Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Download Entropy Models Of Consumer Behavior full books in PDF, epub, and Kindle. Read online Entropy Models Of Consumer Behavior ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Author :
Publisher :
ISBN 13 :
Total Pages : 560 pages
Book Rating : 4.:/5 (319 download)
Download or read book Selected Aspects of Consumer Behavior written by and published by . This book was released on 1977 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Aleksei V. Bogoviz
Publisher : Springer Nature
ISBN 13 : 3030578313
Total Pages : 1072 pages
Book Rating : 4.0/5 (35 download)
Download or read book Frontier Information Technology and Systems Research in Cooperative Economics written by Aleksei V. Bogoviz and published by Springer Nature. This book was released on 2020-09-24 with total page 1072 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the very first book-length study devoted to the advances in technological development and systems research in cooperative economics. The chapters provide, first of all, a coherent framework for understanding and applying the concepts and approaches of complexity and systems science for the advanced study of cooperative networks and particular cooperative enterprises and communities. Second, the book serves as a unique source of reliable information on the frontier information technologies available for the production, consumer, credit, and agricultural cooperative enterprises, discussing predominant strategies, potential drivers of change, and responses to complex problems. Given the diverse range of backgrounds and advanced research results, researchers, decision-makers, and stakeholders from all fields of cooperative economics in any country of the world will undoubtedly benefit from this book.
Author : Ursula H. Funke
Publisher : Springer Science & Business Media
ISBN 13 : 3642515657
Total Pages : 534 pages
Book Rating : 4.6/5 (425 download)
Download or read book Mathematical Models in Marketing written by Ursula H. Funke and published by Springer Science & Business Media. This book was released on 2013-04-17 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mathematical models can be classified in a number of ways, e.g., static and dynamic; deterministic and stochastic; linear and nonlinear; individual and aggregate; descriptive, predictive, and normative; according to the mathematical technique applied or according to the problem area in which they are used. In marketing, the level of sophistication of the mathe matical models varies considerably, so that a nurnber of models will be meaningful to a marketing specialist without an extensive mathematical background. To make it easier for the nontechnical user we have chosen to classify the models included in this collection according to the major marketing problem areas in which they are applied. Since the emphasis lies on mathematical models, we shall not as a rule present statistical models, flow chart models, computer models, or the empirical testing aspects of these theories. We have also excluded competitive bidding, inventory and transportation models since these areas do not form the core of ·the marketing field.
Author : Reginald G. Golledge
Publisher : Guilford Press
ISBN 13 : 9781572300507
Total Pages : 652 pages
Book Rating : 4.3/5 (5 download)
Download or read book Spatial Behavior written by Reginald G. Golledge and published by Guilford Press. This book was released on 1997-01-01 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do human beings negotiate the spaces in which they live, work, and play? How are firms and institutions, and their spatial behaviors, being affected by processes of economic and societal change? What decisions do they make about their natural and built environment, and how are these decisions acted out? Updating and expanding concepts of decision making and choice behavior on different geographic scales, this major revision of the authors' acclaimed Analytical Behavioral Geography presents theoretical foundations, extensive case studies, and empirical evidence of human behavior in a comprehensive range of physical, social, and economic settings. Generously illustrated with maps, diagrams, and tables, the volume also covers issues of gender, discusses traditionally excluded groups such as the physically and mentally challenged, and addresses the pressing needs of our growing elderly population.
Author :
Publisher :
ISBN 13 :
Total Pages : 732 pages
Book Rating : 4.:/5 (319 download)
Download or read book Naval Research Logistics Quarterly written by and published by . This book was released on 1984 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1466673583
Total Pages : 2254 pages
Book Rating : 4.4/5 (666 download)
Download or read book Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2014-12-31 with total page 2254 pages. Available in PDF, EPUB and Kindle. Book excerpt: As marketing professionals look for ever more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audiences reaction to advertising campaigns is essential. Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends. Including both in-depth case studies and theoretical discussions, this comprehensive four-volume reference is a necessary resource for business leaders and marketing managers, students and educators, and advertisers looking to expand the reach of their target market.
Author : Gordon R. Foxall
Publisher : Taylor & Francis
ISBN 13 : 9780415196437
Total Pages : 416 pages
Book Rating : 4.1/5 (964 download)
Download or read book Consumer Behaviour Analysis: The behavioural basis of consumer choice written by Gordon R. Foxall and published by Taylor & Francis. This book was released on 2002 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : James F. Engel
Publisher :
ISBN 13 : 9780030896736
Total Pages : 686 pages
Book Rating : 4.8/5 (967 download)
Download or read book Consumer Behavior written by James F. Engel and published by . This book was released on 1978 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Berend Wierenga
Publisher : Springer Science & Business Media
ISBN 13 : 1461562732
Total Pages : 314 pages
Book Rating : 4.4/5 (615 download)
Download or read book Agricultural Marketing and Consumer Behavior in a Changing World written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.
Author : Gérard Cliquet
Publisher : John Wiley & Sons
ISBN 13 : 1118614143
Total Pages : 236 pages
Book Rating : 4.1/5 (186 download)
Download or read book Geomarketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2013-03-04 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles. Supply is also dependent on position, because prices, services, products and available shops rely on location, while the difference between supply and demand is the rationale for the role of the trader. The book also covers the way geographic techniques help to solve marketing problems and contains chapters written by contributors with extensive experience in this field; given that it is crucial for companies to direct their marketing correctly at their target audience, this will be indispensable reading for those involved in this area.
Author : Reinhold Decker
Publisher : Springer Science & Business Media
ISBN 13 : 9783540675891
Total Pages : 512 pages
Book Rating : 4.6/5 (758 download)
Download or read book Classification and Information Processing at the Turn of the Millennium written by Reinhold Decker and published by Springer Science & Business Media. This book was released on 2000-08-01 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains revised versions of selected papers presented dur ing the 23rd Annual Conference of the German Classification Society GfKl (Gesellschaft fiir Klassifikation). The conference took place at the Univer sity of Bielefeld (Germany) in March 1999 under the title "Classification and Information Processing at the Turn of the Millennium". Researchers and practitioners - interested in data analysis, classification, and information processing in the broad sense, including computer science, multimedia, WWW, knowledge discovery, and data mining as well as spe cial application areas such as (in alphabetical order) biology, finance, genome analysis, marketing, medicine, public health, and text analysis - had the op portunity to discuss recent developments and to establish cross-disciplinary cooperation in their fields of interest. Additionally, software and book pre sentations as well as several tutorial courses were organized. The scientific program of the conference included 18 plenary or semi plenary lectures and more than 100 presentations in special sections. The peer-reviewed papers are presented in 5 chapters as follows: • Data Analysis and Classification • Computer Science, Computational Statistics, and Data Mining • Management Science, Marketing, and Finance • Biology, Genome Analysis, and Medicine • Text Analysis and Information Retrieval As an unambiguous assignment of results to single chapters is sometimes difficult papers are grouped in a way that the editors found appropriate.
Author : Russell S Winer
Publisher : World Scientific
ISBN 13 : 9814596493
Total Pages : 529 pages
Book Rating : 4.8/5 (145 download)
Download or read book The History Of Marketing Science written by Russell S Winer and published by World Scientific. This book was released on 2014-06-27 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of marketing science has a rich history of modeling marketing phenomena using the disciplines of economics, statistics, operations research, and other related fields. Since it is roughly 50 years from its origins, The History of Marketing Science is a timely review of the accomplishments of marketing scientists in a number of research areas.Different research areas of marketing science, such as Pricing, Internet Marketing, Diffusion Models, and Advertising, are treated to a highly readable and easy-to-digest historical analysis by the contributing authors. Each chapter provides a chronological timeline of key historical developments in the area of marketing science covered. Readers of other disciplinary backgrounds outside of economics, statistics, and operations research will be more than able to appreciate the development of marketing science as a field of research and its pioneers through the book.
Author : Angus Deaton
Publisher : Cambridge University Press
ISBN 13 : 9780521296762
Total Pages : 468 pages
Book Rating : 4.2/5 (967 download)
Download or read book Economics and Consumer Behavior written by Angus Deaton and published by Cambridge University Press. This book was released on 1980-05-30 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: For advanced courses in economic analysis, this book presents the economic theory of consumer behavior, focusing on the applications of the theory to welfare economies and econometric analysis.
Author : Russell S Winer
Publisher : World Scientific
ISBN 13 : 9811272247
Total Pages : 848 pages
Book Rating : 4.8/5 (112 download)
Download or read book History Of Marketing Science, The (Second Edition) written by Russell S Winer and published by World Scientific. This book was released on 2023-06-16 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the importance that pioneers in marketing science have had in the rapid development of this field and honors those contributions.This second edition of the book offers updates of the former chapters and six new chapters on emerging areas of marketing science including machine learning, field experimentation methods, and internet marketing. Combined with older areas of research like endogeneity, services, and market segmentation, this book provides a road map for the development of 22 areas of marketing science, which not only is useful from a historical perspective but also identifies important gaps in the literature which can provide an impetus for future research. As such, it provides an important resource for the main consumers of the academic marketing research literature: doctoral students, faculty, and marketing science practitioners in consulting firms and companies.
Author : Dominique M. Hanssens
Publisher : Springer Science & Business Media
ISBN 13 : 9400910738
Total Pages : 389 pages
Book Rating : 4.4/5 (9 download)
Download or read book Market Response Models: Econometric and Time Series Analysis written by Dominique M. Hanssens and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reports over a decade's worth of research on the development of empirical response models that have important uses for generating marketing knowledge and improving marketing decisions. Some of its contributions to marketing are the following: 1. It integrates state-of-the art technical material with discussions of its relevance to management. 2. It provides continuity to a research stream over 20 years old. 3. It illustrates how marketing generalizations are the basis of marketing theory and marketing knowledge. 4. It shows how the research can be applied to marketing planning and forecasting. 5. It presents original research in marketing. The book addresses both marketing researchers and marketing managers. This can be done because empirical decision models are helpful in practice and are also based on theories of response. Econometric and time series analysis (ETS) is one of the few areas in marketing where there is little, if any, conflict between the academic sphere and the world of professional practice. Market Response Models is a sequel to Marketing Models and Econometric Research, published in 1976. It is rare for a research-oriented book in market ing to be updated or to have a sequel. Unlike many other methodologies, ETS research in marketing has stood the test of time. It remains the main method for discovering relations among marketing variables.
Author : John C. Rogers III
Publisher : Springer
ISBN 13 : 3319169378
Total Pages : 665 pages
Book Rating : 4.3/5 (191 download)
Download or read book Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference written by John C. Rogers III and published by Springer. This book was released on 2015-06-26 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing history marketing management, marketing education, industrial marketing and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author :
Publisher :
ISBN 13 :
Total Pages : 636 pages
Book Rating : 4.3/5 (91 download)
Download or read book Mathematica Japonicae written by and published by . This book was released on 1991 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt:
