How Online Reviews Influence Consumer Restaurant Selection

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Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry

Author : Chkoniya, Valentina
Publisher : IGI Global
ISBN 13 : 1799869865
Total Pages : 653 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry by : Chkoniya, Valentina

Download or read book Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry written by Chkoniya, Valentina and published by IGI Global. This book was released on 2021-06-25 with total page 653 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contemporary world lives on the data produced at an unprecedented speed through social networks and the internet of things (IoT). Data has been called the new global currency, and its rise is transforming entire industries, providing a wealth of opportunities. Applied data science research is necessary to derive useful information from big data for the effective and efficient utilization to solve real-world problems. A broad analytical set allied with strong business logic is fundamental in today’s corporations. Organizations work to obtain competitive advantage by analyzing the data produced within and outside their organizational limits to support their decision-making processes. This book aims to provide an overview of the concepts, tools, and techniques behind the fields of data science and artificial intelligence (AI) applied to business and industries. The Handbook of Research on Applied Data Science and Artificial Intelligence in Business and Industry discusses all stages of data science to AI and their application to real problems across industries—from science and engineering to academia and commerce. This book brings together practice and science to build successful data solutions, showing how to uncover hidden patterns and leverage them to improve all aspects of business performance by making sense of data from both web and offline environments. Covering topics including applied AI, consumer behavior analytics, and machine learning, this text is essential for data scientists, IT specialists, managers, executives, software and computer engineers, researchers, practitioners, academicians, and students.

Scale Development

Author : Robert F. DeVellis
Publisher : SAGE Publications
ISBN 13 : 1506341586
Total Pages : 160 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Scale Development by : Robert F. DeVellis

Download or read book Scale Development written by Robert F. DeVellis and published by SAGE Publications. This book was released on 2016-03-30 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the Fourth Edition of Scale Development, Robert F. DeVellis demystifies measurement by emphasizing a logical rather than strictly mathematical understanding of concepts. The text supports readers in comprehending newer approaches to measurement, comparing them to classical approaches, and grasping more clearly the relative merits of each. This edition addresses new topics pertinent to modern measurement approaches and includes additional exercises and topics for class discussion. Available with Perusall—an eBook that makes it easier to prepare for class Perusall is an award-winning eBook platform featuring social annotation tools that allow students and instructors to collaboratively mark up and discuss their SAGE textbook. Backed by research and supported by technological innovations developed at Harvard University, this process of learning through collaborative annotation keeps your students engaged and makes teaching easier and more effective. Learn more.

Globalized Consumer Insights in the Digital Era

Author : Sahin, Fatih
Publisher : IGI Global
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Globalized Consumer Insights in the Digital Era by : Sahin, Fatih

Download or read book Globalized Consumer Insights in the Digital Era written by Sahin, Fatih and published by IGI Global. This book was released on 2024-03-05 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: As brand activism, digital retail trends, artificial intelligence (AI) ethics, and the pervasive influence of social media continue to reshape the consumer landscape, marketing scholars and practitioners find themselves grappling with the complexities of this ever-evolving terrain. The need for comprehensive insights into these facets of consumer psychology, coupled with ethical considerations in the digital realm, has become increasingly urgent. Traditional marketing strategies risk obsolescence without a deep understanding of these forces, and the lack of a unifying resource hinders the development of effective, responsible marketing practices. Globalized Consumer Insights in the Digital Era is a groundbreaking publication, crafted by leading experts in the field, which addresses the pressing issues surrounding contemporary consumer behavior. Covering diverse topics such as brand activism, AI ethics, digital retail trends, and more, this book provides a comprehensive and insightful exploration of the challenges facing marketers today. With contributions from esteemed scholars, each chapter offers a unique perspective, fostering intellectual dialogue and inspiring novel approaches to comprehend and navigate the complex interplay of factors shaping consumer attitudes.

Tourism and the Experience Economy in the Digital Era

Author : Xiang Ying Mei
Publisher : Taylor & Francis
ISBN 13 : 1000968375
Total Pages : 227 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Tourism and the Experience Economy in the Digital Era by : Xiang Ying Mei

Download or read book Tourism and the Experience Economy in the Digital Era written by Xiang Ying Mei and published by Taylor & Francis. This book was released on 2023-10-02 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-related industries. It provides insights on ‘new’ experience development attributed to new technology and changes in consumer behaviour. It explores how digitalisation and new digital tools, smart solutions, smart applications, and social media platforms to frame and create unique and memorable experiences. It also focuses on the role of technology in changing consumer behaviour and motivations. Chapters are contributed by global academicians and industry practitioners with the goal to link theories to practical case studies and thought points throughout the chapters to trigger curiosity and critical thinking. This book provides insights on the development and trends in the tourism industry in the ‘new’ technology-driven experience economy. It will appeal to students, researchers and practitioners in the fields of tourism, the creative industries, business studies, cultural studies and leisure studies.

Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry

Author : Tarnanidis, Theodore
Publisher : IGI Global
ISBN 13 : 1668488698
Total Pages : 336 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry by : Tarnanidis, Theodore

Download or read book Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry written by Tarnanidis, Theodore and published by IGI Global. This book was released on 2023-08-07 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving digital landscape, entrepreneurs in the grocery retail industry face numerous challenges in navigating the complexities of online operations and services. As social media platforms have emerged as powerful communication tools for marketing, promotion, and customer service, a fundamental shift has occurred in the marketing landscape. This transformation has granted businesses unprecedented access to monitor customer behavior and preferences. By leveraging social media communications, sellers work diligently to effectively target their desired audience by strategically positioning and categorizing data. Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry delves into the transformative power of social media and digital marketing techniques, shedding light on how businesses strategically employ online communication strategies to sway consumers' purchasing decisions. This comprehensive book explores the tireless efforts of grocery and food entrepreneurs to evaluate the far-reaching effects of social media on the consumer decision-making process. It investigates various web-based social media platforms and tools, delves into the impact of social media and mobile apps, and examines the utilization of cutting-edge Information & Communication Technologies (RFID, QR codes, NFC, cloud, SaaS, mobile devices, robots, and more) within the grocery and food sector. By studying the present landscape, this book not only sheds light on the current state of social media communications but also offers valuable insights into the future trajectory of this dynamic industry. Entrepreneurs, marketers, researchers, and policymakers alike will find this book an indispensable resource for understanding the profound impact of social media on the ever-evolving grocery and food landscape.

Encyclopedia of E-Commerce Development, Implementation, and Management

Author : Lee, In
Publisher : IGI Global
ISBN 13 : 1466697881
Total Pages : 2440 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Encyclopedia of E-Commerce Development, Implementation, and Management by : Lee, In

Download or read book Encyclopedia of E-Commerce Development, Implementation, and Management written by Lee, In and published by IGI Global. This book was released on 2016-03-31 with total page 2440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .

Individuality and the Group

Author : Tom Postmes
Publisher : SAGE
ISBN 13 : 1847877931
Total Pages : 297 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis Individuality and the Group by : Tom Postmes

Download or read book Individuality and the Group written by Tom Postmes and published by SAGE. This book was released on 2006-04-25 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social identity research has transformed psychology and the social sciences. Developed around intergroup relations, perspectives on social identity have now been applied fruitfully to a diverse array of topics and domains, including health, organizations and management, culture, politics and group dynamics. In many of these new areas, the focus has been on groups, but also very much on the autonomous individual. This has been an exciting development, and has prompted a rethinking of the relationship between personal identity and social identity - the issue of individuality in the group. This book brings together an international selection of prominent researchers at the forefront of this development. They reflect on this issue of individuality in the group, and on how thinking about social identity has changed. Together, these chapters chart a key development in the field: how social identity perspectives inform understanding of cohesion, unity and collective action, but also how they help us understand individuality, agency, autonomy, disagreement, and diversity within groups. This text is valuable to advanced undergraduate and postgraduate students studying social psychology where intergroup relations and group processes are a central component. Given its wider reach, however, it will also be of interest to those in cognate disciplines where social identity perspectives have application potential.

Advances in Artificial Intelligence, Software and Systems Engineering

Author : Tareq Ahram
Publisher : Springer Nature
ISBN 13 : 3030513289
Total Pages : 624 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Advances in Artificial Intelligence, Software and Systems Engineering by : Tareq Ahram

Download or read book Advances in Artificial Intelligence, Software and Systems Engineering written by Tareq Ahram and published by Springer Nature. This book was released on 2020-07-03 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses emerging issues concerning the integration of artificial intelligence systems in our daily lives. It focuses on the cognitive, visual, social and analytical aspects of computing and intelligent technologies, and highlights ways to improve the acceptance, effectiveness, and efficiency of said technologies. Topics such as responsibility, integration and training are discussed throughout. The book also reports on the latest advances in systems engineering, with a focus on societal challenges and next-generation systems and applications for meeting them. Based on the AHFE 2020 Virtual Conference on Software and Systems Engineering, and the AHFE 2020 Virtual Conference on Artificial Intelligence and Social Computing, held on July 16–20, 2020, it provides readers with extensive information on current research and future challenges in these fields, together with practical insights into the development of innovative services for various purposes.

Information and Communication Technologies in Tourism 2021

Author : Wolfgang Wörndl
Publisher : Springer Nature
ISBN 13 : 303065785X
Total Pages : 587 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Information and Communication Technologies in Tourism 2021 by : Wolfgang Wörndl

Download or read book Information and Communication Technologies in Tourism 2021 written by Wolfgang Wörndl and published by Springer Nature. This book was released on 2021-01-11 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.

The Paradox of Choice

Author : Barry Schwartz
Publisher : Harper Collins
ISBN 13 : 0061748994
Total Pages : 308 pages
Book Rating : 4.0/5 (617 download)

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Book Synopsis The Paradox of Choice by : Barry Schwartz

Download or read book The Paradox of Choice written by Barry Schwartz and published by Harper Collins. This book was released on 2009-10-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

Eating Out

Author : Alan Warde
Publisher : Cambridge University Press
ISBN 13 : 9780521599696
Total Pages : 262 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis Eating Out by : Alan Warde

Download or read book Eating Out written by Alan Warde and published by Cambridge University Press. This book was released on 2000-03-30 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eating Out, first published in 2000, is a fascinating study of the consumption of food outside the home, based on extensive original research carried out in England in the 1990s. Reflecting the explosion of interest in food, ranging from food scares to the national obsession with celebrity chefs, the practice of eating out has increased dramatically over recent years. Through surveys and intensive interviews, the authors have collected a wealth of information into people's attitudes towards, and expectations of, eating out as a form of entertainment and an expression of taste and status. Amongst other topics they examine social inequalities in access to eating out, social distinction, interactions between customers and staff, and the economic and social implications of the practice. Eating Out will be a valuable resource to academics, advanced students and practitioners in the sociology of consumption, cultural studies, social anthropology, tourism and hospitality, home economics, marketing, and the general reader.

Information and Communication Technologies in Tourism 2010

Author : Ulrike Gretzel
Publisher :
ISBN 13 : 9783211994085
Total Pages : 660 pages
Book Rating : 4.9/5 (94 download)

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Book Synopsis Information and Communication Technologies in Tourism 2010 by : Ulrike Gretzel

Download or read book Information and Communication Technologies in Tourism 2010 written by Ulrike Gretzel and published by . This book was released on 2010-11-20 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Food Politics

Author : Marion Nestle
Publisher : Univ of California Press
ISBN 13 : 0520955064
Total Pages : 537 pages
Book Rating : 4.5/5 (29 download)

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Book Synopsis Food Politics by : Marion Nestle

Download or read book Food Politics written by Marion Nestle and published by Univ of California Press. This book was released on 2013-05-14 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: We all witness, in advertising and on supermarket shelves, the fierce competition for our food dollars. In this engrossing exposé, Marion Nestle goes behind the scenes to reveal how the competition really works and how it affects our health. The abundance of food in the United States--enough calories to meet the needs of every man, woman, and child twice over--has a downside. Our over-efficient food industry must do everything possible to persuade people to eat more--more food, more often, and in larger portions--no matter what it does to waistlines or well-being. Like manufacturing cigarettes or building weapons, making food is big business. Food companies in 2000 generated nearly $900 billion in sales. They have stakeholders to please, shareholders to satisfy, and government regulations to deal with. It is nevertheless shocking to learn precisely how food companies lobby officials, co-opt experts, and expand sales by marketing to children, members of minority groups, and people in developing countries. We learn that the food industry plays politics as well as or better than other industries, not least because so much of its activity takes place outside the public view. Editor of the 1988 Surgeon General's Report on Nutrition and Health, Nestle is uniquely qualified to lead us through the maze of food industry interests and influences. She vividly illustrates food politics in action: watered-down government dietary advice, schools pushing soft drinks, diet supplements promoted as if they were First Amendment rights. When it comes to the mass production and consumption of food, strategic decisions are driven by economics--not science, not common sense, and certainly not health. No wonder most of us are thoroughly confused about what to eat to stay healthy. An accessible and balanced account, Food Politics will forever change the way we respond to food industry marketing practices. By explaining how much the food industry influences government nutrition policies and how cleverly it links its interests to those of nutrition experts, this path-breaking book helps us understand more clearly than ever before what we eat and why.

Marketing Models

Author : Gary L. Lilien
Publisher : Prentice Hall
ISBN 13 : 9780135456415
Total Pages : 803 pages
Book Rating : 4.4/5 (564 download)

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Book Synopsis Marketing Models by : Gary L. Lilien

Download or read book Marketing Models written by Gary L. Lilien and published by Prentice Hall. This book was released on 1992 with total page 803 pages. Available in PDF, EPUB and Kindle. Book excerpt: The view of this book is that there are essentially three purposes for modeling in marketing: measuring marketing actions and outcomes, developing operational support for marketing decisions, and explaining marketing observations or phenomena.

Decision By Objectives: How To Convince Others That You Are Right

Author : Ernest Forman
Publisher : World Scientific
ISBN 13 : 9814493945
Total Pages : 422 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Decision By Objectives: How To Convince Others That You Are Right by : Ernest Forman

Download or read book Decision By Objectives: How To Convince Others That You Are Right written by Ernest Forman and published by World Scientific. This book was released on 2001-12-10 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decision-making is a process of choosing from possible courses of action in order to attain goals and objectives. Nobel laureate Herbert Simon wrote that the whole process of managerial decision-making is synonymous with the practice of management. Decision-making is at the core of all managerial functions. Planning, for example, involves the following decisions: What should be done? When? How? Where? By whom? Other managerial functions, such as organizing, implementing, and controlling, rely heavily on decision-making.Decision by Objectives is an invaluable book about the art and science of decision-making. It presents a very practical approach to decision-making that has a sound theoretical foundation, known as the analytic hierarchy process. Intended for both the student and the professional, the book includes approaches to prioritizing, evaluating alternative courses of action, forecasting, and allocating resources. By focusing on objectives rather than alternatives alone, it shows the reader how to synthesize information from multiple sources, analyses, and perspectives. The methods presented have been gaining popularity throughout the world.

Tourism and Gastronomy

Author : Anne-Mette Hjalager
Publisher : Routledge
ISBN 13 : 1134480598
Total Pages : 253 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Tourism and Gastronomy by : Anne-Mette Hjalager

Download or read book Tourism and Gastronomy written by Anne-Mette Hjalager and published by Routledge. This book was released on 2003-08-27 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws together a group of international experts in order to develop a better understanding of the role, development and future of gastronomy and culinary heritage in tourism.

ITJEMAST 12(2) 2021

Author :
Publisher : International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies
ISBN 13 :
Total Pages : pages
Book Rating : 4./5 ( download)

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Book Synopsis ITJEMAST 12(2) 2021 by :

Download or read book ITJEMAST 12(2) 2021 written by and published by International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: International Transaction Journal of Engineering, Management, & Applied Sciences & Technologies publishes a wide spectrum of research and technical articles as well as reviews, experiments, experiences, modelings, simulations, designs, and innovations from engineering, sciences, life sciences, and related disciplines as well as interdisciplinary/cross-disciplinary/multidisciplinary subjects. Original work is required. Article submitted must not be under consideration of other publishers for publications.