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Entering Successfull The Indian Market Recommendations And Challenges For German Small And Medium Sized Companies
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Book Synopsis Entering successfull the Indian market: Recommendations and challenges for German small and medium-sized companies by : Diana Bednarek
Download or read book Entering successfull the Indian market: Recommendations and challenges for German small and medium-sized companies written by Diana Bednarek and published by Anchor Academic Publishing (aap_verlag). This book was released on 2014-02-01 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: The objective of this study is to identify, to analyse, and to evaluate the market entry barriers for German small and medium-sized companies in India. Moreover, this study provides recommendations in order to minimize or overcome those barriers. Existing studies are discussing the market entry of big companies such as of Siemens AG and Robert Bosch GmbH in India, but issues of small and medium-sized companies are neglected. This academic void is closed by this study with the help of the implementation of questionnaires and interviews. Based on these primary sources, market entry barriers for German small and medium-sized companies in India are identified as well as analysed, and recommendations to reduce or even overcome them are presented.
Book Synopsis Market entry barriers for German small and medium-sized companies in India by : Diana Bednarek
Download or read book Market entry barriers for German small and medium-sized companies in India written by Diana Bednarek and published by GRIN Verlag. This book was released on 2013-03-27 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2012 in the subject Business economics - Miscellaneous, grade: 1,7, University of Applied Sciences Essen, course: International Management, language: English, abstract: The identification, analysis and evaluation of market entry barriers for German small and medium-sized companies in India are the objective of this bachelor thesis and will be developed within six chapters. Moreover, recommendations to minimize or overcome those barriers are provided. Small and medium-sized companies are increasingly confronted with new issues, but also with chances due to the persistent internationalisation of the markets. New markets are not only entered to guarantee existing competitive advantages and to expand. Furthermore, companies can benefit from substantial incomes and synergy effects. Entering new markets harbour different risks whereupon the market environment such as customers, products, competitors as well as fiscal and legal conditions needs to be analysed. In comparison to large concerns, small and medium-sized companies are facing issues of less financial and human resources, absent experience abroad, the ignorance of the respective national language and costs for the international market development. On the other hand, small and medium-sized companies are using individual manufacturing processes or design niche products to compete in international markets. India is characterized by its huge complexity of different races, languages, caste and religions as well as of its ancient cultural and social history. Detailed knowledge about the Indian culture and market is required to increase the success when entering the Indian market. The provided overview of those conditions is necessary to understand the characteristics of the Indian market and to consider this knowledge in daily business operations. The topic “market entry” is covered in numerous reference books and studies about the market entry in India can also be found. These studies are discussing the market entry of big companies such as of Siemens AG and Robert Bosch GmbH in India, but issues of small and medium-sized companies are neglected. This academic void is closed by this bachelor thesis with the help of the implementation of questionnaires and interviews. Based on these primary sources, market entry barriers for German small and medium-sized companies in India are identified as well as analyzed and recommendations to reduce or even overcome them are presented.
Book Synopsis Business Ecosystems & Network Strategies by :
Download or read book Business Ecosystems & Network Strategies written by and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Small- and medium- sized enterprises (SMEs) in Western Europe are faced with two big challenges - a stagnating home market and increasing competition from multinational and foreign companies. In contrast, emerging markets in Asia display greater demands for high-quality products and services. India with its 1.2 billion inhabitants representing the world's third largest economy by purchasing power, mobilizes a huge demand for infrastructure and industrial goods. At the same time, this vast nation presents many challenges for foreign companies that need to be overcome with perseverance, flexibility and, especially, local expertise. To take on a dynamic market such as India's, establishing local relationships and developing new collaborative models is imperative. Building a business ecosystem, for instance, has proven to be a key success factor. This paper is a practical study on how European SMEs align their network strategy to develop a business ecosystem for the entry and expansion into the Indian market. There is a lack of literature that jointly studies the combination of SME internationalization and network competence as a viable market expansion strategy. This paper takes an explorative and qualitative approach to analyze this new and dynamic subject matter. It aims at developing concrete tools and guidance for executives of SMEs through four practical steps. Firstly, existing business ecosystem and social capital theories were combined to establish a solid basis for the empirical part. Secondly, insights were garnered by means of numerous in-depth interviews conducted with Indian and European experts to develop new hands-on network- and relationship management frameworks. Thirdly, eight SMEs that have successfully entered India were selected to serve as Company Cases for the application of the developed frameworks. Finally, concrete success factors were derived as practical implications and guidance for executives. Most i.
Book Synopsis Globalization of Professional Services by : Ulrich Bäumer
Download or read book Globalization of Professional Services written by Ulrich Bäumer and published by Springer Science & Business Media. This book was released on 2012-06-05 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past, services had a strong local and national focus. Professional services were very likely to be independently and autonomously organized from country to country in order to cater to local needs and local legal requirements. This has since changed radically, and highly integrated business and delivery models around the globe have become the status quo in clients’ businesses and strategies. Serving clients on a global level requires professional services firms to adopt a structural change from local to distributed global sales and delivery. This book brings together many years of experience, current perspectives and future ideas of international business practitioners, academics, and market researchers. Along those lines it is structured into four parts. Part I “Winning Strategies and Innovative Ideas” lays the book’s foundation: it discusses core strategies behind the globalization movement and introduces the major paradigms and ideas. Part II “Successful Processes for Realization” provides solutions for how to establish successful processes for delivering global professional services. Part III “Inspired Talent Management” goes to the core of the professional services industry: attracting, developing, and keeping the right talent in the right locations. Finally, Part IV offers “Experiences and Case Studies” on all aspects related to successfully building a globalized professional services firm. In short, this handbook provides professional services firms and their clients alike with a sound foundation for responding strategically to fundamental global changes and turning them into business advantages. It offers a comprehensive perspective of why and how to successfully globalize a professional services firm.
Download or read book Making It Big written by Andrea Ciani and published by World Bank Publications. This book was released on 2020-10-08 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic and social progress requires a diverse ecosystem of firms that play complementary roles. Making It Big: Why Developing Countries Need More Large Firms constitutes one of the most up-to-date assessments of how large firms are created in low- and middle-income countries and their role in development. It argues that large firms advance a range of development objectives in ways that other firms do not: large firms are more likely to innovate, export, and offer training and are more likely to adopt international standards of quality, among other contributions. Their particularities are closely associated with productivity advantages and translate into improved outcomes not only for their owners but also for their workers and for smaller enterprises in their value chains. The challenge for economic development, however, is that production does not reach economic scale in low- and middle-income countries. Why are large firms scarcer in developing countries? Drawing on a rare set of data from public and private sources, as well as proprietary data from the International Finance Corporation and case studies, this book shows that large firms are often born large—or with the attributes of largeness. In other words, what is distinct about them is often in place from day one of their operations. To fill the “missing top†? of the firm-size distribution with additional large firms, governments should support the creation of such firms by opening markets to greater competition. In low-income countries, this objective can be achieved through simple policy reorientation, such as breaking oligopolies, removing unnecessary restrictions to international trade and investment, and establishing strong rules to prevent the abuse of market power. Governments should also strive to ensure that private actors have the skills, technology, intelligence, infrastructure, and finance they need to create large ventures. Additionally, they should actively work to spread the benefits from production at scale across the largest possible number of market participants. This book seeks to bring frontier thinking and evidence on the role and origins of large firms to a wide range of readers, including academics, development practitioners and policy makers.
Book Synopsis Global Market Strategies by : Michael Neubert
Download or read book Global Market Strategies written by Michael Neubert and published by Campus Verlag. This book was released on 2013-11 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good international trade relations are a must for any modern enterprise, regardless of its size. But without a sound global market strategy, entry onto the international scene is risky and can at worst lead to a company's demise. In this book, Michael Neubert, a renowned expert in global business strategy, outlines the principles that underlie a successful international venture: development of a custom-fit internationalization strategy; selection of foreign markets and structured market entry processes; design of market growth strategies; intercultural management and international corporate management; and the carrying out of market exits. Supplemented with case studies, the tools and solutions in Global Market Strategies provide international managers with the requisite know-how for success in all markets and industries.
Book Synopsis Global Marketing by : Kate Gillespie
Download or read book Global Marketing written by Kate Gillespie and published by Routledge. This book was released on 2021-09-30 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic, comprehensive, and concise, the fifth edition of this popular textbook introduces students to the important concepts of global marketing today, and their managerial implications. Increasingly, marketing activities must be integrated at a global level. Yet, the enduring influence of culture requires marketers to adapt local strategies in light of cultural differences. Global Marketing takes a strategic approach, recognizing the need to address both the forces of globalization and those of localization. Key updates include: Extensive real-life examples and cases from developed and emerging markets, including Africa, Latin America, and the Middle East; New topics such as digital distribution options, the participation of customers, and the rise of social media, including Twitter, Facebook, and TikTok; Updated exploration of often overlooked topics, such as China’s state-owned enterprises, the importance of diasporas as target markets, the threat of transnational criminal organizations to legitimate marketers, and new tensions among trading partners; A stronger recognition of the need for a growth mindset, value orientation, and innovation. Written in a student-friendly style, this fully updated new edition continues to be the textbook of choice for students of global marketing.
Book Synopsis Marketing Management by : Alain Jolibert
Download or read book Marketing Management written by Alain Jolibert and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Management challenges the traditional view of marketing as a function, considering it instead as a series of processes pervading the entire organization and involving most personnel as part-time marketers. The authors argue that every company or institution must manage four main processes: strategic positioning, market intelligence, value creation and value generation. Adopting a global approach, the book focuses on value creation and introduces students to the tools of the marketing mix in a process oriented manner. New to this edition: - New coverage of technology applications and developments and B2B marketing - Consistent focus on value creation throughout - More examples to illustrate theory - Enhanced pedagogy including long case studies and exercises in every chapter With its unique approach and international coverage, this book is essential reading for advanced undergraduate and postgraduate students of Marketing Management and will also appeal to MBA and other post-experience students.
Book Synopsis Economics of the Food Processing Industry by : Debdatta Saha
Download or read book Economics of the Food Processing Industry written by Debdatta Saha and published by Springer Nature. This book was released on 2020-03-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a wealth of perspectives on studying the manufacturing end of food processing industries, with a special focus on regions with a low industrial base and multiple missing markets, institutional finance being the most prominent example. Positioning food processing within the industrial ecosystem, which includes entrepreneurs, policymakers, business consultants and associations, the study first considers three different trajectories: for developed economies, for national territories like India, and for sub-national regions like Bihar. In turn, it shows how these trajectories intertwine in two dimensions: the region and the sub-sector. Successfully completing food-processing projects in any of these trajectories requires the identification and development of appropriate product networks that link basic processed items with advanced ones through a chain of value addition. Moreover, the supply-side narrative presented here identifies two types of costs: physical and non-physical costs of operation. For trajectories with skewed firm sizes (“missing middle”) and missing markets, which can be found in Bihar, the latter costs matter just as much as the former in terms of entrepreneurship. While efficiency in operations is studied for selected sub-sectors in Bihar’s food processing to assess the main sources of inefficiency in minimizing the physical costs of operations, non-physical costs are studied using the construct of region-based counterfactual thinking (rCFT) and its relationship with the perception of risk for entrepreneurs. rCFT offers a new concept for understanding the mindset of the entrepreneur, in which the regional identity plays a significant role. The empirical content is based on a primary survey of food processing in Bihar. Additional policy questions, such as the choice between spatial collocation of food parks or cluster-based development of unique sub-sectors, are explored through an analysis of the policy network that supports entrepreneurship. Issues arising from the government’s policy choices, particularly vertically targeted industrial policies, can influence industrial outcomes and are particularly relevant for regions like Bihar. While policy evaluation for Bihar’s processed food industry yields insights on policy targeting for decision-makers in the government, examples of parallel narratives from global experiences in comparable regions shed new light on industrial development in processed food, which should be of interest to business practitioners, academic researchers and policymakers alike.
Book Synopsis Winning in Emerging Markets by : Tarun Khanna
Download or read book Winning in Emerging Markets written by Tarun Khanna and published by Harvard Business Press. This book was released on 2010 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: About the Book : - The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Tarun Khanna and Krishna Palepu. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit card systems, intellectual property adjudication, data research firms) that facilitate efficient business operations. While such institutional voidspresent challenges, they also provide major opportunities for multinationals and local contenders. Khanna and Palepu provide a playbook for assessing emerging markets potential and for crafting strategies for succeeding in those markets. They explain how to: Spot institutional voids in developing economies, including in product, labour, and capital markets, as well as social and political systems Identify opportunities to fill those voids, for example, by building or improving market institutions yourself Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies. About the Authors : - Tarun Khanna is the Jorge Paulo Lemann Professor at Harvard Business School and the author of Billions of Entrepreneurs: How China and India Are Reshaping Their Future and Yours. Krishna Palepu is the Ross Graham Walker Professor of Business Administration and senior associate dean for international development at the Harvard Business School.
Book Synopsis Just For Starters: How To Become A Successful Businessman? 2Nd Edn. by : Niir Board
Download or read book Just For Starters: How To Become A Successful Businessman? 2Nd Edn. written by Niir Board and published by National Institute of Industrial Re. This book was released on 2005-10-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book contains introduction, steps in setting up an SSI, Registration/Licenses for SSI, Resourcing, Technical Know-How, Foreign Collaborations, Marketing, Lessons from experience, Policies and programmes for rural development, Prime Minister�s Rozgar Yozna, Rural Women Entrepreneurship in India. Bright prospects, Industrial Innovations by small and medium Sized Enterprises, Indian small industry, Organisations, Supporting Entrepreneurship, development in India, directory Section etc.
Download or read book Wind Power written by Ben Backwell and published by Routledge. This book was released on 2014-09-23 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wind Power – The Struggle for Control of a New Global Industry looks at the nations, companies and people fighting for control of one of the world’s fastest growing new industries and how we can harness one of the planet’s most powerful energy resources – wind power. The book also examines the challenges the sector faces as it competes for influence and investment with the fossil fuel industry across the globe. The wind power business has grown from a niche sector within the energy industry to a global industry attracting substantial investment in recent years. In Europe wind has become the biggest source of new power generation capacity, while wind is successfully competing with the gas, coal and nuclear sectors in China and the US. The specialist wind turbine companies that pioneered the business have gone global over the last decade, while big industrial conglomerates have entered the fray. European companies are struggling to maintain their technological and market lead in the sector, in a three cornered battle with China and the US. Meanwhile, the industry is fighting to drive down costs in the face of a fossil fuel generation industry bolstered by the onset of cheap shale gas. And wind companies continue to wrestle with a stop-go cycle of investment across the world, with some traditional markets stuttering under the impact of the financial crisis and fiscal austerity, while new power hungry markets in Asia and South America emerge. Wind Power – The Struggle for Control of a New Global Industry analyses the industry climbers, the investment trends and the technological advancements that will define the future of wind energy.
Book Synopsis Australia and South Asia by : Marika Vicziany
Download or read book Australia and South Asia written by Marika Vicziany and published by . This book was released on 1994 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Publisher : ISBN 13 : Total Pages :1686 pages Book Rating :4.0/5 (12 download)
Book Synopsis Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Appropriations for 1997: Justification of the budget estimates, Department of Commerce by : United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies
Download or read book Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Appropriations for 1997: Justification of the budget estimates, Department of Commerce written by United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies and published by . This book was released on 1996 with total page 1686 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Publisher :Superintendent of Documents ISBN 13 : Total Pages :1676 pages Book Rating :4.F/5 ( download)
Book Synopsis Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Appropriations for 1997 by : United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies
Download or read book Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies Appropriations for 1997 written by United States. Congress. House. Committee on Appropriations. Subcommittee on the Departments of Commerce, Justice, and State, the Judiciary, and Related Agencies and published by Superintendent of Documents. This book was released on 1996 with total page 1676 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Adding Value (RLE Marketing) by : Geoffrey Jones
Download or read book Adding Value (RLE Marketing) written by Geoffrey Jones and published by Routledge. This book was released on 2014-09-19 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
Book Synopsis Global Trends 2040 by : National Intelligence Council
Download or read book Global Trends 2040 written by National Intelligence Council and published by Cosimo Reports. This book was released on 2021-03 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The ongoing COVID-19 pandemic marks the most significant, singular global disruption since World War II, with health, economic, political, and security implications that will ripple for years to come." -Global Trends 2040 (2021) Global Trends 2040-A More Contested World (2021), released by the US National Intelligence Council, is the latest report in its series of reports starting in 1997 about megatrends and the world's future. This report, strongly influenced by the COVID-19 pandemic, paints a bleak picture of the future and describes a contested, fragmented and turbulent world. It specifically discusses the four main trends that will shape tomorrow's world: - Demographics-by 2040, 1.4 billion people will be added mostly in Africa and South Asia. - Economics-increased government debt and concentrated economic power will escalate problems for the poor and middleclass. - Climate-a hotter world will increase water, food, and health insecurity. - Technology-the emergence of new technologies could both solve and cause problems for human life. Students of trends, policymakers, entrepreneurs, academics, journalists and anyone eager for a glimpse into the next decades, will find this report, with colored graphs, essential reading.
