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Author : Abhishek Kathuria
Publisher : Springer Nature
ISBN 13 : 3031600037
Total Pages : 141 pages
Book Rating : 4.0/5 (316 download)
Download or read book Digital Transformation in the Viral Age written by Abhishek Kathuria and published by Springer Nature. This book was released on with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Abhishek Kathuria
Publisher : Springer
ISBN 13 : 9783031600029
Total Pages : 0 pages
Book Rating : 4.6/5 ( download)
Download or read book Digital Transformation in the Viral Age written by Abhishek Kathuria and published by Springer. This book was released on 2024-06-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes revised selected papers from the 21st Workshop on e-Business, WeB 2022, which took place virtually on December 10, 2022. The purpose of WeB is to provide a forum for researchers and practitioners to discuss findings, novel ideas, and lessons learned to address major challenges and map out the future directions for e-Business. The WeB 2022 theme was “Digital Transformation in the Viral Age”. The 8 full papers included in this volume were carefully reviewed and selected from a total of 31 submissions. They focus on issues, opportunities, and solutions related to e-business, digital transformation, and IT-enabled recovery in the viral age.
Author : Nripendra P. Rana
Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author : Frank Granito
Publisher : World Scientific
ISBN 13 : 9811260478
Total Pages : 287 pages
Book Rating : 4.8/5 (112 download)
Download or read book Digital Transformation Demystified written by Frank Granito and published by World Scientific. This book was released on 2022-11-22 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The buzz and hype created over the last few years around Digital Transformation has resulted in confusion and ubiquity that has rendered the term nearly meaningless. Transformation extends far beyond the technology stack and must include the organization's culture, its operating processes, and virtually every facet of how it functions.This fact means that leaders must break through the hype and demystify this term once and for all. They must get past the breathless hyperbole and understand what it really means to lead their organization through a continuous digital transformation process.The demystification of digital transformation and understanding what it really means is critical for all leaders. And that's what this book is about.Related Links
Author : Brian Harkin
Publisher : CRC Press
ISBN 13 : 1040008453
Total Pages : 297 pages
Book Rating : 4.0/5 (4 download)
Download or read book Evolving from Digital Transformation to Digital Acceleration Using The Galapagos Framework written by Brian Harkin and published by CRC Press. This book was released on 2024-04-30 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Evolving from Digital Transformation to Digital Acceleration Using The Galapagos Framework challenges established thinking and offers a new way to deliver digital change. It introduces The Galapagos Framework, which is a new, innovative, and human-centric approach to transformational change. The framework allows organizations to move from digital transformation to digital acceleration, resulting in the creation of exciting and groundbreaking products as well as having a positive impact on the motivation and well-being of their teams. Digital Acceleration is an iterative process that allows organizations to deliver transformations and demonstrate continual progress at pace. Rather than tackling the transformation as one large single event, Digital Acceleration enables organizations to improve one or, at most, two discrete areas of the business quickly and then move onto the next area needing improvement. Presenting a detailed guide to The Galapagos Framework, the book also highlights solutions to common issues, expert case studies, and The Galapagos Roadmap. It discusses how the framework provides the key to increasing productivity, delivery velocity, and performance while reducing cost and complexity, ultimately resulting in digital and business success. The book demonstrates how The Galapagos Framework operates in practice to provide clear solutions to common issues that are classifi ed into Human Elements, Organizational Factors, and the Delivery Aspects. The book also explains why the current approaches to digital transformation are failing and shows how digital leaders and organizations can: Increase productivity Reduce costs Improve delivery performance Reduce operational, financial, and delivery risks Increase profits Deliver digital transformation success
Author : Neetan Chopra
Publisher : Kogan Page Publishers
ISBN 13 : 1398608939
Total Pages : 217 pages
Book Rating : 4.3/5 (986 download)
Download or read book Accelerated Digital Transformation written by Neetan Chopra and published by Kogan Page Publishers. This book was released on 2023-04-03 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Achieve successful digital transformation with this authoritative guide designed specifically for established organizations. At a time where even the most recognized business models are under threat, organizations risk devastation if they do not transition successfully to the new digital reality. Yet what works for digital natives does not always work for established organizations. Recognized as one of the world's top global executives leading innovative transformation, Neetan Chopra's deep experience of steering organizations through digital disruption drives the practical approach of Accelerated Digital Transformation. Having designed transformation journeys, overcome setbacks and driven outcomes within multiple leading companies, Neetan Chopra tackles key factors for established organizations including inertia, impetus, outcomes, digital capabilities and culture. The book is underpinned by a tried and tested framework that will guide readers step by step through the entire digital transformation journey. This will be an essential resource for leaders, managers and practitioners leading and executing digital transformation.
Author : El-Gohary, Hatem
Publisher : IGI Global
ISBN 13 : 1799871940
Total Pages : 471 pages
Book Rating : 4.7/5 (998 download)
Download or read book Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing written by El-Gohary, Hatem and published by IGI Global. This book was released on 2021-06-25 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business world today is changing enormously due to many factors that affect every element of the business cycle worldwide. From globalization to recession, in addition to other environmental forces, companies today face numerous challenges that have a great impact on business. Among the factors that are affecting the current way business is conducted are the emergence of marketing tools including the internet, internet of things (IoT), virtual reality, mobile applications, social media, electronic word of mouth (eWoM), artificial intelligence, digital marketing, and more that have a great impact not only on customers but also on companies. It is imperative for businesses to embrace the utilization of these tools in order to expand their customer base and provide unique, successful consumer experiences. The Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing provides comprehensive coverage of current global marketing trends related to the use of technology. The book links the industry with academia by providing useful insights on how to improve businesses’ ability to create and customize customer value and loyalty. Covering topics including e-commerce, mobile marketing, website development, and phygital customer experiences, this book is essential for marketers, brand managers, advertisers, IT consultants and specialists, customer relations officers, managers, practitioners, business owners, marketing and business associations, students, researchers, and academicians interested in incorporating the latest technologies and marketing strategies into their businesses and studies.
Author : Suk-Young Kim
Publisher : Cambridge University Press
ISBN 13 : 1108837050
Total Pages : 313 pages
Book Rating : 4.1/5 (88 download)
Download or read book The Cambridge Companion to K-Pop written by Suk-Young Kim and published by Cambridge University Press. This book was released on 2023-02-28 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Probes the complexities of this vibrant global phenomenon, its infrastructure, idols, dance practices, and transnational community building.
Author : Nicholas Pasquale Lorizio
Publisher :
ISBN 13 :
Total Pages : 106 pages
Book Rating : 4.7/5 (375 download)
Download or read book Digitalization written by Nicholas Pasquale Lorizio and published by . This book was released on 2021-05-03 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delve Into the Digital World and Discover How Digitalization Will Shape Our Future! The rise of the digital age is breaking the walls and barriers that once restricted society. With each passing day, some new piece of technology is taking society over in one big swoop. Electric (self-driving) cars, advanced robotics, cryptocurrencies, NFTs (non-fungible tokens) - those are just some of the concepts that were only a figment of somebody's imagination 20-30 years ago, but today they are reality. We have to accept the fact that we already live in a futuristic world. If we wish to keep pace with the digital age, we must constantly update our knowledge of both major and minor technologies and digital tools. That is the only way to prepare for what the future will bring - otherwise, the fast-paced progress will consume and render obsolete both us as persons and our companies... With Digitalization: The New Normal of the Post-Pandemic World, renowned business advisor and author that writes about cutting-edge technologies, digital transformation, and cybersecurity, Nicholas P. Lorizio, gives an in-depth discourse on the utilization of digital tools, resources, and personnel in the post-pandemic world to survive and thrive in the new era. Within these pages, you will find an overview of the post-pandemic world in which almost every industry is digitally transformed, the major problems that already are and can be hindering factors of digitalization, and the solutions to these problems. Written in a comprehensive and understandable manner, this book is a combination of technical and non-technical explanations that will guide you through upcoming changes and serve as an upgrade of your knowledge about digital technologies. If you want to stay relevant in the new digital age, digitalization is your only option, and this book will show you what you need to know and what you need to do to achieve that with ease. So, what are you waiting for? Scroll up, click on "Buy Now with 1-Click", and Get Your Copy Now!
Author : Lindsay Herbert
Publisher : Bloomsbury Publishing
ISBN 13 : 1472940385
Total Pages : 265 pages
Book Rating : 4.4/5 (729 download)
Download or read book Digital Transformation written by Lindsay Herbert and published by Bloomsbury Publishing. This book was released on 2017-10-19 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: One book for the entire journey: How to digitally transform your organization Innovation in the face of major external change is critical for any organization's success, but attempting to do so often leads to more questions than actions: Where do you start? How do you get the right resources? How should work be implemented? What data should you measure? For the first time, these questions are answered in a single book that covers the end-to-end execution of digital transformation – from leadership-level strategy, to on-the-ground team implementation. With the biggest revelation of all, Herbert argues, being that true digital transformation only needs to happen once because, at its core, it means becoming more adaptive to change itself. Featuring the 'how to' of digital transformation devised from successes across every sector, Herbert distils it into five actionable stages. These stages act as a repeatable framework for continual innovation, allowing you to produce results immediately and grow change incrementally across your organization. In Digital Transformation, Herbert draws on her own experiences in leading change and innovation programmes globally, as well as featuring insights from experts and leaders from organizations as diverse as the World Wildlife Fund, Morgan Stanley, Royal Caribbean Cruises, the United Nations High Commission for Refugees, the Rijksmuseum, the American Cancer Society, The Guardian, Harvard University, and many others.
Author : Eric Schmidt
Publisher : Hachette UK
ISBN 13 : 1848546246
Total Pages : 371 pages
Book Rating : 4.8/5 (485 download)
Download or read book The New Digital Age written by Eric Schmidt and published by Hachette UK. This book was released on 2013-04-25 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'This is the most important - and fascinating - book yet written about how the digital age will affect our world' Walter Isaacson, author of Steve Jobs From two leading thinkers, the widely anticipated book that describes a new, hugely connected world of the future, full of challenges and benefits which are ours to meet and harness. The New Digital Age is the product of an unparalleled collaboration: full of the brilliant insights of one of Silicon Valley's great innovators - what Bill Gates was to Microsoft and Steve Jobs was to Apple, Schmidt (along with Larry Page and Sergey Brin) was to Google - and the Director of Google Ideas, Jared Cohen, formerly an advisor to both Secretaries of State Condoleezza Rice and Hillary Clinton. Never before has the future been so vividly and transparently imagined. From technologies that will change lives (information systems that greatly increase productivity, safety and our quality of life, thought-controlled motion technology that can revolutionise medical procedures, and near-perfect translation technology that allows us to have more diversified interactions) to our most important future considerations (curating our online identity and fighting those who would do harm with it) to the widespread political change that will transform the globe (through transformations in conflict, increasingly active and global citizenries, a new wave of cyber-terrorism and states operating simultaneously in the physical and virtual realms) to the ever present threats to our privacy and security, Schmidt and Cohen outline in great detail and scope all the promise and peril awaiting us in the coming decades. A breakthrough book - pragmatic, inspirational and totally fascinating. Whether a government, a business or an individual, we must understand technology if we want to understand the future. 'A brilliant guidebook for the next century . . . Schmidt and Cohen offer a dazzling glimpse into how the new digital revolution is changing our lives' Richard Branson
Author : Barbosa, Belem
Publisher : IGI Global
ISBN 13 : 1799890104
Total Pages : 614 pages
Book Rating : 4.7/5 (998 download)
Download or read book Handbook of Research on Smart Management for Digital Transformation written by Barbosa, Belem and published by IGI Global. This book was released on 2022-03-11 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a global and digital society, businesses are constantly being challenged by innovative and disruptive management strategies. The dramatic changes that took place in all corners of the world during the COVID-19 pandemic confirmed that companies need to update their resources and anticipate trends. The current changes introduced by digitalization offer endless innovation scenarios and strategic opportunities to companies but also demand an accurate and structured analysis of drivers, motivations, and determinants for success in this transformation. The Handbook of Research on Smart Management for Digital Transformation analyzes the drivers of digital transformation in businesses and assesses digital transformation success factors in the short, medium, and long run. This critical reference source is comprised of theoretical and empirical chapters as well as case studies on digital adoption by companies in different business sectors. Covering topics such as brand messaging, digital media platforms, and success determinants, this book is an essential resource for managers, researchers, educators of higher education, business students, digital strategists, business associations, communication and marketing agencies, entrepreneurs, and academicians.
Author : Marco Iansiti
Publisher : Harvard Business Press
ISBN 13 : 1633697630
Total Pages : 175 pages
Book Rating : 4.6/5 (336 download)
Download or read book Competing in the Age of AI written by Marco Iansiti and published by Harvard Business Press. This book was released on 2020-01-07 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: "a provocative new book" — The New York Times AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value. Now with a new preface that explores how the coronavirus crisis compelled organizations such as Massachusetts General Hospital, Verizon, and IKEA to transform themselves with remarkable speed, Marco Iansiti and Karim R. Lakhani show how reinventing the firm around data, analytics, and AI removes traditional constraints on scale, scope, and learning that have restricted business growth for hundreds of years. From Airbnb to Ant Financial, Microsoft to Amazon, research shows how AI-driven processes are vastly more scalable than traditional processes, allow massive scope increase, enabling companies to straddle industry boundaries, and create powerful opportunities for learning—to drive ever more accurate, complex, and sophisticated predictions. When traditional operating constraints are removed, strategy becomes a whole new game, one whose rules and likely outcomes this book will make clear. Iansiti and Lakhani: Present a framework for rethinking business and operating models Explain how "collisions" between AI-driven/digital and traditional/analog firms are reshaping competition, altering the structure of our economy, and forcing traditional companies to rearchitect their operating models Explain the opportunities and risks created by digital firms Describe the new challenges and responsibilities for the leaders of both digital and traditional firms Packed with examples—including many from the most powerful and innovative global, AI-driven competitors—and based on research in hundreds of firms across many sectors, this is your essential guide for rethinking how your firm competes and operates in the era of AI.
Author : David L. Rogers
Publisher : Columbia University Press
ISBN 13 : 0231541651
Total Pages : 267 pages
Book Rating : 4.2/5 (315 download)
Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Author : Edwards III, Sam B.
Publisher : IGI Global
ISBN 13 : 179983154X
Total Pages : 231 pages
Book Rating : 4.7/5 (998 download)
Download or read book Digital Transformation and Its Role in Progressing the Relationship Between States and Their Citizens written by Edwards III, Sam B. and published by IGI Global. This book was released on 2020-02-07 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Countries at different points of development are affected differently by shifts in the ability to access information. These changes require the action of governments to cope in order to preserve accountability and information access. The progression of these changes could vary between countries based on the level of development. Digital Transformation and Its Role in Progressing the Relationship Between States and Their Citizens is a cutting-edge research publication that examines the relationship between government and citizens especially regarding accountability, communication, and access to information. Featuring a wide range of topics such as electoral reform, free speech, and citizen empowerment, this book is ideal for policymakers, researchers, legal professionals, activists, government employees, and academicians.
Author : City of London College of Economics
Publisher : City of London College of Economics
ISBN 13 :
Total Pages : 600 pages
Book Rating : 4./5 ( download)
Download or read book Digital Transformation Expert Diploma – (Master’s level) - City of London College of Economics - 6 months - 100% online / self-paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview Digital Transformation is on everyone's lips and there's a huge demand for specialists. Content - Digital Transformation of Teams, Products, Services, Businesses and Ecosystems - The Five Domains of Digital Transformation: Customers, Competition, Data, Innovation, Value - Harness Customer Networks - Build Platforms, Not Just Products - Turn Data Into Assets - Innovate by Rapid Experimentation - Adapt Your Value Proposition - Mastering Disruptive Business Models - Self-Assessment: Are You Ready for Digital Transformation? - More Tools for Strategic Planning - And more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Author : Pushpa Singh
Publisher : CRC Press
ISBN 13 : 1000554058
Total Pages : 302 pages
Book Rating : 4.0/5 (5 download)
Download or read book Transformation in Healthcare with Emerging Technologies written by Pushpa Singh and published by CRC Press. This book was released on 2022-04-27 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book, Transformation in Healthcare with Emerging Technologies, presents healthcare industrial revolution based on service aggregation and virtualisation that can transform the healthcare sector with the aid of technologies such as Artificial Intelligence (AI), Internet of Things (IoT), Bigdata and Blockchain. These technologies offer fast communication between doctors and patients, protected transactions, safe data storage and analysis, immutable data records, transparent data flow service, transaction validation process, and secure data exchanges between organizations. Features: • Discusses the Integration of AI, IoT, big data and blockchain in healthcare industry • Highlights the security and privacy aspect of AI, IoT, big data and blockchain in healthcare industry • Talks about challenges and issues of AI, IoT, big data and blockchain in healthcare industry • Includes several case studies It is primarily aimed at graduates and researchers in computer science and IT who are doing collaborative research with the medical industry. Industry professionals will also find it useful.
