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Genes Climate And Consumption Culture
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Book Synopsis Genes, Climate, and Consumption Culture by : Jagdish N. Sheth
Download or read book Genes, Climate, and Consumption Culture written by Jagdish N. Sheth and published by Emerald Group Publishing. This book was released on 2017-08-31 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from decades of research, Genes,Climate, and Consumption Culture: Connecting the Dots demonstrates how climate dictates culture and consumption.
Book Synopsis Mapping Out Marketing by : Ronald Paul Hill
Download or read book Mapping Out Marketing written by Ronald Paul Hill and published by Routledge. This book was released on 2018-05-24 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sea-changes in society, technology, consumer expectations and our understanding of behavioral economics have caused us to rethink our understanding of the scope of knowledge required to navigate, analyze and shape consumer behavior. You hold in your hand a field guide for this adventure. Ron Hill and Cait Lamberton have gathered together the very top professors from around the world and invited them to share the beliefs, practices and wisdom that they have developed and honed across years and contexts. Each of these luminaries shares personal stories and deep insights about the way that not only business works, but the way we, ourselves, navigate the world. These short contributions are contained in eight "destinations" that showcase overlapping and essential topics, ranging from technology to subsistence marketplaces, followed by unique questions that are answered by the material provided. The research described has helped the field understand the central role of exchange in marketing relationships, and how product features, pricing strategies, delivery mechanism and various communication modalities create or fail to produce functioning marketplaces around the world. In addition, it reminds us all of the need to continue to learn, to grow, and to share our knowledge – in whatever corner of the marketing world we find ourselves.
Book Synopsis Handbook on Cross-Cultural Marketing by : Glen H. Brodowsky
Download or read book Handbook on Cross-Cultural Marketing written by Glen H. Brodowsky and published by Edward Elgar Publishing. This book was released on 2020-09-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook suggests future directions for cross-cultural marketing research in a rapidly evolving global environment. It builds upon existing models and topics and addresses the methodological challenges of cross-cultural research and provides applied examples spanning various methodologies as well as industry sectors and country settings. In addition, contributors present new paradigms for future research.
Book Synopsis In the Light of Evolution by : National Academy of Sciences
Download or read book In the Light of Evolution written by National Academy of Sciences and published by Sackler Colloquium. This book was released on 2007 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Arthur M. Sackler Colloquia of the National Academy of Sciences address scientific topics of broad and current interest, cutting across the boundaries of traditional disciplines. Each year, four or five such colloquia are scheduled, typically two days in length and international in scope. Colloquia are organized by a member of the Academy, often with the assistance of an organizing committee, and feature presentations by leading scientists in the field and discussions with a hundred or more researchers with an interest in the topic. Colloquia presentations are recorded and posted on the National Academy of Sciences Sackler colloquia website and published on CD-ROM. These Colloquia are made possible by a generous gift from Mrs. Jill Sackler, in memory of her husband, Arthur M. Sackler.
Book Synopsis Marketing Management by : Luca M. Visconti
Download or read book Marketing Management written by Luca M. Visconti and published by Routledge. This book was released on 2020-05-04 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture pervades consumption and marketing activity in ways that potentially benefit marketing managers. This book provides a comprehensive account of cultural knowledge and skills useful in strategic marketing management. In making these cultural concepts and frameworks accessible and in discussing how to use them, this edited textbook goes beyond the identification of historical, sociocultural, and political factors impinging upon consumer cultures and their effects on market outcomes. This fully updated and restructured new edition provides two new introductory chapters on culture and marketing practice and improved pedagogy, to give a deeper understanding of how culture pervades consumption and marketing phenomena; the way market meanings are made, circulated, and negotiated; and the environmental, ethical, experiential, social, and symbolic implications of consumption and marketing. The authors highlight the benefits that managers can reap from applying interpretive cultural approaches across the realm of strategic marketing activities including: market segmentation, product and brand positioning, market research, pricing, product development, advertising, and retail distribution. Global contributions are grounded in the authors’ primary research with a range of companies including Cadbury’s Flake, Dior, Dove, General Motors, HOM, Hummer, Kjaer Group, Le Bon Coin, Mama Shelter, Mecca Cola, Prada, SignBank, and the Twilight community. This edited volume, which compiles the work of 58 scholars from 14 countries, delivers a truly innovative, multinationally focused marketing management textbook. Marketing Management: A Cultural Perspective is a timely and relevant learning resource for marketing students, lecturers, and managers across the world.
Book Synopsis The Routledge Companion to Consumer Behavior by : Michael R. Solomon
Download or read book The Routledge Companion to Consumer Behavior written by Michael R. Solomon and published by Routledge. This book was released on 2017-09-22 with total page 751 pages. Available in PDF, EPUB and Kindle. Book excerpt: The key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer behavior is essential to any organization dealing with customers, users, or clients. This book promises to be a contemporary classic. It brings together an international set of scholars, many of whom are "household names", to examine the diverse approaches to consumer behavior topics. The editors employ a micro to macro structure, dividing each topic into three parts: one reflecting foundational work, one focused on emerging trends, and one covering practical applications. Each part examines the relationship between consumer behaviour and motivation, including well-being, gender, social class, and more, and concludes with practitioner perspectives on the challenges and opportunities that come with understanding customers. Readers will gain insight into how drives that are constantly in flux relate to other aspects of human cognition and behavior, allowing them to reach customers successfully, and to meet their needs. With contributions from leading scholars, including Sidney Levy and Jagdish Sheth, this volume sets the standard as the most comprehensive, cutting-edge resource on the subject of consumer behavior. Students of consumer behaviour and marketing will find this a useful exploration of a fast-moving field, fundamental to the welfare of companies, government, non-profits, and consumers. It will also benefit new and established academic researchers as well as practitioners who want to stay on top of current knowledge.
Book Synopsis Advances in Cognitive Science and Communications by : Amit Kumar
Download or read book Advances in Cognitive Science and Communications written by Amit Kumar and published by Springer Nature. This book was released on 2023-03-09 with total page 1152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected peer reviewed articles from The 5th International Conference on Communications and Cyber-Physical Engineering (ICCCE 2022), held on 29th and 30th April 2022 in Hyderabad, India. Articles presented here relate to next generation cognitive systems, neuroscience, cyber physical systems and their impact on communication technologies. The book includes content related to cognitive disorders, computational intelligence, fuzzy logics, evolutionary computing that are important for deriving a roadmap for future research on cognitive science/systems and communications. ICCCE is one of the most prestigious conferences conceptualized in the transdisciplinary field of cognitive science and communication technology areas like methods of linguistics, computer science, philosophy, and neuroscience. This edition of the conference was attended by several Industry professionals and academicians, and Government agencies to cover a broad range of perspectives, practices, and technical expertise related to cognitive technologies and next generation communications. Articles presented cover innovations from industry, outcome of implementations and cutting-edge research outcomes from cognitive science/technology areas and their impact on communication technology and cyber physical engineering.
Book Synopsis Climate Change and Food Security with Emphasis on Wheat by : Munir Ozturk
Download or read book Climate Change and Food Security with Emphasis on Wheat written by Munir Ozturk and published by Academic Press. This book was released on 2020-04-03 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Climate Change and Food Security with Emphasis on Wheat is the first book to present the full scope of research in wheat improvement, revealing the correlations to global issues including climate change and global warming which contribute to food security issues. Wheat plays a key role in the health of the global economy. As the world population continuously increases, economies modernize, and incomes rise, wheat production will have to increase dramatically to secure it as a reliable and sustainable food source. Since covering more land area with wheat crops is not a sustainable option, future wheat crops must have consistently higher yields and be able to resist and/or tolerate biotic and abiotic stresses that result from climate change. Addressing the biophysical and socioeconomic constraints of producing high-yielding, disease-resistant, and good quality wheat, this book will aid in research efforts to increase and stabilize wheat production worldwide. Written by an international team of experts, Climate Change and Food Security with Emphasis on Wheat is an excellent resource for academics, researchers, and students interested in wheat and grain research, especially as it is relevant to food security. Covers a wide range of disciplines, including plant breeding, genetics, agronomy, physiology, pathology, quantitative genetics and genomics, biotechnology and gene editing Explores the effect of climate change on biotic stresses (stripe rust, stem rust, leaf rust, Karnal bunt, spot blotch) on wheat production and utilization of biotechnology Focuses on whole genome sequencing and next-generation sequencing technologies to improve wheat quality and address the issue of malnutrition in developing world
Download or read book Human Natures written by Paul R. Ehrlich and published by Penguin. This book was released on 2001-12-31 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do we behave the way we do? Biologist Paul Ehrlich suggests that although people share a common genetic code, these genes "do not shout commands at us...at the very most, they whisper suggestions." He argues that human nature is not so much result of genetic coding; rather, it is heavily influenced by cultural conditioning and environmental factors. With personal anecdotes, a well-written narrative, and clear examples, Human Natures is a major work of synthesis and scholarship as well as a valuable primer on genetics and evolution that makes complex scientific concepts accessible to lay readers.
Book Synopsis Safety of Genetically Engineered Foods by : National Research Council
Download or read book Safety of Genetically Engineered Foods written by National Research Council and published by National Academies Press. This book was released on 2004-07-08 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assists policymakers in evaluating the appropriate scientific methods for detecting unintended changes in food and assessing the potential for adverse health effects from genetically modified products. In this book, the committee recommended that greater scrutiny should be given to foods containing new compounds or unusual amounts of naturally occurring substances, regardless of the method used to create them. The book offers a framework to guide federal agencies in selecting the route of safety assessment. It identifies and recommends several pre- and post-market approaches to guide the assessment of unintended compositional changes that could result from genetically modified foods and research avenues to fill the knowledge gaps.
Book Synopsis Public Engagement on Genetically Modified Organisms by : National Research Council
Download or read book Public Engagement on Genetically Modified Organisms written by National Research Council and published by National Academies Press. This book was released on 2015-07-07 with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Research Council's Roundtable on Public Interfaces of the Life Sciences held a 2-day workshop on January 15-16, 2015, in Washington, DC to explore the public interfaces between scientists and citizens in the context of genetically engineered (GE) organisms. The workshop presentations and discussions dealt with perspectives on scientific engagement in a world where science is interpreted through a variety of lenses, including cultural values and political dispositions, and with strategies based on evidence in social science to improve public conversation about controversial topics in science. The workshop focused on public perceptions and debates about genetically engineered plants and animals, commonly known as genetically modified organisms (GMOs), because the development and application of GMOs are heavily debated among some stakeholders, including scientists. For some applications of GMOs, the societal debate is so contentious that it can be difficult for members of the public, including policy-makers, to make decisions. Thus, although the workshop focused on issues related to public interfaces with the life science that apply to many science policy debates, the discussions are particularly relevant for anyone involved with the GMO debate. Public Engagement on Genetically Modified Organisms: When Science and Citizens Connect summarizes the presentations and discussion of the workshop.
Book Synopsis The New Science of Metagenomics by : National Research Council
Download or read book The New Science of Metagenomics written by National Research Council and published by National Academies Press. This book was released on 2007-06-24 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although we can't usually see them, microbes are essential for every part of human life-indeed all life on Earth. The emerging field of metagenomics offers a new way of exploring the microbial world that will transform modern microbiology and lead to practical applications in medicine, agriculture, alternative energy, environmental remediation, and many others areas. Metagenomics allows researchers to look at the genomes of all of the microbes in an environment at once, providing a "meta" view of the whole microbial community and the complex interactions within it. It's a quantum leap beyond traditional research techniques that rely on studying-one at a time-the few microbes that can be grown in the laboratory. At the request of the National Science Foundation, five Institutes of the National Institutes of Health, and the Department of Energy, the National Research Council organized a committee to address the current state of metagenomics and identify obstacles current researchers are facing in order to determine how to best support the field and encourage its success. The New Science of Metagenomics recommends the establishment of a "Global Metagenomics Initiative" comprising a small number of large-scale metagenomics projects as well as many medium- and small-scale projects to advance the technology and develop the standard practices needed to advance the field. The report also addresses database needs, methodological challenges, and the importance of interdisciplinary collaboration in supporting this new field.
Book Synopsis Climate Change and Society by : Riley E. Dunlap
Download or read book Climate Change and Society written by Riley E. Dunlap and published by Oxford University Press. This book was released on 2015-08-24 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Climate change is one of the most critical issues of the twenty-first century, presenting a major intellectual challenge to both the natural and social sciences. While there has been significant progress in natural science understanding of climate change, social science analyses have not been as fully developed. Climate Change and Society breaks new theoretical and empirical ground by presenting climate change as a thoroughly social phenomenon, embedded in behaviors, institutions, and cultural practices. This collection of essays summarizes existing approaches to understanding the social, economic, political, and cultural dimensions of climate change. From the factors that drive carbon emissions to those which influence societal responses to climate change, the volume provides a comprehensive overview of the social dimensions of climate change. An improved understanding of the complex relationship between climate change and society is essential for modifying ecologically harmful human behaviors and institutional practices, creating just and effective environmental policies, and developing a more sustainable future. Climate Change and Society provides a useful tool in efforts to integrate social science research, natural science research, and policymaking regarding climate change and sustainability. Produced by the American Sociological Association's Task Force on Sociology and Global Climate Change, this book presents a challenging shift from the standard climate change discourse, and offers a valuable resource for students, scholars, and professionals involved in climate change research and policy.
Book Synopsis Prosperity Without Growth by : Tim Jackson
Download or read book Prosperity Without Growth written by Tim Jackson and published by Routledge. This book was released on 2011 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tim Jackson, a top sustainability adviser to the UK government, makes a compelling case against continued economic growth in developed nations. He provides a vision of how human society can flourish, within the ecological limits of a finite planet.
Book Synopsis The Dominant Animal by : Paul R. Ehrlich
Download or read book The Dominant Animal written by Paul R. Ehrlich and published by Island Press. This book was released on 2008-06-30 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: In humanity’s more than 100,000 year history, we have evolved from vulnerable creatures clawing sustenance from Earth to a sophisticated global society manipulating every inch of it. In short, we have become the dominant animal. Why, then, are we creating a world that threatens our own species? What can we do to change the current trajectory toward more climate change, increased famine, and epidemic disease? Renowned Stanford scientists Paul R. Ehrlich and Anne H. Ehrlich believe that intelligently addressing those questions depends on a clear understanding of how we evolved and how and why we’re changing the planet in ways that darken our descendants’ future. The Dominant Animal arms readers with that knowledge, tracing the interplay between environmental change and genetic and cultural evolution since the dawn of humanity. In lucid and engaging prose, they describe how Homo sapiens adapted to their surroundings, eventually developing the vibrant cultures, vast scientific knowledge, and technological wizardry we know today. But the Ehrlichs also explore the flip side of this triumphant story of innovation and conquest. As we clear forests to raise crops and build cities, lace the continents with highways, and create chemicals never before seen in nature, we may be undermining our own supremacy. The threats of environmental damage are clear from the daily headlines, but the outcome is far from destined. Humanity can again adapt—if we learn from our evolutionary past. Those lessons are crystallized in The Dominant Animal. Tackling the fundamental challenge of the human predicament, Paul and Anne Ehrlich offer a vivid and unique exploration of our origins, our evolution, and our future.
Book Synopsis Genes, Behavior, and the Social Environment by : Institute of Medicine
Download or read book Genes, Behavior, and the Social Environment written by Institute of Medicine and published by National Academies Press. This book was released on 2006-12-07 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past century, we have made great strides in reducing rates of disease and enhancing people's general health. Public health measures such as sanitation, improved hygiene, and vaccines; reduced hazards in the workplace; new drugs and clinical procedures; and, more recently, a growing understanding of the human genome have each played a role in extending the duration and raising the quality of human life. But research conducted over the past few decades shows us that this progress, much of which was based on investigating one causative factor at a time—often, through a single discipline or by a narrow range of practitioners—can only go so far. Genes, Behavior, and the Social Environment examines a number of well-described gene-environment interactions, reviews the state of the science in researching such interactions, and recommends priorities not only for research itself but also for its workforce, resource, and infrastructural needs.
Book Synopsis Why Some Like It Hot by : Gary Paul Nabhan
Download or read book Why Some Like It Hot written by Gary Paul Nabhan and published by Island Press. This book was released on 2006-06-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do your ears burn whenever you eat hot chile peppers? Does your face immediately flush when you drink alcohol? Does your stomach groan if you are exposed to raw milk or green fava beans? If so, you are probably among the one-third of the world's human population that is sensitive to certain foods due to your genes' interactions with them. Formerly misunderstood as "genetic disorders," many of these sensitivities are now considered to be adaptations that our ancestors evolved in response to the dietary choices and diseases they faced over millennia in particular landscapes. They are liabilities only when we are "out of place," on globalized diets depleted of certain chemicals that triggered adaptive responses in our ancestors. In Why Some Like It Hot, an award-winning natural historian takes us on a culinary odyssey to solve the puzzles posed by "the ghosts of evolution" hidden within every culture and its traditional cuisine. As we travel with Nabhan from Java and Bali to Crete and Sardinia, to Hawaii and Mexico, we learn how various ethnic cuisines formerly protected their traditional consumers from both infectious and nutrition-related diseases. We also bear witness to the tragic consequences of the loss of traditional foods, from adult-onset diabetes running rampant among 100 million indigenous peoples to the historic rise in heart disease among individuals of northern European descent. In this, the most insightful and far-reaching book of his career, Nabhan offers us a view of genes, diets, ethnicity, and place that will forever change the way we understand human health and cultural diversity. This book marks the dawning of evolutionary gastronomy in a way that may save and enrich millions of lives.
