Gemini Ai For Iphone

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Gemini AI for iPhone

Author : StoryBuddiesPlay
Publisher : StoryBuddiesPlay
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4./5 ( download)

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Book Synopsis Gemini AI for iPhone by : StoryBuddiesPlay

Download or read book Gemini AI for iPhone written by StoryBuddiesPlay and published by StoryBuddiesPlay. This book was released on 2024-05-31 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unleash the power of artificial intelligence on your iPhone with Gemini AI! This comprehensive guide unlocks the full potential of this groundbreaking large language model (LLM), transforming your iPhone into a powerful tool for productivity, creativity, and exploration. Master Conversations & Generate Text Like a Pro: Learn how to engage in stimulating conversations with Gemini AI, asking questions and receiving informative answers on any topic. Explore the world of text generation – create poems, code, scripts, musical pieces, and more, all fueled by your imagination and Gemini AI's capabilities. Boost Your Workflow & Research Efficiency: Discover how Gemini AI can streamline your workflow by summarizing documents, brainstorming ideas, and tackling tedious tasks. Become a research whiz! Use Gemini AI to find relevant information, explore new topics in depth, and generate citations in various academic styles. Unlock Your Creative Potential: Craft captivating stories with Gemini AI's help. Generate character ideas, develop storylines, and overcome writer's block with this innovative tool. Experiment with different writing styles and explore new creative formats – from catchy social media content to informative blog posts, Gemini AI can assist you in expressing yourself with flair. Beyond the Basics: Personalize your Gemini AI experience: Tailor the LLM's responses and functionalities to your specific needs and preferences. Stay informed: Explore how to keep up-to-date with the latest advancements and features offered by Gemini AI. A Glimpse into the Future: Delve into the exciting possibilities that lie ahead for Gemini AI, including enhanced personalization, seamless integration with other devices, and advanced creative capabilities. This SEO description targets relevant keywords like "Gemini AI," "iPhone," "large language model," "productivity," "creativity," "text generation," "research," "workflow," and "writing." It highlights the key functionalities of Gemini AI and emphasizes its potential to benefit users in various aspects.

Gemini Ai how to use

Author : StoryBuddiesPlay
Publisher : StoryBuddiesPlay
ISBN 13 :
Total Pages : 78 pages
Book Rating : 4./5 ( download)

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Book Synopsis Gemini Ai how to use by : StoryBuddiesPlay

Download or read book Gemini Ai how to use written by StoryBuddiesPlay and published by StoryBuddiesPlay. This book was released on 2024-06-05 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gemini Ai how to use Unleash the power of Gemini AI, your one-stop shop for mastering daily tasks, exploring creative prompts, and staying informed. This comprehensive guide dives into using Gemini AI on Android and iPhone, explores its potential to revolutionize your life, and invites you to co-create the future of AI. Unlock a world of possibilities and become a Gemini AI power user today!

The Neuromarketing Book of Secrets

Author : Samuel James
Publisher : Dr. Samuel Inbaraja S
ISBN 13 :
Total Pages : 307 pages
Book Rating : 4.2/5 (241 download)

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Book Synopsis The Neuromarketing Book of Secrets by : Samuel James

Download or read book The Neuromarketing Book of Secrets written by Samuel James and published by Dr. Samuel Inbaraja S . This book was released on 2024-02-16 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the captivating world of neuromarketing, where science meets persuasion and unlocks the secrets of consumer behavior. This comprehensive textbook, meticulously crafted by Dr. Samuel James, is your ultimate roadmap to understanding and influencing the hidden buyer within. Introduction: Cracking the Code of Consumer Desire Step into a world where advertising stops being a guessing game and starts being a carefully engineered blueprint for persuasion. Traditional marketing, with its reliance on flashy slogans and broad-brush campaigns, is giving way to a data-driven era. Today, success hinges on truly understanding the inner workings of the consumer's mind – and that's where neuromarketing shines.

101 IPhone Tips and Tricks

Author : Rich DeMuro
Publisher :
ISBN 13 : 9781695599529
Total Pages : 290 pages
Book Rating : 4.5/5 (995 download)

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Book Synopsis 101 IPhone Tips and Tricks by : Rich DeMuro

Download or read book 101 IPhone Tips and Tricks written by Rich DeMuro and published by . This book was released on 2019-09-27 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: 101 iPhone Tips Tricks is the key that will help you unlock the most useful features on your phone! It's written in a way you can actually understand and completely up to date for iOS 13. You'll learn about the latest changes and additions to Apple's popular mobile operating system. Important basics are covered including the new way to update, delete and rearrange apps, use the revamped Photos app and video editor, set time limits for apps and set your phone up properly to help out in an emergency situation. Learn how to activate the new Dark Mode, swipe to type, stop robocalls, create an iMessage profile and choose WiFi and Bluetooth connections faster than ever. Understand new settings that can help protect your privacy including how to share photos without revealing their GPS location, keep apps from accessing your location in the background and temporarily disable Siri's listening feature instantly. Fun tips include how to get Siri to play any radio station you can think of, find out if movies and TV shows are streaming for free and make sure you never get charged with a free trial fee ever again. Favorites from the previous edition include how to turn your iPhone into a magnifying glass, scan a document, reveal hidden tools and use your phone as a level. From beginner to expert, all levels of iPhone users will appreciate the tips inside this book. You'll finally feel more in control of the device you use every day. Tech Reporter Rich DeMuro appears on the #1 rated KTLA Morning News in Los Angeles and on TV stations nationwide. He is also a frequent contributor to KFI AM 640 in Los Angeles and fill in host for Leo Laporte's nationally syndicated "The Tech Guy" radio show. He answers the questions viewers send him in a podcast called Rich on Tech. Rich is on a mission to help everyday folks understand technology and get the most out of their gadgets and apps. His previous book, 101 Handy Tech Tips for the iPhone, was a bestselling iPhone guide.

Gemini Nano

Author : StoryBuddiesPlay
Publisher : StoryBuddiesPlay
ISBN 13 :
Total Pages : 46 pages
Book Rating : 4./5 ( download)

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Book Synopsis Gemini Nano by : StoryBuddiesPlay

Download or read book Gemini Nano written by StoryBuddiesPlay and published by StoryBuddiesPlay. This book was released on 2024-06-14 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unleash the power of on-device AI with Gemini Nano! This comprehensive guide dives into everything you need to know about Google's innovative lightweight AI model designed specifically for mobile app development. Transform Your Apps with On-Device Processing: Discover how Gemini Nano empowers you to create intelligent mobile apps that deliver: Faster Response Times: Process information directly on the device, eliminating reliance on network latency for a smoother user experience. Enhanced User Privacy: Keep user data secure on the device, minimizing privacy risks and fostering trust. Uninterrupted Functionality: Gemini Nano ensures your apps function seamlessly even without an internet connection, ideal for situations with limited or unreliable network access. Explore Gemini Nano's Core Capabilities: Text Processing: Summarize lengthy documents, answer questions within written content, and extract key entities for powerful information organization. Text Generation: Proofread and correct writing, generate suggestions for sentence completion and rephrasing, and elevate the overall quality of your users' communication. Text Classification: Analyze sentiment to understand emotional tone, identify moods within written content, and personalize user experiences effectively. Go Beyond Pre-Trained Models: Fine-Tuning for Peak Performance This guide unveils how to fine-tune Gemini Nano for specific tasks within your mobile app. Learn about: Customizing the Model: Tailor Gemini Nano's capabilities to excel at a particular task unique to your app's needs. Leveraging Transfer Learning: Build upon the pre-trained knowledge of Gemini Nano while fine-tuning it on your own targeted dataset for optimal performance. Optimizing for Accuracy and Efficiency: Strike the perfect balance between achieving high accuracy and maintaining efficient resource usage on mobile devices. Empower Responsible Development: Security and Addressing Bias The guide equips you with the knowledge to approach development responsibly. Explore: Security Considerations: Maintain robust security practices to protect user data and ensure the integrity of your app. Bias Detection and Mitigation Techniques: Identify and address potential biases within the AI model to promote fair and inclusive app experiences. Embrace the Future of Mobile Apps with Gemini Nano Look towards the exciting possibilities that lie ahead with on-device AI. This guide explores: Expanding Capabilities: Stay informed about the latest advancements in Gemini Nano, including new features, broader language support, and deeper integration with other on-device technologies. A Lower Barrier to Entry for AI Features: Witness how Gemini Nano empowers developers of all skill sets to incorporate intelligent features into their mobile apps. A Focus on User Privacy and Offline Functionality: The guide emphasizes the importance of user privacy and highlights how Gemini Nano prioritizes secure on-device processing while ensuring app functionality remains uninterrupted even without an internet connection. Get Started Today! This comprehensive guide equips you with the knowledge and resources to leverage Gemini Nano and unlock the potential of on-device AI for your mobile app development journey.

We Are Anonymous

Author : Parmy Olson
Publisher : Little, Brown
ISBN 13 : 0316213535
Total Pages : 464 pages
Book Rating : 4.3/5 (162 download)

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Book Synopsis We Are Anonymous by : Parmy Olson

Download or read book We Are Anonymous written by Parmy Olson and published by Little, Brown. This book was released on 2012-06-05 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: A thrilling, exclusive exposè of the hacker collectives Anonymous and LulzSec. We Are Anonymous is the first full account of how a loosely assembled group of hackers scattered across the globe formed a new kind of insurgency, seized headlines, and tortured the feds -- and the ultimate betrayal that would eventually bring them down. Parmy Olson goes behind the headlines and into the world of Anonymous and LulzSec with unprecedented access, drawing upon hundreds of conversations with the hackers themselves, including exclusive interviews with all six core members of LulzSec. In late 2010, thousands of hacktivists joined a mass digital assault on the websites of VISA, MasterCard, and PayPal to protest their treatment of WikiLeaks. Other targets were wide ranging: the websites of corporations from Sony Entertainment and Fox to the Vatican and the Church of Scientology were hacked, defaced, and embarrassed, and the message was that no one was safe. Thousands of user accounts from pornography websites were released, exposing government employees and military personnel. Although some attacks were perpetrated by masses of users who were rallied on the message boards of 4Chan, many others were masterminded by a small, tight-knit group of hackers who formed a splinter group of Anonymous called LulzSec. The legend of Anonymous and LulzSec grew in the wake of each ambitious hack. But how were they penetrating intricate corporate security systems? Were they anarchists or activists? Teams or lone wolves? A cabal of skilled hackers or a disorganized bunch of kids? We Are Anonymous delves deep into the internet's underbelly to tell the incredible full story of the global cyber insurgency movement, and its implications for the future of computer security.

A Teacher’s Guide to Conversational AI

Author : David A. Joyner
Publisher : Taylor & Francis
ISBN 13 : 1003861660
Total Pages : 241 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis A Teacher’s Guide to Conversational AI by : David A. Joyner

Download or read book A Teacher’s Guide to Conversational AI written by David A. Joyner and published by Taylor & Francis. This book was released on 2024-05-27 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Teacher’s Guide to Conversational AI explores the practical role that language-based artificial intelligence tools play in classroom teaching, learning experiences, and student assessment. Today’s educators are well aware that conversational and generative AI—chatbots, intelligent tutoring systems, large language models, and more—represent a complex new factor in teaching and learning. This introductory primer offers comprehensive, novice-friendly guidance into the challenges and opportunities of incorporating AI into K-12 schools and college classes in ways that are appropriate, nourishing to students, and outcomes-driven. Opening with an informative overview of the foundational properties, key terminology, and ethical considerations of these tools, the book offers a coherent and realistic vision of classrooms that are enhanced, rather than stymied, by AI systems. This includes strategies for: · designing assessments that are conducive to students’ beneficial use of AI while mitigating overreliance or dishonesty; · using AI to generate lesson examples for student critique or custom content that reinforces course principles; · leveraging chatbots as a co-instructor or a tutor, a guide during student-driven learning, a virtual debate or brainstorming partner, and a design project; and · creating course content, lesson plans and activities, expanded language and accessibility options, and beyond. Through the depth of understanding and applied approach provided in these chapters, teachers and leaders in training and in service, alongside private tutors, college instructors, and other educators, will be better prepared to future-proof their efforts to serve new generations of learners.

Cybersecurity Risk Management

Author : Kurt J. Engemann
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3111289605
Total Pages : 174 pages
Book Rating : 4.1/5 (112 download)

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Book Synopsis Cybersecurity Risk Management by : Kurt J. Engemann

Download or read book Cybersecurity Risk Management written by Kurt J. Engemann and published by Walter de Gruyter GmbH & Co KG. This book was released on 2024-08-19 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cybersecurity refers to the set of technologies, practices, and strategies designed to protect computer systems, networks, devices, and data from unauthorized access, theft, damage, disruption, or misuse. It involves identifying and assessing potential threats and vulnerabilities, and implementing controls and countermeasures to prevent or mitigate them. Some major risks of a successful cyberattack include: data breaches, ransomware attacks, disruption of services, damage to infrastructure, espionage and sabotage. Cybersecurity Risk Management: Enhancing Leadership and Expertise explores this highly dynamic field that is situated in a fascinating juxtaposition with an extremely advanced and capable set of cyber threat adversaries, rapidly evolving technologies, global digitalization, complex international rules and regulations, geo-politics, and even warfare. A successful cyber-attack can have significant consequences for individuals, organizations, and society as a whole. With comprehensive chapters in the first part of the book covering fundamental concepts and approaches, and those in the second illustrating applications of these fundamental principles, Cybersecurity Risk Management: Enhancing Leadership and Expertise makes an important contribution to the literature in the field by proposing an appropriate basis for managing cybersecurity risk to overcome practical challenges.

Unleashed

Author : Jami Alden
Publisher : Kensington Publishing Corp.
ISBN 13 : 0758252757
Total Pages : 589 pages
Book Rating : 4.7/5 (582 download)

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Book Synopsis Unleashed by : Jami Alden

Download or read book Unleashed written by Jami Alden and published by Kensington Publishing Corp.. This book was released on 2009-10-01 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: Danny Taggart is the biggest badass of all the Gemini Men. And there's only one thing a woman can do with a man this hot, hard, and ready for action. . .. He's the oldest of the three Taggart brothers. And the boldest. Tall, dark and rippling with muscle, Danny Taggart takes no prisoners. But when his latest case puts him up close and personal with the woman who once left him raw and aching, he's shell-shocked. Caroline Medford is still hotter than hell. But she's also got her pretty grip on the truths that have shaped him into the soul-ravaged warrior he is today. Burned once, Danny's plan is to satisfy his craving for Caroline and walk away. Yet once he has her warm and willing beneath him, he can't get deep enough--or close enough. Not even when danger threatens to destroy everything he's ever fought for. Including the only woman he's ever loved. . . "Alden's first in the Gemini Men series starts off with a sizzle. . .exciting and suspenseful." --Romantic Times on Caught, four star review "I love her books!" --Shannon McKenna

iPhone Programming

Author : Aaron Hillegass
Publisher : Addison-Wesley Professional
ISBN 13 : 0321706463
Total Pages : 551 pages
Book Rating : 4.3/5 (217 download)

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Book Synopsis iPhone Programming by : Aaron Hillegass

Download or read book iPhone Programming written by Aaron Hillegass and published by Addison-Wesley Professional. This book was released on 2010-04-13 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on Big Nerd Ranch’s popular iPhone Bootcamp class, iPhone Programming: The Big Nerd Ranch Guide leads you through the essential tools and techniques for developing applications for the iPhone, iPad, and iPod Touch. In each chapter, you will learn programming concepts and apply them immediately as you build an application or enhance one from a previous chapter. These applications have been carefully designed and tested to teach the associated concepts and to provide practice working with the standard development tools Xcode, Interface Builder, and Instruments. The guide’s learn-while-doing approach delivers the practical knowledge and experience you need to design and build real-world applications. Here are some of the topics covered: Dynamic interfaces with animation Using the camera and photo library User location and mapping services Accessing accelerometer data Handling multi-touch gestures Navigation and tabbed applications Tables and creating custom rows Multiple ways of storing and loading data: archiving, Core Data, SQLite Communicating with web services ALocalization/Internationalization "After many 'false starts' with other iPhone development books, these clear and concise tutorials made the concepts gel for me. This book is a definite must have for any budding iPhone developer." –Peter Watling, New Zealand, Developer of BubbleWrap

Interpretable Machine Learning with Python

Author : Serg Masís
Publisher : Packt Publishing Ltd
ISBN 13 : 1800206577
Total Pages : 737 pages
Book Rating : 4.8/5 (2 download)

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Book Synopsis Interpretable Machine Learning with Python by : Serg Masís

Download or read book Interpretable Machine Learning with Python written by Serg Masís and published by Packt Publishing Ltd. This book was released on 2021-03-26 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: A deep and detailed dive into the key aspects and challenges of machine learning interpretability, complete with the know-how on how to overcome and leverage them to build fairer, safer, and more reliable models Key Features Learn how to extract easy-to-understand insights from any machine learning model Become well-versed with interpretability techniques to build fairer, safer, and more reliable models Mitigate risks in AI systems before they have broader implications by learning how to debug black-box models Book DescriptionDo you want to gain a deeper understanding of your models and better mitigate poor prediction risks associated with machine learning interpretation? If so, then Interpretable Machine Learning with Python deserves a place on your bookshelf. We’ll be starting off with the fundamentals of interpretability, its relevance in business, and exploring its key aspects and challenges. As you progress through the chapters, you'll then focus on how white-box models work, compare them to black-box and glass-box models, and examine their trade-off. You’ll also get you up to speed with a vast array of interpretation methods, also known as Explainable AI (XAI) methods, and how to apply them to different use cases, be it for classification or regression, for tabular, time-series, image or text. In addition to the step-by-step code, this book will also help you interpret model outcomes using examples. You’ll get hands-on with tuning models and training data for interpretability by reducing complexity, mitigating bias, placing guardrails, and enhancing reliability. The methods you’ll explore here range from state-of-the-art feature selection and dataset debiasing methods to monotonic constraints and adversarial retraining. By the end of this book, you'll be able to understand ML models better and enhance them through interpretability tuning. What you will learn Recognize the importance of interpretability in business Study models that are intrinsically interpretable such as linear models, decision trees, and Naïve Bayes Become well-versed in interpreting models with model-agnostic methods Visualize how an image classifier works and what it learns Understand how to mitigate the influence of bias in datasets Discover how to make models more reliable with adversarial robustness Use monotonic constraints to make fairer and safer models Who this book is for This book is primarily written for data scientists, machine learning developers, and data stewards who find themselves under increasing pressures to explain the workings of AI systems, their impacts on decision making, and how they identify and manage bias. It’s also a useful resource for self-taught ML enthusiasts and beginners who want to go deeper into the subject matter, though a solid grasp on the Python programming language and ML fundamentals is needed to follow along.

Designed by Apple in California

Author :
Publisher :
ISBN 13 : 9780997513820
Total Pages : pages
Book Rating : 4.5/5 (138 download)

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Book Synopsis Designed by Apple in California by :

Download or read book Designed by Apple in California written by and published by . This book was released on 2016-10-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mr. Penumbra's 24-Hour Bookstore

Author : Robin Sloan
Publisher : Harper Collins
ISBN 13 : 1443415804
Total Pages : 301 pages
Book Rating : 4.4/5 (434 download)

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Book Synopsis Mr. Penumbra's 24-Hour Bookstore by : Robin Sloan

Download or read book Mr. Penumbra's 24-Hour Bookstore written by Robin Sloan and published by Harper Collins. This book was released on 2012-10-02 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Great Recession has shuffled Clay Jannon out of his life as a web-design drone, and serendipity, sheer curiosity and the ability to climb a ladder like a monkey have landed him a new gig working the night shift at Mr. Penumbra’s 24-Hour Bookstore. But Clay begins to realize that this store is even more curious than its name suggests. There are only a few customers, but they come in repeatedly and never seem to actually buy anything. Instead they “check out” impossibly obscure volumes from strange corners of the store, all according to some elaborate, long-standing arrangement with the gnomic Mr. Penumbra. The store must be a front for something larger, Clay concludes, and soon he has embarked on a complex analysis of the customers’ behaviour and roped his friends into helping him figure out just what’s going on. But once they take their findings to Mr. Penumbra, they discover the secrets extend far beyond the walls of the bookstore. Evoking both the fairy-tale charm of Haruki Murakami and the enthusiastic novel-of-ideas wizardry of Neal Stephenson or Umberto Eco, Mr. Penumbra’s 24-Hour Bookstore is exactly what it sounds like—an establishment you have to enter and will never want to leave.

Generative Artificial Intelligence.

Author : World Intellectual Property Organization
Publisher : WIPO
ISBN 13 : 9280536494
Total Pages : 114 pages
Book Rating : 4.2/5 (85 download)

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Book Synopsis Generative Artificial Intelligence. by : World Intellectual Property Organization

Download or read book Generative Artificial Intelligence. written by World Intellectual Property Organization and published by WIPO. This book was released on 2024-07-03 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this WIPO Patent Landscape Report on Generative AI, discover the latest patent trends for GenAI with a comprehensive and up-to-date understanding of the GenAI patent landscape, alongside insights into its future applications and potential impact. The report explores patents relating to the different modes, models and industrial application areas of GenAI.

Emerging Technologies and International Security

Author : Reuben Steff
Publisher : Routledge
ISBN 13 : 1000284530
Total Pages : 296 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis Emerging Technologies and International Security by : Reuben Steff

Download or read book Emerging Technologies and International Security written by Reuben Steff and published by Routledge. This book was released on 2020-11-25 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a multidisciplinary analysis of emerging technologies and their impact on the new international security environment across three levels of analysis. While recent technological developments, such as Artificial Intelligence (AI), robotics and automation, have the potential to transform international relations in positive ways, they also pose challenges to peace and security and raise new ethical, legal and political questions about the use of power and the role of humans in war and conflict. This book makes a contribution to these debates by considering emerging technologies across three levels of analysis: (1) the international system (systemic level) including the balance of power; (2) the state and its role in international affairs and how these technologies are redefining and challenging the state’s traditional roles; and (3) the relationship between the state and society, including how these technologies affect individuals and non-state actors. This provides specific insights at each of these levels and generates a better understanding of the connections between the international and the local when it comes to technological advance across time and space The chapters examine the implications of these technologies for the balance of power, examining the strategies of the US, Russia, and China to harness AI, robotics and automation (and how their militaries and private corporations are responding); how smaller and less powerful states and non-state actors are adjusting; the political, ethical and legal implications of AI and automation; what these technologies mean for how war and power is understood and utilized in the 21st century; and how these technologies diffuse power away from the state to society, individuals and non-state actors. This volume will be of much interest to students of international security, science and technology studies, law, philosophy, and international relations.

Superconvergence

Author : Jamie Metzl
Publisher : Timber Press
ISBN 13 : 1643263021
Total Pages : 351 pages
Book Rating : 4.6/5 (432 download)

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Book Synopsis Superconvergence by : Jamie Metzl

Download or read book Superconvergence written by Jamie Metzl and published by Timber Press. This book was released on 2024-06-11 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Superconvergence is brilliant. I can't recommend it more strongly."―Sanjay Gupta MD, bestselling author, neurosurgeon, and Emmy-award winning chief medical correspondent (CNN) In Superconvergence, leading futurist and OneShared.World founder Jamie Metzl explores how artificial intelligence, genome sequencing, gene editing, and other revolutionary technologies are transforming our lives, world, and future. These accelerating and increasingly interconnected technologies have the potential to improve our health, feed billions of people, supercharge our economies, store essential information for millions of years, and save our planet, but they can also―if we are not careful―do immeasurable harm. The challenge we face is that while our ability to engineer the world around us is advancing exponentially, our processes for understanding the scope, scale, and implications of these changes, and for managing our godlike powers wisely, are only inching forward glacially. Luckily, in Jamie Metzl, we have a leading expert who integrates science, technology, history, politics, and international affairs to envision a future that most specialists, almost by definition, cannot see. In this bold and inspiring exploration of transformative human knowledge, Metzl gives us the definitive account of the technological precipice on which we stand and the map to where we go from here.

The New Rules of Marketing & PR

Author : David Meerman Scott
Publisher : John Wiley & Sons
ISBN 13 : 1394282168
Total Pages : 487 pages
Book Rating : 4.3/5 (942 download)

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Book Synopsis The New Rules of Marketing & PR by : David Meerman Scott

Download or read book The New Rules of Marketing & PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2024-08-20 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for deploying the power of social media, AI, and content to maintain your competitive advantage and get your ideas seen and heard by the right people at the right time. You'll discover the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing and PR has been completely revised to present highly effective strategies and tactics to help you get found by your buyers. The most important and comprehensive update to this international bestseller yet shows you details about the pros and cons of using generative AI, the most significant development in modern marketing and public relations since the first edition of this book was published back in 2007. The definitive guide on the future of marketing used as a primary resource in thousands of companies and hundreds of university courses, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention exactly when your audience is eager to hear from you Gain valuable insights through compelling case studies and real-world examples, showing you how to use the latest AI tools without losing the personal touch in your communications WThe ninth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.