Social and Sustainability Marketing

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Author :
Publisher : CRC Press
ISBN 13 : 1000408027
Total Pages : 945 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Social and Sustainability Marketing by : Jishnu Bhattacharyya

Download or read book Social and Sustainability Marketing written by Jishnu Bhattacharyya and published by CRC Press. This book was released on 2021-09-26 with total page 945 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the challenges with illustrations from insightful cases both from emerging and developed economies. This compilation should be essential reading for the discerning student of sustainable consumption and production." -- Professor Pierre McDonagh, Associate Editor, Journal of Macromarketing (USA); Professor of Critical Marketing & Society, University of Bath, UK Experts in the field of economics, management science, and particularly in the marketing domain have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns; however, the level of existing literature and availability of teaching cases reflect a dearth of real case studies, especially those focused on marketing for social good. This book of actual case studies will address that need. In addition, this book is important and timely in providing a case book for instructors (those in both industry and academia) to help them in teaching and training the next generation of leaders through corporate training and universities. Currently, marketing for social good is increasingly becoming a part of most curriculums under the umbrella of different titles, such as social marketing, green marketing, and sustainability marketing. The relevance of these studies is increasing across the globe. This book is composed of long and short real cases with varying complexity in different sectors. This case book will also cover some review articles for an overview of the recent developments in the study area. With these case studies, collections of questions, teaching materials, and real-life marketing scenarios, this book offers a unique source of knowledge to marketing professionals, students, and educators across the world. The main objective of this case book is to understand the applicability of marketing science (marketing for social good context, such as social marketing and sustainability marketing) in internet marketing related to e-buying behavior and e-WOM. In addition, it illustrates the various types of existing marketing practices that are relevant from both theoretical and practical points of view in this electronic era, as well as discussing other non-electronic marketing practices and focusing on consumer buying behavior. As a result, marketing managers can treat their customers according to their desired value. This book particularly explores the possibilities and advantages created by social marketing and sustainability marketing through the presentation of thorough review articles and case studies. This case book helps corporate training centers and universities with compact teaching reference materials in their relevant courses.

Responsible and Sustainable Operations

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Author :
Publisher : Springer Nature
ISBN 13 : 3031608674
Total Pages : 258 pages
Book Rating : 4.0/5 (316 download)

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Book Synopsis Responsible and Sustainable Operations by : Christopher S. Tang

Download or read book Responsible and Sustainable Operations written by Christopher S. Tang and published by Springer Nature. This book was released on with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Crowdfunding and Sustainable Urban Development in Emerging Economies

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Author :
Publisher : IGI Global
ISBN 13 : 1522539530
Total Pages : 367 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Crowdfunding and Sustainable Urban Development in Emerging Economies by : Benna, Umar G.

Download or read book Crowdfunding and Sustainable Urban Development in Emerging Economies written by Benna, Umar G. and published by IGI Global. This book was released on 2018-02-28 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic and societal systems continually evolve as the needs and demands of society change. With the development of new technologies, research, and discoveries, various opportunities emerge for venture development and developing economies. Crowdfunding and Sustainable Urban Development in Emerging Economies provides innovative research on current issues in the rise of new platforms for digital activities, a collaborative economy, crowdsourcing, crowdfunding, and other activities that are shaping developing countries. Highlighting a range of pertinent topics, such as infrastructure finance, tertiary educational institutions, and urban sustainability, this book is an important resource for academicians, practitioners, researchers, and students.

AgExporter

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Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis AgExporter by :

Download or read book AgExporter written by and published by . This book was released on 1990 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sharing Economy at the Base of the Pyramid

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Author :
Publisher : Springer Nature
ISBN 13 : 9811624143
Total Pages : 363 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis Sharing Economy at the Base of the Pyramid by : Israr Qureshi

Download or read book Sharing Economy at the Base of the Pyramid written by Israr Qureshi and published by Springer Nature. This book was released on 2021-08-20 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how ​the sharing economy models present opportunities and also pose challenges in achieving sustainable development at the base of the pyramid. Through a 3S Framework (sharing, socialization, and social intermediation) and Reformative-Transformative classification, this book demonstrates how sharing economy models offer the potential for more inclusive and sustainable development. The book includes case studies on sharing economy models that offer products and services for free or at prices more affordable than traditional options, while also finding ways toward economic sustainability and inclusive growth. This book identifies how local resources, community social capital, and bricolage could be leveraged in the development of sharing economy models that take into account the specificities of particular communities while ensuring that the solutions can be quickly modified and replicated. Further, this book highlights that sharing economy models leverage the digital revolution to take advantage of cheaper computational capacity and global connectivity, while rapidly adapting to engage with those that have less digital literacy at the base of the pyramid. This edited book aims to present analyses of sharing economy models at the base of the pyramid, identifying characteristics that can be particularly important for sustainable development and barriers that would need to be overcome to realize its full potential. The chapters in this book are contributed by a wide range of academics and scholars who are experts in the field.

Small Farm Equipment for Developing Countries

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Author :
Publisher : Int. Rice Res. Inst.
ISBN 13 : 971104157X
Total Pages : 640 pages
Book Rating : 4.7/5 (11 download)

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Book Synopsis Small Farm Equipment for Developing Countries by :

Download or read book Small Farm Equipment for Developing Countries written by and published by Int. Rice Res. Inst.. This book was released on 1986 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of small farm equipment; Land preparation; Irrigation; Seeding and planting; Plant protection and soil fertility; Harvesting; Threshing; Grain drying; Improving research and development, manufacturing, marketing, extension and use of small farm equipment.

The New World Economy: A Beginner's Guide

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Author :
Publisher : Vintage
ISBN 13 : 0525563202
Total Pages : 354 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The New World Economy: A Beginner's Guide by : Randy Charles Epping

Download or read book The New World Economy: A Beginner's Guide written by Randy Charles Epping and published by Vintage. This book was released on 2020-01-21 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is blockchain? What is Bitcoin? How can central banks be instrumental in guiding a nation's economy? What are the underlying causes of trade deficits? Do trade wars actually help the domestic economy? How has the behavior of millennials and Generation Z affected the global economy? Find out all this and more in this definitive guide to the world economy. As the global economic landscape shifts at an increasing rate, it's more important than ever that citizens understand the building blocks of the new world economy. In this lively guide, Randy Charles Epping cuts through the jargon to explain the fundamentals. In thirty-six engaging chapters, Epping lays bare everything from NGOs and nonprofits to AI and data mining. With a comprehensive glossary and absolutely no graphs, The New World Economy: A Beginner's Guide is essential reading for anyone who wants to understand what is going on in the world around them. This timely book is a vital resource for today's chaotic world.

Economic Indicators of the Farm Sector

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Author :
Publisher :
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Economic Indicators of the Farm Sector by :

Download or read book Economic Indicators of the Farm Sector written by and published by . This book was released on 1984 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sustainable Agricultural Mechanization: A Framework for Africa

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Author :
Publisher : Food & Agriculture Org.
ISBN 13 : 9251308713
Total Pages : 150 pages
Book Rating : 4.2/5 (513 download)

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Book Synopsis Sustainable Agricultural Mechanization: A Framework for Africa by : Food and Agriculture Organization of the United Nations

Download or read book Sustainable Agricultural Mechanization: A Framework for Africa written by Food and Agriculture Organization of the United Nations and published by Food & Agriculture Org.. This book was released on 2019-03-13 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: This framework presents ten interrelated principles/elements to guide Sustainable Agricultural Mechanization in Africa (SAMA). Further, it presents the technical issues to be considered under SAMA and the options to be analysed at the country and sub regional levels. The ten key elements required in a framework for SAMA are as follows: The analysis in the framework calls for a specific approach, involving learning from other parts of the world where significant transformation of the agricultural mechanization sector has already occurred within a three-to-four decade time frame, and developing policies and programmes to realize Africa’s aspirations of Zero Hunger by 2025. This approach entails the identification and prioritization of relevant and interrelated elements to help countries develop strategies and practical development plans that create synergies in line with their agricultural transformation plans. Given the unique characteristics of each country and the diverse needs of Africa due to the ecological heterogeneity and the wide range of farm sizes, the framework avoids being prescriptive.

SMALL-SCALE FAMILY FARMING IN THE NEAR EAST AND NORTH AFRICA REGION

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Author :
Publisher : Food & Agriculture Org.
ISBN 13 : 9251095027
Total Pages : 185 pages
Book Rating : 4.2/5 (51 download)

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Book Synopsis SMALL-SCALE FAMILY FARMING IN THE NEAR EAST AND NORTH AFRICA REGION by : Food and Agriculture Organization of the United Nations

Download or read book SMALL-SCALE FAMILY FARMING IN THE NEAR EAST AND NORTH AFRICA REGION written by Food and Agriculture Organization of the United Nations and published by Food & Agriculture Org.. This book was released on 2018-08-09 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report provides an overview of a study conducted in the NENA region in 2015-2016 in partnership with FAO, CIRAD, CIHEAM-IAMM and six national teams, each of which prepared a national report. In the six countries under review in the NENA region (Egypt, Lebanon, Morocco, Mauritania, Sudan and Tunisia), agriculture is carried out primarily by small-scale family farmers, the majority of whom run the risk of falling into the poverty trap, largely due to the continuous fragmentation of inherited landholdings. As such, the development of small-scale family farming can no longer be based solely on intensifying agriculture, as the farmers are not able to produce sufficient marketable surplus due to the limited size of their landholdings. An approach based strictly on agricultural activity is also insufficient (as small-scale family farms have already diversified their livelihoods with off-farm activities). In fact, developing small-scale farming cannot be achieved by focusing strictly on t he dimension of production.

372 Businesses for Agriculture & Farming

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Author :
Publisher : M M Infocare
ISBN 13 :
Total Pages : 1102 pages
Book Rating : 4./5 ( download)

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Book Synopsis 372 Businesses for Agriculture & Farming by : Mansoor Muallim

Download or read book 372 Businesses for Agriculture & Farming written by Mansoor Muallim and published by M M Infocare. This book was released on with total page 1102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agri-Tools Manufacturing 1. Market Overview: The Agri-Tools Manufacturing industry is a vital part of the agriculture sector, providing essential equipment and machinery to support farming operations. Growth is driven by the increasing demand for advanced and efficient farming tools to meet the rising global food production requirements. 2. Market Segmentation: The Agri-Tools Manufacturing market can be segmented into several key categories: a. Hand Tools: Basic manual tools used for tasks like planting, weeding, and harvesting.b. Farm Machinery: Larger equipment such as tractors, Plows, and combines used for field cultivation and crop management. c. Irrigation Equipment: Tools and systems for efficient water management and irrigation. d. Harvesting Tools: Machinery and hand tools for crop harvesting and post-harvest processing. e. Precision Agriculture Tools: High-tech equipment including GPS-guided machinery and drones for precision farming. f. Animal Husbandry Equipment: Tools for livestock management and animal husbandry practices. 3. Regional Analysis: The adoption of Agri-Tools varies across regions: a. North America: A mature market with a high demand for advanced machinery, particularly in the United States and Canada. b. Europe: Growing interest in precision agriculture tools and sustainable farming practices. c. Asia-Pacific: Rapidly expanding market, driven by the mechanization of farming in countries like China and India. d. Latin America: Increasing adoption of farm machinery due to the region's large agricultural sector. e. Middle East & Africa: Emerging market with potential for growth in agri-tools manufacturing. 4. Market Drivers: a. Increased Farming Efficiency: The need for tools and machinery that can increase farm productivity and reduce labour costs. b. Population Growth: The growing global population requires more efficient farming practices to meet food demands. c. Precision Agriculture: The adoption of technology for data-driven decision-making in farming. d. Sustainable Agriculture: Emphasis on tools that support sustainable and eco-friendly farming practices. 5. Market Challenges: a. High Initial Costs: The expense of purchasing machinery and equipment can be a barrier for small-scale farmers. b. Technological Adoption: Some farmers may be resistant to adopting new technology and machinery. c. Maintenance and Repairs: Ensuring proper maintenance and timely repairs can be challenging. 6. Opportunities: a. Innovation: Developing advanced and efficient tools using IoT, AI, and automation. b. Customization: Offering tools tailored to specific crops and regional needs. c. Export Markets: Exploring export opportunities to regions with growing agricultural sectors. 7. Future Outlook: The future of Agri-Tools Manufacturing looks promising, with continued growth expected as technology continues to advance and the need for efficient and sustainable agriculture practices increases. Innovations in machinery and equipment, along with the adoption of precision agriculture tools, will play a significant role in transforming the industry and addressing the challenges faced by the agriculture sector. Conclusion: Agri-Tools Manufacturing is a cornerstone of modern agriculture, providing farmers with the equipment and machinery they need to feed a growing global population. As the industry continues to evolve, there will be opportunities for innovation and collaboration to develop tools that are not only efficient but also environmentally friendly. Agri-tools manufacturers play a critical role in supporting sustainable and productive farming practices, making them essential contributors to the global food supply chain

Encyclopedia of Business ideas

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Author :
Publisher : M M Info Care
ISBN 13 :
Total Pages : 14745 pages
Book Rating : 4./5 ( download)

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Book Synopsis Encyclopedia of Business ideas by : Mansoor Muallim

Download or read book Encyclopedia of Business ideas written by Mansoor Muallim and published by M M Info Care. This book was released on with total page 14745 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Content updated) Agri-Tools Manufacturing 1. Market Overview: The Agri-Tools Manufacturing industry is a vital part of the agriculture sector, providing essential equipment and machinery to support farming operations. Growth is driven by the increasing demand for advanced and efficient farming tools to meet the rising global food production requirements. 2. Market Segmentation: The Agri-Tools Manufacturing market can be segmented into several key categories: a. Hand Tools: • Basic manual tools used for tasks like planting, weeding, and harvesting. b. Farm Machinery: • Larger equipment such as tractors, Plows, and combines used for field cultivation and crop management. c. Irrigation Equipment: • Tools and systems for efficient water management and irrigation. d. Harvesting Tools: • Machinery and hand tools for crop harvesting and post-harvest processing. e. Precision Agriculture Tools: • High-tech equipment including GPS-guided machinery and drones for precision farming. f. Animal Husbandry Equipment: • Tools for livestock management and animal husbandry practices. 3. Regional Analysis: The adoption of Agri-Tools varies across regions: a. North America: • A mature market with a high demand for advanced machinery, particularly in the United States and Canada. b. Europe: • Growing interest in precision agriculture tools and sustainable farming practices. c. Asia-Pacific: • Rapidly expanding market, driven by the mechanization of farming in countries like China and India. d. Latin America: • Increasing adoption of farm machinery due to the region's large agricultural sector. e. Middle East & Africa: • Emerging market with potential for growth in agri-tools manufacturing. 4. Market Drivers: a. Increased Farming Efficiency: • The need for tools and machinery that can increase farm productivity and reduce labour costs. b. Population Growth: • The growing global population requires more efficient farming practices to meet food demands. c. Precision Agriculture: • The adoption of technology for data-driven decision-making in farming. d. Sustainable Agriculture: • Emphasis on tools that support sustainable and eco-friendly farming practices. 5. Market Challenges: a. High Initial Costs: • The expense of purchasing machinery and equipment can be a barrier for small-scale farmers. b. Technological Adoption: • Some farmers may be resistant to adopting new technology and machinery. c. Maintenance and Repairs: • Ensuring proper maintenance and timely repairs can be challenging. 6. Opportunities: a. Innovation: • Developing advanced and efficient tools using IoT, AI, and automation. b. Customization: • Offering tools tailored to specific crops and regional needs. c. Export Markets: • Exploring export opportunities to regions with growing agricultural sectors. 7. Future Outlook: The future of Agri-Tools Manufacturing looks promising, with continued growth expected as technology continues to advance and the need for efficient and sustainable agriculture practices increases. Innovations in machinery and equipment, along with the adoption of precision agriculture tools, will play a significant role in transforming the industry and addressing the challenges faced by the agriculture sector. Conclusion: Agri-Tools Manufacturing is a cornerstone of modern agriculture, providing farmers with the equipment and machinery they need to feed a growing global population. As the industry continues to evolve, there will be opportunities for innovation and collaboration to develop tools that are not only efficient but also environmentally friendly. Agri-tools manufacturers play a critical role in supporting sustainable and productive farming practices, making them essential contributors to the global food supply chain.

Gigatrends

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Publisher : Simon and Schuster
ISBN 13 : 1637589816
Total Pages : 278 pages
Book Rating : 4.6/5 (375 download)

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Book Synopsis Gigatrends by : Thomas Koulopoulos

Download or read book Gigatrends written by Thomas Koulopoulos and published by Simon and Schuster. This book was released on 2024-02-20 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gigatrends offers a roadmap for navigating six of the most disruptive trends shaping the future. Humanity stands at the precipice of a remarkable new era in global history filled with both immense opportunities and daunting challenges. Gigatrends examines how six disruptive trends can be harnessed to create new social, economic, and organizational solutions that will usher in the promise of a human-centered future for billions of people. But moving forward won’t be easy. Gigatrends will disrupt nearly every existing socioeconomic system built over the past three hundred years. Navigating these seismic shifts will require a new set of skills, frameworks, and tools to help us move forward. Gigatrends will provide you with the insights to: • Understand how each of the six Gigatrends will shape your future • Predict how digital workers and AI will reshape the workforce • Create new social, economic, and organizational global ecosystems • Navigate the seismic shifts of a rapidly changing and uncertain world • Achieve a human-centered future that works for all of humanity • Recognize how digital identity will create a new era of prosperity The world is at an inflection point. It's time to understand and embrace the revolutionary power of Gigatrends to shape a future that’s filled with hope and opportunity for all of humanity.

Agricultural Mechanization in Sub-Saharan Africa

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Author :
Publisher : Food & Agriculture Organization of the UN (FAO)
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Agricultural Mechanization in Sub-Saharan Africa by : Karim Houmy

Download or read book Agricultural Mechanization in Sub-Saharan Africa written by Karim Houmy and published by Food & Agriculture Organization of the UN (FAO). This book was released on 2013 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The manual work carried out by farmers and their families is often both arduous and time consuming and in many countries this is a major constraint to increasing agricultural production. Such day-to-day drudgery is a major contributoring factor in the migration of people, particularly the young, from the rural countryside to seek the prospect of a better life in the towns and cities. Farm production can be substantially increased through the use of mechanical technologies which both are labor-saving and directly increase yields and production. This document provides guidelines on the development and formulation of an agricultural mechanization strategy and forms part of FAO's approach on sustainable production intensification.

An evolving paradigm of agricultural mechanization development: How much can Africa learn from Asia?

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Author :
Publisher : Intl Food Policy Res Inst
ISBN 13 : 0896293807
Total Pages : 548 pages
Book Rating : 4.8/5 (962 download)

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Book Synopsis An evolving paradigm of agricultural mechanization development: How much can Africa learn from Asia? by : Diao, Xinshen, ed.

Download or read book An evolving paradigm of agricultural mechanization development: How much can Africa learn from Asia? written by Diao, Xinshen, ed. and published by Intl Food Policy Res Inst. This book was released on 2020-12-07 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agricultural mechanization in Africa south of the Sahara — especially for small farms and businesses — requires a new paradigm to meet the needs of the continent’s evolving farming systems. Can Asia, with its recent success in adopting mechanization, offer a model for Africa? An Evolving Paradigm of Agricultural Mechanization Development analyzes the experiences of eight Asian and five African countries. The authors explore crucial government roles in boosting and supporting mechanization, from import policies to promotion policies to public good policies. Potential approaches presented to facilitating mechanization in Africa include prioritizing market-led hiring services, eliminating distortions, and developing appropriate technologies for the African context. The role of agricultural mechanization within overall agricultural and rural transformation strategies in Africa is also discussed. The book’s recommendations and insights should be useful to national policymakers and the development community, who can adapt this knowledge to local contexts and use it as a foundation for further research.

Digital Agritechnology

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Author :
Publisher : Academic Press
ISBN 13 : 0128176350
Total Pages : 290 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Digital Agritechnology by : Toby Mottram

Download or read book Digital Agritechnology written by Toby Mottram and published by Academic Press. This book was released on 2022-08-24 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Agritechnology: Robotics and Systems for Agriculture and Livestock Production describes how systems acquire and use data in livestock production and agricultural systems, and how researchers can extract and aggregate efficiencies. The origins of digital agritechnology are decades old, with robotic milkers available for over 20 years and GPS-based tractor controls existing for nearly 30. However, only a few capabilities of these sensing and control systems are used. This book addresses the need to educate agriculturists on the full usage scale of these arable and livestock systems. - Features how-to guides on extracting and analyzing data from digital systems - Describes quality standards for data security and transmission - Focuses on state-of-the-art systems in livestock production, along with arable and indoor agriculture

Sharing the Harvest

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Author :
Publisher : Chelsea Green Publishing
ISBN 13 : 1603580751
Total Pages : 322 pages
Book Rating : 4.6/5 (35 download)

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Book Synopsis Sharing the Harvest by : Elizabeth Henderson

Download or read book Sharing the Harvest written by Elizabeth Henderson and published by Chelsea Green Publishing. This book was released on 2007-11-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: To an increasing number of American families the CSA (community supported agriculture) is the answer to the globalization of our food supply. The premise is simple: create a partnership between local farmers and nearby consumers, who become members or subscribers in support of the farm. In exchange for paying in advance--at the beginning of the growing season, when the farm needs financing--CSA members receive the freshest, healthiest produce throughout the season and keep money, jobs, and farms in their own community. In this thoroughly revised and expanded edition of a Chelsea Green classic, authors Henderson and Van En provide new insight into making CSA not only a viable economic model, but the right choice for food lovers and farmers alike. Thinking and buying local is quickly moving from a novel idea to a mainstream activity. The groundbreaking first edition helped spark a movement and, with this revised edition, Sharing the Harvest is poised to lead the way toward a revitalized agriculture.