Trends (Revised Edition) by : Els Dragt
Download or read book How to Research Trends (Revised Edition) written by Els Dragt and published by . This book was released on 2023-11-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a deep dive into the future with this book as your trusty companion. "How to Research Trends" shows you how to navigate and explore using the powerful tool of trend research. Learn how to scan the environment for signs of change, analyse trend spots, and apply insights to kickstart innovation. This revised edition is designed for professionals who want to incorporate trend research into their own work. It features new interviews with professionals and agencies, as well as new theories, including Shalom Schwartz's human values model and the futures consciousness model from the University of Finland. Learn how to use trend research to explore the future, and you'll be prepared for change and the uncertainties it brings. - Interviews with professionals that provide insights on how to implement trends. - Various activities and tools to be used individually or in a team. - A dedicated chapter on how to set up your own trend practice within your organization.
Book Synopsis How to Research Trends Workbook by : Els Dragt
Download or read book How to Research Trends Workbook written by Els Dragt and published by Bis Publishers. This book was released on 2019-04 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wondered how you can research the future? Trend research is a powerful method to detect and recognise change at an early stage. This DIY guide has been developed to show you the way in the trend research cycle. It will help you to find direction and which corners to take when you are scanning, analysing and applying the trends for any type of challenge or topic. This guide is linked to be used in combination with the bookHow to Research Trends by the same author. You can use it to challenge yourself or your team to 'learn-by-doing'. For easy usage, the guide follows the same structure as the book and it has the same colour coding and signage navigation. Don't just readHow to Research Trends, get yourself into the action mode! The guide is not linear, it does not have to be followed step-by-step in a rigid manner. You can create your own itinerary. Use it whenever you feel you the need for guidance or inspiration.
Book Synopsis Trend-Driven Innovation by : Henry Mason
Download or read book Trend-Driven Innovation written by Henry Mason and published by John Wiley & Sons. This book was released on 2015-10-02 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trend-Driven Innovation Beat accelerating customer expectations. Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong. In this startling new book, the team at TrendWatching share a powerful, counter-intuitive truth: to discover what people want next, stop looking at customers and start looking at businesses. That means learning how to draw powerful insights from the way leading brands and disruptive startups—from Apple to Uber, Chipotle to Patagonia—redefine customer expectations. Sharing the secrets that have led thousands of the world's most successful brands and agencies to rely on TrendWatching for over a decade, Trend-Driven Innovation is the book that will reconfigure your view of the business world forever. You'll learn: How to spot emerging trends using three crucial building blocks, and how to recognize the expectation gaps that herald opportunity. Why most professionals focus on precisely the wrong trends and innovations, and how to avoid this. How to turn trends and insights into innovations that customers will love. Amid the endless change that defines today's business environment, opportunity is everywhere. Highly practical, and featuring real-world examples from around the world, Trend-Driven Innovation is the actionable, battle-tested manual that will enable you harness those opportunities time after time. Setting you up to build an organization that matters, products customers love, and campaigns people can't stop talking about.
Download or read book Trend Tracking written by Gerald Celente and published by . This book was released on 1990-04-17 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers will learn how to anticipate and profit from future trends in business, economics, finance, politics, and a number of other crucial social and economic currents.
Book Synopsis Latest Trends in ELF Research by : Alasdair Archibald
Download or read book Latest Trends in ELF Research written by Alasdair Archibald and published by Cambridge Scholars Publishing. This book was released on 2011-08-08 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: English as a Lingua Franca, or ELF for short, is currently one of the most dynamic topics in the fields of applied and socio-linguistics and English Language Teaching. It has been a thriving field of research for the last twenty years with a growing number of books and journals dedicated to the subject. The field has also seen the foundation of an annual international ELF conference series, which started in 2008 and attracts growing numbers year on year. This book has developed out of contributions to the Second International ELF conference held in Southampton (UK) in 2009. The papers in this volume provide new insights into ELF, by presenting and exploring the implications of some of the latest findings of empirical research in key ELF research areas including business and academic ELF, intercultural communication, language attitudes and ideologies, code-switching, and accommodation. These papers will have a broad appeal among applied- and socio-linguists, both academics and under/post-graduate students, as well as ELT practitioners around the world. They will also be of interest to language planners because of the potential of the research to inform English language policies and practices.
Book Synopsis Caffeine and Behavior: Current Views & Research Trends by : B.S. Gupta
Download or read book Caffeine and Behavior: Current Views & Research Trends written by B.S. Gupta and published by CRC Press. This book was released on 2020-03-05 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: The psychobehavioral effects of caffeine on humans is analyzed in this book from an experimental approach. Caffeine and Behavior: Current Views and Research Trends is unique in its emphasis on empirical research and its inclusion of articles concerning the addictive potential of caffeine. Topics covered include addiction, neurotransmission
Book Synopsis Ecological Economics Research Trends by : Carolyn C. Pertsova
Download or read book Ecological Economics Research Trends written by Carolyn C. Pertsova and published by Nova Publishers. This book was released on 2007 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book presents important research in the field of ecological economics which is a trans-disciplinary field of academic research that addresses the dynamic and spatial interdependence between human economies and natural ecosystems. Ecological economics brings together and connects different disciplines, within the natural and social sciences but especially between these broad areas. Ecological economics presents a more pluralistic approach to the study of environmental problems and policy solutions, characterised by systems perspectives, adequate physical and biological contexts, and a focus on long-term environmental sustainability.
Book Synopsis Trends in Communication Policy Research by : Manuel Puppis
Download or read book Trends in Communication Policy Research written by Manuel Puppis and published by Intellect Books. This book was released on 2012 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from leading international experts from within both the communications industry and academia, "Trends in Communication Policy Research" comprises the very latest developments in the theories, methods, and practical applications of this dynamic field. Topical and politically relevant, this authoritative and up-to-date volume will prove an invaluable reference for students and scholars seeking to understand communication policy issues.
Book Synopsis Create the Future + The Innovation Handbook by : Jeremy Gutsche
Download or read book Create the Future + The Innovation Handbook written by Jeremy Gutsche and published by Greenleaf Book Group. This book was released on 2020-03-10 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to Innovate and Make Real Change In our era of disruption and possibility, there are so many great opportunities within your grasp; however, most smart and successful people miss out. Unfortunately, your capabilities are limited by the seven traps of path dependency, which cause you to repeat past decisions. These traps can limit you from seeing the potential of what could be. If you could overcome these traps, what could you accomplish? How much more successful could you be? Create the Future teaches you how to think disruptively, providing specific steps to create real innovation and change. This book combines Jeremy's high energy, provocative thinking with tactics that have been battle-tested through thousands of his team's projects advising leading innovators like Disney, Starbucks, Amex, IBM, Adidas, Google, and NASA. On top of all that, this is a double-sided book, paired with The Innovation Handbook, a revised edition of Jeremy's award-winning book, Exploiting Chaos.
Book Synopsis The Trend Forecaster's Handbook by : Martin Raymond
Download or read book The Trend Forecaster's Handbook written by Martin Raymond and published by Laurence King Publishing. This book was released on 2019-07-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sharp, in-depth and highly visual, this is the fully revised textbook and teaching aid for students, tutors and in-house learning and development teams keen to know more about the world of trends, forecasting, innovation thinking and strategic foresight. Designed and written as a practical ‘how to’ guide for design, marketing, brand and innovation studies students, updated chapters include the latest research and industry case studies on superforecasting, three horizon scanning, scenario planning, foresight framework building and the creation and running of your own trend and innovation sprints. Students also have a chance to mix and merge the worlds of forecasting with future studies as we look at how techniques and processes such as the Delphi Method, cross-impact analysis, futures wheels and backcasting are being used by next generation forecasters to expand the ways they map, assess and define the needs and behaviours of tomorrow’s consumers.
Book Synopsis Trends in Personalized Nutrition by : Charis M. Galanakis
Download or read book Trends in Personalized Nutrition written by Charis M. Galanakis and published by Academic Press. This book was released on 2019-05-23 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trends in Personalized Nutrition explores the topic of personalized nutrition from multiple angles, addressing everything from consumer acceptance, to policies and cognitive dissonance. Sections in the book cover epigenetics, nutrigenomics, predicting glycemic response, and metabolomics and the role of bacteria. In addition, the book explores diet, obesity and personalized nutrition for athletes, women, and infants and children, along with a section on the role of modern technology in the promotion of personalized nutrition. Nutritionists, food technologists, food chemists, new product developers, academics, and researchers and physicians working in the field of nutrition will find this to be a great reference. - Addresses consumer acceptance, policies and cognitive dissonance in nutrition - Discusses epigenetics, nutrigenomics, how to predict glycemic response, and metabolomics and the role of bacteria - Explores diet and obesity - Considers personalized nutrition for athletes, women, infants and children - Contemplates the role of modern technology in personalized nutrition
Book Synopsis Future Trends by : Lawrence R. Samuel
Download or read book Future Trends written by Lawrence R. Samuel and published by Rowman & Littlefield. This book was released on 2018-08-10 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Future Trends: A Guide to Decision Making and Leadership in Business is the first and only book to link a decision-making and leadership platform to trends pointing to the future. By identifying sixty global, long-term trends and detailing how businesspeople can leverage them in both the short- and long-term, the book provides readers with a powerful body of knowledge unavailable anywhere else. In Future Trends, consultant and futurist Larry Samuel: Identifies sixty significant and opportunistic global, long-term trends; Details how businesspeople can leverage each trend in both the short- and long-term via a decision-making and leadership platform; Helps readers be recognized as a trusted source and “go-to” person in their respective field by becoming more fluent in the future; Takes a 360-degree, holistic view of tomorrow by examining cultural, economic, political, social, scientific, and technological trends; Steers clear from here-today-gone-tomorrow things and experiences that comprise most glimpses into the emerging cultural landscape Future Trends is divided into six sections covering Cultural Trends, Economic Trends, Political Trends, Social Trends, Scientific Trends, and Technological Trends. Each section includes ten trends that indicate where the world is heading. Many futurists focus on technology, forgetting the fact that the ways in which people actually live their lives are shaped by many other factors. Future Trends thus takes a 360-degree, holistic view of tomorrow, offering readers a fuller understanding of life on Earth over the next couple of decades.
Book Synopsis Now You're Thinking! by : Judy Chartrand
Download or read book Now You're Thinking! written by Judy Chartrand and published by FT Press. This book was released on 2011-06-13 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you can change the way you think, you can change the world. That’s the theme of Now You’re Thinking! as it tells the story of how a 2-year old Iraqi girl’s life was saved through determination, courage, and critical thinking. The book begins with the heroic story of how a Marine battalion beat the odds to save this little girl, and ends with a model of critical thinking that will help you STOP and THINK to recognize your emotions, evaluate arguments, and draw conclusions to make better life decisions. This book also provides the opportunity for you to take the My Thinking Styles assessment for free to learn your natural thinking preferences, strengths, and biases. This short read will give you a real-life example of great thinking plus tons of resources to guide your further interest in effective thinking.
Download or read book Dare to Ask written by Els Dragt and published by BIS Publishers. This book was released on 2020-05-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you asked someone a question today? Asking questions makes us human, it helps us to establish connections and understand each other. Learn from the best in class, like Socrates, a hairdresser, Oprah, a police investigator, Confucius and a therapist. Use the practical tips and fun facts in this book to your advantage during birthday parties, networking events, a first date or at the bus stop. Are you ready to turn the focus to the other, ask questions and create deeper connections?
Download or read book Trends 2000 written by Gerald Celente and published by Grand Central Publishing. This book was released on 2009-05-30 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the millennium approaches, so do many new business opportunities. This practical and fascinating survival guide for the future throws a spotlight on today's hidden trends and reveals how they will shape the events of tomorrow.
Download or read book UX Strategy written by Jaime Levy and published by "O'Reilly Media, Inc.". This book was released on 2015-05-20 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics
Book Synopsis Research Methodology by : Umesh Kumar B Dubey
Download or read book Research Methodology written by Umesh Kumar B Dubey and published by CRC Press. This book was released on 2022-05-24 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Methodology: Techniques and Trends focuses on both undergraduate and post graduate courses; and it helps readers understand the basic concepts and the application of results directly to real life business, industry and research organizations. Features: Review questions are included at the end of each chapter, to test conceptual understanding of the subject and put theory into practice, which help in the understanding of key concepts and ideas. In-depth coverage of concepts and techniques. Tables and figures are presented to illustrate the concepts and techniques. Provides students with essential guidance on how to carry out their own research projects. Covers a wide range of research methods, approaches to research, and ways of carrying out analysis of data. This is a textbook on research methodology for doctoral and post-doctoral programs; post graduate courses such as MSc, MBA, MCA, MS, etc., to name a few. Though the book is primarily addressed to students, it is equally useful to researchers and entrepreneurs as well.