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Author :
Publisher :
ISBN 13 : 9780863382277
Total Pages : 0 pages
Book Rating : 4.3/5 (822 download)
Download or read book European Advertising Marketing and Media Data, 1990 written by and published by . This book was released on 1990 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Euromonitor Staff
Publisher :
ISBN 13 :
Total Pages : 664 pages
Book Rating : 4.:/5 (31 download)
Download or read book European Advertising, Marketing and Media Data written by Euromonitor Staff and published by . This book was released on 1989 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book European Advertising Marketing and Media Data written by and published by . This book was released on 1989 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Euromonitor
Publisher : Euromonitor International
ISBN 13 : 9780863384127
Total Pages : 771 pages
Book Rating : 4.3/5 (841 download)
Download or read book European Advertising Marketing and Media Data 1992 written by Euromonitor and published by Euromonitor International. This book was released on 1992 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mae N. Schreiber
Publisher : Taylor & Francis
ISBN 13 : 9780815321095
Total Pages : 346 pages
Book Rating : 4.3/5 (21 download)
Download or read book International Trade Sources written by Mae N. Schreiber and published by Taylor & Francis. This book was released on 1997 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: A research guide locating reliable sources on industry, markets, countries, products, and regulations for doing business internationally. The reference volume includes primary, secondary, and reference sources, periodicals, indexes, government documents and computerized sources available through February 1996. The 800 sources are annotated and provide, when appropriate, locator numbers for government documents and order numbers for book purchases. The guide does not list journal articles or dissertations. Annotation copyrighted by Book News, Inc., Portland, OR
Author : Euromonitor Publications
Publisher : Gale Cengage
ISBN 13 : 9780863383526
Total Pages : 454 pages
Book Rating : 4.3/5 (835 download)
Download or read book European Marketing Data and Statistics, 1990 written by Euromonitor Publications and published by Gale Cengage. This book was released on 1989-12-01 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charles Spetland
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4.:/5 (319 download)
Download or read book Europe 1992 written by Charles Spetland and published by . This book was released on 1991 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Stylianos Papathanassopoulos
Publisher : Springer Nature
ISBN 13 : 3031322169
Total Pages : 197 pages
Book Rating : 4.0/5 (313 download)
Download or read book The Media Systems in Europe written by Stylianos Papathanassopoulos and published by Springer Nature. This book was released on 2023-08-17 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book traces the evolution of the European media landscape in the last 30 years, from 1990 to 2020. It is based on the theoretical classical hypotheses of regional media systems provided by Hallin and Mancini and at the same time puts them to test. The book further defines the proportions between geocultural patterns – national, regional, European, and global – to outline evolutionary trends in media landscapes. It analyzes to which degree European media have become more European, in the historical course of administrative unification and breaks the results down into concrete indexes and indicators. The book discusses the media systems of the member states of the European Union through a regional perspective, identifying similarities, differences, as well as their convergence in the digital age. It sheds light on the evolution of media systems in Europe, introduces existing relevant theoretical perspectives, and offers an overview of the new developments in European media. The book will appeal to students, researchers, and scholars of political science, communication, media, cultural, and policy studies, as well as practitioners and professionals interested in a better understanding of the European media landscape's evolution.
Author :
Publisher :
ISBN 13 :
Total Pages : 490 pages
Book Rating : 4.3/5 (512 download)
Download or read book European Marketing Data and Statistics written by and published by . This book was released on 1992 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: For European countries (both east and west) this volume provides statistical data on demographic trends and forecasts, and other such matters.
Author :
Publisher :
ISBN 13 : 9780902954021
Total Pages : 221 pages
Book Rating : 4.9/5 (54 download)
Download or read book European Advertising & Marketing Handbook written by and published by . This book was released on 1973 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher : Gale Cengage
ISBN 13 : 9780863383953
Total Pages : 488 pages
Book Rating : 4.3/5 (839 download)
Download or read book European Marketing Data and Statistics, 1991 written by and published by Gale Cengage. This book was released on 1990-11 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Len Masterman
Publisher :
ISBN 13 :
Total Pages : 186 pages
Book Rating : 4.X/5 (2 download)
Download or read book Media Education in 1990s' Europe written by Len Masterman and published by . This book was released on 1994 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 986 pages
Book Rating : 4.3/5 (91 download)
Download or read book Statistical Reference Index written by and published by . This book was released on 1994 with total page 986 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert L. King
Publisher : Springer
ISBN 13 : 3319173863
Total Pages : 126 pages
Book Rating : 4.3/5 (191 download)
Download or read book Minority Marketing: Research Perspectives for the 1990s written by Robert L. King and published by Springer. This book was released on 2015-05-08 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s. It provides a variety of quality research in the field of minority marketing in order to assimilate and enhance knowledge of marketing practices for minority enterprises. It includes papers on various topics in minority marketing including advertising, promotion and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author : City of London College of Economics
Publisher : City of London College of Economics
ISBN 13 :
Total Pages : 6786 pages
Book Rating : 4./5 ( download)
Download or read book Executive MBA in IT - City of London College of Economics - 12 months - 100% online / self-paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 6786 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview An MBA in information technology (or a Master of Business Administration in Information Technology) is a degree that will prepare you to be a leader in the IT industry. Content - Managing Projects and IT - Information Systems and Information Technology - IT Manager's Handbook - Business Process Management - Human Resource Management - Principles of Marketing - The Leadership - Just What Does an IT Manager Do? - The Strategic Value of the IT Department - Developing an IT Strategy - Starting Your New Job - The First 100 Days etc. - Managing Operations - Cut-Over into Operations - Agile-Scrum Project Management - IT Portfolio Management - The IT Organization etc. - Introduction to Project Management - The Project Management and Information Technology Context - The Project Management Process Groups: A Case Study - Project Integration Management - Project Scope Management - Project Time Management - Project Cost Management - Project Quality Management - Project Human Resource Management - Project Communications Management - Project Risk Management - Project Procurement Management - Project Stakeholder Management - 50 Models for Strategic Thinking - English Vocabulary For Computers and Information Technology Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Author : James Tudor
Publisher : Springer
ISBN 13 : 1349128716
Total Pages : 443 pages
Book Rating : 4.3/5 (491 download)
Download or read book Macmillan Directory of UK Business Information Sources written by James Tudor and published by Springer. This book was released on 1992-09-15 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: The objective of this publication is to provide a 'one stop' guide to business information, insofar as that is possible within the confines of a useable book. It aims to give guidance on both the published and organisational sources relevant to the needs of the non-professional business researcher and provides a listing of 'worthwhile' references and contacts. As previously, the Directory is organised so that both published sources and information centres are grouped together under their applicable Standard Industrial Classification (SIC) number and heading. This new edition also incorporates NACE classification and correlation tables. The second category again includes those UK and pan-national organisations which focus on specific, discrete industry sectors, which limits the number of organisational sources in the directory to those that are 'most worthwhile'.
Author : Peter Humphreys
Publisher : Manchester University Press
ISBN 13 : 9780719031977
Total Pages : 372 pages
Book Rating : 4.0/5 (319 download)
Download or read book Mass Media and Media Policy in Western Europe written by Peter Humphreys and published by Manchester University Press. This book was released on 1996-05-15 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comparative, textbook analysis explores how television and press systems across Europe have been shaped by technology, economics and politics. The author explores the implications of the commercialisation of national broadcasting systems, and the media policies of the European Union in the age of transfrontier media operations.
