How to Succeed in the Enterprise Software Market

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Publisher : IGI Global
ISBN 13 : 1591406013
Total Pages : 272 pages
Book Rating : 4.5/5 (914 download)

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Book Synopsis How to Succeed in the Enterprise Software Market by : Craig Le Clair

Download or read book How to Succeed in the Enterprise Software Market written by Craig Le Clair and published by IGI Global. This book was released on 2005-01-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a clear and simple framework to help software companies understand enterprise-level information systems, and help them build software products compatible with organizations, humans, and complex customer environments"--Provided by publisher.

Business Model Innovation

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Publisher : Cambridge University Press
ISBN 13 : 1108999174
Total Pages : 119 pages
Book Rating : 4.1/5 (89 download)

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Book Synopsis Business Model Innovation by : Constantinos Markides

Download or read book Business Model Innovation written by Constantinos Markides and published by Cambridge University Press. This book was released on 2023-06-29 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technologies have allowed for the proliferation of new business models, something that has attracted the attention of academic research. Much of this research has focused on (i) understanding what a business model is and its theoretical connection to the concept of strategy, and (ii) exploring what business model innovation is and what its sources and outcomes are. Less work has gone into studying the issues that established firms face in business model innovation – such as how to respond to the arrival of a disruptive business model in one's industry, or how to compete with dual business models or how to migrate from one business model to another. This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

Mastering Product Experience in SaaS

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Publisher :
ISBN 13 : 9780999474907
Total Pages : pages
Book Rating : 4.4/5 (749 download)

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Book Synopsis Mastering Product Experience in SaaS by : Nick Bonfiglio

Download or read book Mastering Product Experience in SaaS written by Nick Bonfiglio and published by . This book was released on 2017-11-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Your success as a Software-as-a-Service (SaaS) company is completely dependent on acquiring and keeping users in your product. But if you¿re using traditional marketing tactics, you¿re likely struggling to scale your business quickly. That¿s because conventional marketing techniques focus on engaging prospects and users outside of the product.

Service-Oriented Modeling

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Publisher : John Wiley & Sons
ISBN 13 : 0470141115
Total Pages : 384 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis Service-Oriented Modeling by : Michael Bell

Download or read book Service-Oriented Modeling written by Michael Bell and published by John Wiley & Sons. This book was released on 2017-11-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Answers to your most pressing SOA development questions How do we start with service modeling? How do we analyze services for better reusability? Who should be involved? How do we create the best architecture model for our organization? This must-read for all enterprise leaders gives you all the answers and tools needed to develop a sound service-oriented architecture in your organization. Praise for Service-Oriented Modeling Service Analysis, Design, and Architecture "Michael Bell has done it again with a book that will be remembered as a key facilitator of the global shift to Service-Oriented Architecture. . . . With this book, Michael Bell provides that foundation and more-an essential bible for the next generation of enterprise IT." -Eric Pulier, Executive Chairman, SOA Software "Michael Bell's insightful book provides common language and techniques for business and technology organizations to take advantage of the SOA paradigm. By focusing modeling techniques on the business problem, Bell provides a way for professionals to work throughout the life cycle to create reusable and enduring services." -Mike Zbranak, CIO, Chase Card Services "This book will become an imperative business and technology service-oriented modeling recipe for any manager, architect, modeler, analyst, and developer in today's software development industry." -Jeff Schneider, CEO, MomentumSI "'Innovative' and 'groundbreaking' are words that best describe Michael Bell's Service-Oriented Modeling. It depicts a true service modeling approach that elegantly closes a clear and critical service modeling gap in the SOA industry. This holistic book ties these concepts together using real-world examples across a service life cycle that transitions services from ideas and concepts into production assets that deliver business value. A must-read for business and technical SOA practitioners." -Eric A. Marks, CEO, AgilePath Corporation "As hot as SOA is today, many business and technology professionals still find it challenging to mind the gap between their disparate methodologies and objectives. Herein Michael Bell speaks clearly to both camps in straightforward language, outlining disciplines each can use to communicate effectively and advance the realization of corporate aims. This book is a bible for all who seek to drive business/technology into the future." -Mark Edward Goodrich, Director, Investing Product Management, Reuters Media "This book takes senior IT architects and systems designers into the depths of modeling for SOA, with a fresh new perspective on tools, terminology, and how to turn the theory into practice. His full life-cycle approach balances process, control, and accountability to align all the participants in the delivery pipeline-clearing the road for successful SOA business solutions." -Phil Gilligan, Chief Technology Officer, EBS

Darwinian Fitness in the Global Marketplace

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Author :
Publisher : Springer
ISBN 13 : 1137268336
Total Pages : 317 pages
Book Rating : 4.1/5 (372 download)

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Book Synopsis Darwinian Fitness in the Global Marketplace by : P. Rajagopal

Download or read book Darwinian Fitness in the Global Marketplace written by P. Rajagopal and published by Springer. This book was released on 2012-11-16 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.

Enhancing Enterprise and Service-Oriented Architectures with Advanced Web Portal Technologies

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Publisher : IGI Global
ISBN 13 : 1466603372
Total Pages : 323 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Enhancing Enterprise and Service-Oriented Architectures with Advanced Web Portal Technologies by : Adamson, Greg

Download or read book Enhancing Enterprise and Service-Oriented Architectures with Advanced Web Portal Technologies written by Adamson, Greg and published by IGI Global. This book was released on 2012-03-31 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Service-oriented architectures are of vital importance to enterprises maintaining order and service reputation with stakeholders, and by utilizing the latest technologies, advantage can be gained and time and effort saved. Enhancing Enterprise and Service-Oriented Architectures with Advanced Web Portal Technologies offers the latest research and development within the field, filled with case studies, research, methodologies, and frameworks from contributors around the world. In order to stay abreast of the cutting-edge research in the field, it is vital for academics and practitioners to stay involved and studied with the latest publications. This volume contains a wide range of subject matters, levels of technical expertise and development, and new technological advances within the field, and will serve as an excellent resource both as a handbook and a research manual.

Frameworks for Market Strategy

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1317496760
Total Pages : 633 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Frameworks for Market Strategy by : Noel Capon

Download or read book Frameworks for Market Strategy written by Noel Capon and published by Taylor & Francis. This book was released on 2016-12-08 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing process. Marketing activity is the source of insight on the market, customers, and competitors and lies at the core of leading and managing a business. To understand how marketing fits into the broader challenge of managing a business, Capon and Go address marketing management both at the business and functional levels. The book moves beyond merely presenting established procedures, processes, and practices and includes new material based on cutting-edge research to ensure students develop strong critical thinking and problem-solving skills for success. In this European edition, Capon and Go have retained the strong framework of the book, but have updated the cases, examples, and discussions to increase the book’s relevance for students outside the USA. Key features include: • A strong strategic focus, teaching students how to analyze markets, customers, and competitors to plan, execute, and evaluate a winning market strategy • Practical examples from a range of contexts, allowing students to develop the skills necessary to work in for-profit, public, or non-profit firms • Emphasis on understanding the importance of working across organizational boundaries to align firm capabilities • Full chapters devoted to key topics, including brand management, digital marketing, marketing metrics, and ethical as well as social responsibilities • Focus on globalization with a chapter on regional and international marketing • Multiple choice, discussion, and essay questions at the end of each chapter Offering an online instructor’s manual and a host of useful pedagogy – including videos, learning outcomes, opening cases, key ideas, exercises, discussion questions, a glossary, and more – this book will provide a solid foundation in marketing management, both for those who will work in marketing departments, and those who will become senior executives.

Transcontinental Strategies for Industrial Development and Economic Growth

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Publisher : IGI Global
ISBN 13 : 1522521615
Total Pages : 364 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Transcontinental Strategies for Industrial Development and Economic Growth by : Christiansen, Bryan

Download or read book Transcontinental Strategies for Industrial Development and Economic Growth written by Christiansen, Bryan and published by IGI Global. This book was released on 2017-03-03 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: In contemporary society, it is vital for countries to consistently seek new ways to provide stable growth for their increasing populations. As such, it is important to stay on top of the most current strategies and trends that promote strong industrial and economic development. Transcontinental Strategies for Industrial Development and Economic Growth provides a comprehensive examination of the latest strategies and techniques for growing and maintaining an economically-sound community. Highlighting innovative research on relevant topics such as budget preparation processes, management philosophies, and global competitiveness, this publication is an ideal resource for all professionals, practitioners, business owners, and researchers who are seeking advanced academic perspectives on strategies for industrial development and economic growth.

Enterprise Interoperability IV

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Publisher : Springer Science & Business Media
ISBN 13 : 184996257X
Total Pages : 451 pages
Book Rating : 4.8/5 (499 download)

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Book Synopsis Enterprise Interoperability IV by : Keith Popplewell

Download or read book Enterprise Interoperability IV written by Keith Popplewell and published by Springer Science & Business Media. This book was released on 2010-05-30 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enterprise Interoperability is the ability of an enterprise or organisation to work with other enterprises or organisations without special effort. It is now recognised that interoperability of systems and thus sharing of information is not sufficient to ensure common understanding between enterprises. Knowledge of information meaning and understanding of how is to be used must also be shared if decision makers distributed between those enterprises in the network want to act consistently and efficiently. Industry’s need for Enterprise Interoperability has been one of the significant drivers for research into the Internet of the Future. EI research will embrace and extend contributions from the Internet of Things and the Internet of Services, and will go on to drive the future needs for Internets of People, Processes, and Knowledge.

Review of Technologies and Disruptive Business Strategies

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Publisher : Emerald Group Publishing
ISBN 13 : 183797456X
Total Pages : 337 pages
Book Rating : 4.8/5 (379 download)

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Book Synopsis Review of Technologies and Disruptive Business Strategies by : Rahul Pratap Singh Kaurav

Download or read book Review of Technologies and Disruptive Business Strategies written by Rahul Pratap Singh Kaurav and published by Emerald Group Publishing. This book was released on 2024-10-09 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Disruptive Business Strategies (DBS) that have reshaped many industries. Uber's use of new technologies allowed it to create a new business model for urban transportation, while Airbnb used online technologies to create a new market for short-term rentals. Both new technologies and new business strategies are changing our world.

Building a Winning Sales Force

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Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814410421
Total Pages : 498 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Building a Winning Sales Force by : Andris A. ZOLTNERS

Download or read book Building a Winning Sales Force written by Andris A. ZOLTNERS and published by AMACOM Div American Mgmt Assn. This book was released on 2009-02-11 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales force effectiveness drives every company's success, but keeping a sales organization at the top of its game is a constant challenge. As experts in the field, Andy Zoltners and Prabha Sinha have helped sales leaders around the world perfect their sales strategy, operations, and execution. Combining strategic insight with pragmatic advice, Building a Winning Sales Force provides current and aspiring sales leaders with innovative yet practical solutions to many of the most common issues faced by today’s sales organi­za­tions. The book shows readers how to: assess how good their sales force really is • identify sales force improvement opportunities • implement tools and processes that have immediate impact on sales effec­tive­ness • attract and retain the best salespeople • design incen­tive compensation plans • set goals • manage sales perform­ance • motivate the sales force With practical advice and case studies of companies that have conquered even the most challenging obstacles, Building a Winning Sales Force will enable every company to drive sales and stay competitive.

Service Oriented Architecture (SOA) For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 0470469943
Total Pages : 410 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Service Oriented Architecture (SOA) For Dummies by : Judith S. Hurwitz

Download or read book Service Oriented Architecture (SOA) For Dummies written by Judith S. Hurwitz and published by John Wiley & Sons. This book was released on 2009-02-18 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Feeling overwhelmed by the buzz about SOA—service oriented architecture? Take heart! Service Oriented Architecture For Dummies, 2nd Edition makes it easy to understand, plan, and implement the latest SOA solutions for your business. Whether you’re the IT person responsible for developing SOA or the executive who’s trying to get a handle on the concept, Service Oriented Architecture For Dummies, 2nd Edition will help you understand what SOA is, why it’s important, and how you can make the most of it. You’ll find out about the business and financial aspects of SOA, how to decide if you need it, and what it can mean to your bottom line. Discover how to: Identify the main components of SOA and how they work to create business processes Create reusable, flexible systems and avoid common pitfalls Deconstruct business processes and applications to identify their components, then put them together in new ways Construct SOA business applications for maximum adaptability Confirm quality in a situation that’s difficult to test, and assure the quality and consistency of your data Develop a governance strategy for SOA based on your company’s philosophy and culture Work with XML and understand how it’s used in SOA Maximize the benefits of unified communications Understand software ecosystems, rich interfaces, and the development lifecycle Packed with real-life case studies illustrating how SOA has been applied in a variety of industries, Service Oriented Architecture For Dummies, 2nd Edition demystifies one of today’s hottest business tools.

Service-Oriented Architecture

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Author :
Publisher : CRC Press
ISBN 13 : 1420045016
Total Pages : 290 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Service-Oriented Architecture by : James P. Lawler

Download or read book Service-Oriented Architecture written by James P. Lawler and published by CRC Press. This book was released on 2007-11-19 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aggressively being adopted by organizations in all markets, service-oriented architecture (SOA) is a framework enabling business process improvement for gaining competitive advantage. Service-Oriented Architecture: SOA Strategy, Methodology, and Technology guides you through the challenges of deploying SOA. It demonstrates conclusively that strategy and methodology are the keys to implementing SOA and provides the methodology needed for SOA success. The book examines the role of both non-agile and agile project management techniques for deploying SOA. Its methodology applies frameworks of governance, communications, product realization, project management, architecture, data management, service management, human resource management and post implementation processes. Filled with case studies, the book shows the methodology in action. This reference benefits business managers, business analysts, and technology project managers who are serious about adopting SOA as a long-term strategy. It is also benefits those new to business process management, enterprise architecture, and information systems and need to understand SOA, its business drivers, and its methodology.

China and India

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Publisher : Elsevier
ISBN 13 : 1780632347
Total Pages : 209 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis China and India by : John T McManus

Download or read book China and India written by John T McManus and published by Elsevier. This book was released on 2007-02-28 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last 30 years, the world's software industry has been developing rapidly and the landscape has also been changing dramatically. It is no longer predominately controlled by the developed countries such as the United States and the United Kingdom. This book examines the competitive and strategic issues faced by China and India through a political, economic, social, technological, environmental and legal analysis. The book reviews their competitive strengths and weaknesses and the potential risks for organisations looking to expand or invest resources in these two countries. The book also looks at the market strategies of both countries in a global context and identifies the critical success factors that have enabled China and India to gain competitive advantage in their respective markets. Importantly, the book examines the threats that these two countries pose to other countries looking to expand their presence in the global software markets. This book helps practitioners and business managers who are responsible for a firm's strategy or investment resources to grasp and understand the complexities and challenges faced by those organisations looking to expand their operations in these countries. - Written from a highly knowledgeable and well-respected practitioner in the field of global strategy and software engineering - Draws on the authors wide-ranging practical experience of working with some of the worlds leading global service providers on major strategy development and service provision - Provides practical guidance to real-world problems in the global software industry

Business Web Strategy: Design, Alignment, and Application

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Publisher : IGI Global
ISBN 13 : 1605660256
Total Pages : 408 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Business Web Strategy: Design, Alignment, and Application by : Al-Hakim, Latif

Download or read book Business Web Strategy: Design, Alignment, and Application written by Al-Hakim, Latif and published by IGI Global. This book was released on 2008-11-30 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher.

Strategic Management: Tools and Techniques for Competitive Advantage

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Author :
Publisher : Cybellium
ISBN 13 : 183679018X
Total Pages : 223 pages
Book Rating : 4.8/5 (367 download)

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Book Synopsis Strategic Management: Tools and Techniques for Competitive Advantage by : Cybellium

Download or read book Strategic Management: Tools and Techniques for Competitive Advantage written by Cybellium and published by Cybellium . This book was released on with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

Marketing of High-technology Products and Innovations

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Author :
Publisher : Pearson Prentice Hall
ISBN 13 : 9780136049968
Total Pages : 584 pages
Book Rating : 4.0/5 (499 download)

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Book Synopsis Marketing of High-technology Products and Innovations by : Jakki J. Mohr

Download or read book Marketing of High-technology Products and Innovations written by Jakki J. Mohr and published by Pearson Prentice Hall. This book was released on 2010 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title provides a thorugh overview of the issues high-tech marketers must address, and provides a balance between conceptual discussions and examples; small and big business; products and services; and consumer and business-to-business marketing contexts.