Public Relations in Health Care

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Author :
Publisher : Jossey-Bass
ISBN 13 : 9781556481437
Total Pages : 0 pages
Book Rating : 4.4/5 (814 download)

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Book Synopsis Public Relations in Health Care by : Kathleen Larey Lewton, MHA, APR

Download or read book Public Relations in Health Care written by Kathleen Larey Lewton, MHA, APR and published by Jossey-Bass. This book was released on 1995-10-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive guide to everything you need to know about PR provides a theoretical overview and practical advice for PR professionals new to health care and new ideas and insights for veterans. The authors explain how the PR function can contribute to the success of the contemporary health care organization.

Public Relations for Hospitals

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Author :
Publisher :
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.:/5 (41 download)

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Book Synopsis Public Relations for Hospitals by : Harold P. Kurtz

Download or read book Public Relations for Hospitals written by Harold P. Kurtz and published by . This book was released on 1969 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations in Health Care

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Author :
Publisher : Health Forum Publishing Company
ISBN 13 :
Total Pages : 374 pages
Book Rating : 4.4/5 (91 download)

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Book Synopsis Public Relations in Health Care by : Kathleen Larey Lewton

Download or read book Public Relations in Health Care written by Kathleen Larey Lewton and published by Health Forum Publishing Company. This book was released on 1991 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Hospital Public Relations Today

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Publisher :
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Hospital Public Relations Today by : Alden Brewster Mills

Download or read book Hospital Public Relations Today written by Alden Brewster Mills and published by . This book was released on 1965 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations and Fund Raising for Hospitals

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Author :
Publisher : Charles C. Thomas Publisher
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Public Relations and Fund Raising for Hospitals by : Harold P. Kurtz

Download or read book Public Relations and Fund Raising for Hospitals written by Harold P. Kurtz and published by Charles C. Thomas Publisher. This book was released on 1980 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Contemporary Hospital Public Relations Issues as Viewed by Selected Hospital Public Relations Professionals

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Publisher :
ISBN 13 :
Total Pages : 204 pages
Book Rating : 4.:/5 (788 download)

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Book Synopsis Contemporary Hospital Public Relations Issues as Viewed by Selected Hospital Public Relations Professionals by : Janet Lee Sauter

Download or read book Contemporary Hospital Public Relations Issues as Viewed by Selected Hospital Public Relations Professionals written by Janet Lee Sauter and published by . This book was released on 1981 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Health and Medical Public Relations

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Author :
Publisher : Routledge
ISBN 13 : 1136501258
Total Pages : 231 pages
Book Rating : 4.1/5 (365 download)

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Book Synopsis Health and Medical Public Relations by : Myc Riggulsford

Download or read book Health and Medical Public Relations written by Myc Riggulsford and published by Routledge. This book was released on 2013-08-21 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health and Medical Public Relations takes a fresh look at media relations and news values. It examines how information about medical research from the academic, pharmaceutical and charitable sectors is disseminated to target audiences through a variety of PR techniques. Scrutinising a wide range of health-related public relations activities, the book combines a critical, analytical and cultural overview of these methods with helpful guidance on their practical application. Key features include: Advice on how to write and place effective press releases, plan and budget for campaigns, and anticipate responses from different sectors and the wider public Coverage of different types of communication and consultancy, including the controversial areas of lobbying and access to influential policy makers Case studies on the way in which experienced journalists and public relations practitioners gain coverage for their work, with plentiful examples drawn from both recent media scares and long-running issues A survey of the way challenging public relations issues have been perceived in the past, analysing the attitudes of both legislators and the public A user-friendly format designed to reinforce learning, including handy tips, definition boxes explaining key words and concepts, and exercises and reflection points to stimulate group discussion and reflection on specific examples of science and medical PR practice. Wide-ranging and highly accessible, this book will be an essential resource for undergraduates, postgraduates and professionals learning to specialise in health public relations.

Hospital Public Relations and Marketing

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Author :
Publisher :
ISBN 13 :
Total Pages : 298 pages
Book Rating : 4.:/5 (199 download)

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Book Synopsis Hospital Public Relations and Marketing by : Maria del Carmen Rodriguez

Download or read book Hospital Public Relations and Marketing written by Maria del Carmen Rodriguez and published by . This book was released on 1988 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations Essays in Hospital Labor Situations

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Publisher :
ISBN 13 :
Total Pages : 158 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Public Relations Essays in Hospital Labor Situations by : American Hospital Association. American Society for Hospital Public Relations Directors

Download or read book Public Relations Essays in Hospital Labor Situations written by American Hospital Association. American Society for Hospital Public Relations Directors and published by . This book was released on 1972 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations in the Emergency Department

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Author :
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 152 pages
Book Rating : 4.:/5 (41 download)

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Book Synopsis Public Relations in the Emergency Department by : Cyril T. M. Cameron

Download or read book Public Relations in the Emergency Department written by Cyril T. M. Cameron and published by Prentice Hall. This book was released on 1980 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Impact of Public Relations on Crisis Management at Health Institutions

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Author :
Publisher : GRIN Verlag
ISBN 13 : 3346033112
Total Pages : 73 pages
Book Rating : 4.3/5 (46 download)

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Book Synopsis The Impact of Public Relations on Crisis Management at Health Institutions by : Sandra Lombe

Download or read book The Impact of Public Relations on Crisis Management at Health Institutions written by Sandra Lombe and published by GRIN Verlag. This book was released on 2019-10-09 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2016 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: B+ (Merit), , course: Public Relations and Communications, language: English, abstract: The study investigates the impact of Public Relations in Crisis Management at health institutions; A case study of University Teaching Hospital (UTH), in Lusaka Zambia. Literature was reviewed for information on the impact of PR on crisis management at health institutions and specific attention was given to UTH. In this study, conducted in March 2016, personal interviews, questionnaires, and direct observations were used to collect the data. Both qualitative and quantitative data analysis methods were employed.

Health Service Public Relations

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Publisher : CRC Press
ISBN 13 : 1315342782
Total Pages : 168 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis Health Service Public Relations by : Roger Silver

Download or read book Health Service Public Relations written by Roger Silver and published by CRC Press. This book was released on 2018-04-19 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first edition of this book was published at a time when the health service was less sensitive to its reputation and the effect this had on public confidence. Since then, health service reform, accountability and market forces have meant that all directors, managers, doctors and health professionals must communicate effectively, both internally and externally. This book, revised in the light of these changes, is a guide to the practical skills needed when communicating with patients, staff, the general public, opinion leaders, press, radio and television.

Hospital Marketing and Public Relations

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Author :
Publisher :
ISBN 13 :
Total Pages : 158 pages
Book Rating : 4.:/5 (175 download)

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Book Synopsis Hospital Marketing and Public Relations by : Cathleen S. Robson

Download or read book Hospital Marketing and Public Relations written by Cathleen S. Robson and published by . This book was released on 1987 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Basic Guide to Hospital Public Relations

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Author :
Publisher :
ISBN 13 :
Total Pages : 28 pages
Book Rating : 4.:/5 (731 download)

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Book Synopsis A Basic Guide to Hospital Public Relations by : American Hospital Association. American Society for Hospital Public Relations

Download or read book A Basic Guide to Hospital Public Relations written by American Hospital Association. American Society for Hospital Public Relations and published by . This book was released on 1973 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Survey of Public Relations Practices in 223 Hospitals

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Author :
Publisher :
ISBN 13 :
Total Pages : 250 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Survey of Public Relations Practices in 223 Hospitals by : Trade Cor, Inc

Download or read book Survey of Public Relations Practices in 223 Hospitals written by Trade Cor, Inc and published by . This book was released on 1958 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Membership and Public Relations for Hospital Auxiliaries

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Publisher :
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Membership and Public Relations for Hospital Auxiliaries by : American Hospital Association. Committee on Hospital Auxiliaries

Download or read book Membership and Public Relations for Hospital Auxiliaries written by American Hospital Association. Committee on Hospital Auxiliaries and published by . This book was released on 1957 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Innovations in Hospital Marketing

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Publisher : Psychology Press
ISBN 13 : 9780866563499
Total Pages : 168 pages
Book Rating : 4.5/5 (634 download)

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Book Synopsis Innovations in Hospital Marketing by : William J. Winston

Download or read book Innovations in Hospital Marketing written by William J. Winston and published by Psychology Press. This book was released on 1984 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking volume explores every facet of marketing for hospitals. Experienced practitioners and marketing educators show you how to improve your current program with tips and insights that would normally take years to acquire!