Fashion as Communication

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Author :
Publisher : Routledge
ISBN 13 : 1136412972
Total Pages : 224 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Fashion as Communication by : Malcolm Barnard

Download or read book Fashion as Communication written by Malcolm Barnard and published by Routledge. This book was released on 2013-10-18 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What kinds of things do fashion and clothing say about us? What does it mean to wear Gap or Gaultier, Milletts or Moschino? Are there any real differences between Hip-Hop style and Punk anti-styles? In this fully revised and updated edition, Malcolm Barnard introduces fashion and clothing as ways of communicating and challenging class, gender, sexual and social identities. Drawing on a range of theoretical approaches from Barthes and Baudrillard to Marxist, psychoanalytic and feminist theory, Barnard addresses the ambivalent status of fashion in contemporary culture.

ECSM2016-Proceedings of the 3rd European Conference on Social Media

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Author :
Publisher : Academic Conferences and publishing limited
ISBN 13 : 191121800X
Total Pages : 566 pages
Book Rating : 4.9/5 (112 download)

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Book Synopsis ECSM2016-Proceedings of the 3rd European Conference on Social Media by : Christine Bernadas

Download or read book ECSM2016-Proceedings of the 3rd European Conference on Social Media written by Christine Bernadas and published by Academic Conferences and publishing limited. This book was released on 2016-06-21 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fashion, Culture, and Identity

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Author :
Publisher : University of Chicago Press
ISBN 13 : 022616795X
Total Pages : 239 pages
Book Rating : 4.2/5 (261 download)

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Book Synopsis Fashion, Culture, and Identity by : Fred Davis

Download or read book Fashion, Culture, and Identity written by Fred Davis and published by University of Chicago Press. This book was released on 2013-11-11 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do our clothes say about who we are or who we think we are? How does the way we dress communicate messages about our identity? Is the desire to be "in fashion" universal, or is it unique to Western culture? How do fashions change? These are just a few of the intriguing questions Fred Davis sets out to answer in this provocative look at what we do with our clothes—and what they can do to us. Much of what we assume to be individual preference, Davis shows, really reflects deeper social and cultural forces. Ours is an ambivalent social world, characterized by tensions over gender roles, social status, and the expression of sexuality. Predicting what people will wear becomes a risky gamble when the link between private self and public persona can be so unstable.

Fashion and Its Social Agendas

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Author :
Publisher : University of Chicago Press
ISBN 13 : 0226924831
Total Pages : 353 pages
Book Rating : 4.2/5 (269 download)

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Book Synopsis Fashion and Its Social Agendas by : Diana Crane

Download or read book Fashion and Its Social Agendas written by Diana Crane and published by University of Chicago Press. This book was released on 2012-06-12 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has long been said that clothes make the man (or woman), but is it still true today? If so, how has the information clothes convey changed over the years? Using a wide range of historical and contemporary materials, Diana Crane demonstrates how the social significance of clothing has been transformed. Crane compares nineteenth-century societies—France and the United States—where social class was the most salient aspect of social identity signified in clothing with late twentieth-century America, where lifestyle, gender, sexual orientation, age, and ethnicity are more meaningful to individuals in constructing their wardrobes. Today, clothes worn at work signify social class, but leisure clothes convey meanings ranging from trite to political. In today's multicode societies, clothes inhibit as well as facilitate communication between highly fragmented social groups. Crane extends her comparison by showing how nineteenth-century French designers created fashions that suited lifestyles of Paris elites but that were also widely adopted outside France. By contrast, today's designers operate in a global marketplace, shaped by television, film, and popular music. No longer confined to elites, trendsetters are drawn from many social groups, and most trends have short trajectories. To assess the impact of fashion on women, Crane uses voices of college-aged and middle-aged women who took part in focus groups. These discussions yield fascinating information about women's perceptions of female identity and sexuality in the fashion industry. An absorbing work, Fashion and Its Social Agendas stands out as a critical study of gender, fashion, and consumer culture. "Why do people dress the way they do? How does clothing contribute to a person's identity as a man or woman, as a white-collar professional or blue-collar worker, as a preppie, yuppie, or nerd? How is it that dress no longer denotes social class so much as lifestyle? . . . Intelligent and informative, [this] book proposes thoughtful answers to some of these questions."-Library Journal

The Routledge Companion to Marketing and Feminism

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Author :
Publisher : Routledge
ISBN 13 : 1000521990
Total Pages : 512 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis The Routledge Companion to Marketing and Feminism by : Pauline Maclaran

Download or read book The Routledge Companion to Marketing and Feminism written by Pauline Maclaran and published by Routledge. This book was released on 2022-02-25 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive and authorative sourcebook offers academics, researchers and students an introduction to and overview of current scholarship at the intersection of marketing and feminism. In the last five years there has been a resurrection of feminist voices in marketing and consumer research. This mirrors a wider public interest in feminism – particularly in the media as well as the academy - with younger women discovering that patriarchal structures and strictures still limit women’s development and life opportunities. The "F" word is back on the agenda – made high profile by campaigns such as #MeToo and #TimesUp. There is a noticeably renewed interest in feminist scholarship, especially amongst younger scholars, and significantly insightful interdisciplinary critiques of this new brand of feminism, including the identification of a neoliberal feminism that urges professional women to achieve a work/family balance on the back of other women’s exploitation. Consolidating existing scholarship while exploring emerging theories and ideas which will generate further feminist research, this volume will be of interest to researchers, academics and students in marketing and consumption studies, especially those studying or researching the complex inter-relationship of feminism and marketing.

Fashion and style as a form of social and cultural expression in South Africa

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Author :
Publisher : GRIN Verlag
ISBN 13 : 3668055270
Total Pages : 18 pages
Book Rating : 4.6/5 (68 download)

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Book Synopsis Fashion and style as a form of social and cultural expression in South Africa by : Thuthula Namhla Dlepu

Download or read book Fashion and style as a form of social and cultural expression in South Africa written by Thuthula Namhla Dlepu and published by GRIN Verlag. This book was released on 2015-09-28 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2011 in the subject Communications - Intercultural Communication, grade: 85%, Monash University, South Africa Campus (Monash University), course: Communications & Cultural Studies, language: English, abstract: This paper examines choices in fashion and style as social and cultural expressions. It analyses the ghetto fabulous style, the influence of films as well as changes in clothing associated with reaching maturity. Furthermore, it takes a look at the influence of the Springbok rugby team's fan jerseys and subcultural styles.

The Psychology of Fashion

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Author :
Publisher : Routledge
ISBN 13 : 1317217624
Total Pages : 151 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis The Psychology of Fashion by : Carolyn Mair

Download or read book The Psychology of Fashion written by Carolyn Mair and published by Routledge. This book was released on 2018-04-09 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology of Fashion offers an insightful introduction to the exciting and dynamic world of fashion in relation to human behaviour, from how clothing can affect our cognitive processes to the way retail environments manipulate consumer behaviour. The book explores how fashion design can impact healthy body image, how psychology can inform a more sustainable perspective on the production and disposal of clothing, and why we develop certain shopping behaviours. With fashion imagery ever present in the streets, press and media, The Psychology of Fashion shows how fashion and psychology can make a positive difference to our lives.

Fashion Branding Reinvented

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Author :
Publisher : Abhishek Publications
ISBN 13 : 9356526389
Total Pages : 200 pages
Book Rating : 4.3/5 (565 download)

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Book Synopsis Fashion Branding Reinvented by : Priya Shahi

Download or read book Fashion Branding Reinvented written by Priya Shahi and published by Abhishek Publications. This book was released on 2024-06-01 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion Branding Reinvented The New Age Approach" explores the transformative shifts in the fashion industry, focusing on how branding strategies have evolved in response to changing consumer behaviors, technological advancements, and global market dynamics. The book delves into innovative approaches that fashion brands are adopting to stay relevant and competitive, from leveraging social media and influencer partnerships to embracing sustainability and ethical practices. By analyzing case studies of leading fashion houses and emerging designers, the book offers insights into the contemporary branding landscape and provides practical guidance for building a compelling and resilient brand in today's fast-paced fashion world.

Contemporary Issues in Marketing and Consumer Behaviour

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000898261
Total Pages : 206 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Contemporary Issues in Marketing and Consumer Behaviour by : Elizabeth Parsons

Download or read book Contemporary Issues in Marketing and Consumer Behaviour written by Elizabeth Parsons and published by Taylor & Francis. This book was released on 2023-07-31 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect the fast-changing world we live in. The new state of the art chapter on digital marketing digs deeply into two new frontiers of marketing which have significant impact on contemporary social life: influencer marketing, and online gaming. Other new topics help us to understand how marketing can perpetuate local and global inequality through creating and sustaining hierarchies of knowledge and influencing norms of race, disability, gender and sexual orientation. Topics new to this edition include: Digital Markets and Marketing Hierarchies of Knowledge in Marketing Marketing Inequalities: Feminisms and intersectionalities The Ethics and Politics of Consumption New case studies include: Emerging Economy Brands The Fairtrade Brand Disappearing Influencers Decolonising the Media Written by four experts in the field, this popular text successfully links marketing theory with practice, locating marketing ideas and applications within wider global, social and economic contexts. It provides a complete and thought-provoking overview for postgraduate, MBA and advanced undergraduate modules in marketing and consumer behaviour and a useful resource for dissertation study at both undergraduate and postgraduate levels. Online resources include chapter-by-chapter PowerPoint slides.

Fashion and Motherhood

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350276707
Total Pages : 265 pages
Book Rating : 4.3/5 (52 download)

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Book Synopsis Fashion and Motherhood by : Laura Snelgrove

Download or read book Fashion and Motherhood written by Laura Snelgrove and published by Bloomsbury Publishing. This book was released on 2024-01-25 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Motherhood, whether achieved through biological or other means, is not a rare experience; dressing oneself, even less so. The two phenomena are intimately linked, as both occur on and to the private body, and are also fully subject to social pressures and the changing tides of public opinion. They also, for anyone who experiences motherhood, define one another and work together to shape an individual's identity and place in their culture. This rich collection explores the essential question of how motherhood and fashion interact, interrogating their relationships to power, misogyny, temporality, longing and embodiment, among other themes. The 13 essays examine representations on film, in popular print and literature; they use images, narrative and material evidence from the past to excavate the historical cleavages in how mothers have been expected to hide, display, share and sacrifice their bodies. An international range of scholars explores the 19th to the 21st centuries, tracing how fashion and motherhood have operated as powerfully interdependent experiences and continue to determine how women are judged and corralled, yet also find meaning, connection and strength.

A Companion to New Media Dynamics

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Publisher : John Wiley & Sons
ISBN 13 : 1119000866
Total Pages : 530 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis A Companion to New Media Dynamics by : John Hartley

Download or read book A Companion to New Media Dynamics written by John Hartley and published by John Wiley & Sons. This book was released on 2015-06-02 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Companion to New Media Dynamics presents a state-of-the-art collection of multidisciplinary readings that examine the origins, evolution, and cultural underpinnings of the media of the digital age in terms of dynamic change Presents a state-of-the-art collection of original readings relating to new media in terms of dynamic change Features interdisciplinary contributions encompassing the sciences, social sciences, humanities and creative arts Addresses a wide range of issues from the ownership and regulation of new media to their form and cultural uses Provides readers with a glimpse of new media dynamics at three levels of scale: the 'macro' or system level; the 'meso' or institutional level; and 'micro' or agency level

Cyber Muslims

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Publisher : Bloomsbury Publishing
ISBN 13 : 1350233722
Total Pages : 344 pages
Book Rating : 4.3/5 (52 download)

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Book Synopsis Cyber Muslims by : Robert Rozehnal

Download or read book Cyber Muslims written by Robert Rozehnal and published by Bloomsbury Publishing. This book was released on 2022-04-21 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through an array of detailed case studies, this book explores the vibrant digital expressions of diverse groups of Muslim cybernauts: religious clerics and Sufis, feminists and fashionistas, artists and activists, hajj pilgrims and social media influencers. These stories span a vast cultural and geographic landscape-from Indonesia, Iran, and the Arab Middle East to North America. These granular case studies contextualize cyber Islam within broader social trends: racism and Islamophobia, gender dynamics, celebrity culture, identity politics, and the shifting terrain of contemporary religious piety and practice. The book's authors examine an expansive range of digital multimedia technologies as primary “texts.” These include websites, podcasts, blogs, Twitter, Facebook, Instagram, YouTube channels, online magazines and discussion forums, and religious apps. The contributors also draw on a range of methodological and theoretical models from multiple academic disciplines, including communication and media studies, anthropology, history, global studies, religious studies, and Islamic studies.

The Monographs

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Publisher : Andrews UK Limited
ISBN 13 : 1804244198
Total Pages : 241 pages
Book Rating : 4.8/5 (42 download)

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Book Synopsis The Monographs by : Ben Cardall

Download or read book The Monographs written by Ben Cardall and published by Andrews UK Limited. This book was released on 2024-06-06 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first iteration of The Monographs was comprehensive yet only introductory when thinking about how to do things in the same way that Sherlock Holmes did. This time, we go even deeper. From looking at the practices of neuroscience that we can follow in order to develop our emotional control and the sharpness of our minds. Not only useful for when we approach casework but also for how we look at someone in order to figure out what they do for a living. Especially interesting because this is very often considered 'the holy grail' within this field. This second edition will build upon all of the elements from the first. Including even more theory development and practice drills. This is so much more than a compendium of riddles and puzzles. It is a critical thinking course to use with all aspects of your life and the mysteries you take up along the way. Instant memorisation and awareness of the people and things in your surroundings, managing the accuracy of your critical thinking in connection to any biases, reading the face, insights from the animals in someone's life, step by step programs for reading shoes, tattoos, phones, skin and even a treatise on criminal profiling elements that you can use in conjunction with your work and much much more. You will see the world in a way that nobody else around you will, unless they have a copy of this book. No longer will there be the footprints of a gigantic hound but the steps of you building your own capabilities within the world of the consulting detective.

Fashion Design Mastery: Trends, Techniques, and Creative Insights

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Author :
Publisher : Libertatem Media Private Limited
ISBN 13 : 8197138230
Total Pages : 211 pages
Book Rating : 4.1/5 (971 download)

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Book Synopsis Fashion Design Mastery: Trends, Techniques, and Creative Insights by : Prof. Shoeb Iqbal Khan

Download or read book Fashion Design Mastery: Trends, Techniques, and Creative Insights written by Prof. Shoeb Iqbal Khan and published by Libertatem Media Private Limited. This book was released on 2023-05-03 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art of fashion design with insights into the latest trends, techniques, and creative processes. This book is a comprehensive resource for aspiring designers and fashion enthusiasts looking to elevate their craft and stay ahead in the industry.

Fashion eBook

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Publisher : GURMEETWEB TECHNICAL LABS
ISBN 13 : 8196549717
Total Pages : 1711 pages
Book Rating : 4.1/5 (965 download)

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Book Synopsis Fashion eBook by : GURMEET SINGH DANG

Download or read book Fashion eBook written by GURMEET SINGH DANG and published by GURMEETWEB TECHNICAL LABS. This book was released on with total page 1711 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Culture, Identity & Change

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Author :
Publisher : Sandeep Chavan
ISBN 13 :
Total Pages : 486 pages
Book Rating : 4./5 ( download)

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Book Synopsis Culture, Identity & Change by : Sandeep Chavan

Download or read book Culture, Identity & Change written by Sandeep Chavan and published by Sandeep Chavan. This book was released on 2024-11-01 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Culture, Identity & Change: The Evolution of Indian Society" by Sandeep Chavan, is an insightful journey through the rich history, dynamic present, and promising future of India, aimed at inspiring young Indians and global Indians alike. The book explores the profound transformations in Indian society, shaped by a unique interplay of tradition and modernity, regional diversity, and global influences. Its purpose is to deepen readers' understanding of India’s social fabric, which blends ancient customs with contemporary challenges and innovations, positioning youth as the driving force for meaningful change. The book begins by tracing India’s origins, from the early civilizations that shaped social norms to the impacts of colonial rule, which redefined the country's cultural and economic landscape. By examining the social structures, family roles, and caste dynamics that continue to influence Indian society, readers gain a comprehensive view of the factors that have historically shaped identity and relationships in India. With a focus on current and emerging issues, the book addresses challenges like urbanization, poverty, and economic inequality, which create disparities but also provide opportunities for progress. It highlights the pivotal role of education, not just as a foundation for individual growth, but as a powerful tool for collective social transformation. The book underscores that education, coupled with critical skills, is key to empowering young Indians to bridge gaps and foster a more equitable society. Central to this narrative is the role of youth in driving social movements, from grassroots activism to digital engagement. It delves into the rise of technology as a medium for civic participation, enabling young Indians to champion causes, express their identity, and interact with a global audience, thus building a sense of both national and global citizenship. Looking forward, the book discusses future trends and pathways, including sustainable development, digital transformation, and social inclusivity. It emphasizes the potential of innovation to address pressing issues and to harness India's demographic dividend. "Culture, Identity & Change: The Evolution of Indian Society" invites young Indians to reflect on their heritage, envision their role in society, and engage actively in shaping an inclusive and progressive India. The book serves as both a tribute to India’s resilience and a roadmap for the future, encouraging readers to contribute to a balanced and inclusive evolution of Indian identity in a globalized world.

Leveraging Computer-Mediated Marketing Environments

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Publisher : IGI Global
ISBN 13 : 1522573453
Total Pages : 492 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Leveraging Computer-Mediated Marketing Environments by : Bowen, Gordon

Download or read book Leveraging Computer-Mediated Marketing Environments written by Bowen, Gordon and published by IGI Global. This book was released on 2019-01-25 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has redefined the way marketers communicate with their customers, giving consumers an advantage that they did not have previously. However, recent issues in online communication platforms have increased the challenges faced by marketers in developing and retaining their customers. Practitioners need to develop effective marketing communication programs that incorporate the meaningful forms of sociality into a customer-driven marketing program. Leveraging Computer-Mediated Marketing Environments discusses the nature of heightened interaction between marketers and consumers in the evolving technological environments, particularly on the central nature of online communities and other emerging technologies on dialogic engagement. Additionally, it aims to examine the relevant roles of online communities and emerging technologies in creating and retaining customers through effective dialogue management. Highlighting brand strategy, e-services, and web analytics, it is designed for marketers, brand managers, business managers, academicians, and students.