From Zero To Profit

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Start from Zero

Author : Dane Maxwell
Publisher :
ISBN 13 : 9781950367184
Total Pages : 0 pages
Book Rating : 4.3/5 (671 download)

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Book Synopsis Start from Zero by : Dane Maxwell

Download or read book Start from Zero written by Dane Maxwell and published by . This book was released on 2020-03-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gives you the keys to create a business from scratch. Would you like to join the special few who don't work for money? The special few who have products and businesses funding their lifestyle? There is a big difference between you and them. The brain they have, and the brain you don't. This book is on how to build that brain, fast. Much of the world believes you have to be smart, gifted, or lucky to make it with your own business. That's only true to a certain extent. You can actually screw up a lot and still get rich... if you get the right things done right. This is the only book that will show you how to successfully start from zero when you have nothing. Not even confidence. Start From Zero is the result of over 10 years of research, based on proven principles, with a methodology that will still be relevant a hundred years from now. If you are frustrated with your income and earning potential, this book is for you. Start From Zero teaches you how to install the 4 brains you need to create income & scalable products from scratch. Whether you are a frustrated employee, a time-strapped business owner, or a curious 16 year old wondering if you should attend college, Start From Zero delivers the goods. My dream is to make entrepreneurship accessible to the entire world. This book gives you the keys to create a business from scratch. I have personally helped thousands of people become free with this exact process. All of them started from zero. Many of them started as employees. Will you be next? Put these principles into practice for 90 days and learn the skills to make success more likely in any endeavor you choose

The Power of Zero, Revised and Updated

Author : David McKnight
Publisher : Crown Currency
ISBN 13 : 1984823078
Total Pages : 162 pages
Book Rating : 4.9/5 (848 download)

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Book Synopsis The Power of Zero, Revised and Updated by : David McKnight

Download or read book The Power of Zero, Revised and Updated written by David McKnight and published by Crown Currency. This book was released on 2018-09-04 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: OVER 300,000 COPIES IN PRINT, WITH A NEW CHAPTER ON THE 2018 TAX CUTS. There's a massive freight train bearing down on the average American investor, and it's coming in the form of higher taxes. The United States Government has made trillions of dollars in unfunded promises for programs like Social Security and Medicare—and the only way to deliver on these promises is to raise taxes. Some experts have even suggested that tax rates will need to double, just to keep our country solvent. Unfortunately, if you're like most Americans, you've saved the majority of your retirement assets in tax-deferred vehicles like 401(k)s and IRAs. If tax rates go up, how much of your hard-earned money will you really get to keep? In The Power of Zero, McKnight provides a concise, step-by-step roadmap on how to get to the 0% tax bracket by the time you retire, effectively eliminating tax rate risk from your retirement picture. Now, in this expanded edition, McKnight has updated the book with a new chapter on the 2017 Tax Cuts and Jobs Act, showing readers how to navigate the new tax law, and how they can extend the life of their retirement savings by taking advantage of it now. The day of reckoning is fast approaching. Are you ready to do what it takes to experience the power of zero?

From Zero to Profit

Author : David Dennis
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (943 download)

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Book Synopsis From Zero to Profit by : David Dennis

Download or read book From Zero to Profit written by David Dennis and published by Independently Published. This book was released on 2023-05-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of working a dead-end job and dreaming of starting your own business? Do you have a passion that you want to turn into a profitable venture, but don't know where to start? Look no further than "From Zero to Profit" - the ultimate guide to building a successful business from scratch! In this eBook, you'll learn step-by-step how to turn your business idea into a reality. We'll cover everything from identifying your target audience and developing a marketing strategy, to creating a budget and managing your finances. You'll also gain valuable insights into how to build a strong brand, hire the right team, and stay competitive in your industry. Whether you're a first-time entrepreneur or a seasoned business owner looking to take your venture to the next level, "From Zero to Profit" is the ultimate resource for achieving your goals. With practical tips and strategies backed by real-world experience, you'll be well on your way to turning your passion into a profitable business in no time. So why wait? Take the first step towards building your dream business today!

From Zero to Six Figures: Building a Profitable Membership Website

Author : Shu Chen Hou
Publisher : KOKOSHUNGSAN®
ISBN 13 :
Total Pages : 31 pages
Book Rating : 4./5 ( download)

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Book Synopsis From Zero to Six Figures: Building a Profitable Membership Website by : Shu Chen Hou

Download or read book From Zero to Six Figures: Building a Profitable Membership Website written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to build a profitable membership website that generates six figures of passive income? Do you want to provide value to your members while also building a thriving business? If so, then our ebook, "From Zero to Six Figures: Building a Profitable Membership Website," is the perfect guide for you. In this comprehensive guide, we'll show you the fundamental steps to building a successful membership website that generates passive income and provides value to your members. We'll cover everything from understanding your niche and creating valuable content to monetizing your website, marketing your site, and scaling your business to achieve long-term growth. You'll learn how to create a membership program that resonates with your audience, price your memberships, and process payments. We'll also explore ways to market your website, optimize your website for conversions, and create a sense of community among your members. We'll discuss how to track your website's performance using analytics tools and how to scale your membership site to achieve long-term growth. Whether you're just starting out or you're looking to take your membership site to the next level, our ebook will provide you with the tools, strategies, and mindset you need to succeed. By following the steps outlined in this guide, you can build a profitable membership website that generates six figures of passive income and provides value to your members. Don't wait any longer to start building your own profitable membership website. Order our ebook today and take the first step towards building a successful and thriving business!

Die with Zero

Author : Bill Perkins
Publisher : Houghton Mifflin
ISBN 13 : 0358099765
Total Pages : 243 pages
Book Rating : 4.3/5 (58 download)

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Book Synopsis Die with Zero by : Bill Perkins

Download or read book Die with Zero written by Bill Perkins and published by Houghton Mifflin. This book was released on 2020 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A ... new philosophy and ... guide to getting the most out of your money--and out of life--for those who value memorable experiences as much as their earnings"--

Good Profit

Author : Charles G. Koch
Publisher : Crown Currency
ISBN 13 : 1101904143
Total Pages : 290 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Good Profit by : Charles G. Koch

Download or read book Good Profit written by Charles G. Koch and published by Crown Currency. This book was released on 2015-10-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Learn how to apply the principles of Charles Koch’s revolutionary Market-Based Management® system to generate good profit in your organization, company, and life “This book helps show you the way to good profit—whether you work for an international supermarket chain, a medium-sized regional business, or your own start-up.”—John Mackey, co-founder and co-CEO, Whole Foods Market The technological innovations, extreme politics, civil unrest, cyber attacks, demographic shifts, and global pandemic that have affected all businesses since this book was published have only confirmed Charles Koch’s belief that “the only reason a business should exist (and the only way it can legitimately survive long term) is to create value in a responsible way.” Hence, the principles in Good Profit are more important today than ever before. What exactly does Koch Industries, Inc., do and why is it so remarkably profitable? Koch’s name may not be on your home’s plywood, vehicle’s grille, smartphone’s connectors, or baby’s ultra-absorbent diapers but it makes them all. And Koch’s Market-Based Management® (MBM) system is what drives these innovations and many more. The core objective of MBM is to generate good profit. Good profit results from products and services that customers vote for freely with their dollars. It results from a bottom-up culture where employees are empowered to act entrepreneurially to discover customers’ preferences and the best ways to improve their lives. Drawing on six decades of interdisciplinary studies, experimental discovery, and practical implementation across Koch businesses worldwide, Charles Koch walks the reader through the five dimensions of MBM to show how to apply its framework in any business, industry, or organization of any size. Readers will learn how to: • Craft a vision for how to thrive in spite of increasingly rapid disruption and ever-changing consumer values • Select and retain a workforce possessing both virtue and talent • Create an environment of knowledge sharing that prizes respectful challenges from everyone at every level • Award employees with ownership and decision rights based on their comparative advantages and proven contributions, not job title • Motivate all employees to maximize their contributions by structuring incentives so compensation is limited only by the value they create A must-read for any leader, entrepreneur, or student, as well as anyone who wants a more civil, fair, and prosperous society, Good Profit is one of the greatest management books of all time.

Zero to One

Author : Blake Masters
Publisher : Random House
ISBN 13 : 075355030X
Total Pages : 198 pages
Book Rating : 4.7/5 (535 download)

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Book Synopsis Zero to One by : Blake Masters

Download or read book Zero to One written by Blake Masters and published by Random House. This book was released on 2014-09-18 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHAT VALUABLE COMPANY IS NOBODY BUILDING? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. ‘Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.’ ELON MUSK, CEO of SpaceX and Tesla ‘This book delivers completely new and refreshing ideas on how to create value in the world.’ MARK ZUCKERBERG, CEO of Facebook ‘When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic.’ NASSIM NICHOLAS TALEB, author of The Black Swan

Profit First for Real Estate Investing

Author : David Richter
Publisher :
ISBN 13 : 9781737514817
Total Pages : 208 pages
Book Rating : 4.5/5 (148 download)

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Book Synopsis Profit First for Real Estate Investing by : David Richter

Download or read book Profit First for Real Estate Investing written by David Richter and published by . This book was released on 2021-12-03 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's time to stop living deal to deal. Real estate investors have systems for almost everything-to make the phone ring, to find deals, and to fix, rent, and sell their properties. What they don't have is a system for their finances that ensures positive cash flow and profitability. This is why many investors end up scrambling to cover payroll, taxes, and even their own bills. In Profit First for Real Estate Investing, real estate finance expert, David Richter, reveals his simple cash flow system that not only makes "pay yourself first" possible; it makes it easy. Built on the proven Profit First method created by Mike Michalowicz, this system is tailored to the unique realities for real estate investors. Designed to help you reduce stress and build a healthy and profitable real estate company, this step-by-step guide will even show you how to get more deals using the Profit First System. Starting today.

From Zero to Profit

Author : Nelson Robinson
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (734 download)

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Book Synopsis From Zero to Profit by : Nelson Robinson

Download or read book From Zero to Profit written by Nelson Robinson and published by Independently Published. This book was released on 2023-12-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "From Zero to Profit" is an enlightening and comprehensive guidebook that serves as a roadmap for aspiring entrepreneurs and business enthusiasts seeking to transform innovative ideas into profitable ventures. This meticulously crafted book navigates readers through the intricate journey of building a successful business from scratch, regardless of prior experience or industry background. With a holistic approach, "From Zero to Profit" starts by delving into the foundational aspects of entrepreneurship. It explores the essential mindset required to initiate a business, emphasizing the importance of resilience, adaptability, and visionary thinking. Readers are encouraged to identify lucrative opportunities, harness their creativity, and sculpt their ideas into viable business concepts. The book is a treasure trove of practical advice and actionable strategies. It unveils the intricacies of conducting comprehensive market research, enabling readers to decipher market trends, analyze competitors, and identify unmet needs. Through insightful guidance, readers learn the art of crafting robust business plans that serve as blueprints for success. "From Zero to Profit" doesn't merely stop at conceptualization; it dives deep into the practicalities of establishing and managing a business. From choosing the appropriate legal structure and navigating administrative hurdles to setting up efficient financial systems, every crucial step in the startup process is meticulously detailed. The book emphasizes the importance of branding, guiding readers in creating compelling brand identities that resonate with their target audience. Marketing and sales strategies take center stage as the book progresses, empowering readers with the tools to devise effective marketing plans, leverage digital platforms, and hone persuasive sales techniques. The significance of building an online presence and utilizing social media as growth catalysts is underscored, facilitating brand visibility and customer engagement. Operational excellence and team management are vital components addressed within the book. Readers gain insights into hiring the right talent, streamlining operations, and nurturing customer relationships. As businesses expand, the book provides guidance on scaling operations while maintaining quality and efficiency. Financial acumen is key to sustainable growth, and "From Zero to Profit" doesn't shy away from this critical aspect. It offers guidance on budgeting, financial planning, managing cash flow, seeking funding, and implementing strategies to drive profitability. Beyond immediate success, the book offers a forward-thinking perspective. It delves into sustainable business practices, encouraging entrepreneurs to incorporate ethical and environmentally friendly approaches into their operations. Emphasis is placed on innovation, adapting to industry shifts, and envisioning long-term success while leaving a lasting legacy. Written in an accessible and engaging style, "From Zero to Profit" is an indispensable companion for anyone embarking on the entrepreneurial journey. Packed with real-world examples, case studies, and practical exercises, this book equips readers with the knowledge, tools, and confidence needed to navigate the complexities of entrepreneurship and turn dreams into thriving, profitable businesses.

Grow the Pie

Author : Alex Edmans
Publisher : Cambridge University Press
ISBN 13 : 1009062719
Total Pages : 541 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Grow the Pie by : Alex Edmans

Download or read book Grow the Pie written by Alex Edmans and published by Cambridge University Press. This book was released on 2021-11-11 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: Should companies be run for profit or purpose? This book shows how they can deliver both-based on rigorous evidence and an actionable framework. This edition, updated to include the pandemic and latest research, explains how managers, investors and citizens can put purpose into practice-and overcome the difficult trade-offs that hold them back.

Purpose and Profit

Author : George Serafeim
Publisher : HarperCollins Leadership
ISBN 13 : 1400230365
Total Pages : 225 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Purpose and Profit by : George Serafeim

Download or read book Purpose and Profit written by George Serafeim and published by HarperCollins Leadership. This book was released on 2022-08-09 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are purpose and profit in conflict, or can both be achieved simultaneously with the right mindset and tools? What are the forces that are reshaping the relationship between the two? What can we all do to strengthen the relationship between purpose and profit as entrepreneurs, managers, employees, consumers, and investors? Backed by cutting-edge research, Purpose and Profit provides answers to these fundamental questions that are increasingly defining the business landscape all around the world. Distinguished Harvard Business School Professor George Serafeim takes readers on a research-driven journey to understand: How and why environmental and social issues are becoming increasingly relevant for organizations worldwide; The ways that companies can design and implement strategies that generate greater impact; The six archetypes of value creation enabled by these new trends; The role of investors in driving greater recognition of ESG issues; and How we can all look at the choices we make and careers we pursue in a way that maximizes purpose and profit in our own lives.

Microtheory

Author : William J. Baumol
Publisher : MIT Press
ISBN 13 : 9780262022453
Total Pages : 332 pages
Book Rating : 4.0/5 (224 download)

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Book Synopsis Microtheory by : William J. Baumol

Download or read book Microtheory written by William J. Baumol and published by MIT Press. This book was released on 1986 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume of seventeen previously published essays by William J. Baumol brings together work on the theory of contestable markets, welfare theory, antitrust, pricing, and the history of economic thought. Written between 1971 and 1983, they have sparked productive extensions and criticism in microeconomic theory and provide an engaging intellectual history of one of the leading figures in the field of economics. Baumol introduces each of the book's four parts, presenting his subsequent views on the subjects covered in the reprinted articles, including some important amendments.The book opens with an autobiographical essay that presents the intellectual climate of economics in the 1940s in which Kenneth Arrow, Frank Hahn, Martin Shubik, Otto Eckstein, and Gary Becker were beginning their careers. Baumol's introductory essays to the book's major sections take up the threads from this autobiographical piece and follow them to the development of concepts central to economic theory, applications, and methodology.Three essays in the first part provide an underpinning for the theory of contestable markets. In the second part five essays explore issues in welfare economics such as the role of diminishing and increasing returns may play the role of symmetric obstacles to Pareto optimality. Essays in the third part range from regulation and antitrust to urban economics to the Phillips curve and the pitfalls of using, in the analysis of real issues, dual values derived from linear models when the underlying reality is nonlinear. Those in the concluding part focus on the history of economic ideas such as the Smithian versus Marxian view of business morality and the social interest, the Marxian concept of value transformation, the iron law of wages, and Say's law.William J. Baumol is Professor of Economics by joint appointment at Princeton University and New York University.

Infinite Returns

Author : Robert T. Kiyosaki
Publisher :
ISBN 13 : 9781612681146
Total Pages : 480 pages
Book Rating : 4.6/5 (811 download)

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Book Synopsis Infinite Returns by : Robert T. Kiyosaki

Download or read book Infinite Returns written by Robert T. Kiyosaki and published by . This book was released on 2022-05-31 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are called to be architects of the future, not its victims." - R. BUCKMINSTER FULLER In Infinite Returns, Robert--with Kim and their top-notch team of Advisors--delves into how the economic and social climate of 2020 has set the stage for a decade of unprecedented challenges as well as opportunities. He draws on his study of Bucky Fuller for vision and guidance as well as noted economists in comparing and contrasting economic theories, and looks to the future, the decade ahead, through the lens of 'cosmic accounting.' Kiyosaki uses lessons from the past to envision the future and peppers that vision with doses of today's reality... while never losing sight of the power of optimism and the individual's power to affect change--in themselves and in our world. The book includes chapters from Kim, the Rich Dad Advisors, and the Rich Dad business team who offer insights on how to achieve infinite returns: Ken McElroy, Blair Singer, Garrett Sutton, Andy Tanner, Tom Wheelwright, Josh and Lisa Lannon, John MacGregor, Mona Gambetta, and Doctors Radha Gopalan and Nicole Srednicki.

Starting from Zero- Building Wealth from Scratch

Author : Sree Galla
Publisher : Sree Galla
ISBN 13 :
Total Pages : 68 pages
Book Rating : 4./5 ( download)

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Book Synopsis Starting from Zero- Building Wealth from Scratch by : Sree Galla

Download or read book Starting from Zero- Building Wealth from Scratch written by Sree Galla and published by Sree Galla. This book was released on 2023-05-07 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you tired of feeling like you're stuck in a never-ending cycle of living paycheck to paycheck? Do you want to achieve true financial freedom and live the life of your dreams? Then look no further than "Starting from Zero: Building Wealth from Scratch" by Sree Galla. This book is not your typical get-rich-quick scheme or overnight success story. Instead, it offers practical, realistic strategies for building lasting wealth from the ground up. With this book, you'll learn how to set achievable financial goals, create a budget that works for you, and invest your money wisely. You'll discover how to maximize your income and minimize your expenses, and avoid common financial pitfalls that can derail your success. But "Starting from Zero" isn't just about building wealth - it's about gaining the freedom to live life on your own terms. Imagine waking up each day with the financial security to pursue your passions, travel the world, or simply spend more time with your loved ones. This book provides a roadmap for achieving that kind of abundance and freedom. In addition to the practical advice for building wealth, "Starting from Zero: Building Wealth from scratch" also explores the exciting world of new income streams that can bring more revenue to your family. Whether you're looking to start a side hustle or turn your passion into profit, this book provides the tools and knowledge you need to succeed. So, if you're ready to take control of your finances and build a better future for yourself and your loved ones, then "Starting from Zero" is the book for you. With its engaging and informative style, it will keep you entertained while also providing invaluable insights and strategies for building lasting wealth. Don't miss out on this opportunity to transform your financial future - grab a copy of "Starting from Zero: Building Wealth from Scratch" today!

The Art of Profitability

Author : Adrian Slywotzky
Publisher : Business Plus
ISBN 13 : 0759527725
Total Pages : 151 pages
Book Rating : 4.7/5 (595 download)

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Book Synopsis The Art of Profitability by : Adrian Slywotzky

Download or read book The Art of Profitability written by Adrian Slywotzky and published by Business Plus. This book was released on 2002-09-26 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individuals. In the past, companies taught their employees about quality. In today's unstable economy, employers must stress the importance of profitability. Now with scores of examples from the global marketplace, the bestselling coauthor of The Profit Zone and Profit Patterns takes you to a higher level in the art of business. Each of the twenty-three chapters in this concise, challenging book presents a different, powerful business model...and a provocative dialogue between an extraordinary teacher called David Zhao and his young protégé. Revealed are the invisible but significant governing principles that allow businesses to survive and prosper in any economic climate. By participating in each session with the exuberant, challenging master, you too will learn how your company and your competitors generate profit...what approach best applies to your profit-making strategy...what specific actions your organization can take in the next ninety days to improve its bottom line...and more.

A World of Three Zeros

Author : Muhammad Yunus
Publisher : PublicAffairs
ISBN 13 : 1610397584
Total Pages : 260 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis A World of Three Zeros by : Muhammad Yunus

Download or read book A World of Three Zeros written by Muhammad Yunus and published by PublicAffairs. This book was released on 2017-09-26 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: A winner of the Nobel Peace Prize and bestselling author of Banker to the Poor offers his vision of an emerging new economic system that can save humankind and the planet Muhammad Yunus, who created microcredit, invented social business, and earned a Nobel Peace Prize for his work in alleviating poverty, is one of today's most trenchant social critics. Now he declares it's time to admit that the capitalist engine is broken -- that in its current form it inevitably leads to rampant inequality, massive unemployment, and environmental destruction. We need a new economic system that unleashes altruism as a creative force just as powerful as self-interest. Is this a pipe dream? Not at all. In the last decade, thousands of people and organizations have already embraced Yunus's vision of a new form of capitalism, launching innovative social businesses designed to serve human needs rather than accumulate wealth. They are bringing solar energy to millions of homes in Bangladesh; turning thousands of unemployed young people into entrepreneurs through equity investments; financing female-owned businesses in cities across the United States; bringing mobility, shelter, and other services to the rural poor in France; and creating a global support network to help young entrepreneurs launch their start-ups. In A World of Three Zeros, Yunus describes the new civilization emerging from the economic experiments his work has helped to inspire. He explains how global companies like McCain, Renault, Essilor, and Danone got involved with this new economic model through their own social action groups, describes the ingenious new financial tools now funding social businesses, and sketches the legal and regulatory changes needed to jumpstart the next wave of socially driven innovations. And he invites young people, business and political leaders, and ordinary citizens to join the movement and help create the better world we all dream of.

Profit First

Author : Mike Michalowicz
Publisher : Penguin
ISBN 13 : 073521414X
Total Pages : 225 pages
Book Rating : 4.7/5 (352 download)

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Book Synopsis Profit First by : Mike Michalowicz

Download or read book Profit First written by Mike Michalowicz and published by Penguin. This book was released on 2017-02-21 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.