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Author :
Publisher : EyeforTravel
ISBN 13 :
Total Pages : 10 pages
Book Rating : 4./5 ( download)
Download or read book EyeforTravel - Car Rental Online Distribution Focus North America 2009 written by and published by EyeforTravel. This book was released on with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : EyeforTravel
ISBN 13 :
Total Pages : 10 pages
Book Rating : 4./5 ( download)
Download or read book Online Travel Agent Focus North America 2009 written by and published by EyeforTravel. This book was released on with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : EyeforTravel
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4./5 ( download)
Download or read book Hotel Online Distribution Focus North America 2009 written by and published by EyeforTravel. This book was released on with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : EyeforTravel
ISBN 13 :
Total Pages : 10 pages
Book Rating : 4./5 ( download)
Download or read book Cruise Online Distribution Focus North America 2009 written by and published by EyeforTravel. This book was released on with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Youcheng Wang
Publisher : CABI
ISBN 13 : 1845937627
Total Pages : 380 pages
Book Rating : 4.8/5 (459 download)
Download or read book Destination Marketing and Management written by Youcheng Wang and published by CABI. This book was released on 2011 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management.
Author : Tony Simons
Publisher : John Wiley & Sons
ISBN 13 : 0470445211
Total Pages : 256 pages
Book Rating : 4.4/5 (74 download)
Download or read book The Integrity Dividend written by Tony Simons and published by John Wiley & Sons. This book was released on 2008-10-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate and government scandals continue to deepen our mistrust of leaders. While credibility is the foundation of effective leadership, most leaders struggle, and sometimes fail, to align their words and their actions. Now for the first time, leadership expert Tony Simons has measured the bottom-line value of business leaders who live by their word and actually do what they say they are going to do. In The Integrity Dividend, Tony Simons shows how leaders? personal integrity drives the profitability and overall success of their organization. This groundbreaking book is based in on solid research and reveals that businesses led by managers of higher integrity enjoy deeper employee commitment, lower turnover, superior customer service, and substantially higher profitability. This improved performance is the integrity dividend. Simons conducted dozens of focus groups, surveyed thousands of employees, collected financial and operational numbers, and interviewed over 100 senior executives and executive coaches. The book lays out the research clearly and provides proven tools for managing common integrity challenges. It offers guidance for building individual credibility and for creating an organizational culture of integrity and accountability. Throughout, Simons uses real-world insight and stories drawn from senior executives, line managers, and coaches. The Integrity Dividend is a fresh view of leadership at a time when it is most needed.
Author : Robert J. Doan
Publisher : Simon and Schuster
ISBN 13 : 068483443X
Total Pages : 392 pages
Book Rating : 4.6/5 (848 download)
Download or read book Power Pricing written by Robert J. Doan and published by Simon and Schuster. This book was released on 1996 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: In one compact volume, here are the innovative tactics business leaders need to attain maximum financial performance for their companies. Whether they're selling beer or land, this book is one book managers can't afford to ignore
Author : Richard H. K. Vietor
Publisher : Harvard University Press
ISBN 13 : 9780674169623
Total Pages : 474 pages
Book Rating : 4.1/5 (696 download)
Download or read book Contrived Competition written by Richard H. K. Vietor and published by Harvard University Press. This book was released on 1994 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: And Bank-America, caught short with bad loans and a deep recession in the early eighties, nearly failed before Sam Armacost and then Tom Clausen achieved an amazing turnaround in the mid-1980s.
Author : Santos, José Duarte
Publisher : IGI Global
ISBN 13 : 1522597859
Total Pages : 267 pages
Book Rating : 4.5/5 (225 download)
Download or read book Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries written by Santos, José Duarte and published by IGI Global. This book was released on 2019-08-30 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growth of internet access and the entry of smartphones into everyday life has provided a revolutionary way for consumers to interact with businesses throughout the tourist industry. As a result, numerous companies are utilizing techniques and concepts designed to communicate directly with potential clientele all over the world. Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries provides innovative insights into how digital marketing can influence the consumer relationship at every stage of the tourism process and features emerging tools and techniques to establish better connections with consumers. The content within this publication examines topics such as branding strategies, social media, and influencer marketing for maximum content exposure. This information is designed for marketing managers, executives, event planners, tour developers, hotel managers, airline managers, program directors, advertisers, restaurateurs, students, business professionals, and researchers.
Author : Dianne Dredge
Publisher : Routledge
ISBN 13 : 1135018952
Total Pages : 603 pages
Book Rating : 4.1/5 (35 download)
Download or read book The Routledge Handbook of Tourism and Hospitality Education written by Dianne Dredge and published by Routledge. This book was released on 2014-10-03 with total page 603 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is much more than an economic sector, it is also a social, cultural, political, and environmental force that drives societal change. Understanding, responding to, and managing this change will inevitably require knowledge workers who are able to address a range of problems associated with tourism, travel, hospitality, and the increasingly complex operating environment within which they exist. The purpose of this Handbook is to provide an insightful and authoritative account of the various issues that are shaping the higher educational world of tourism, hospitality and events education and to highlight the creative, inventive and innovative ways that educators are responding to these issues. It takes as its central focus a dynamic curriculum space shaped by internal and external factors from global to local scales, a variety of values and perspectives contributed by a range of stakeholders, and shifting philosophies about education policy, pedagogy and teaching practice. A benchmark for future curriculum design and development, it critically reviews the development of conceptual and theoretical approaches to tourism and hospitality education. The Handbook is composed of contributions from specialists in the field, is interdisciplinary in coverage and international in scope through its authorship and content. Providing a systematic guide to the current state of knowledge on tourism and hospitality education and its future direction this is essential reading for students, researchers and academics in Tourism, Hospitality, Events, Recreation and Leisure Studies.
Author : Zheng Xiang
Publisher : Springer Science & Business Media
ISBN 13 : 3319039733
Total Pages : 874 pages
Book Rating : 4.3/5 (19 download)
Download or read book Information and Communication Technologies in Tourism 2014 written by Zheng Xiang and published by Springer Science & Business Media. This book was released on 2014-01-08 with total page 874 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.
Author : Peter Robinson
Publisher : CABI
ISBN 13 : 1780646100
Total Pages : 378 pages
Book Rating : 4.7/5 (86 download)
Download or read book Operations Management in the Travel Industry, 2nd Edition written by Peter Robinson and published by CABI. This book was released on 2016-02-26 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.
Author : John F. O'Connell
Publisher : Routledge
ISBN 13 : 1351959891
Total Pages : 341 pages
Book Rating : 4.3/5 (519 download)
Download or read book Air Transport in the 21st Century written by John F. O'Connell and published by Routledge. This book was released on 2016-12-05 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Airlines are buffeted by fluctuating political and economic landscapes, ever-changing competition, technology developments, globalization, increasing deregulation and evolving customer requirements. As a consequence all sectors of the air transport industry are in a constant state of flux. The principle aim of this book is to review current trends in the airline industry and its related suppliers, thereby providing an insight into the forces that are changing its dynamics. The factors that are reshaping the structure of the industry are examined with a view to identifying the key issues whose impact will be critical in the future. The book features two very distinct sections. The first contains short contributions from industry executives at CEO/VP level from airlines, aircraft/engine manufacturers, safety and navigational provider organisations, who have set out their take of where the airline industry is heading. This commercial input sets the scene for the book and provides the bridge to the second section, which is composed of 18 chapters written by distinguished academic authors. Each chapter presents a valuable insight into a specific area of the air transport industry, including: airlines, airports, cargo, deregulation, the environment, navigation, strategy, information technology, security and tourism. The shared objective of the authors is to describe and explain the core competencies that are determining the current shape of the industry and to examine the forces that will change its direction going forward. The book is written in a management style and will appeal to all levels of personnel who work for airlines across the world. It is also written for airport authorities, aerospace manufacturers, regulatory and government transportation agencies, researchers and students of aviation management, transport studies, tourism and the wider air transport industry.
Author : Jochen Wirtz
Publisher : World Scientific Publishing Company
ISBN 13 : 194465903X
Total Pages : 801 pages
Book Rating : 4.9/5 (446 download)
Download or read book Services Marketing: People, Technology, Strategy (Eighth Edition) written by Jochen Wirtz and published by World Scientific Publishing Company. This book was released on 2016-03-29 with total page 801 pages. Available in PDF, EPUB and Kindle. Book excerpt: Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry trends, and technology, social media and case examples.This textbook takes on a strong managerial approach presented through a coherent and progressive pedagogical framework rooted in solid academic research. Featuring cases and examples from all over the world, Services Marketing: People, Technology, Strategy is suitable for students who want to gain a wider managerial view of Services Marketing.
Author : Organisation for Economic Co-operation and Development
Publisher : Organisation for Economic Co-operation and Development; Washington, D.C. : OECD Publications and Information Centre
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.F/5 ( download)
Download or read book Glossary of Industrial Organisation Economics and Competition Law written by Organisation for Economic Co-operation and Development and published by Organisation for Economic Co-operation and Development; Washington, D.C. : OECD Publications and Information Centre. This book was released on 1993 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas Petzinger, Jr.
Publisher : Currency
ISBN 13 : 0812928350
Total Pages : 629 pages
Book Rating : 4.8/5 (129 download)
Download or read book Hard Landing written by Thomas Petzinger, Jr. and published by Currency. This book was released on 1996-12-24 with total page 629 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated paperback edition of a "rich, readable, and authoritative" Fortune) book, Wall Street Journal reporter Petzinger tells the dramatic story of how a dozen men, including Robert Crandall of American Airlines, Frank Borman of Eastern, and Richard Ferris of United, battled for control of the world's airlines.
Author : OECD
Publisher : OECD Publishing
ISBN 13 : 9264229353
Total Pages : 456 pages
Book Rating : 4.2/5 (642 download)
Download or read book Data-Driven Innovation Big Data for Growth and Well-Being written by OECD and published by OECD Publishing. This book was released on 2015-10-06 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report improves the evidence base on the role of Data Driven Innovation for promoting growth and well-being, and provide policy guidance on how to maximise the benefits of DDI and mitigate the associated economic and societal risks.
