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Generation Y
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Download or read book Generation Y written by Peter Sheahan and published by Hardie Grant Publishing. This book was released on 2005 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generation Y are the 4.5 million Australians born between 1978 and 1994, and are the second largest Australian generation. Sheahan provides indepth insight into the mindset of this new generation, as well as practical solutions for the entire employment cycle, from attracting staff, through to training, developing and exiting.
Book Synopsis Tourism and Generation Y by : Pierre Benckendorff
Download or read book Tourism and Generation Y written by Pierre Benckendorff and published by CABI. This book was released on 2010 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book looks at Generation Y in a tourism context; in broad conceptual terms such as trends and behaviour, and in applied terms, for example looking at particular types of travel that Generation Y takes part in, and tourism marketing aimed specifically at them. Benckendorff/Moscardo, James Cook Uni, Pendergast, Griffith Uni, Aus.
Book Synopsis Y in the Workplace by : Nicole A. Lipkin
Download or read book Y in the Workplace written by Nicole A. Lipkin and published by Red Wheel/Weiser. This book was released on 2009-07-15 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Flip-flops, iPods, MySpace, "Dude," Instant Messaging. Whatever happened to dress shoes, sir/ma'am, in-person meetings, and traditional work etiquette? A workplace revolution is underway, one that is stimulating new methods of thinking, behaving, communicating, and doing business as Generation Y continues to infiltrate the workplace and influence corporate culture. This revolution is lead by approximately 60 million Gen Yers, the largest bloc to hit the workforce since the 72 million baby boomers. Company owners and managers are worried, because this generation has created its own unique culture...and demands. Y in the Workplace illustrates how the values, attitudes, and expectations of Generation Y have had an impact on corporate environments, intergenerational functioning, and management strategies. To help this generation successfully transition into the workplace while creating a shared vision, authors Lipkin and Perrymore provide you, the manager, with the following: Psychological insight into the character of this generation. Strengths and challenges that Generation Y is bringing to the workplace. Coaching strategies and ways to harness their strengths, minimize their weaknesses, and illuminate their talents. Hope about their abilities as supervisors and managers, and about their positive impact on the future of your company Whether you are a small business owner, manager, HR professional, or teacher working with Generation Y, this book is a must-read to gain insight into why this generation is the way it is, how to help them become the best they can be, and how to integrate them into your company and work with them.
Download or read book Gen Y Now written by Buddy Hobart and published by John Wiley & Sons. This book was released on 2014-04-09 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategies for managing the real Generation Y A new generation of workers is forcing employers to rethink the workplace. Generation Y, or Millennials, bring new ideas, innovation, and energy as they enter the workforce AND their expectations and demands are unique. In Gen Y Now, top team leadership gurus Buddy Hobart and Herb Sendek explore all the myths about this up and coming generation and show you how Millennials can be your most creative, motivated, and loyal employees. This book goes from demographic research to concrete practice, explaining that Generation Y is more than we've been led to believe. They value authenticity, flexibility, and recognition. Using the strategies in Gen Y Now, you can hire and retain these demanding workers, and the payoffs could be huge. Keep up with current trends and technologies to move your organization into the future Attract the best young talent in preparation for the mass retirement of Baby Boomers and Gen X Understand how demographic trends impact the way your intergenerational teams think Inspire motivation in Millennial employees, reducing dissatisfaction and turnover costs There are 80 million Millennials, and they are transforming the modern workforce. Your organization stands to gain from Gen Y employee engagement—if you know how to achieve it. Gen Y Now contains the leadership strategies you need to manage and motivate the Millennial generation.
Book Synopsis Making Sense of Generation Y by : Sara B. Savage
Download or read book Making Sense of Generation Y written by Sara B. Savage and published by Church House Publishing. This book was released on 2011 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Generation Y, born after 1982, relationships happen over the Internet and music marks their territory. How does this generation think about the world? What does their spirituality look like? And what implications does this have for the Church? This book addresses the need for the Church to reconnect and communicate with young people.
Book Synopsis Y-Size Your Business by : Jason Ryan Dorsey
Download or read book Y-Size Your Business written by Jason Ryan Dorsey and published by John Wiley & Sons. This book was released on 2009-11-16 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's economy, maximizing the performance of every employee is critical to business survival and growth. Gen Y—sometimes called Millennials—provides an enticing opportunity for employers to increase their short-term profitability and create a long-term competitive advantage. Almost 80 million strong, Gen Y is the fastest growing segment in the US workforce—and now comprises the entire 18 to 32 demographic. Along with their ever-present cell phone and occasional backpack, Gen Y brings tremendous potential and timely skills to the workplace (just ask, they’ll tell you). However, Gen Y can be notoriously difficult to attract, retain, motivate, and develop. Gen Y's new approach to work makes them a growing challenge or strategic opportunity—depending entirely on how you choose to employ them. In Y-Size Your Business, Jason Ryan Dorsey, The Gen Y Guy, presents a step-by-step methodology for best employing Gen Y without investing a lot of time or money. A member of Gen Y himself he delivers an insider's view of his generation as well as more than fifty cost-effective, ready-to-use strategies that deliver immediate measurable results. Dorsey collected these creative strategies from the frontlines of business during his work with executives, managers, and entrepreneurs in businesses large and small around the world. He shows you exactly how to attract the best Gen Y employees, quickly develop their workplace skills, and then unlock their performance, motivation, and loyalty. Reveals creative ways to attract, retain, motivate, and develop Gen Y employees without paying them more money (or meeting their Mom) Includes a behind-the-scenes view of Gen Y from someone in Gen Y (including why they text message without vowels) Explains the primary workplace differences between the four generations and how to leverage their strengths Features funny, outrageous, and candid stories that expose the generation gap in the office (Is that a tattoo?) Helps you view the Gen Y employee life cycle and key business operations in a new way—one you can use to your business and career advantage Companies that wisely choose to embrace Gen Y today will be well positioned to navigate the global economy tomorrow. Not only will these companies benefit from the talents and ambitions of Gen Y—they’ll also benefit from Gen Y's increasing economic influence as well as their massive social networks. Based on Dorsey's work with business leaders at companies around the world, as a keynote speaker, consultant, and generational expert, Y-Size Your Business presents precisely the solutions you need to make the most of an increasingly important generation that is ready to make an impact from their first day at work (and then blog about it!).
Book Synopsis Generation Y, Spirituality and Social Change by : Justine Afra Huxley
Download or read book Generation Y, Spirituality and Social Change written by Justine Afra Huxley and published by Jessica Kingsley Publishers. This book was released on 2019-02-21 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Young people are doing faith differently. They are redefining community, ministry and ritual for a new era. In the face of planetary crisis, the next generation no longer see faith as a private matter, instead they are integrating it with activism and the need for systemic change. Influenced by the wealth of different teachings and traditions available around them, their identities are increasingly multifaceted and emphatically global. This collection of stories and interviews with young adults and their allies explores this new landscape, reflecting both the energy and inspiration of the next generation and the tremendous challenges they face. It points towards an exciting evolution in the way we are relating to the sacred. With stories from: Adam Bucko, Xiuhtezcatl Martinez, Emmanuel Vaughan-Lee, Kara Moses, Abbas Zahedi, Camille Barton, Bruna Kadletz, Dekila Chungyalpa, Matt Youde, Amrita Bhohi, Sun Kaur, and many others. With supporting stories from senior leaders including: His Holiness the 17th Karmapa Ogyen Trinley Dorje, Llewellyn Vaughan-Lee, Dr John Sentamu, Archbishop of York, Tiokasin Ghosthorse, Rabbi Laura Janner Klausner, Bhai Sahib Dr Mohinder Singh, and more.
Book Synopsis How Cool Brands Stay Hot by : Joeri Van Den Bergh
Download or read book How Cool Brands Stay Hot written by Joeri Van Den Bergh and published by Kogan Page Publishers. This book was released on 2013-03-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Cool Brands Stay Hot reveals what drives Generation Y, the most marketing savvy and advertising-critical generation, and how you can develop the right brand strategies to reach this group which, at three times the size of Generation X, has a big impact on society and business. Packed with qualitative and quantitative research plus creative ideas on how to position, develop and promote brands to the new consumer generation, it explains the five crucial steps or dimensions on how to stay a cool youngster brand. The first edition of How Cool Brands Stay Hot won the prestigious 2012 Berry-AMA Book Prize for the best book in marketing and Expert Marketer's Marketing Book of the Year 2011. This fully updated second edition incorporates additional years of extensive research and includes new case studies and 18 interviews with global brand and marketing executives of successful brands such as Converse, Heineken, Diesel, Coca-Cola, MasterCard, eBay, and the BBC.
Book Synopsis Not Everyone Gets A Trophy by : Bruce Tulgan
Download or read book Not Everyone Gets A Trophy written by Bruce Tulgan and published by John Wiley & Sons. This book was released on 2016-01-11 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adapt your management methods to harness Millennial potential Not Everyone Gets a Trophy: How to Manage the Millennials provides employers with a workable game plan for turning Millennials into the stellar workforce they have the potential to be. The culmination of over two decades of research, this book provides employers with a practical framework for engaging, developing, and retaining the new generation of employees. This new revised and updated edition expands the discussion to include the new 'second-wave' Millennials, those Tulgan refers to as 'Generation Z,' and explores the ways in which these methods and tactics are becoming increasingly critical in the face of the profoundly changing global workforce. Baby Boomers are aging out and the newest generation is flowing in. Savvy employers are proactively harnessing the talent and potential these younger workers bring to the table. This book shows how to become a savvy employer and. . . Understand the generational shift occurring in the workplace Recruit, motivate, engage, and retain the newest new young workforce Discover best practices through proven strategies, case studies, and step-by-step instructions Explore new research on the second-wave Millennials ('Generation Z') as well as continuing research on the first-wave Millennials ('Generation Y') Teach Millennials how to manage themselves, help their managers manage them, and how to become new leaders themselves It's not your imagination—Millennial workers are different, but that difference is shaped by the same forces that make potentially exceptional workers. Employers who can engage Millennials' passion and loyalty have great things ahead. Not Everyone Gets a Trophy is your handbook for building the next great workforce.
Book Synopsis Managing Generation Y by : Bruce Tulgan
Download or read book Managing Generation Y written by Bruce Tulgan and published by Human Resource Development. This book was released on 2001 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: They thrive on challenging work and creative expression, love freedom and flexibility, and hate micromanagement. They are fiercely loyal to managers that are knowledgeable, caring coaches that can mentor them to achieve their goals. What does Gen Y expect from you? Ongoing research indicates that the fourteenth generation has expectations of their bosses such as: Provide challenging work that matters Balance clearly delegated assignments with the freedom and flexibility to produce results in their own way Reward accomplishments with increased responsibility Provide ongoing training and learning opportunities Establish mentoring relationships Managing Genertion Y is for those who want to become the employer of choice for the next cohort of young adults. Discover the Gen Y traits that pose the greatest challenges to managers as well as the best practices you can implement now to keep these upbeat, techno-savvy workers focused and motivated.
Download or read book Generation IY written by Tim Elmore and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one book every parent, teacher, coach, and youth pastor should read. This landmark book paints a compelling-and sobering-picture of what could happen to our society if we don't change the way we relate to today's teens and young adults. Researched-based and solution-biased, it moves beyond sounding an alarm to outlining practical strategies to: * Guide "stuck" adolescents and at-risk boys to productive adulthood * Correct crippling parenting styles * Repair damage from (unintentional) lies we've told kids * Guide them toward real success instead of superficial "self-esteem" * Adopt education strategies that engage (instead of bore) an "i" generation * Pull youth out of their "digital" ghetto into the real world * Employ their strengths and work with their weaknesses on the job * Defuse a worldwide demographic time bomb * Equip Generation iY to lead us into the future
Book Synopsis The Gen Y Handbook by : Diane E. Spiegel
Download or read book The Gen Y Handbook written by Diane E. Spiegel and published by SelectBooks, Inc.. This book was released on 2013-04 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Head of a corporate training business examines issues of Generation Y entering the workforce, including their conflicts with Baby Boomer managers who have different work ethics. She describes the Gen Y mindset to help company owners understand their distinct values and talents and recommends the right methods of leadership to motivate the Millennials to achieve their full potential"--Provided by publisher
Book Synopsis Tourism and Generation Y by : Pierre Benckendorff
Download or read book Tourism and Generation Y written by Pierre Benckendorff and published by CABI. This book was released on 2010 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generation Y is a phenomenon identified by social scientists and social commentators, and is frequently discussed in the media. This book looks at Generation Y in a tourism context. It investigates trends and behaviour and tourism marketing aimed specifically at them.
Download or read book Plugged In written by Tamara Erickson and published by Harvard Business Press. This book was released on 2008-11-03 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: They make up nearly one-third of all Americans living today. Born after 1980, they're now pouring into the work world with values, aspirations, and approaches that differ markedly from their parents--and coworkers. They're Generation Y. In Plugged In, Tamara Erickson shows Gen Y's how to use their own unique strengths to understand and influence their professional relationships, to figure out how they define "success," and to help them find their way in the changing workplace. Filled with Erickson's extensive research into demographic trends and thoughtful insights, Plugged In gives Gen Y's the information they crave to connect with the working world and to craft the lives they want. The author reveals: · A framework Y's can use to develop their own criteria for making career choices · The unique assets and strengths Y's bring to the workplace · How X'ers and Boomers view Generation Y and how the different generations can collaborate more effectively at work · 10 rules that can help Generation Y's succeed in the corporate world With her trademark warmth and liveliness, Erickson provides a thoughtful, valuable guidebook for the latest newcomers on the corporate scene.
Download or read book Understanding Y written by Charlie Caruso and published by John Wiley & Sons. This book was released on 2014-05-12 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate expose of the Misunderstood Millennials Understanding Y is a fresh and incisive book that offers a better understanding, appreciation and awareness of the Millennial generation. In this groundbreaking work, author Charlie Caruso has amassed a diverse array of papers, articles and journals from prominent individuals, noted entrepreneurs and bestselling authors who collectively explore how Gen Y thinks, interacts and works. Understanding Y gives insight into the generation and examines their motivations and passions. Understanding Y: #andYyoushould provides a refreshingly comprehensive and candid account of the current disconnect between reality and perception surrounding the Millennial cohort. The impressive list of contributors and collaborators each bring their unique insight to explore the myths, facts and motivators behind this generation. Contributors include notables such as David Burstein, author of Fast Future: How the Millennial Generation is Shaping Our World, Ryan Heath, author of Please F* Off: It's Our Turn Now, Bernard Salt, author, demographer and social commentator; and many more. Discover how to motivate, lead, inform, educate, integrate and collaborate with Millenials Learn what experts have to share about the psychology that drives Millenials Uncover the motivators and passions that excite this up-and-coming generation This is a book that offers anyone who interacts with the Millennial generation a humorous, educational, statistical, theoretical and conversational journey for connecting with Gen Y.
Download or read book kidfluence written by Anne Sutherland and published by McGraw Hill Professional. This book was released on 2003-08-22 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980--Generation Y. This "what works and what doesn't" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely.
Book Synopsis Marketing to Millennials by : Jeff Fromm
Download or read book Marketing to Millennials written by Jeff Fromm and published by AMACOM. This book was released on 2013-07-10 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty. The jokes at the Millennials’ expense are plenty, but not nearly as much as the $200 billion in buying power they now wield as they enter their peak earning and spending years. Love it or loathe it, you are doing business in their domain now, and your future depends on your ability to successfully connect with them. Based on original market research, this book reveals the eight attitudes shared by most Millennials, including how they: Value social networking and aren't shy about sharing opinions Refuse to remain passive consumers but expect to participate in product development and marketing Demand authenticity and transparency Are highly influential, swaying parents and peers Are not all alike; therefore, understanding key segments is invaluable Complete with expert interviews of those doing Millennial marketing right, as well as the new rules for engaging this increasingly vital generation successfully, Marketing to Millennials is the key to persuading the customers who will determine the bottom line for decades to come.
