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Author : Dawn Marie Bassett
Publisher : How To Build Business
ISBN 13 : 9780972717397
Total Pages : 126 pages
Book Rating : 4.7/5 (173 download)
Download or read book How to Build a Clientele and Keep It! written by Dawn Marie Bassett and published by How To Build Business. This book was released on 2007 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andrew Sobel
Publisher : Simon and Schuster
ISBN 13 : 0743215095
Total Pages : 269 pages
Book Rating : 4.7/5 (432 download)
Download or read book Clients for Life written by Andrew Sobel and published by Simon and Schuster. This book was released on 2001-02-21 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to developing lasting client relationships. Millions of people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in a world where clients have almost unlimited access to information and expertise. Clients for Life sets forth a comprehensive framework for how professionals in all fields can develop breakthrough relationships with their clients and enjoy enduring client loyalty. Supported by more than 100 case studies and wisdom gleaned from interviews with dozens of leading CEOs and prominent business advisors, Clients for Life identifies what clients really want and lays out the core qualities that distinguish the client advisor—an irreplaceable resource—from the expert for hire, a tradable commodity. Readers will learn, for example, to develop selfless independence, which tempers complete emotional, intellectual, and financial independence with a powerful commitment to client needs; to become deep generalists and overcome the narrow perspective caused by specialization; to systematically build lifelong trust; and to cultivate the power of synthesis—big-picture thinking—that is so highly valued by clients. Portraits of history's most famously successful advisors, including Machiavelli, Sir Thomas More, and J. P. Morgan, underscore these timeless qualities that modern professionals need to develop to excel in today's competitive environment.
Author : Andrew Sobel
Publisher : John Wiley & Sons
ISBN 13 : 1119619106
Total Pages : 256 pages
Book Rating : 4.1/5 (196 download)
Download or read book It Starts With Clients written by Andrew Sobel and published by John Wiley & Sons. This book was released on 2020-03-31 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: World-renowned client relationship authority shows you how to dramatically grow your business by mastering fourteen critical client development challenges Andrew Sobel, author of the international bestsellers Clients for Life and Power Questions, offers a proven,100-day plan for conquering 14 tough client development challenges and growing your client base in any market conditions. He’s encapsulated 25 years of unique research, including personal interviews with over 8000 top executives and successful rainmakers, into a practical roadmap for winning more new clients and growing your existing relationships. You’ll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You’ll master the art of reframing client requests, leading to broader, higher-impact engagements. You’ll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you’ll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses. Andrew has taught these strategies to over 50,000 professionals around the world, and they’re now available to you in this highly readable, portable masterclass. Whether you are early in your career and need a comprehensive guide to grow your client base from the ground up or are a seasoned practitioner who wants to accelerate your business growth, It Starts With Clients will take you to the next level.
Author : Mary Carver-Goldring
Publisher : WestBow Press
ISBN 13 : 149086833X
Total Pages : 107 pages
Book Rating : 4.4/5 (98 download)
Download or read book How to Get, Build & Keep Your Clientele written by Mary Carver-Goldring and published by WestBow Press. This book was released on 2015-06-15 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the guide booklet youve been waiting for to help you get on the right track to beauty service success. Mary Carver Goldring is a successful senior cosmetologist and salon owner for more than forty-five years, and she is sharing her tricks of the trade with you.
Author : Sean Ellis
Publisher : Crown Currency
ISBN 13 : 0451497228
Total Pages : 322 pages
Book Rating : 4.4/5 (514 download)
Download or read book Hacking Growth written by Sean Ellis and published by Crown Currency. This book was released on 2017-04-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
Author : Jack Berkovi
Publisher : Routledge
ISBN 13 : 1317145623
Total Pages : 336 pages
Book Rating : 4.3/5 (171 download)
Download or read book Effective Client Management in Professional Services written by Jack Berkovi and published by Routledge. This book was released on 2016-04-29 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do firms become Client-centric? Effective Client Management in Professional Services is about putting the Client first, everywhere, in the activities of professional services firms. The book introduces The Client Management Model to enable firms to assess their level of Client orientation and relationship development. It also features The Client Management Index which enables firms to benchmark their result against their peers. Many firms are still developing and improving their commercial structures and approaches to attract, develop and retain Clients. Characteristically, professional services firms tend to lag their consumer goods and service industry counterparts in overall commerciality. Only recently have they discovered the value of having a strong brand promise with the associated employee engagement. In many firms achievement of Client satisfaction is not a strategic objective; this may need to be reviewed. This book provides a comprehensive, pragmatic guide to the Client relationship journey, from identifying potential Clients to their engagement, care, retention, development, loyalty and beyond. The handbook format has exercises and tools which can help to establish which Clients are likely to be the most lucrative and thus provide the desired financial returns. The book also includes insights from top practitioners, anecdotes, case studies, charts and useful exercises and checklists. Readers can also determine their own level of effectiveness using the end of chapter reviews and a diagnostic tool to produce a Client Management Profile.
Author : Richard Buckingham
Publisher :
ISBN 13 : 9780938721826
Total Pages : 0 pages
Book Rating : 4.7/5 (218 download)
Download or read book Customer Once, Client Forever written by Richard Buckingham and published by . This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Customer Once, Client Forever, Buckingham presents a process to identify, create and maintain the relationship with the client using his 12 Lifetime Tools.
Author : Andrew Sobel
Publisher : John Wiley & Sons
ISBN 13 : 0471406163
Total Pages : 258 pages
Book Rating : 4.4/5 (714 download)
Download or read book Making Rain written by Andrew Sobel and published by John Wiley & Sons. This book was released on 2003-08-08 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.
Author : Ali Cudby
Publisher : Morgan James Publishing
ISBN 13 : 1642796433
Total Pages : 213 pages
Book Rating : 4.6/5 (427 download)
Download or read book Keep Your Customers written by Ali Cudby and published by Morgan James Publishing. This book was released on 2020-01-07 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fresh take on retention and revenue is “a useful guide to long-term customer loyalty that’s engaging, insightful and actionable . . . a fast, easy read” (Jonathan Tower, Managing Partner, Catapult VC). It costs 5 to 25 times more for companies to acquire a new customer versus retaining an existing one. That means a company’s process to keep its customers is tied directly to its revenue and profitability. In Keep Your Customers, Ali Cudby provides insights from business leaders, beginning with legendary executive Kay Koplovitz. The book goes on to offer real-world consumer behavior stories, business best practices, and CEO-led case studies in industries ranging from technology (ClusterTruck, PERQ), consumer packaged goods (Soapbox), and retail (Esprit de la Femme, Urban Stems). Interviews with renowned venture capitalists Mark Suster and Kara Nortman of Upfront Ventures, Square Capital executive Jackie Reses, and indie musician Craig Wedren, former Shudder to Think frontman and Yellowjackets composer, are also featured. Keep Your Customers is based on a proven process that has helped companies around the world improve the lifetime value of their clients. Keep Your Customers shares a fresh perspective on the old problem of customer relations. It jumps straight into practical strategies and actionable tactics to bring loyalty marketing to life for large and small businesses alike. Ali Cudby shares how to set up customer engagement for loyalty with a company culture to support it; grow without being stuck in the endless grind of new customer acquisition; and build the most powerful asset for any enterprise—a loyal, long-term, and lucrative customer base.
Author : O. Alfred Granum
Publisher :
ISBN 13 : 9780872182752
Total Pages : 293 pages
Book Rating : 4.1/5 (827 download)
Download or read book Building a Financial Services Clientele written by O. Alfred Granum and published by . This book was released on 2001 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robin Waite
Publisher :
ISBN 13 : 9780995776807
Total Pages : 114 pages
Book Rating : 4.7/5 (768 download)
Download or read book Take Your Shot written by Robin Waite and published by . This book was released on 2017 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: TAKE YOUR SHOT is the story about Russ Hibbert. Russ is a hard worker, dedicated to his wife and children, and building a career as a golf professional. But one day he wakes up and realises his business is going nowhere. A chance meeting with a business coach, David, leads to a dramatic change and an opportunity, for Russ, to design the business that he always wanted, and start on his own entrepreneurial journey. This book is ultimately an answer to the question: "How can I make more money, attract more clients, and grow my business?" TAKE YOUR SHOT will teach you: - To change your perceptions of your own business so that you get out of your own way - To set a brave goal, develop a strong desire to overcome obstacles, and the activities required to achieve your goal - How to build desirable products, price those products confidently and demonstrate value to prospects - How to get the business and life you've always dreamed of, increased prosperity, and to have fun Russ ends up entering the world of entrepreneurship all thanks to the clear and concise direction from his Business Coach, David. "Well... Robin has smashed it out the park (or off the green, if you prefer ) with his second book. It's a relatable story, which I'm sure will resonate with everyone. What I love is that Robin has picked out the key learnings about pricing and productisation, and weaved them into the story so that everyone can benefit. Fantastic." Carl Reader - Author of The Startup Coach and Serial Entrepreneur
Author : Ulric Brown
Publisher : JSJ Enterprises
ISBN 13 : 069290574X
Total Pages : 121 pages
Book Rating : 4.6/5 (929 download)
Download or read book How to Build Clientele in Any Business written by Ulric Brown and published by JSJ Enterprises. This book was released on 2017-07 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most significant tasks an entrepreneur faces is identifying how to retain customers. It takes intense and precise effort to draw clients into your business, online or offline, so it's essential that you work to keep these clients more than satisfied once they actually decide to work with your company. How to Build Clientele in any Business presents tangible strategies to keep your customers loyal to your brand. Millions of businesses are closing down due to poor client retention, but yours does not have to be one of them. Ulric Brown teaches an effective and proven 7-step process of building a clientele in any business. This book is for any entrepreneur guaranteed to improve client retention.
Author : Marty Cagan
Publisher : John Wiley & Sons
ISBN 13 : 111938754X
Total Pages : 370 pages
Book Rating : 4.1/5 (193 download)
Download or read book INSPIRED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2017-11-17 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.
Author : Eddie Yoon
Publisher : Harvard Business Review Press
ISBN 13 : 1633692086
Total Pages : 181 pages
Book Rating : 4.6/5 (336 download)
Download or read book Superconsumers written by Eddie Yoon and published by Harvard Business Review Press. This book was released on 2016-11-29 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not your average consumer. Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’re extremely knowledgeable about the things they love. They aren’t average consumers—they’re superconsumers. Although small in number, superconsumers can have an outsized impact on a company’s bottom line. Representing 10% of total consumers, they can drive between 30% to 70% of sales, and they’re usually willing to spend considerably more than the average consumer. And because they’re so engaged and passionate, they can offer invaluable advice to managers looking to improve their products, change their business models, energize their cultures, and attract new customers. In Superconsumers, growth strategy expert Eddie Yoon lays out a simple but extremely effective framework that has helped companies of all types and sizes achieve more sustainable growth: he’ll show you how to find, listen to, and engage with your most passionate and profitable consumers, and then tailor your decisions to meet their wants and needs. Along the way, he’ll let you into the minds and homes of superconsumers of all kinds, revealing what makes them tick and why they’re willing to spend so much more than other consumers. Rich with data and case studies of companies that have implemented superconsumer strategies with great success, Superconsumers is a fun, practical, and inspiring guide for anyone interested in making their best customers even better.
Author : Ann Handley
Publisher : John Wiley & Sons
ISBN 13 : 0470948728
Total Pages : 238 pages
Book Rating : 4.4/5 (79 download)
Download or read book Content Rules written by Ann Handley and published by John Wiley & Sons. This book was released on 2010-11-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.
Author : Thomas L. Williams
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 1581156766
Total Pages : 233 pages
Book Rating : 4.5/5 (811 download)
Download or read book Interior Design Clients written by Thomas L. Williams and published by Skyhorse Publishing Inc.. This book was released on 2010 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clients are the lifeblood of any interior design firm, and a clear understanding of how to manage those clients is essential. Interior Design Clients will help entrepreneurial designers build their clientele and avoid the pitfalls that can waylay even experienced designers. Becoming a residential or commercial interior designer is not an easy undertaking, and developing strategies to gain clients' trust is the key to making client interaction as rewarding as possible. Author Tom Williams, who has run his own design firms for over thirty years, covers everything from good client, project, and time management to interview techniques and paperwork organization. Readers will find information on: marketing to clients; creating budgets; preparing presentations; client contracts and letters of agreement; ordering supplies; project management; delivery and placement; and retaining clients.
Author : Michael Port
Publisher : John Wiley & Sons
ISBN 13 : 1118611357
Total Pages : 480 pages
Book Rating : 4.1/5 (186 download)
Download or read book Book Yourself Solid Illustrated written by Michael Port and published by John Wiley & Sons. This book was released on 2013-03-28 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: A visual way to easily access the strategies and tactics in Book Yourself Solid Learning new concepts is easier when you can see the solution. Book Yourself Solid Illustrated, a remarkable, one-of-a-kind work of art, transforms the Book Yourself Solid system into a more compelling and easy-to-consume playbook for any business owner. You won't find business school graphs or mind maps. Instead, you'll find compelling, visual stories that reinvent old and tired business concepts, making Book Yourself Solid Illustrated a fun and playful book that you will revisit year after year as you get more clients than you can handle. There isn't a business book on the market that can show you how to apply the strategies, techniques, and skills necessary to generate new leads, add more clients, and increase profits through visuals. Previously you could only read or listen to advice, now you can see it and get it faster. This illustrated version is organized into four modules: your foundation, building trust and credibility, simple selling and perfect pricing, and the Book Yourself Solid 6 core self-promotion strategies. Reengineering the book with visual strategist, Jocelyn Wallace, has given author Michael Port new ways of explaining and expanding his gold-standard material. Author Michael Port has been called a "marketing guru" by the Wall Street Journal and "an uncommonly honest author" by The Boston Globe, and wrote Book Yourself Solid (in it's 2nd edition), Beyond Booked Solid,The Contrarian Effect which was selected as a 2008 top ten business book by Amazon.com and the 2008 #1 sales book of the year by 1-800-CEO-READ, and The New York Times Bestseller, The Think Big Manifesto. Author is one of the most popular business coaches in the world and headlines events all over the world. Master the techniques in Book Yourself Solid Illustrated, and take your service business to the next level today. For the first time ever you can have the Book Yourself Solid Mobile app. Install it on any device and the Book Yourself Solid System comes to life. Do all of 49 exercises from the new book on any device, including your desktop computer. This thing rocks.
