Future Unique Technology Influences Consumer Behavioral Change

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Future Unique Technology Influences Consumer Behavioral Change

Author : Johnny Ch LOK
Publisher :
ISBN 13 : 9781079695205
Total Pages : 127 pages
Book Rating : 4.6/5 (952 download)

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Book Synopsis Future Unique Technology Influences Consumer Behavioral Change by : Johnny Ch LOK

Download or read book Future Unique Technology Influences Consumer Behavioral Change written by Johnny Ch LOK and published by . This book was released on 2019-07-10 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nowadays, the current technological changes of humans and machines , but rather an opportunity for work to truly become a channel though which human recognize full potential. As US is a high technological developed country. I assume many US employers will choose to act to be the first high technological and invention manufacturing leader to encourage which labors need to learn high technological production methods to prepare manufacture any new technological products to sell in the future US domestic or foreign both markets. Thus, it is possible that future high technological manufacturing labor numbers will be shared large go e.g. 50 to 60% future total US labor market.How can future US labor market affect job creation and productivity growth? US future economic growth requires factor reallocation across US firms and continuous replacement of technologies. US labor market influences US economy dynamism by their impact on the supply of a key factor, skilled workers to US new and expanding firms, US growth -favoring labor market includes portable pension plans and health insurance united to the current US employers, individualized wage-setting and US public income insurance systems that encourage mobility and risk taking. US future economic growth arises as production shifts from less to more successful firms though the reallocation of factors of production . US labor market can advance restructuring. Overly regulations tend to create a system in which a large share of economic activity occurs in US small firms without the ability to grow. US labor market should be organized to promote potential high growth US firms, especially through decentralized and individualized wage setting, portable jobs.In the future, US will have many key importance of high growth firms. US capitalism entails a process of creative destination. New ideas continuously challenges act structures, giving rise to structural transformation as successful innovations and new products firms and industries will arise and obsolete ones will decline in US society.

Future Unique Technology Influences Developed Countries

Author : Johnny Ch Lok
Publisher :
ISBN 13 : 9781086534252
Total Pages : 128 pages
Book Rating : 4.5/5 (342 download)

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Book Synopsis Future Unique Technology Influences Developed Countries by : Johnny Ch Lok

Download or read book Future Unique Technology Influences Developed Countries written by Johnny Ch Lok and published by . This book was released on 2019-07-31 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligent Socio-economic development technologyIN the future, many people choose to drive auto-mannal vehicle, and many workers like to apply robots to assist them to manufacture any products in factories. So, artificial intelligence learning needs will raise. US development practitioners are increasingly aware of the role that US social and political structures play in future shaping US's development paths and results. In this context, US macro social analysis needs to understand the ways in which power relations act to circumscribe the opportunities available to poor US people to improve their situation. For example, US donor organizations need to understand of relevant US social structures, such as informal institutions or other relevant US social practices in US. This provides an entry point for understanding the broader US political environment or challenges in a particular sector or process. Furthermore, any US donor organizations need to place greater emphasis on the analysis of livelihoods and economic opportunities and their relationship to reduce the unequal of gap between rich and poor US citizen in US societies . Thus, US government needs to encourage donor organization participants choose to do the reasonable donor behavioral to aim to reduce the unfair donor spending to the unneeded donor assistance beneficiaries. To let us socio-economic has more balance chance to every US poor citizen in US society. So, it can also raise average every US poor citizen feels better quality of life in US society.How does the rise of US exports to East Asia factor influence US economy change? Export have become an increasing important source of revenue for both national and regional forms in the United States. How does the primary growth market for US exports to influence US economy growth? I recommend the developing nations in East Asia will the developing nations in East Asia will soon rival today's industrial nations as the most important US trading partner . In view of the rapid growth of US exports and their geographic shift toward developing nations.

Artificial Intelligence How Influences Consumer Behaviors

Author : Johnny Ch LOK
Publisher :
ISBN 13 :
Total Pages : 301 pages
Book Rating : 4.6/5 (358 download)

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Book Synopsis Artificial Intelligence How Influences Consumer Behaviors by : Johnny Ch LOK

Download or read book Artificial Intelligence How Influences Consumer Behaviors written by Johnny Ch LOK and published by . This book was released on 2020-04-10 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: As choice increases, loyalty becomes more difficult familiarity and the consumer becomes more empowered. Businesses will have no choice and constantly innovate and disrupt themselves by meeting new technologies of high standards and expectations of consumers. So, (AI) data gather tool will need to follow different target group of consumers' needs to follow their different kinds of product design or style choice preferable to gather data in order to conclude the different target groups of consumer behavior to give opinion more clear and accurate to let businessmen to understand more clear how its customers' behavioral choice trend in the future half month, even to two years period.Secondly, businessmen need to adopt changing technologies rapidly. Technology will be the key driver of this retail industry. Industry participants will only success if they have a clear prediction to focus on how to using technology to increase the value added to consumers. They must , however, do so will I realistic assessment of their costs and benefits. Hence, (AI) big data gather technological tools will need to design to help them to gather data efficiently by these ways, such as the internet of things ( IOT), artificial intelligence (AI) machine learning, augmented reality (AR)/virtual reality (VR), digital traceability. So, future (AI) big data gather tool are predicted to be most influential customer behavioral positive emotion changing tool for retail , due to their widespread applications , ability to drive efficiencies and impact on labor in order to impact consumer behavior changing effort from negative emotion to positive.Thirdly, (AI) big data gather tool is an advanced data science of consumer behavior predictive tool. Businesses will have to bring the journey from simply collecting consumer data to using it to scale and systematize enhanced decision making across the entire value chain. When focused on their business goals, industry players should not lose sight of the impact that future capabilities and transformative business models may have on society.

Digital and Social Media Marketing

Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Technology and Consumption

Author : Ruby Roy Dholakia
Publisher : Springer Science & Business Media
ISBN 13 : 1461421586
Total Pages : 222 pages
Book Rating : 4.4/5 (614 download)

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Book Synopsis Technology and Consumption by : Ruby Roy Dholakia

Download or read book Technology and Consumption written by Ruby Roy Dholakia and published by Springer Science & Business Media. This book was released on 2012-05-16 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and Household Consumption is a comprehensive text that provides insights into technology’s impact on consumer behavior and the household environment. Consumption and consumer behavior has become a very important subject of study that is now covered in many disciplines including family economics, culture studies, and feminist/women studies. In the first section, this book provides a historical perspective on how consumer behaviors have changed because of technology and how technology itself has changed. Data on ownership and expenditures is detailed in describing the penetration of technology in the household and changes over time. In the examination of demographics and social changes, an emphasis is placed on women and children. As it is important to understand the entry paths and factors that influence them, the book also introduces a research framework to understanding the adoption and utilization of household technologies. In the second section, the book examines specific household technologies and consumption experiences including shopping choices and behaviors, entertainment outlets and availability, communications technologies, and working at home. The book concludes with a section on the relationships between marketers and consumers.

Consumer Behavior in Practice

Author : Eugene Y. Chan
Publisher : Springer Nature
ISBN 13 : 3031509471
Total Pages : 272 pages
Book Rating : 4.0/5 (315 download)

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Book Synopsis Consumer Behavior in Practice by : Eugene Y. Chan

Download or read book Consumer Behavior in Practice written by Eugene Y. Chan and published by Springer Nature. This book was released on with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Creating Marketing Magic and Innovative Future Marketing Trends

Author : Maximilian Stieler
Publisher : Springer
ISBN 13 : 3319455966
Total Pages : 1510 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Creating Marketing Magic and Innovative Future Marketing Trends by : Maximilian Stieler

Download or read book Creating Marketing Magic and Innovative Future Marketing Trends written by Maximilian Stieler and published by Springer. This book was released on 2017-01-06 with total page 1510 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 2016 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida, entitled Creating Marketing Magic and Innovative Future Marketing Trends. The marketing environment continues to be dynamic. As a result, researchers need to adapt to the ever-changing scene. Several macro-level factors continue to play influential roles in changing consumer lifestyles and business practices. Key factors among these include the increasing use of technology and automation, while juxtaposed by nostalgia and “back to the roots” marketing trends. At the same time, though, as marketing scholars, we are able to access emerging technology with greater ease, to undertake more rigorous research practices. The papers presented in this volume aim to address these issues by providing the most current research from various areas of marketing research, such as consumer behavior, marketing strategy, marketing theory, services marketing, advertising, branding, and many more. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Artificial Intelligence Influences: Marketing Strategy

Author : Johnny Ch Lok
Publisher : Independently Published
ISBN 13 : 9781091760240
Total Pages : 400 pages
Book Rating : 4.7/5 (62 download)

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Book Synopsis Artificial Intelligence Influences: Marketing Strategy by : Johnny Ch Lok

Download or read book Artificial Intelligence Influences: Marketing Strategy written by Johnny Ch Lok and published by Independently Published. This book was released on 2019-03-27 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: However, (AI) big data gather tool will encounter these challenges when any business plans and implements to apply it to predict consumer behavior in retail industry. The challenges include that as below:1.The high cost and difficulty of implementing new technologies . The (AI) big data gather tool needs capital and capabilities to be designed to implement to be applied to different retail industry users. so, expensive barriers to innovation, an organization and the skillsets of its people to support a new design of (AI) big data gather tool, highly digital technology may be required.2.Slow pace of cultural change. Consumers need to adapt or accept (AI) new technology consumption model in the traditional retail industry. The rate of change is outpacing the ability of businesses to keep up. (AI) big data gather tool needs to be designed to adopt in new or evolved business model requires, in most cases, a new level of customer behavioral predictive machine operation will impact to influence any retail businesses' consumer behavioral changes at a minimum, an organization's structure, capabilities, culture and decision making. If the retail business expects to apply (AI) big data gather tool to predict how to change its consumer behaviors and how their consumption behaviors will tend to change in order to achieve to change their positive emotion from negative emotion before they choose to buy its product or consume its service in success.6.3Challenge to using (AI) neural networks to predict customer behavior from big data gather tool(AI) big data gather tool will encounter the challenge: How can predict customer behavior be represented as sequential data describing the interactions of the customer with a company or an (AI) data gather system through the time, e.g. these interactions are items that the customer purchase or views ? So, every customer data gather, (AI) needs to spend time to analyze how and why to cause whose consumption behavioral choice. It is too difficult matter or judgement for (AI) learning. So, (AI) needs to spend time to learn how to analyze every customer's shopping behavior or actin in order to gather all different consumers' past shopping action information in order to help business owners to predict future its potential customer shopping behavior how to change more clear and accurate prediction. (AI) big data gather tool needs to learn to know that how to judge every customer interaction likes purchases over time can be represented with sequential data. Sequential data has the main property that the order of the information is important. Many (AI) machine learning models are not suited for sequential data, as they consider each input sample independent from previous ones. Therefore, at the end of the sequence, (AI) big data gather learn machines need to keep in their internal state of every customer purchase data, kind of product or service, price, whole year consumption times form all previous inputs, making them suitable for this type of data.

The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries

Download The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries PDF Online Free

Author : Bahaaeddin Alareeni
Publisher : Springer Nature
ISBN 13 : 3030692213
Total Pages : 2139 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries by : Bahaaeddin Alareeni

Download or read book The Importance of New Technologies and Entrepreneurship in Business Development: In The Context of Economic Diversity in Developing Countries written by Bahaaeddin Alareeni and published by Springer Nature. This book was released on 2021-03-12 with total page 2139 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces the students, researchers and practitioners into the subject and enabling technologies and applications pertaining to of technology, entrepreneurship and business development through research articles, case studies etc. It is primarily intended for academic purposes for learners of computer Science, management, accounting and information systems disciplines, economics,- entrepreneurship. Publishing chapters in the book is new innovative idea to spread the book in the Middle East and Arab countries and make the book achieve more sales. As many students in all levels, graduates and undergraduates in addition to research, professionals are not able to get sufficient resources because of the language concern.

Handbook of Research on Human-Computer Interfaces, Developments, and Applications

Author : Rodrigues, João
Publisher : IGI Global
ISBN 13 : 1522504362
Total Pages : 663 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Handbook of Research on Human-Computer Interfaces, Developments, and Applications by : Rodrigues, João

Download or read book Handbook of Research on Human-Computer Interfaces, Developments, and Applications written by Rodrigues, João and published by IGI Global. This book was released on 2016-06-29 with total page 663 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Computer Interaction (HCI) is easy to define yet difficult to predict. Encompassing the management, study, planning, and design of the ways in which users interact with computers, this field has evolved from using punch cards to force touch in a matter of decades. What was once considered science fiction is now ubiquitous. The future of HCI is mercurial, yet predictions point to the effortless use of high-functioning services. The Handbook of Research on Human-Computer Interfaces, Developments, and Applications is primarily concerned with emerging research regarding gesture interaction, augmented reality, and assistive technologies and their place within HCI. From gaming to rehabilitation systems, these new technologies share the need to interface with humans, and as computers become thoroughly integrated into everyday life, so does the necessity of HCI research. This handbook of research benefits the research needs of programmers, developers, students and educators in computer science, and researchers.

Handbook of Research on Digital Transformation Management and Tools

Author : Pettinger, Richard
Publisher : IGI Global
ISBN 13 : 1799897656
Total Pages : 765 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Digital Transformation Management and Tools by : Pettinger, Richard

Download or read book Handbook of Research on Digital Transformation Management and Tools written by Pettinger, Richard and published by IGI Global. This book was released on 2022-06-30 with total page 765 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in digital technologies continue to impact all areas of life, including the business sector. Digital transformation is ascertained to usher in the digitalized economy and involves new concepts and management tools that must be considered in the context of management science and practice. For business leaders to ensure their companies remain competitive and relevant, it is essential for them to utilize these innovative technologies and strategies. The Handbook of Research on Digital Transformation Management and Tools highlights new digital concepts within management, such as digitalization and digital disruption, and addresses the paradigm shift in management science incurred by the digital transformation towards the digitalized economy. Covering a range of important topics such as cultural economy, online consumer behavior, sustainability, and social media, this major reference work is crucial for managers, business owners, researchers, scholars, academicians, practitioners, instructors, and students.

Can Robots Influence Market Development

Author : Johnny Ch LOK
Publisher :
ISBN 13 :
Total Pages : 181 pages
Book Rating : 4.5/5 (288 download)

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Book Synopsis Can Robots Influence Market Development by : Johnny Ch LOK

Download or read book Can Robots Influence Market Development written by Johnny Ch LOK and published by . This book was released on 2021-06-29 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Main barriers influence artificial intelligence consumer behavioral prediction to threaten AI marketing development in success. The factors may include: In future, it is possible that these barriers will influence how to apply (AI technology) to predict consumer behavior in success. The barriers may include: Lacking of a (AI) digital data gathering vision and strategy, lacking of efficient workforce readiness, (AI) technology constraints., non reaching (AI) consumer behavioral prediction mature stage, time and money and resource constraints, law and regulations prohibition to develop (AI) consumer behavioral prediction bug data gather technology. However, the recommendation of solutions to attack the barriers to influence artificial intelligence consumer behavioral prediction not success, it may include gaining employee buy in to participate and develop (AI) consumer behavioral prediction technology, making customer experience to a concern (AI) big data gather questionnaire investigation, providing compensation, training to employees in order to achieve (AI) consumer behavioral big data questionnaire investigation research digital technological goals and strategy, task senior leaders manage any (AI) digital big data gather technology changes, putting policies and (AI) big data gather digital technology in place to support a fully remote, flexible workforce in any (AI) digital big data gather questionnaires research projects, teaching all employees how to code/understand (AI) big data gather consumer behavioral prediction software development, appointing a chief (AI) officer to manage any (AI) big data gather customer behavioral prediction projects and automate everything and encourage customers to attempt experience to self-service and (AI) big data gather questionnaire research to earn beneficial consumption aim after they gave feedback to any (AI) digital questionnaire researches. So, in the future, the (AI) digital big data questionnaire researches can include these industries surveyed, such as automat m financial services, public healthcare, private healthcare, technology, telecoms, insurance, life sciences, manufacturing, media and entertainment , oil and gas, retail and consumer products etc. Hence, in the future, any of these industries can attempt to apply (AI) digital big data gather technology to predict how and why consumer behaviors will change in order to avoid reducing consumer number threat occurrence. 10.1 (AI) digital data gather technology predicts food consumer behavior's main barriers What are the main barriers to food industry? When the food manufacturer applies (AI) big data gather technology to predict food consumer behavior? The barriers include that the food manufacturer / provider needs to decide whether when the right time is applied to the right (AI) digital big data prediction tool channel to find the right food consumers to be chose to full food consumption satisfactory questionnaires, how to gather multi-class food consumption classifiers on real-world food consumers transactional data from the food sale domain consistently to show the critical numbers of different kinds of food items at which the predictive performance most accurate? So, any food manufacturer / provider's advanced in (AI) digital data gather warehousing and management technologies can provide that opportunities for food business to enhance long term relationship with the food providers' clients.

Cultural Intelligence for Marketers

Author : Anastasia Karklina Gabriel
Publisher : Kogan Page Publishers
ISBN 13 : 1398614041
Total Pages : 281 pages
Book Rating : 4.3/5 (986 download)

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Book Synopsis Cultural Intelligence for Marketers by : Anastasia Karklina Gabriel

Download or read book Cultural Intelligence for Marketers written by Anastasia Karklina Gabriel and published by Kogan Page Publishers. This book was released on 2024-03-03 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands not only reflect culture but actively shape societal norms and values. Move beyond performative inclusive marketing and drive the cultural conversation. A brand today can build a marketing strategy that not only effectively resonates with audiences but also meaningfully impacts society at large. Learn how to produce inclusive marketing using an approach grounded in critical perspectives on society and the impact brands wield in shaping it. In this book, cultural theorist and strategist Anastasia Karklina Gabriel draws on social analysis, media theory, and semiotics to help marketers improve cultural fluency and future-proof brand strategy by embedding equity and inclusion into every aspect of marketing. Cultural Intelligence for Marketers explains how to create an inclusive marketing strategy using an actionable approach that draws on advanced insights into culture, identity, representation, and the power of media in driving social change. The book offers an in-depth dive into the urgent need for cultural competence in marketing using a framework rooted in 4Cs: Culture, communication, critical consciousness, and community. It delves into practical aspects of conscious marketing, inclusive innovation, cultural insights, brand activism, social impact, and responsibility in business. It features insights from current and former marketing leaders at Wieden+Kennedy, Mindshare, Dentsu, and Saatchi & Saatchi, among others. Drawing on case studies from brands that are actively pursuing inclusive marketing strategies, including Microsoft, Pinterest, Billie, and REI, Gabriel outlines the process of deploying cultural intelligence to attain commercial advantage while transforming society for the better.

Emergent Research on Business and Society: An India-Centric Perspective

Author : Uday Salunkhe
Publisher : Transnational Press London
ISBN 13 : 1801352305
Total Pages : 307 pages
Book Rating : 4.8/5 (13 download)

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Book Synopsis Emergent Research on Business and Society: An India-Centric Perspective by : Uday Salunkhe

Download or read book Emergent Research on Business and Society: An India-Centric Perspective written by Uday Salunkhe and published by Transnational Press London. This book was released on 2023-10-09 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book edited by Prof. Dr. Uday Salunkhe, Dr. V. Kumar, Prof. Dr. D.N. Murthy, and Bharath Rajan brings together critical and up to date analysis by more than 30 experts on business and management research in India. The editors offer a scoping review management research in the Indian context and reflect on ways in which this strand of research can help better understanding and solving business and societal challenges. Herein, twelve chapters presented in the volume collectively illustrate the emerging research insights for business and society as seen from the perspective of India. Along with some key insights identified, authors also explore possible avenues for future research in three key areas, namely, diversity and inclusion, employee engagement, and the implementation of sustainable practices. Contents: CHAPTER 1 MANAGEMENT RESEARCH IN INDIA: NEWER INSIGHTS. 13 Bharath Rajan and V. Kumar CHAPTER 2 THE CHANGING PROGRAMMATIC ADVERTISING ECOSYSTEM IN INDIA 25 D. Narasimha Murthy and Fathima Raj Kilimas CHAPTER 3 CAN ASSORTMENT AND CUSTOMER SERVICE BE DETERMINANTS OF CUSTOMER LOYALTY? AN EMPIRICAL STUDY OF THE ONLINE GROCERY INDUSTRY 49 Malabika Purkayastha and Chandra Sen Mazumdar CHAPTER 4 AN ANALYSIS OF GEN Z'S PERCEPTIONS OF TECHNOLOGY-BASED GIG JOBS 69 Asha Mathew, Ishani Chakraborty, and Rajakumar Alagar CHAPTER 5 UNDERSTANDING CREATIVITY: A STUDY OF THE INDIVIDUAL TRAITS OF NOBEL LAUREATES AND THEIR ECOSYSTEMS AND THE IMPLICATIONS ON CORPORATE INNOVATION.. 87 Kaustubh Dhargalkar CHAPTER 6 COGNITIVE BIASES THAT INFLUENCE AND IMPACT THE DECISION-MAKING OF INVESTORS. 113 Arnita Sur , Joseph Durai Selvam , Nagendra BV, and Ganesh. L CHAPTER 7 EXPLORING THE ROLE OF SOCIAL MEDIA INFLUENCERS IN SHAPING TOURIST MOTIVATION FOR RURAL TOURISM... 143 Mahalakshmi S and Bharath. H CHAPTER 8 IMPACT OF CHATGPT ON THE SERVICE SECTOR AND STUDENTS IN INDIA 159 Manushree NK Shah and Kamini Khanna CHAPTER 9 INFLUENCE OF TECHNOLOGICAL INNOVATIONS ON COMPANIES’ MARKETING STRATEGIES. 171 Vijaya Kumar Bhima Rao, Dakshina Murthy, Kiran. G, and Madhava Murthy CHAPTER 10 STOCHASTIC FRONTIER PRODUCTION FUNCTION OF MINOR MILLETS FOR SUSTAINABLE AGRICULTURE IN MAHARASHTRA DISTRICTS. 197 Vandana Panwar, Sujitsinh Subhash Dubal, and Deepak Gajanan Deshmukh CHAPTER 11 CLUSTERING OF STATES AND UNION TERRITORIES IN INDIA BASED ON CYBERCRIMES 231 Manas Shrivastav, Muthulakshmi Subramanian, Tejaswi Harsh, Vanee Subramanian, Ankit Ajay, Rijan Gaha, Nagendra BV, Joseph Durai Selvam, and Ganesh. L CHAPTER 12 EXPLORING THE GENDER GAP IN VOTER TURNOUT IN THE 2022 GUJARAT ASSEMBLY ELECTION.. 263 Ashutosh Dutt, Ashima Mahto, and Aditya Basu CHAPTER 13 GREEN BANKING: INITIATIVES BY THE INDIAN BANKING SYSTEM TOWARDS A SUSTAINABLE FUTURE.. 283 Aniket Subhash Sakhare, Jinal Mukesh Soni, and Shubham Pradip Badgujar

Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels

Author : Katja Wagner
Publisher : Springer Nature
ISBN 13 : 3658351500
Total Pages : 257 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels by : Katja Wagner

Download or read book Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels written by Katja Wagner and published by Springer Nature. This book was released on 2021-08-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Katja Wagner investigates consumer behavioral intention and interactions with new technologies and digital channels. Due to the fact that the development, spread and sale of these new technologies and digital channels will have a continuous growth and influence in the following years regarding business activities, it is important to take a deeper look in the areas of artificial intelligence and e-commerce. Not only business is affected from these new shifts, but it also impacts consumers’ attitudes, motivation, and practices. So, the evaluation of anthropomorphism and in general, the expectation and motivation of successful acceptance are under review and offer explanations for consumers intentional usage of new technologies. Therefore, six essays address specific phenomena in central subareas of new technologies and digital channels for a more profound understanding of consumers in digital environments.

Making Futures Work

Author : Phil Balagtas
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 109814886X
Total Pages : 331 pages
Book Rating : 4.0/5 (981 download)

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Book Synopsis Making Futures Work by : Phil Balagtas

Download or read book Making Futures Work written by Phil Balagtas and published by "O'Reilly Media, Inc.". This book was released on 2024-06-05 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get started with Futures Thinking. With this practical guide, Phil Balagtas, founder of the Design Futures Initiative and the global Speculative Futures network, shows you how designers and futurists have made futures work at companies such as Atari, IBM, Apple, Disney, Autodesk, Lufthansa, and McKinsey & Company. This book demystifies the process of Futures Thinking into a language that's practical and useful for both designers and strategists. You'll learn about Strategic Foresight for using ideas about the future to anticipate and prepare for change; explore Speculative Design to deal with the relationship between science, technology, and humans; and Design Fiction to explore and critique possible futures. Balagtas also shares stories from his journey to build a global community and describes how he works with clients to reshape the futures vocabulary. With this guide, you'll learn how to: Prepare your client, team, and/or audience for futures Facilitate and work with the fundamental methods and frameworks Gain advocacy and support within your organization Provide measurable value from the process and outcomes Build a futures culture and team Sustain a culture and support system beyond projects

Navigating the Digital Landscape

Author : Nripendra Singh
Publisher : Emerald Group Publishing
ISBN 13 : 183549272X
Total Pages : 249 pages
Book Rating : 4.8/5 (354 download)

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Book Synopsis Navigating the Digital Landscape by : Nripendra Singh

Download or read book Navigating the Digital Landscape written by Nripendra Singh and published by Emerald Group Publishing. This book was released on 2024-05-23 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rapid digitalization has led to the evolution of customer behaviour and for any business it has become imperative to understand customer behaviour in the digital world – Navigating the Digital Landscape explores a wide range of topics to help the reader harness the positive aspects of digital commerce and mitigate risks.