Marketing Identities Through Language

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Author :
Publisher : Springer
ISBN 13 : 0230511902
Total Pages : 300 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Marketing Identities Through Language by : E. Martin

Download or read book Marketing Identities Through Language written by E. Martin and published by Springer. This book was released on 2005-11-30 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media.

Acquisition and Performance of Sports Skills

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Publisher : John Wiley & Sons
ISBN 13 : 0470020822
Total Pages : 316 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Acquisition and Performance of Sports Skills by : Terry McMorris

Download or read book Acquisition and Performance of Sports Skills written by Terry McMorris and published by John Wiley & Sons. This book was released on 2005-09-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Acquisition and Performance of Sports Skills provides students with the theoretical and practical background that is necessary for an understanding of the basics of skill acquisition and performance. This understanding is founded on the student's existing knowledge of sport and leads into the subject, using a student centred, problem-solving approach. The first half of the book examines the nature of sports performance and the second skill acquisition. There is a debate among researchers into psychomotor learning: the ecological versus the cognitive approach. Because this book is aimed clearly at students taking a first course in the subject the author includes examples from both schools of thought thus ensuring a balanced approach. looks at skill acquisition firmly within the context of sports performance takes students' practical experience as a starting point then clearly explains the underlying theories presents both cognitive and ecological approaches to the subject to give a balanced view excellent pedagogy including problem-solving tasks, practical experiments and revision notes at the end of chapters Written by an author with many years teaching, research and practical coaching experience, Acquisition and Performance of Sport Skills proves invaluable for students of sport and exercise science taking a first course in skill acquisition, motor learning and/or motor control. This is the second title to appear in the Wiley SportTexts Series that aims to provide textbooks covering the key disciplines within the academic study of sport.

The Paralympic Games Explained

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Publisher : Routledge
ISBN 13 : 1134023413
Total Pages : 261 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis The Paralympic Games Explained by : Ian Brittain

Download or read book The Paralympic Games Explained written by Ian Brittain and published by Routledge. This book was released on 2009-09-11 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Paralympic Games is the second largest multi-sport festival on earth and an event which poses profound and challenging questions about the nature of sport, disability and society. The Paralympic Games Explained is the first complete introduction to the Paralympic phenomenon, exploring every key aspect and issue, from the history and development of the Paralympic movement to the economic and social impact of the contemporary Games. The book introduces the three most important theoretical models of disability (medical, social and bio-social), to enable the reader to fully understand the Paralympics in the context of wider discussions of disability in society. It also offers a straightforward explanation of the importance of language and terminology in shaping our understanding of disability and disability sport. Including international examples and comparative material throughout, the book offers detailed and broad-ranging discussion of key issues such as: how societal attitudes influence disability sport the governance of Paralympic and elite disability sport the relationship between the Paralympics and the Olympics drugs and technology in disability sport classification in disability sport. Containing useful features throughout, such as review questions, study activities, web links and guides to further reading, The Paralympic Games Explained is the most accessible, comprehensive and thoughtful guide to the Paralympics currently available. It is essential reading for all students with an interest in disability sport, sporting mega-events, the politics of sport, or disability in society.

Buyology

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Publisher : Currency
ISBN 13 : 0385523890
Total Pages : 274 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Buyology by : Martin Lindstrom

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Anagram Solver

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Publisher : Bloomsbury Publishing
ISBN 13 : 1408102579
Total Pages : 719 pages
Book Rating : 4.4/5 (81 download)

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Book Synopsis Anagram Solver by : Bloomsbury Publishing

Download or read book Anagram Solver written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2009-01-01 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.

Anticipation and Decision Making in Sport

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Author :
Publisher : Routledge
ISBN 13 : 1351380192
Total Pages : 398 pages
Book Rating : 4.3/5 (513 download)

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Book Synopsis Anticipation and Decision Making in Sport by : A. Mark Williams

Download or read book Anticipation and Decision Making in Sport written by A. Mark Williams and published by Routledge. This book was released on 2019-02-12 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to anticipate and make accurate decisions in a timely manner is fundamental to high-level performance in sport. This is the first book to identify the underlying science behind anticipation and decision making in sport, enhancing our scientific understanding of these phenomena and helping practitioners to develop interventions to facilitate the more rapid acquisition of the perceptual-cognitive skills that underpin these judgements. Adopting a multidisciplinary approach — encompassing research from psychology, biomechanics, neuroscience, physiology, computing science, and performance analysis — the book is divided into three sections. The first section provides a comprehensive analysis of the processes and mechanisms underpinning anticipation and skilled perception in sport. In the second section, the focus shifts towards exploring the science of decision making in sport. The final section is more applied, outlining how the key skills that impact on anticipation and decision making may be facilitated through various training interventions. With chapters written by leading experts from a vast range of countries and continents, no other book offers such a synthesis of the historical development of the field, contemporary research, and future areas for investigation in anticipation and decision making in sport. This is a fascinating and important text for students and researchers in sport psychology, skill acquisition, expert performance, motor learning, motor behaviour, and coaching science, as well as practicing coaches from any sport.

Culture and Tourism in a Smart, Globalized, and Sustainable World

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Author :
Publisher : Springer Nature
ISBN 13 : 3030724697
Total Pages : 771 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Culture and Tourism in a Smart, Globalized, and Sustainable World by : Vicky Katsoni

Download or read book Culture and Tourism in a Smart, Globalized, and Sustainable World written by Vicky Katsoni and published by Springer Nature. This book was released on 2021-06-21 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers the proceedings of the 7th International Conference, with the theme “Culture and Tourism in a Smart, Globalized and Sustainable World,” held on Hydra Island, Greece, on June 17–19, 2020, published with the support of the International Association of Cultural and Digital Tourism. Highlighting the contributions made by numerous writers to the advancement of tourism research, this book presents a critical academic discourse on sustainable practices in the smart tourism context, improving readers’ understanding of, and stimulating future debates in, this critical area. In addition to the knowledge economy and the concept of smart destinations, the book addresses new modes of tourism management and development, as well as emerging technologies, including location-based services, the Internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality.

The Opening of the American Mind

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Author :
Publisher : Beacon Press
ISBN 13 : 9780807031193
Total Pages : 236 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis The Opening of the American Mind by : Lawrence W. Levine

Download or read book The Opening of the American Mind written by Lawrence W. Levine and published by Beacon Press. This book was released on 1997-08-14 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publicly greeted as the definitive answer to recent attacks on the university, Lawrence W. Levine's book is a brilliantly argued positive vision of American education and culture.

English and Language Planning

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Author :
Publisher : Marshall Cavendish Academic
ISBN 13 :
Total Pages : 330 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis English and Language Planning by : Thiru Kandiah

Download or read book English and Language Planning written by Thiru Kandiah and published by Marshall Cavendish Academic. This book was released on 1994 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Samurai 8: The Tale of Hachimaru, Vol. 1

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Publisher : VIZ Media LLC
ISBN 13 : 1974719073
Total Pages : 199 pages
Book Rating : 4.9/5 (747 download)

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Book Synopsis Samurai 8: The Tale of Hachimaru, Vol. 1 by : Masashi Kishimoto

Download or read book Samurai 8: The Tale of Hachimaru, Vol. 1 written by Masashi Kishimoto and published by VIZ Media LLC. This book was released on 2020-03-03 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only the most powerful warriors are able to transcend their human bodies and become something even greater—samurai. Samurai carry special souls within themselves and can travel through space as easily as walking the earth. Hachimaru has always dreamed of becoming a samurai, but he’s as weak as they come. He’s so sickly that he can’t even eat solid foods. Being too weak to leave the house may have turned Hachimaru into an expert at video games, but with enough heart, could he become a true samurai? -- VIZ Media

Teaching Tactical Creativity in Sport

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Publisher : Routledge
ISBN 13 : 1317754077
Total Pages : 145 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Teaching Tactical Creativity in Sport by : Daniel Memmert

Download or read book Teaching Tactical Creativity in Sport written by Daniel Memmert and published by Routledge. This book was released on 2015-04-10 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity is an essential component of sport performance. The player who can make decisions that are both unexpected – and therefore less easily predicted by his/her opponent – and appropriate is the player who is likely to be successful. In this ground-breaking new book Daniel Memmert explores the concept of tactical creativity, introducing a new theoretical framework based on extensive empirical research. He argues for the importance of encouraging divergent thinking abilities at an early age, and explains how tactical creativity sits alongside conventional approaches to 'teaching games for understanding'. The book outlines essential rules for environmental and training conditions, and suggests a wide range of game forms for teaching and coaching tactical creativity to children and young people. This is important to all students, researchers, coaches and teachers working in physical education, sports coaching, sport psychology or skill acquisition.

Why English?

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Publisher :
ISBN 13 :
Total Pages : 28 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Why English? by : George Steiner

Download or read book Why English? written by George Steiner and published by . This book was released on 1975 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Facebook Application Development

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Publisher : Wrox
ISBN 13 : 9780470246665
Total Pages : 0 pages
Book Rating : 4.2/5 (466 download)

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Book Synopsis Facebook Application Development by : Nick Gerakines

Download or read book Facebook Application Development written by Nick Gerakines and published by Wrox. This book was released on 2008-05-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The wildly popular Facebook social networking platform has published an open Application Programming Interface (API) and developers are eating it up--60,000 signed up to use it in the first few days; with this API, any programmer can create applications and new features for Facebook Explores and explains the components available to programmers, including working with Facebook Markup Language (FBML), querying Facebook with FQL, application layout and flow, advanced configuration and performance tuning, and more Businesses such as NBC, Yahoo!, Red Bull, Forbes, and the Washington Post are building branded applications to reach the growing Facebook community

The State of the Language

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Publisher : Univ of California Press
ISBN 13 : 0520415302
Total Pages : 550 pages
Book Rating : 4.5/5 (24 download)

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Book Synopsis The State of the Language by : Christopher Ricks

Download or read book The State of the Language written by Christopher Ricks and published by Univ of California Press. This book was released on 2024-06-21 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Sprawling, uncoordinated, uneven, noisy, and appealing," wrote one reviewer of the first edition of this book, published on 1 January 1980. "The language is in rude health," wrote another. Exactly a decade later, here is the book anew, with the same editors but with fifty fresh contributors writing essays and poems that engage our language today. Imaginative attention is bestowed on the changes of recent years, changes not only in the language but in how language is understood. In the forefront are the relations between British English, American English, and those other Englishes with which they compete or cooperate. The nervous negotiations of gender and feminism. The darkness of AIDS. The bright flicker of the computer. The old smolderings of "standard English" and correctness. The "bad language" that has lately done so well in our society. How all this has been politicized—or is it rather that its inevitably political nature has only now been recognized? Here these and many other facets of the language catch the various light. What has changed is understood in relation to what has not changed, and what has been gained in relation to what has been lost. There is sweep as well as detail, telescope as well as microscope, in this contemplation of the world of our language as it enters the world of the 1990s. The State of the Language has been prepared in cooperation with the English-Speaking Union of San Francisco. Some titles of essays in the book: Whose English? by Sidney Greenbaum Look, Ma, I'm Talking by Sandra Gilbert Fighting Talk by Marina Warner No Opera Please—We're British by Michael Bawtree Changing What We Sing by Margaret Doody On Not Being Milton: Nigger Talk in England Today by David Dabydeen Talking Black by Henry Louis Gates, Jr. Subway Graffiti by Walter J. Ong Doublespeak by William Lutz It's a Myth, Innit? Politeness and the English Tag Question by John Algeo This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1980.

Acting Onstage and Off : Montgomery College THET110

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Publisher :
ISBN 13 : 9781305307940
Total Pages : pages
Book Rating : 4.3/5 (79 download)

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Book Synopsis Acting Onstage and Off : Montgomery College THET110 by : Robert Barton

Download or read book Acting Onstage and Off : Montgomery College THET110 written by Robert Barton and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Children with Developmental Coordination Disorder

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Publisher : Routledge
ISBN 13 : 9780789013583
Total Pages : 165 pages
Book Rating : 4.0/5 (135 download)

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Book Synopsis Children with Developmental Coordination Disorder by : Cheryl Missiuna

Download or read book Children with Developmental Coordination Disorder written by Cheryl Missiuna and published by Routledge. This book was released on 2001 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a cognitive approach to treating children with DCD! Developmental coordination disorder (DCD) is frustrating for the children who must deal with it every day, for their parents, and for the professionals who work with these children. Children with Developmental Coordination Disorder offers new hope to children who are exeriencing this distinctive movement skill syndrome. It suggests ways they can overcome the challenges they encounter wherever motor skills are needed: in the classroom, on the playground, and at home doing self-care. This groundbreaking volume challenges pediatric therapists to examine the assessment and intervention approaches that are currently being used with children who have DCD. Children with Developmental Coordination Disorder offers new model that draws on research in the fields of motor learning, educational psychology, cognitive strategies, and occupational therapy. In addition to theoretical background, this book provides a detailed protocol for CO-OP (Cognitive Orientation to Daily Occupational Performance), an intervention that has been shown to facilitate problem-solving and enhance motor skill acquisition for children with DCD. Children with Developmental Coordination Disorder offers a comprehensive discussion of the disorder, including: identification and assessment of children with DCD analysis of the Bruininks Osortesky Test of Motor Proficiency and the Movement Assessment Battery for Children the theoretical and empirical basis for current treatment approaches new motor learning theories and their implications for treatment the systematic development and evaluation of the CO-OP approach, from early case studies through videotape analysis and retrospective chart review Based on six years of systematic, cooperative research, Children with Developmental Coordination Disorder demonstrates the success of a unique cognitive approach to intervention with these frustrated children.

Etoki Jisho de Nihongo O Manabimashō

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Publisher :
ISBN 13 : 9780844284941
Total Pages : 0 pages
Book Rating : 4.2/5 (849 download)

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Book Synopsis Etoki Jisho de Nihongo O Manabimashō by : Passport Books

Download or read book Etoki Jisho de Nihongo O Manabimashō written by Passport Books and published by . This book was released on 1992 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A dictionary with words and drawings on each page which will help you learn Japanese.