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How To Deliver Outstanding Corporate Events
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Book Synopsis How to Deliver Outstanding Corporate Events by : Chris Powell, The Event Expert
Download or read book How to Deliver Outstanding Corporate Events written by Chris Powell, The Event Expert and published by Lulu.com. This book was released on 2013-07 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide on how to deliver outstanding corporate events. It includes information on how to create and design events, plan events effectively and design event programmes.
Book Synopsis How to Deliver Outstanding Corporate Events by : Chris Powell
Download or read book How to Deliver Outstanding Corporate Events written by Chris Powell and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2009-04-16 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.
Download or read book Event Planning 101 written by Joyce White and published by . This book was released on 2021-01-02 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a veteran, newbie, or "accidental" event planner, you'll learn fresh strategies to smartly select speakers, manage logistics, set a content road map, as well as plan and execute rave-worthy events of all types.Inspired by decades of delivering everything from large-scale corporate events to multiple TEDx gatherings, this fun, practical book will transform how you plan your next event, no matter how large or small.Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered.This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. It will be of value to both the professional event planner and to clients who are dealing with planners.
Book Synopsis Event Planning and Management by : Ruth Dowson
Download or read book Event Planning and Management written by Ruth Dowson and published by Kogan Page Publishers. This book was released on 2018-11-03 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Planning and Management, second edition, is an ideal resource for those seeking a step by step formula to plan and deliver a successful event. With the vital balance of professional experience behind them, the authors teach the next generation of event planners with unrivalled knowledge, ensuring an effective event process from start to finish. This book delivers practical understanding of the theory and practice needed to activate each stage of planning, from initial venue selection, budgeting and programme content, to managing stakeholders and sponsors, promotion, risk assessment, safety and post-event evaluation. Fully revised, the second edition of Event Planning and Management expands on managing events on the day, and explores the PR and experiential marketing boom for live brand experiences. Including updated real-world case studies from around the globe, it also features an invaluable toolkit of templates, planning checklists and budget sheets. Accompanied by a host of downloadable resources, this book is the ideal end to end resource for both event planning modules and certifications, plus busy marketing and PR professionals facing the new wave of live brand and customer experiences.
Book Synopsis Event Planner's Handbook: Tips and Techniques for Success by : Anand Vemuld
Download or read book Event Planner's Handbook: Tips and Techniques for Success written by Anand Vemuld and published by Anand Vemula. This book was released on with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Event Planner's Handbook: Tips and Techniques for Success" is an indispensable resource for both aspiring and seasoned event planners, offering a wealth of practical guidance, expert insights, and proven strategies to ensure the success of any event. The book begins by laying the foundation for effective event planning, covering essential topics such as understanding client needs, setting objectives, and creating comprehensive event briefs. Readers are guided through the entire event planning process, from initial concept development to post-event evaluation, with each chapter providing actionable tips and techniques drawn from real-world experiences. One of the key strengths of "Event Planner's Handbook" lies in its emphasis on versatility and adaptability. Recognizing that no two events are alike, the book equips readers with the tools and techniques needed to tailor their approach to different types of events, audiences, and objectives. Whether planning a corporate conference, a wedding, or a charity gala, readers will find practical advice and customizable templates to streamline their planning process and deliver exceptional results. Moreover, the handbook addresses common challenges encountered by event planners and offers strategies for overcoming them with confidence. From managing tight budgets and navigating vendor relationships to troubleshooting on-the-day emergencies, readers will gain valuable insights into the art of problem-solving and crisis management in the fast-paced world of event planning. In addition to its focus on practical skills, "Event Planner's Handbook" underscores the importance of creativity and innovation in event design and execution. Readers are encouraged to think outside the box, explore new trends, and incorporate unique elements that will leave a lasting impression on attendees. Overall, "Event Planner's Handbook: Tips and Techniques for Success" is a comprehensive guide that equips event planners with the knowledge, skills, and confidence needed to orchestrate flawless events that exceed client expectations. With its blend of practical advice, expert insights, and inspirational ideas, this handbook is sure to become an invaluable companion for anyone passionate about the art of event planning.
Book Synopsis Event Planning Made Easy by : Paulette Wolf
Download or read book Event Planning Made Easy written by Paulette Wolf and published by McGraw Hill Professional. This book was released on 2005-05-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: America's premier corporate event planners reveal the seven secrets of successful planning for every occasion, on any budget Whether it's the company's annual party, a product launch, or a fund-raising gala, planning a major event is a daunting task. Now the industry leaders who organized major events for the 1996 Olympics and for several Fortune 500 corporations make it easy for you. In seven simple steps, they share the proven secrets behind any successful function--and show you how to: Choose the right venue at the best price Create an organized event book Book entertainment, staff, and caterers Develop an ideal menu and theme Manage behind-the-scenes operations and security Make every event a smashing success
Book Synopsis Events Management by : Charles Bladen
Download or read book Events Management written by Charles Bladen and published by Routledge. This book was released on 2012-06-12 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary events management is a diverse and challenging field. This major new introductory textbook is the first to fully explore the multi-disciplinary nature of events management and to provide all the practical skills and professional knowledge students need to succeed in the events industry. The book covers every type of event studied on an Events Management course, including sports, music, the arts, corporate events, tourism, and the public and voluntary sectors. It introduces the key issues facing the contemporary events industry, from health, safety and risk management to sustainability to developing a market-oriented business, with every topic brought to life through case-studies, personal biographies and examples of best practice. Written by a team of authors with many years of industry experience, it introduces the practical skills required in every core area of events management, including marketing, finance, project management, strategy, operations, event design and human resources. A companion website for the book includes a dazzling array of additional features, including self-test questions, audio interviews with key industry figures, additional case-studies and PowerPoint slides for each chapter. Events Management: An Introduction is the essential course text for any events management program.
Book Synopsis Event Planning and Management by : Ruth Dowson
Download or read book Event Planning and Management written by Ruth Dowson and published by Kogan Page Publishers. This book was released on 2015-09-03 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event. Each stage of the process is fully supported with online resources including templates and discussion questions to make up a complete event planner's toolkit. Balancing coverage of the key theory and models with essential practical guidance, tools and case studies from organizations such as London 2012 and the Prince's Trust, Event Planning and Management is an ideal handbook for students and practitioners alike. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.
Book Synopsis The Business of Event Planning by : Judy Allen
Download or read book The Business of Event Planning written by Judy Allen and published by John Wiley & Sons. This book was released on 2010-04-26 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tools and expert advice for professional event planners Before planning an event, there is much that must be done behind the scenes to make the event successful. Before any thought is even given to timing or location of the event, before the menus are selected and the decor designed, there are proposals to be written, fees and contracts to be negotiated, and safety issues to be considered. This book takes you behind the scenes of event planning and explains every aspect of organizing and strategic planning. This book will be of value to both the professional event planner and to clients who are dealing with planners. Its comprehensive coverage includes: how to prepare winning proposals, and how to understand them if you are the client; how to determine management fees; negotiating contracts; safety issues; designing events in multicultural settings; and new technology that makes operations more efficient (such as online registration and response management, database project management tools). The book also includes practical tools such as sample letters of agreement, sample layouts for client proposals, forms, and checklists. Professional event planner Judy Allen offers first-time or professional event planners all the top-class advice they need to make their special events come off without a hitch.
Book Synopsis The Executive's Guide to Corporate Events and Business Entertaining by : Judy Allen
Download or read book The Executive's Guide to Corporate Events and Business Entertaining written by Judy Allen and published by John Wiley & Sons. This book was released on 2009-12-09 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: An industry expert shows readers how to get the best return on investment from corporate events Corporate events and business entertaining are a major part of a company's communication, marketing and public relations strategy. They are used by businesses of all sizes to solicit new business, create a corporate or brand image, and retain and build loyalty with existing suppliers and customers. They can also be used effectively to elicit peak performance from employees and produce camaraderie and teamwork among co-workers. The corporate event bar has been raised dramatically and the competition to craft something original that will help a business create public awareness as well as industry and media buzz is fierce. Staged effectively, business functions can contribute to a company's success, standing, profitability and business development. But corporate events and business entertaining can also seriously damage a company's image and put the company and its management in potentially high-risk situations if not handled carefully, professionally, and appropriately. Corporate boards and chief executives are now seeing how company scandals played out in the headlines can estrange customers, sink stock prices, and end careers in a matter of minutes. And many of the transgressions that have been made public have been linked to corporate events and business entertaining. The Executive's Guide to Corporate Events and Business Entertaining provides executives with all the information they need before they plan, host, sponsor, or attend corporate events. It gives rising and established executives the tools they need to move ahead with confidence in planning their next company function.
Book Synopsis Marketing Your Event Planning Business by : Judy Allen
Download or read book Marketing Your Event Planning Business written by Judy Allen and published by Wiley. This book was released on 2010-04-26 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business. There are fewer corporate dollars dedicated to travel budgets and special events, creating even more pressure on businesses in an already highly competitive industry. This book tells you all you need to know to market your business and build your client base in good times and bad. Marketing Your Event Planning Business shows you how to gain a competitive advantage by setting yourself apart from the competition, pursuing new markets, and soliciting sales. It covers all the vital topics in event planning marketing, including how to diversify your client base, develop niche markets, improve your customer service, establish emergency business plans, and much more. Ideal for event planners, marketing managers in the industry, and professionals in the hospitality, culinary, or travel industries Includes actionable advice on successfully marketing an event planning business Features illustrative examples, practical tips, and useful checklists and other resources Marketing Your Event Planning Business is packed with practical tips and examples, giving you creative new ways to showcase your talents, build your business, and bring added value to your clients.
Download or read book Event Success written by Alon Alroy and published by John Wiley & Sons. This book was released on 2022-03-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization’s return on events. Event Success will help you unlock the full potential of your events and make them your most important marketing channel. You’ll learn how to create elevated experiences in any format that drive strategic business goals, including: How to measure event success with surveys, data, analytics, and key KPIs How to integrate events into a strategic, end-to-end marketing plan How to collect, analyze, and funnel event data to other teams to drive business growth What events are successful, what the data says about them, and real-life examples from SAP, the Financial Times, IBM, and other leading brands that capture the imagination of their audiences through events Event Success is ideal for marketers, event professionals, and anyone responsible for creating buzz, driving new sales, and building thought leadership with in-person, hybrid, or virtual events. It’s also an invaluable resource for maximizing your organization’s “RoE”—or Return on Event—with measurable increases in sales.
Book Synopsis Event Planning and Management by : Ruth Dowson
Download or read book Event Planning and Management written by Ruth Dowson and published by Kogan Page Publishers. This book was released on 2022-12-03 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by authors with extensive industry experience of working on a wide spectrum of events, this is an essential step-by-step resource for students and the next generation of event planners. Offering a well-rounded approach which introduces key models and theories as well as practical real-life insights throughout, Event Planning and Management offers a structured formula for all types of events, from their initial planning to final evaluation. Without assuming prior subject knowledge or experience, this fully updated third edition of Event Planning and Management provides a renewed focus on virtual and hybrid events, which is lacking from many other texts. Featuring real-world examples including The 2022 Commonwealth Games, Expo 2020 Dubai and The American Heart Association (AHA) conferences, accompanying online resources include lecture slides, activities, self-test questions and web links. This is an indispensable resource for students studying events-related modules, as well as early-stage practitioners and aspiring events managers.
Download or read book In Any Event written by Simon Maier and published by Bloomsbury Publishing. This book was released on 2013-01-31 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the greatest events of all time? Why do some events move, entertain or sell to us, while others just don't? Answering these questions and more In Any Event is an essential guide to all aspects of event management. Whether you are planning a crucial meeting, product launch, a road show or VIP conference, this book showcases the most important elements that go towards making any event a success, explaining how things can be made to go not just right but brilliantly. Written by an event management expert, Simon Maier, and featuring advice, international case studies and interviews with people in the know, it will become a must-have for anyone who wants to wow their audience.
Book Synopsis A Meeting Planner's Guide to Catered Events by : Patti J. Shock
Download or read book A Meeting Planner's Guide to Catered Events written by Patti J. Shock and published by John Wiley & Sons. This book was released on 2008-10-20 with total page 643 pages. Available in PDF, EPUB and Kindle. Book excerpt: Food and beverage is the largest portion of a meeting budget, but most meeting and event planners have no formal background in purchasing and managing this expense. This guide helps event, meeting, and convention planners save money, negotiate contracts, deal with catering managers, and successfully manage the food and beverage aspect of their event. Covering everything from styles of service to on-premise and off-premise considerations to food and beverage contract negotiation, this book is a comprehensive and accessible reference for event planners and students.
Book Synopsis Confessions of an Event Planner by : Judy Allen
Download or read book Confessions of an Event Planner written by Judy Allen and published by John Wiley & Sons. This book was released on 2009-03-26 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: For anyone planning events—student, novice, or experienced professional—Confessions of an Event Planner is an “apprenticeship in a book.” This insider’s guide takes you on a narrative journey, following a fictional event planning company that stages various types of events around the world for many different clients. While other books, college courses, and training programs give you the theory and how-to of the profession, Confessions of an Event Planner reveals the real world of event planning and what can happen—usually the unexpected—on an event program when actual participants are added to the event planning design and execution mix. In a climate of media scrutiny and corporate scandals, event planners must be masters of discretion, knowing how to avoid and deal with everything from sexual romps to financial shenanigans, to chainsaw wielding salesmen dead set on “re-landscaping” the grounds of the resort they’re staying at. From an event planner who’s seen it all and knows how to deal with it all, comes practical first-hand advice delivered in an entertaining and accessible format. Each chapter is set in a unique location, with a cast of characters, and a host of challenges and problems to overcome—from the boardroom to the resort guest bedrooms. Readers learn what they can come up against, how to problem solve creatively on the fly, get ideas for staging spectacular events, and see the principles of event planning in action. The scenario in each chapter is introduced by an outline of what will be covered in the chapter, and each chapter concludes with a series of review questions to explore key issues and stimulate reflection or discussion for individuals or groups. Ideal as a companion to Judy Allen’s six other event planning books, as a textbook in event planning courses, or as a professional training tool Confessions of an Event Planner prepares planners for what they can expect once they start working in the world of corporate and social event planning, and will help decision-makers set company policies, procedures and protocol and promote discussion about codes of conduct in the office and offsite.
