EBOOK: Media and their Publics

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Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335236774
Total Pages : 187 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis EBOOK: Media and their Publics by : Michael Higgins

Download or read book EBOOK: Media and their Publics written by Michael Higgins and published by McGraw-Hill Education (UK). This book was released on 2008-09-16 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible and thought-provoking book provides a critical insight into the relationship between the media and the public. It examines the way in which the public is represented, referred to and portrayed in the media, and how the media acts or speaks on the public’s behalf. The first part explores the political side of the relationship between the media and the public. This includes interesting discussion of advocacy in political interviews and the discursive arrangement of political discussion programmes. The second part of the book examines a range of discourses outside of the political realm. Michael Higgins looks at the construction of ordinariness, authenticity and public legitimacy, the relationship between institutional and media expertise, and the exercise of public decency. He argues that what unites the relationships between media and forms of public are their concern with wider issues of politics, governance, and cultural influence. The author offers a range of illustrative examples of broadcasting from US, Australian and British contexts, providing students with a rage of engaging international examples with which to draw comparisons and compare their own media experiences. Each chapter includes recommended texts for further reading and questions for discussion. The Media and Their Publics is an essential text for students and researchers in media studies, cultural policy and political communications.

Social Media and Public Relations

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Publisher : Pearson Education
ISBN 13 : 0132983214
Total Pages : 177 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis Social Media and Public Relations by : Deirdre Breakenridge

Download or read book Social Media and Public Relations written by Deirdre Breakenridge and published by Pearson Education. This book was released on 2012 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title, by social marketing pioneer Deirdre Breakenridge, teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world.

Social Media and the Public Interest

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Publisher : Columbia University Press
ISBN 13 : 0231545541
Total Pages : 419 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Social Media and the Public Interest by : Philip M. Napoli

Download or read book Social Media and the Public Interest written by Philip M. Napoli and published by Columbia University Press. This book was released on 2019-08-27 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facebook, a platform created by undergraduates in a Harvard dorm room, has transformed the ways millions of people consume news, understand the world, and participate in the political process. Despite taking on many of journalism’s traditional roles, Facebook and other platforms, such as Twitter and Google, have presented themselves as tech companies—and therefore not subject to the same regulations and ethical codes as conventional media organizations. Challenging such superficial distinctions, Philip M. Napoli offers a timely and persuasive case for understanding and governing social media as news media, with a fundamental obligation to serve the public interest. Social Media and the Public Interest explores how and why social media platforms became so central to news consumption and distribution as they met many of the challenges of finding information—and audiences—online. Napoli illustrates the implications of a system in which coders and engineers drive out journalists and editors as the gatekeepers who determine media content. He argues that a social media–driven news ecosystem represents a case of market failure in what he calls the algorithmic marketplace of ideas. To respond, we need to rethink fundamental elements of media governance based on a revitalized concept of the public interest. A compelling examination of the intersection of social media and journalism, Social Media and the Public Interest offers valuable insights for the democratic governance of today’s most influential shapers of news.

The Values of Public Service Media in the Internet Society

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Publisher : Springer Nature
ISBN 13 : 3030564665
Total Pages : 350 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis The Values of Public Service Media in the Internet Society by : Miguel Túñez-López

Download or read book The Values of Public Service Media in the Internet Society written by Miguel Túñez-López and published by Springer Nature. This book was released on 2021-03-16 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a global overview of the challenges and opportunities faced by Public Service Media (PSM) organizations, including the increasing power of digital platforms, changing consumption habits, and reforms on funding models. In order to survive in the new, transforming media ecosystem, PSM organizations need to retain their core values whilst also embracing new values stemming from society’s increasingly complex communication needs and value systems. The contributions of 40 authors from three continents are grouped into three areas in which PSM organizations can create value: innovation, governance and relation to the market, and democratic reinforcement. The book illustrates how PSM can create value for different stakeholders, in different contexts, and through different methods. Contributing to a better understanding of the role of PSM in current media systems, PSM is shown as a key agent for the development of the public sphere and democratic societies.

Media Consumption and Public Engagement

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Publisher : Springer
ISBN 13 : 0230800823
Total Pages : 263 pages
Book Rating : 4.2/5 (38 download)

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Book Synopsis Media Consumption and Public Engagement by : N. Couldry

Download or read book Media Consumption and Public Engagement written by N. Couldry and published by Springer. This book was released on 2016-01-12 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Democracy is based on the belief that the media gets the attention of voters. But is this plausible in an age of multiplying media, disillusionment with the political system and time-scarcity? This book addresses this question, and charts experiences of 'public connection'.

The Media and the Public Sphere

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Publisher : Routledge
ISBN 13 : 1351394568
Total Pages : 240 pages
Book Rating : 4.3/5 (513 download)

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Book Synopsis The Media and the Public Sphere by : Thomas Häussler

Download or read book The Media and the Public Sphere written by Thomas Häussler and published by Routledge. This book was released on 2017-12-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the heart of modern democracy lies the public sphere, which is most centrally shaped by those actors that integrate it discursively: the mass media. The media draw together the different strands of political debates; they grant access to some actors and arguments while excluding others and thus decisively mould the political process. In this book, Thomas Häussler examines how the media reflect and react to the wider context in which they are embedded. More specifically, he focuses on whether their discourse demonstrates systematic differences with regard to the two main public sphere types that they co-constitute, according to deliberative theory, focussing in particular on the work of Jürgen Habermas. The Media and the Public Sphere promotes a deeper and more detailed understanding of the political process by foregrounding the complex relationships between the media and the public discourse they constitute. It examines how the media co-create relationships of power, analyses the structure of these discursive networks and illuminates the effects that different deliberative coalition types have on political debates.

Cases in Public Relations Management

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Publisher : Routledge
ISBN 13 : 1134060343
Total Pages : 750 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis Cases in Public Relations Management by : Patricia Swann

Download or read book Cases in Public Relations Management written by Patricia Swann and published by Routledge. This book was released on 2014-02-18 with total page 750 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that had outcomes varying from expected to unsuccessful. The text challenges students to think analytically, strategically, and practically. Each case is based on real events, and is designed to encourage discussion, debate, and exploration of the options available to today's strategic public relations manager. Key features of this text include coverage of the latest controversies in current events, discussion of the ethical issues that have made headlines in recent years, and strategies used by public relations practitioners. Each case has extensive supplemental materials taken directly from the case for students' further investigation and discussion. The case study approach encourages readers to assess what they know about communication theory, the public relations process, and management practices, and prepares them for their future careers as PR practitioners. New to the second edition are: 27 new case studies, including coverage of social media and social responsibility elements New chapters on corporate social responsibility (CSR) and activism End-of-chapter exercises Embedded hyperlinks in eBook Fully enhanced companion website that includes: Instructor resources: PowerPoint presentations, Case Supplements, Instructor Guides Student resources: Quizzes, Glossary, Case Supplements

The Sciences’ Media Connection –Public Communication and its Repercussions

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 9400720858
Total Pages : 375 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis The Sciences’ Media Connection –Public Communication and its Repercussions by : Simone Rödder

Download or read book The Sciences’ Media Connection –Public Communication and its Repercussions written by Simone Rödder and published by Springer Science & Business Media. This book was released on 2011-12-02 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Yearbook addresses the overriding question: what are the effects of the ‘opening up’ of science to the media? Theoretical considerations and a host of empirical studies covering different configurations provide an in-depth analysis of the sciences’ media connection and its repercussions on science itself. They help to form a sound judgement on this recent development.

Social Media Crisis Communications

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Publisher : Que Publishing
ISBN 13 : 0133353893
Total Pages : 248 pages
Book Rating : 4.1/5 (333 download)

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Book Synopsis Social Media Crisis Communications by : Ann Marie van den Hurk

Download or read book Social Media Crisis Communications written by Ann Marie van den Hurk and published by Que Publishing. This book was released on 2013-04-09 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Normal 0 false false false MicrosoftInternetExplorer4 Plan, Prepare, React, and Get Ahead Of Any Crisis—In Real Time! Your business or organization will face a crisis. That’s a fact. Here’s another: Thanks to social media, crises happen more often and accelerate out of control faster—much faster. So...what’s your crisis communications plan? Don’t have one? Let’s fix that. Now. This book gives you a crisis communications blueprint that’s fast, flexible, realistic, complete, and doable. You’ll learn how to successfully defend yourself using the same social tools others are using against you. You’ll see what works (and doesn’t). You’ll learn from folks who’ve been there and lived to talk about it: leaders who’ve been forced to execute their own crisis plans in the most brutally tough situations. When that crisis comes, you’ll own this book. You’ll be ready. You’ll survive. You will win. Understand the radically new dynamics of today’s crises Anticipate what might happen, so you can get ahead of any crisis Establish crisis response roles, teams, and notification/activation processes Use free and low-cost services to monitor online chatter for signs of trouble Respond in real time, before your crisis escalates Calibrate your response to the realities of what’s happening Effectively integrate social media best practices throughout your response Avoid the disastrous mistakes panicked organizations often make Regain control of your organization’s identity across the web

Listening Publics

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Publisher : John Wiley & Sons
ISBN 13 : 0745665209
Total Pages : 257 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis Listening Publics by : Kate Lacey

Download or read book Listening Publics written by Kate Lacey and published by John Wiley & Sons. This book was released on 2013-05-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: In focusing on the practices, politics and ethics of listening, this wide-ranging book offers an important new perspective on questions of media audiences, publics and citizenship. Listening is central to modern communication, politics and experience, but is commonly overlooked and underestimated in a culture fascinated by the spectacle and the politics of voice. Listening Publics restores listening to media history and to theories of the public sphere. In so doing it opens up profound questions for our understanding of mediated experience, public participation and civic engagement. Taking a cross-national and interdisciplinary approach, the book explores how listening publics have been constituted in relation to successive media technologies from the invention of writing to the digital age. It asks how new practices of listening associated with sound and audiovisual media transform a public world forged in the age of print. Through detailed histories and sophisticated theoretical analysis, Listening Publics demonstrates the embodied and critical activity of listening to be a rich concept with which to rethink the practices, politics and ethics of media communication.

In Lies We Trust

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Publisher : Post Hill Press
ISBN 13 : 168261204X
Total Pages : 231 pages
Book Rating : 4.6/5 (826 download)

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Book Synopsis In Lies We Trust by : Ed Brodow

Download or read book In Lies We Trust written by Ed Brodow and published by Post Hill Press. This book was released on 2016-09-27 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: What politicians and the media don't want you to know. Millions of Americans at both ends of the political spectrum are angry and fed up with being lied to by politicians and the media. The emergence of “outsider” presidential candidates Donald Trump and Bernie Sanders is proof that people are sick and tired of Washington’s culture of deception. Thumbing his nose at political correctness, negotiation expert and political commentator Ed Brodow exposes the outrageous lies that have been disseminated about the most important issues of our time. He tells the uncensored truth about the threat of Islamic extremism, global warming, the welfare entitlement system, Obamacare, racial tension and other important things that our elected representatives don’t want you to know. If you vote in national elections, the candor of In Lies We Trust will help you make decisions based on facts instead of misinformation.

EBOOK: Principles and Practice of Marketing, 9e

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Publisher : McGraw Hill
ISBN 13 : 1526847248
Total Pages : 864 pages
Book Rating : 4.5/5 (268 download)

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Book Synopsis EBOOK: Principles and Practice of Marketing, 9e by : David Jobber

Download or read book EBOOK: Principles and Practice of Marketing, 9e written by David Jobber and published by McGraw Hill. This book was released on 2019-08-01 with total page 864 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Principles and Practice of Marketing, 9e

The Public Service Media and Public Service Internet Manifesto

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Publisher :
ISBN 13 : 9781914386305
Total Pages : 135 pages
Book Rating : 4.3/5 (863 download)

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Book Synopsis The Public Service Media and Public Service Internet Manifesto by : Klaus Unterberger

Download or read book The Public Service Media and Public Service Internet Manifesto written by Klaus Unterberger and published by . This book was released on 2021 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the collectively authored Public Service Media and Public Service Internet Manifesto and accompanying materials.The Internet and the media landscape are broken. The dominant commercial Internet platforms endanger democracy. They have created a communications landscape overwhelmed by surveillance, advertising, fake news, hate speech, conspiracy theories, and algorithmic politics. Commercial Internet platforms have harmed citizens, users, everyday life, and society. Democracy and digital democracy require Public Service Media. A democracy-enhancing Internet requires Public Service Media becoming Public Service Internet platforms - an Internet of the public, by the public, and for the public; an Internet that advances instead of threatens democracy and the public sphere. The Public Service Internet is based on Internet platforms operated by a variety of Public Service Media, taking the public service remit into the digital age. The Public Service Internet provides opportunities for public debate, participation, and the advancement of social cohesion. Accompanying the Manifesto are materials that informed its creation: Christian Fuchs' report of the results of the Public Service Media/Internet Survey, the written version of Graham Murdock's online talk on public service media today, and a summary of an ecomitee.com discussion of the Manifesto's foundations.

EBOOK: Principles and Practice of Marketing

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Publisher : McGraw Hill
ISBN 13 : 0077174151
Total Pages : 845 pages
Book Rating : 4.0/5 (771 download)

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Book Synopsis EBOOK: Principles and Practice of Marketing by : JOBBER, DAVID/E

Download or read book EBOOK: Principles and Practice of Marketing written by JOBBER, DAVID/E and published by McGraw Hill. This book was released on 2016-03-16 with total page 845 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBOOK: Principles and Practice of Marketing

Trade eBooks in Libraries

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110309807
Total Pages : 220 pages
Book Rating : 4.1/5 (13 download)

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Book Synopsis Trade eBooks in Libraries by : Paul Whitney

Download or read book Trade eBooks in Libraries written by Paul Whitney and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-12-05 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the advent of downloadable retail eBooks marketed to individual consumers, for the first time in their history libraries encountered an otherwise commercially available text format they were prevented from adding to their collections. Trade eBooks in Libraries examines the legal frameworks which gave rise to this phenomenon and advocacy efforts undertaken in different jurisdictions to remove barriers to library access. The principal authors provide a general historical overview and an analysis of library/eBook principles developed by a variety of library associations and government reviews. In addition, experts from twelve countries present summaries of eBook developments in their respective countries and regions.

EBOOK: Beyond the Risk Society: Critical Reflections on Risk and Human Security

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Publisher : McGraw-Hill Education (UK)
ISBN 13 : 0335230083
Total Pages : 271 pages
Book Rating : 4.3/5 (352 download)

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Book Synopsis EBOOK: Beyond the Risk Society: Critical Reflections on Risk and Human Security by : Gabe Mythen

Download or read book EBOOK: Beyond the Risk Society: Critical Reflections on Risk and Human Security written by Gabe Mythen and published by McGraw-Hill Education (UK). This book was released on 2006-08-16 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: In contemporary culture risk is ubiquitous, filtering through a range of activities, practices and experiences. In line with rising public concerns about the management of current threats - such as crime, terrorism and global warming -interest in risk has gathered momentum in the social sciences, galvanized by Ulrich Beck’s risk society thesis. Bringing together cutting edge academics and researchers, Beyond the Risk Society provides an understanding of the relevance and impact of the concept of risk in various subject areas. Contributions by domain experts critically evaluate the way in which theoretical risk perspectives have influenced their fields of interest, offering the opportunity to reflect upon the problems and possibilities for future work on risk. In assembling this collection, the editors propose a holistic and trans-disciplinary approach to understanding the nature and consequences of risk in everyday life. This text is key reading for social sciences students in a range of disciplines, including sociology, criminology, cultural studies, media studies, psychology and social policy. Contributors: Alison Anderson, Rob Flynn, Jane Franklin, Hazel Kemshall, Deborah Lupton, Phil Macnaghten, Jim McGuigan, Peter McMylor, Gabe Mythen, Pat O'Malley, Teela Sanders, Steve Tombs, Sandra Walklate, Dave Whyte, Iain Wilkinson.

Research-Based Planning for Public Libraries

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1610690087
Total Pages : 228 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis Research-Based Planning for Public Libraries by : Joseph R. Matthews

Download or read book Research-Based Planning for Public Libraries written by Joseph R. Matthews and published by Bloomsbury Publishing USA. This book was released on 2013-10-24 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will help public library administrators, managers, and board members to better plan, strategize, and understand their communities, enabling public libraries to become dynamic, proactive institutions. Research-Based Planning for Public Libraries: Increasing Relevance in the Digital Age takes readers through a logical and effective process for developing a plan and implementing it within the various functions of the library. Grounded in research and best practices, the book offers practical, easy-to-implement advice and direction for today's public library administrators, managers, and board members. Covering everything from goal-setting, policy-making, and budgeting, to collections, promotions, and access and evaluation, the book details how to better provide and promote access, convey its value to customers, and make the library a more integral part of the community. The author inspires library staff and administrators to reinvent themselves to meet—and overcome—the current challenges they face. The information is specifically tailored towards public librarians, particularly those in management or administration, as well as to LIS faculty and students of public librarianship and library management.