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Hotel Sales And Revenue Management Book 20
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Book Synopsis Hotel Sales and Revenue Management Book 2.0 by : Carol Verret
Download or read book Hotel Sales and Revenue Management Book 2.0 written by Carol Verret and published by iUniverse. This book was released on 2008 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hotel Sales and Revenue Management Book 2.0 reflects the changes that Web 2.0 has brought to the hotel industry. Web 2.0 represents a seismic shift in how hotel sales, marketers and revenue managers perform their jobs-separating those that will be average and those that will be awesome! The travel and hospitality industry has had an intricate relationship with the internet since the advent of the Online Travel Agencies such as Expedia, Travelocity, etc. Far more than most industries, the impacting Web 2.0 has been swift and become embedded in the fabric of how the hotel industry conducts business. Do the basics still matter? Yes, but the basics have morphed into a new dynamic driven by changes in the buying habits of customers that increasingly use the internet and social media to make their choices. This shift applies to all segments-from the leisure traveler to the sophisticated meeting planner professionals. Understanding this shift, its evolution and applying the new basics, this book provides a handbook for succeeding in a Web 2.0 world. It is an exciting way and creative approach to hotel sales and revenue management!
Book Synopsis Revenue Management for the Hospitality Industry by : David K. Hayes
Download or read book Revenue Management for the Hospitality Industry written by David K. Hayes and published by John Wiley & Sons. This book was released on 2021-11-09 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.
Book Synopsis Hotel Revenue Management by : Dave Roberts
Download or read book Hotel Revenue Management written by Dave Roberts and published by Business Expert Press. This book was released on 2022-01-27 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book guides the reader from the building blocks of revenue management, to pricing science and merchandising, and to broader issues of setting objectives in support of a revenue strategy. The discipline is evolving, and that evolution has been accelerated by the COVID-19 pandemic. Leaders in hotel revenue management, and more broadly in sales & marketing, need to understand these changes, and lead and adapt accordingly. This will require a strong foundation in analytics–not just modeling, but also business analytics in support of a holistic strategy. As more of the tactics of revenue management are executed through automation, and powered by machine learning, revenue managers will become more focused on strategy and will need to think about revenue management in the context of marketing, loyalty, and distribution. As the strategy component of the discipline increases, so too must the breadth of knowledge of revenue managers.
Book Synopsis Hotel Sales and Revenue Management by : 3G E-learning LLC
Download or read book Hotel Sales and Revenue Management written by 3G E-learning LLC and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Introduction to Revenue Management for Hotels by : Gemma Hereter
Download or read book Introduction to Revenue Management for Hotels written by Gemma Hereter and published by Createspace Independent Publishing Platform. This book was released on 2017-01-17 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revenue Management is a sales technique based on the analysis of the different variables that affect the purchasing decision of a consumer. With effective management of revenue using Yield and Revenue Management you can maximize the sales of a hotel's rooms and its different services and you can make them as profitable as possible using the most adequate sales channel. This book is about the basis of Revenue Management, the best tools that need to be applied, it covers the importance of good online marketing and about how to manage your online reputation. It includes some practical cases and examples. If you want to understand Revenue Management in a concise way through real examples, this is the book for you!
Book Synopsis Hotel sales and revenue management by :
Download or read book Hotel sales and revenue management written by and published by . This book was released on 2017 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Hospitality Revenue Management by : Peter Szende
Download or read book Hospitality Revenue Management written by Peter Szende and published by CRC Press. This book was released on 2020-11-23 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field. The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more.
Book Synopsis Hotel Revenue Management: From Theory to Practice by : Stanislav Ivanov
Download or read book Hotel Revenue Management: From Theory to Practice written by Stanislav Ivanov and published by Zangador. This book was released on 2014-03-15 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research monograph aims at developing an integrative framework of hotel revenue management. It elaborates the fundamental theoretical concepts in the field of hotel revenue management like the revenue management system, process, metrics, analysis, forecasting, segmentation and profiling, and ethical issues. Special attention is paid on the pricing and non-pricing revenue management tools used by hoteliers to maximise their revenues and gross operating profit. The monograph investigates the revenue management practices of accommodation establishments in Bulgaria and provides recommendations for their improvement. The book is suitable for undergraduate and graduate students in tourism, hospitality, hotel management, services studies programmes, and researchers interested in revenue/yield management. The book may also be used by hotel general managers, marketing managers, revenue managers and other practitioners looking for ways to improve their knowledge in the field.
Book Synopsis Revenue Management by : Robert G. Cross
Download or read book Revenue Management written by Robert G. Cross and published by Crown Currency. This book was released on 2011-04-27 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the man the Wall Street Journal hailed as "the guru of Revenue Management" comes revolutionary ways to recover from the after effects of downsizing and refocus your business on growth. Whatever happened to growth? In Revenue Management, Robert G. Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing on the revenue side of the ledger instead of the cost side. The antithesis of slash-and-burn methods that left companies with empty profits and dissatisfied stockholders, Revenue Management overturns conventional thinking on marketing strategies and offers the key to initiating and sustaining growth. Using case studies from a variety of industries, small businesses, and nonprofit organizations, Cross describes no-tech, low-tech, and high-tech methods that managers can use to increase revenue without increasing products or promotions; predict consumer behavior; tap into new markets; and deliver products and services to customers effectively and efficiently. His proven tactics will help any business dramatically improve its bottom line by meeting the challenge of matching supply with demand.
Book Synopsis Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World by : Kimberly A. Tranter
Download or read book Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World written by Kimberly A. Tranter and published by Pearson Higher Ed. This book was released on 2013-10-03 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Introduction to Revenue Management. The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors’ years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Book Synopsis Revenue Management for Hospitality and Tourism by : Alan Fyall
Download or read book Revenue Management for Hospitality and Tourism written by Alan Fyall and published by Goodfellow Publishers Ltd. This book was released on 2013-05-31 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.
Book Synopsis Revenue Superstar! by : Johan Hammer
Download or read book Revenue Superstar! written by Johan Hammer and published by Johan Hammer. This book was released on 2016-07-14 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: **2017 overview update, based on feedback from readers: The purpose of this update is to make sure it’s super clear what this book is and what it is not. Please read this before you buy the book to avoid any misunderstandings. If you are looking for an in-depth and detailed guide to the art of hospitality / hotel revenue management, this is not it. In short, what inspired me to write this book was my frustration at not being able to find a simple book that explains revenue management in a way that anybody can understand. It does not matter whether you are already an experienced revenue manager, just starting out, or someone who just wants to learn more about the profession; regardless of what stage of your hotel revenue management career you are at, you will find valuable, practical ideas in this book that will help you thrive. ** Being a hotel revenue manager requires mastering complex systems, keeping abreast of evolving technologies and adapting to continuous change. To be successful, the best revenue managers repeatedly ask difficult questions, seeking answers that will safeguard the financial health of their hotels and ensure their rooms are not only booked, but optimized. But what may surprise you is that answers to these questions are more than attainable—they also illuminate a set of simple rules that every revenue manager can follow to become a Revenue Superstar.
Book Synopsis Revenue Management (AHLEI) by : Gabor Forgacs
Download or read book Revenue Management (AHLEI) written by Gabor Forgacs and published by Pearson Higher Ed. This book was released on 2013-05-06 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This short course provides students with an overview of this important discipline and is an ideal supplement to a marketing, front office, or general operations class. A solid understanding of revenue management’s key concepts and the selective application of its most effective strategies and tactics have become mission critical for most hospitality operations. This NEW book explores the applicability of revenue maximization strategies and their operational aspects. Readers will learn the difference between strategic and tactical revenue management and why that distinction is critical, the tools that are available to revenue managers and when to use them, the broad range of information needed to effectively maximize revenue, vital issues to consider before implementing revenue management tactics, how revenue management is often misunderstood and applied inappropriately, the significant potential consequences of using revenue management poorly, as well as the benefits it can provide when done well.
Book Synopsis The Practical Guide to Understanding and Raising Hotel Profitability by : Adrian Martin
Download or read book The Practical Guide to Understanding and Raising Hotel Profitability written by Adrian Martin and published by Routledge. This book was released on 2019-09-05 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Practical Guide to Understanding and Raising Hotel Profitability offers a comprehensive, easy-to-follow breakdown of how to understand profit and loss accounts for hotels. It offers practical advice on how to maximise the profits of this customer-facing business and improve performance results. Chapters cover every aspect of the profit and loss account including marketing, accommodation, food and beverage sales, quality, budgeting, event sales, and all the corresponding costs involved. It explains all the relevant KPIs and industry quirks within the profit and loss document as well as industry benchmarks to equip the reader with the skills to attend high level meetings, complete finance-based assignments and ultimately run their own business. Valuable tips from leading professionals within the industry are included throughout, giving advice on how to improve hotels’ financial results and positively influence net profit through everyday actions. Packed full of practical case studies and written in an easy-to-read-style, this book is essential reading for hospitality students and current hospitality and hotel managers.
Book Synopsis Hotel Revenue Management by : Aurelio G. Mauri
Download or read book Hotel Revenue Management written by Aurelio G. Mauri and published by . This book was released on 2012 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Hotel and Motel Sales, Marketing, and Promotion by : Joe Wolosz
Download or read book Hotel and Motel Sales, Marketing, and Promotion written by Joe Wolosz and published by Infinite Corridor Pub. This book was released on 1997 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Hotel Pricing in a Social World by : Kelly A. McGuire
Download or read book Hotel Pricing in a Social World written by Kelly A. McGuire and published by John Wiley & Sons. This book was released on 2015-10-26 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices. Revenue management has become a key activity in the highly social environment of today's hotel industry, thanks to mobile technology and social media. Though relatively new, revenue management is a quickly-evolving discipline that requires precision if you want to maintain your hotel's relevance in the market. Leverage original research, case studies, and industry examples to understand the practical application of key concepts Explore current market conditions that have an impact on revenue management Consider how advances in data management, analytics, and data visualization can impact revenue management practices Identify how revenue management can help you take advantage of market opportunities and overcome challenges Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an essential text for hotel CFOs, CMOs, revenue managers, and operations managers who want to leverage revenue management techniques to keep their hotel competitive.
