Effective Business Writing in a Week: Teach Yourself

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Author :
Publisher : Teach Yourself
ISBN 13 : 144419030X
Total Pages : 114 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Effective Business Writing in a Week: Teach Yourself by : Martin Manser

Download or read book Effective Business Writing in a Week: Teach Yourself written by Martin Manser and published by Teach Yourself. This book was released on 2013-08-30 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of us spend hours every day typing emails and other documents at work, yet how many of us have ever had any training in writing skills? New and aspiring managers find themselves having to write advertising copy or press releases, while many businesses want to engage successfully online. Effective Business Writing in a week is a practical guide to better communication at work, whether through more traditional forms such as business reports or through email, websites and social media. Keywords: Style Structure Email Business reports Presentations Letters Advertising Press releases Letters social media website copy

Effective Business Writing in a Week

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Author :
Publisher : Teach Yourself
ISBN 13 : 9781444190281
Total Pages : 0 pages
Book Rating : 4.1/5 (92 download)

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Book Synopsis Effective Business Writing in a Week by : Martin Manser

Download or read book Effective Business Writing in a Week written by Martin Manser and published by Teach Yourself. This book was released on 2012-09-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of us spend hours every day typing emails and other documents at work, yet how many of us have ever had any training in writing skills? New and aspiring managers find themselves having to write advertising copy or press releases, while many businesses want to engage successfully online. Effective Business Writing in a week is a practical guide to better communication at work, whether through more traditional forms such as business reports or through email, websites and social media. Keywords: Style Structure Email Business reports Presentations Letters Advertising Press releases Letters social media website copy

Successful Copywriting in a Week: Teach Yourself

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Author :
Publisher : Teach Yourself
ISBN 13 : 9781473609419
Total Pages : 0 pages
Book Rating : 4.6/5 (94 download)

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Book Synopsis Successful Copywriting in a Week: Teach Yourself by : Robert Ashton

Download or read book Successful Copywriting in a Week: Teach Yourself written by Robert Ashton and published by Teach Yourself. This book was released on 2016-05-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great copywriting just got easier It's strange to think that there was a time when only the privileged few could read or write. The rest of us relied on the spoken word. Storytelling was used to pass knowledge on from one generation to the next. Now, most of us are literate and use the written word to gather information and inform our decision making. Increasingly we do this online, with social media and messaging enabling rapid, spontaneous global communication. But rather than freeing us from the need for clear, effective written communication, it actually makes good communication even more important. The less we communicate face to face, the greater the opportunity for misunderstandings. Of course, all writing communicates your message to people you cannot see and may never meet. It means you can influence more widely; it also means you must take care not to make assumptions aboutyour reader, especially those who see your public postings. Successful copywriting is constructed from carefully selected words, each with a clear purpose. It is written to prompt feelings, thoughts or actions. It is clear, concise and at times comforting. It is also comprehensible, even to those not yet confident users of your language. Reading this book, and following the techniques it introduces, will make you a more effective writer. Expertise in grammar is not needed as all the necessary jargon is simply defined and, anyway, some forms of business writing deliberately ignorerules. This book is for people who want to write for results. Each of the seven chapters in Copywriting In A Week covers a different aspect: - Sunday: Focusing your message - Monday: Using layout, pictures and colour to make words memorable - Tuesday: Writing effective letters - Wednesday: Making advertising work for you - Thursday: Communicating clearly with the media - Friday: Preparing promotional print - Saturday: Composing proposals and presentation visuals

Hype Yourself

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Author :
Publisher : Practical Inspiration Publishing
ISBN 13 : 178860122X
Total Pages : 185 pages
Book Rating : 4.7/5 (886 download)

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Book Synopsis Hype Yourself by : Lucy Werner

Download or read book Hype Yourself written by Lucy Werner and published by Practical Inspiration Publishing. This book was released on 2020-01-09 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com

Stand Up to Stand Out

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Author :
Publisher : Die Keure Publishing
ISBN 13 : 2874035742
Total Pages : 205 pages
Book Rating : 4.8/5 (74 download)

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Book Synopsis Stand Up to Stand Out by : Marnick Vandebroek

Download or read book Stand Up to Stand Out written by Marnick Vandebroek and published by Die Keure Publishing. This book was released on 2019-11-07 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you Ever dreamed of taking control of your own professionnal life, being able to convince others and move forward in your career? This book is made for you... Are you tired of bumping into corporate walls? Not getting the budget, job or promotion that you want? Are you fed up with other people always being heard, while your ideas are being ignored? Are you struggling to network and pitch your business? Is a dry mouth and shaky voice the only thing you associate with speaking in front of a group? Do you just freeze when someone is giving you a hard time in a meeting and tries to take over? If the answer is yes, then it’s time for you to STAND UP. Everybody can learn to express themselves in a powerful way. No matter what other people claim. It’s not a gift, it’s a choice. Inspiring and convincing people to take action on your ideas starts with you, your story and how you bring it. This book will show you exactly how to do that. Follow the five steps and discover how to: - raise your energy and credibility - earn attention and trust - take people into your world - become the solution - trigger action After reading this book, you will positively STAND OUT in any situation. Because standing up is the only way you can stand out in life and business. Let's inspire action! EXTRACT We are living in a rapidly changing world where disruption, digital transformation and innovation are all around us, shaping our society. More than ever we have the tools and the need to spread ideas and connect with each other, but never have people, companies and brands struggled so much to bring humans together and get ideas, visions and plans across in such a way, that they truly inspire action. This book will show you how to do just that, so you can STAND UP, express yourself in the most powerful way and STAND OUT in life and business. ABOUT THE AUTHOR Marnick Vandebroek is a frequently asked and highly rated keynote speaker and trainer on the topics of storytelling, speaking and personal branding linked to driving innovation, digital transformation and change within organizations. He helps, trains and coaches over one hundred business owners, managers and professionals all across Europe to express themselves in the most powerful way. He works with people from multinational brands to promising start-ups and scale-ups that want to inspire both themselves and others to transform their ideas into action.Marnick has a background in digital marketing, HR, stand-up comedy, is a certified NLP (neuro-linguistic programming) practitioner and just a stand-up guy. On a personal level, he is happily married to his life and business partner Natalie and has two amazing cats. In addition, he loves writing, drawing, comedy, obstacle runs and pumping iron in the gym like Arnold Schwarzenegger.

HBR Guide to Better Business Writing (HBR Guide Series)

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1422184048
Total Pages : 208 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis HBR Guide to Better Business Writing (HBR Guide Series) by : Bryan A. Garner

Download or read book HBR Guide to Better Business Writing (HBR Guide Series) written by Bryan A. Garner and published by Harvard Business Review Press. This book was released on 2013-01-08 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: DON'T LET YOUR WRITING HOLD YOU BACK. When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, and usage

The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071743944
Total Pages : 256 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition by : Kenneth W. Davis

Download or read book The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition written by Kenneth W. Davis and published by McGraw Hill Professional. This book was released on 2010-03-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!

How to Write Effective Business English

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 074945847X
Total Pages : 152 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis How to Write Effective Business English by : Fiona Talbot

Download or read book How to Write Effective Business English written by Fiona Talbot and published by Kogan Page Publishers. This book was released on 2009-09-03 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Write Effective Business English gives guidance to both native and non-native English speakers on how to express yourself clearly and concisely. With case studies and real-life examples that demonstrate how English is used internationally in business, and full of ideas to help you get your communications right first time, How to Write Effective Business English sets the scene for describing the benefits of good Business English, ideal for multinational companies where communication is a priority. For native English speakers, it may mean un-learning things you were taught at school and learning how to save time by getting to the point more quickly in emails; for elementary to immediate English speakers, it focuses on the areas that are easy to get wrong. How to Write Effective Business English draws on the author's wealth of experience, using real-life international business scenarios to develop your skills and provide you with some answers that even your boss might not know. You will learn a system to help you quickly and easily write emails, letters, CVs and more. Featuring sections on punctuation and grammar, and checklists to help you assess how you are getting on before moving on to the next stage, How to Write Business English has been praised by both native and non-native writers of English as an indispensable resource.

Brilliant Business Writing

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Author :
Publisher : Pearson UK
ISBN 13 : 0273744569
Total Pages : 184 pages
Book Rating : 4.2/5 (737 download)

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Book Synopsis Brilliant Business Writing by : Neil Taylor

Download or read book Brilliant Business Writing written by Neil Taylor and published by Pearson UK. This book was released on 2012-12-27 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Full of tips, examples and exercises that will transform your writing from the same old same old into something that’ll mark you out from the crowd. Get the confidence and creativity to take your business writing from something that does the job into something that’s brilliant. Brilliant outcomes Produce business writing people actually want to read Persuade and inspire people, sell more, or get that job Get a distinctive, powerful and engaging writing voice

Business Communication in a Week: Teach Yourself

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Author :
Publisher : Teach Yourself
ISBN 13 : 9781473609389
Total Pages : 0 pages
Book Rating : 4.6/5 (93 download)

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Book Synopsis Business Communication in a Week: Teach Yourself by : Martin Manser

Download or read book Business Communication in a Week: Teach Yourself written by Martin Manser and published by Teach Yourself. This book was released on 2016-08-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication at work just got easier We live in an age when the number of ways in which we communicate in business is constantly increasing. Years ago, we simply had face-to-face communication, phone and letter. Now we also have more, including email, websites, blogs... and yet, if we are honest, alongside this increase in the ways in which we communicate has come a decrease in the level of effective communication. This book is full of positive guidelines to help you communicate more effectively. You may not be able to change the way your company or organization works, but you can change the way in which you work. Whether you choose to read it in a week or in a single sitting, Business Communication In A Week is your fastest route to success: - Sunday: Know your aims. Who are you writing to/for? What is your message? What response do you want those you are communicating with to make? - Monday: Listen carefully as colleagues explain the challenges they are facing. When you listen, you show you value your colleagues as individuals. - Tuesday: Write clearly. Think creatively about what you want to express, organize your thoughts and then draft and edit your email or report. - Wednesday: Organize better meetings. The key to a successful meeting lies in its preparation, especially why you are holding it, who needs to be present and what you will consider. - Thursday: Give successful presentations. Prepare well, knowing your audience and your key messages, backed up if necessary by useful visual aids. - Friday: Build strong working relationships. Good working relationships are the glue that holds an organization together. How can you cultivate stronger working relationships? - Saturday: Engage effectively online by building - and maintaining - an accessible website and networking by means of social media.

Business Plans in a Week

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Author :
Publisher : Teach Yourself
ISBN 13 : 1444158791
Total Pages : 118 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Business Plans in a Week by : Iain Maitland

Download or read book Business Plans in a Week written by Iain Maitland and published by Teach Yourself. This book was released on 2012-03-23 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to write a successful business plan is crucial to anyone who wants to advance their career. Written by Iain Maitland, a leading expert on appraisals as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write and receive support for a business plan. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success!

The Art and Business of Online Writing

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Author :
Publisher :
ISBN 13 : 9780998203492
Total Pages : 0 pages
Book Rating : 4.2/5 (34 download)

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Book Synopsis The Art and Business of Online Writing by : Nicolas Cole

Download or read book The Art and Business of Online Writing written by Nicolas Cole and published by . This book was released on 2020-08-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the secrets to writing online? Why do some writers accumulate hundreds of thousands, even millions of views on their content-and others write and write, only to go unnoticed?Nicolas Cole, one of the most viral columnists on the internet with more than 100 million views on his writing, is pulling back the curtain. After becoming the #1 most-read writer on all of Quora in 2015, and a Top 10 contributing writer for Inc Magazine from 2016 to 2018, Cole went on to build a multi-million-dollar ghostwriting company publishing thousands of articles on the internet for more than 300 different Silicon Valley entrepreneurs, C-level executives, New York Times best-selling authors, Olympic athletes, Grammy-winning producers, and renowned industry leaders. How?By using his own personal toolkit of writing strategies, headline structures, formats, and proven styles, all of which were mastered over a 10-year period."This book contains everything I know about online writing," says Cole. "From going viral, to building a massive library of content that will continue to pay you dividends well into the future."In this book you will learn:- Why you should NOT start a blog-and where you should be writing online instead.- How to beat "the game" of internet publishing-and the 7 levels of success.- How "going viral" on social platforms works (and how to not give up in the process).- The Endless Idea Generator: How to never run out of things to write about.- The Perfect Post: How to write headlines people can't help but want to read.- How to create your own "Content Roadmap," and position yourself as an influential voice in your industry or niche.- How to turn proven online writing into longer, more valuable assets (books, ebooks, physical products, paid newsletters, companies, etc.).- And the 1 habit very single writer today needs to master in order to become successful.This book is the Ultimate Guide to writing in the digital age.

Successful Business Writing in a Week

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Author :
Publisher : Hodder Education
ISBN 13 : 9780340598139
Total Pages : 95 pages
Book Rating : 4.5/5 (981 download)

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Book Synopsis Successful Business Writing in a Week by : Gordon Ray Wainwright

Download or read book Successful Business Writing in a Week written by Gordon Ray Wainwright and published by Hodder Education. This book was released on 1993 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Successful Pitching For Business In A Week: Teach Yourself

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Author :
Publisher : Teach Yourself
ISBN 13 : 1444184032
Total Pages : 114 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Successful Pitching For Business In A Week: Teach Yourself by : Patrick Forsyth

Download or read book Successful Pitching For Business In A Week: Teach Yourself written by Patrick Forsyth and published by Teach Yourself. This book was released on 2013-02-22 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book focuses on the special nature of winning significant business in competitive markets in pitches involving several formal stages. It will: Review the essential processes of making complex sales and the role of core techniques of persuasion Show how to handle initial contacts and meetings and obtain a clear brief regarding customer/client needs Demonstrate the process of analysing client needs and putting clear and persuasive proposal documents in writing Sunday: What is a pitch? Monday: Initial contact Tuesday: Planning a powerful response Wednesday: Putting proposals in writing Thursday: Preparing a formal presentational pitch Friday: Making the presentation Saturday: Follow-up action and the power of persistence

Copywriting In A Week

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Author :
Publisher : Teach Yourself
ISBN 13 : 1444159097
Total Pages : 119 pages
Book Rating : 4.4/5 (441 download)

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Book Synopsis Copywriting In A Week by : Rob Ashton

Download or read book Copywriting In A Week written by Rob Ashton and published by Teach Yourself. This book was released on 2012-03-30 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great copywriting just got easier It's strange to think that there was a time when only the privileged few could read or write. The rest of us relied on the spoken word. Storytelling was used to pass knowledge on from one generation to the next. Now, most of us are literate and use the written word to gather information and inform our decision making. Increasingly we do this online, with social media and messaging enabling rapid, spontaneous global communication. But rather than freeing us from the need for clear, effective written communication, it actually makes good communication even more important. The less we communicate face to face, the greater the opportunity for misunderstandings. Of course, all writing communicates your message to people you cannot see and may never meet. It means you can influence more widely; it also means you must take care not to make assumptions aboutyour reader, especially those who see your public postings. Successful copywriting is constructed from carefully selected words, each with a clear purpose. It is written to prompt feelings, thoughts or actions. It is clear, concise and at times comforting. It is also comprehensible, even to those not yet confident users of your language. Reading this book, and following the techniques it introduces, will make you a more effective writer. Expertise in grammar is not needed as all the necessary jargon is simply defined and, anyway, some forms of business writing deliberately ignorerules. This book is for people who want to write for results. Each of the seven chapters in Copywriting In A Week covers a different aspect: - Sunday: Focusing your message - Monday: Using layout, pictures and colour to make words memorable - Tuesday: Writing effective letters - Wednesday: Making advertising work for you - Thursday: Communicating clearly with the media - Friday: Preparing promotional print - Saturday: Composing proposals and presentation visuals

Successful Direct Marketing in a Week: Teach Yourself eBook ePub

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Author :
Publisher : Teach Yourself
ISBN 13 : 1473601967
Total Pages : 111 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis Successful Direct Marketing in a Week: Teach Yourself eBook ePub by : Partick Forsyth

Download or read book Successful Direct Marketing in a Week: Teach Yourself eBook ePub written by Partick Forsyth and published by Teach Yourself. This book was released on 2014-06-27 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sunday: Why use direct mail? Monday: Building and maintaining your database Tuesday: The components of direct mail Wednesday: Creative approaches Thursday: Physical campaigns Friday: Digital campaigns Saturday: Integration and follow-up

The Only Business Writing Book You'll Ever Need

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393635333
Total Pages : 192 pages
Book Rating : 4.3/5 (936 download)

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Book Synopsis The Only Business Writing Book You'll Ever Need by : Laura Brown

Download or read book The Only Business Writing Book You'll Ever Need written by Laura Brown and published by W. W. Norton & Company. This book was released on 2019-01-29 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A must-have guide for writing at work, with practical applications for getting your point across quickly, coherently, and efficiently. A winning combination of how-to guide and reference work, The Only Business Writing Book You’ll Ever Need addresses a wide-ranging spectrum of business communication with its straightforward seven-step method. Designed to save time and boost confidence, these easy-to-follow steps will teach you how to make clear requests, write for your reader, start strong and specific, and fix your mistakes. With a helpful checklist to keep you on track, you’ll learn to promote yourself and your ideas clearly and concisely, whether putting together a persuasive project proposal or dealing with daily email. Laura Brown’s supportive, no-nonsense approach to business writing is thoughtfully adapted to the increasingly digital corporate landscape. Complete with insightful sidebars from experts in various fields and easy-to-use resources on style, grammar, and punctuation, this book offers essential tools for success in the rapidly changing world of business communication.