Deep Data Analytics For New Product Development

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Deep Data Analytics for New Product Development

Author : Walter R. Paczkowski
Publisher : Routledge
ISBN 13 : 0429663315
Total Pages : 294 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Deep Data Analytics for New Product Development by : Walter R. Paczkowski

Download or read book Deep Data Analytics for New Product Development written by Walter R. Paczkowski and published by Routledge. This book was released on 2020-02-19 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents and develops the deep data analytics for providing the information needed for successful new product development. Deep Data Analytics for New Product Development has a simple theme: information about what customers need and want must be extracted from data to effectively guide new product decisions regarding concept development, design, pricing, and marketing. The benefits of reading this book are twofold. The first is an understanding of the stages of a new product development process from ideation through launching and tracking, each supported by information about customers. The second benefit is an understanding of the deep data analytics for extracting that information from data. These analytics, drawn from the statistics, econometrics, market research, and machine learning spaces, are developed in detail and illustrated at each stage of the process with simulated data. The stages of new product development and the supporting deep data analytics at each stage are not presented in isolation of each other, but are presented as a synergistic whole. This book is recommended reading for analysts involved in new product development. Readers with an analytical bent or who want to develop analytical expertise would also greatly benefit from reading this book, as well as students in business programs.

Business Analytics

Author : Walter R. Paczkowski
Publisher : Springer Nature
ISBN 13 : 3030870235
Total Pages : 416 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Business Analytics by : Walter R. Paczkowski

Download or read book Business Analytics written by Walter R. Paczkowski and published by Springer Nature. This book was released on 2022-01-03 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on three core knowledge requirements for effective and thorough data analysis for solving business problems. These are a foundational understanding of: 1. statistical, econometric, and machine learning techniques; 2. data handling capabilities; 3. at least one programming language. Practical in orientation, the volume offers illustrative case studies throughout and examples using Python in the context of Jupyter notebooks. Covered topics include demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This volume will be useful to business data analysts, data scientists, and market research professionals, as well as aspiring practitioners in business data analytics. It can also be used in colleges and universities offering courses and certifications in business data analytics, data science, and market research.

Predictive and Simulation Analytics

Author : Walter R. Paczkowski
Publisher : Springer Nature
ISBN 13 : 3031318870
Total Pages : 381 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Predictive and Simulation Analytics by : Walter R. Paczkowski

Download or read book Predictive and Simulation Analytics written by Walter R. Paczkowski and published by Springer Nature. This book was released on 2023-07-18 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book connects predictive analytics and simulation analytics, with the end goal of providing Rich Information to stakeholders in complex systems to direct data-driven decisions. Readers will explore methods for extracting information from data, work with simple and complex systems, and meld multiple forms of analytics for a more nuanced understanding of data science. The methods can be readily applied to business problems such as demand measurement and forecasting, predictive modeling, pricing analytics including elasticity estimation, customer satisfaction assessment, market research, new product development, and more. The book includes Python examples in Jupyter notebooks, available at the book's affiliated Github. This volume is intended for current and aspiring business data analysts, data scientists, and market research professionals, in both the private and public sectors.

Modern Survey Analysis

Author : Walter R. Paczkowski
Publisher : Springer Nature
ISBN 13 : 303076267X
Total Pages : 365 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Modern Survey Analysis by : Walter R. Paczkowski

Download or read book Modern Survey Analysis written by Walter R. Paczkowski and published by Springer Nature. This book was released on 2022-09-11 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops survey data analysis tools in Python, to create and analyze cross-tab tables and data visuals, weight data, perform hypothesis tests, and handle special survey questions such as Check-all-that-Apply. In addition, the basics of Bayesian data analysis and its Python implementation are presented. Since surveys are widely used as the primary method to collect data, and ultimately information, on attitudes, interests, and opinions of customers and constituents, these tools are vital for private or public sector policy decisions. As a compact volume, this book uses case studies to illustrate methods of analysis essential for those who work with survey data in either sector. It focuses on two overarching objectives: Demonstrate how to extract actionable, insightful, and useful information from survey data; and Introduce Python and Pandas for analyzing survey data.

Business challenge and solve business analyst

Author : Praveshofficial
Publisher : Blue Rose Publishers
ISBN 13 :
Total Pages : 416 pages
Book Rating : 4./5 ( download)

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Book Synopsis Business challenge and solve business analyst by : Praveshofficial

Download or read book Business challenge and solve business analyst written by Praveshofficial and published by Blue Rose Publishers. This book was released on 2022-09-30 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business challenge and solve business analyst business regarding

Product Analytics

Author : Joanne Rodrigues
Publisher : Addison-Wesley Professional
ISBN 13 : 0135258634
Total Pages : 734 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Product Analytics by : Joanne Rodrigues

Download or read book Product Analytics written by Joanne Rodrigues and published by Addison-Wesley Professional. This book was released on 2020-08-27 with total page 734 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use Product Analytics to Understand Consumer Behavior and Change It at Scale Product Analytics is a complete, hands-on guide to generating actionable business insights from customer data. Experienced data scientist and enterprise manager Joanne Rodrigues introduces practical statistical techniques for determining why things happen and how to change what people do at scale. She complements these with powerful social science techniques for creating better theories, designing better metrics, and driving more rapid and sustained behavior change. Writing for entrepreneurs, product managers/marketers, and other business practitioners, Rodrigues teaches through intuitive examples from both web and offline environments. Avoiding math-heavy explanations, she guides you step by step through choosing the right techniques and algorithms for each application, running analyses in R, and getting answers you can trust. Develop core metrics and effective KPIs for user analytics in any web product Truly understand statistical inference, and the differences between correlation and causation Conduct more effective A/B tests Build intuitive predictive models to capture user behavior in products Use modern, quasi-experimental designs and statistical matching to tease out causal effects from observational data Improve response through uplift modeling and other sophisticated targeting methods Project business costs/subgroup population changes via advanced demographic projection Whatever your product or service, this guide can help you create precision-targeted marketing campaigns, improve consumer satisfaction and engagement, and grow revenue and profits. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Data Science for Business

Author : Foster Provost
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 144937428X
Total Pages : 414 pages
Book Rating : 4.4/5 (493 download)

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Book Synopsis Data Science for Business by : Foster Provost

Download or read book Data Science for Business written by Foster Provost and published by "O'Reilly Media, Inc.". This book was released on 2013-07-27 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today. Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also discover how to think data-analytically, and fully appreciate how data science methods can support business decision-making. Understand how data science fits in your organization—and how you can use it for competitive advantage Treat data as a business asset that requires careful investment if you’re to gain real value Approach business problems data-analytically, using the data-mining process to gather good data in the most appropriate way Learn general concepts for actually extracting knowledge from data Apply data science principles when interviewing data science job candidates

Pricing Analytics

Author : Walter R. Paczkowski
Publisher : Routledge
ISBN 13 : 1351713094
Total Pages : 318 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Pricing Analytics by : Walter R. Paczkowski

Download or read book Pricing Analytics written by Walter R. Paczkowski and published by Routledge. This book was released on 2018-06-27 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The theme of this book is simple. The price – the number someone puts on a product to help consumers decide to buy that product – comes from data. Specifically, itcomes from statistically modeling the data. This book gives the reader the statistical modeling tools needed to get the number to put on a product. But statistical modeling is not done in a vacuum. Economic and statistical principles and theory conjointly provide the background and framework for the models. Therefore, this book emphasizes two interlocking components of modeling: economic theory and statistical principles. The economic theory component is sufficient to provide understanding of the basic principles for pricing, especially about elasticities, which measure the effects of pricing on key business metrics. Elasticity estimation is the goal of statistical modeling, so attention is paid to the concept and implications of elasticities. The statistical modeling component is advanced and detailed covering choice (conjoint, discrete choice, MaxDiff) and sales data modeling. Experimental design principles, model estimation approaches, and analysis methods are discussed and developed for choice models. Regression fundamentals have been developed for sales model specification and estimation and expanded for latent class analysis.

Unstructured Data Analytics

Author : Jean Paul Isson
Publisher : John Wiley & Sons
ISBN 13 : 1119129753
Total Pages : 432 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Unstructured Data Analytics by : Jean Paul Isson

Download or read book Unstructured Data Analytics written by Jean Paul Isson and published by John Wiley & Sons. This book was released on 2018-03-13 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn unstructured data into valuable business insight Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Written by global experts in the analytics space, this book presents unstructured data analysis (UDA) concepts in a practical way, highlighting the broad scope of applications across industries, companies, and business functions. The discussion covers key aspects of UDA implementation, beginning with an explanation of the data and the information it provides, then moving into a holistic framework for implementation. Case studies show how real-world companies are leveraging UDA in security and customer management, and provide clear examples of both traditional business applications and newer, more innovative practices. Roughly 80 percent of today's data is unstructured in the form of emails, chats, social media, audio, and video. These data assets contain a wealth of valuable information that can be used to great advantage, but accessing that data in a meaningful way remains a challenge for many companies. This book provides the baseline knowledge and the practical understanding companies need to put this data to work. Supported by research with several industry leaders and packed with frontline stories from leading organizations such as Google, Amazon, Spotify, LinkedIn, Pfizer Manulife, AXA, Monster Worldwide, Under Armour, the Houston Rockets, DELL, IBM, and SAS Institute, this book provide a framework for building and implementing a successful UDA center of excellence. You will learn: How to increase Customer Acquisition and Customer Retention with UDA The Power of UDA for Fraud Detection and Prevention The Power of UDA in Human Capital Management & Human Resource The Power of UDA in Health Care and Medical Research The Power of UDA in National Security The Power of UDA in Legal Services The Power of UDA for product development The Power of UDA in Sports The future of UDA From small businesses to large multinational organizations, unstructured data provides the opportunity to gain consumer information straight from the source. Data is only as valuable as it is useful, and a robust, effective UDA strategy is the first step toward gaining the full advantage. Unstructured Data Analytics lays this space open for examination, and provides a solid framework for beginning meaningful analysis.

Advanced Deep Learning Applications in Big Data Analytics

Author : Bouarara, Hadj Ahmed
Publisher : IGI Global
ISBN 13 : 1799827933
Total Pages : 351 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Advanced Deep Learning Applications in Big Data Analytics by : Bouarara, Hadj Ahmed

Download or read book Advanced Deep Learning Applications in Big Data Analytics written by Bouarara, Hadj Ahmed and published by IGI Global. This book was released on 2020-10-16 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interest in big data has swelled within the scholarly community as has increased attention to the internet of things (IoT). Algorithms are constructed in order to parse and analyze all this data to facilitate the exchange of information. However, big data has suffered from problems in connectivity, scalability, and privacy since its birth. The application of deep learning algorithms has helped process those challenges and remains a major issue in today’s digital world. Advanced Deep Learning Applications in Big Data Analytics is a pivotal reference source that aims to develop new architecture and applications of deep learning algorithms in big data and the IoT. Highlighting a wide range of topics such as artificial intelligence, cloud computing, and neural networks, this book is ideally designed for engineers, data analysts, data scientists, IT specialists, programmers, marketers, entrepreneurs, researchers, academicians, and students.

What To Do When Machines Do Everything

Author : Malcolm Frank
Publisher : John Wiley & Sons
ISBN 13 : 1119278686
Total Pages : 231 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis What To Do When Machines Do Everything by : Malcolm Frank

Download or read book What To Do When Machines Do Everything written by Malcolm Frank and published by John Wiley & Sons. This book was released on 2017-01-18 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Refreshingly thought-provoking...” – The Financial Times The essential playbook for the future of your business What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Illustrated with real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created. Written by a team of business and technology expert practitioners—who also authored Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business—this book provides a clear path to the future of your work. The first part of the book examines the once in a generation upheaval most every organization will soon face as systems of intelligence go mainstream. The authors argue that contrary to the doom and gloom that surrounds much of IT and business at the moment, we are in fact on the cusp of the biggest wave of opportunity creation since the Industrial Revolution. Next, the authors detail a clear-cut business model to help leaders take part in this coming boom; the AHEAD model outlines five strategic initiatives—Automate, Halos, Enhance, Abundance, and Discovery—that are central to competing in the next phase of global business by driving new levels of efficiency, customer intimacy and innovation. Business leaders today have two options: be swallowed up by the ongoing technological evolution, or ride the crest of the wave to new profits and better business. This book shows you how to avoid your own extinction event, and will help you; Understand the untold full extent of technology's impact on the way we work and live. Find out where we're headed, and how soon the future will arrive Leverage the new emerging paradigm into a sustainable business advantage Adopt a strategic model for winning in the new economy The digital world is already transforming how we work, live, and shop, how we are governed and entertained, and how we manage our money, health, security, and relationships. Don't let your business—or your career—get left behind. What To Do When Machines Do Everything is your strategic roadmap to a future full of possibility and success. Or peril.

Competing on Analytics

Author : Thomas H. Davenport
Publisher : Harvard Business Press
ISBN 13 : 1422156303
Total Pages : 243 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Competing on Analytics by : Thomas H. Davenport

Download or read book Competing on Analytics written by Thomas H. Davenport and published by Harvard Business Press. This book was released on 2007-03-06 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have more information at hand about your business environment than ever before. But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool. In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling. Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.

Lean Analytics

Author : Alistair Croll
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1098168151
Total Pages : 403 pages
Book Rating : 4.0/5 (981 download)

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Book Synopsis Lean Analytics by : Alistair Croll

Download or read book Lean Analytics written by Alistair Croll and published by "O'Reilly Media, Inc.". This book was released on 2024-02-23 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products

Innovation Analytics: Tools For Competitive Advantage

Author : Nachiappan Subramanian
Publisher : World Scientific
ISBN 13 : 178634999X
Total Pages : 324 pages
Book Rating : 4.7/5 (863 download)

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Book Synopsis Innovation Analytics: Tools For Competitive Advantage by : Nachiappan Subramanian

Download or read book Innovation Analytics: Tools For Competitive Advantage written by Nachiappan Subramanian and published by World Scientific. This book was released on 2023-02-24 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation analytics is an emerging paradigm that integrates information/knowledge, analytics, digital twins and artificial intelligence to support and manage the entire lifecycle of a product and process from inception, through engineering design and manufacture, to service and disposal of manufactured products. Innovation analytics is set to become an integral part of the innovation lifecycle to help make smart, agile decisions and accelerate business growth.Innovation Analytics: Tools for Competitive Advantage provides a comprehensive overview of the challenges and opportunities behind the latest research surrounding technological advances driving innovation analytics; the transition of analytical ideas to interdisciplinary teams; the development of deep synchronicity of skills and production innovation; and the use of innovation analytics in multiple stages of product and process evolution.In exploring the impact of emerging developments in the current climate, researchers and academics will be able to gain insight into real-world usage of analytics for innovation and its contribution toward society. As such, students, scientists, engineers, academics, and management professionals alike will find this title beneficial.

Data Analytics for Business

Author : Ira J. Haimowitz
Publisher : Taylor & Francis
ISBN 13 : 1000786188
Total Pages : 162 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Data Analytics for Business by : Ira J. Haimowitz

Download or read book Data Analytics for Business written by Ira J. Haimowitz and published by Taylor & Francis. This book was released on 2022-12-20 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications. The foundation of this text is the author’s 20-plus years of developing and delivering big data and artificial intelligence solutions across multiple industries: financial services, pharmaceuticals, consumer packaged goods, media, and retail. He provides guidelines and summarized cases for those studying or working in the fields of data science, data engineering, and business analytics. The book also offers a distinctive style: a series of essays, each of which summarizes a critical lesson or provides a step-by-step business process, with specific examples of successes and failures. Sales and marketing executives, project managers, business and engineering professionals, and graduate students will find this clear and comprehensive book the ideal companion when navigating the complex world of big data analytics.

Advanced Data Science and Analytics with Python

Author : Jesus Rogel-Salazar
Publisher : CRC Press
ISBN 13 : 0429822324
Total Pages : 424 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Advanced Data Science and Analytics with Python by : Jesus Rogel-Salazar

Download or read book Advanced Data Science and Analytics with Python written by Jesus Rogel-Salazar and published by CRC Press. This book was released on 2020-05-05 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advanced Data Science and Analytics with Python enables data scientists to continue developing their skills and apply them in business as well as academic settings. The subjects discussed in this book are complementary and a follow-up to the topics discussed in Data Science and Analytics with Python. The aim is to cover important advanced areas in data science using tools developed in Python such as SciKit-learn, Pandas, Numpy, Beautiful Soup, NLTK, NetworkX and others. The model development is supported by the use of frameworks such as Keras, TensorFlow and Core ML, as well as Swift for the development of iOS and MacOS applications. Features: Targets readers with a background in programming, who are interested in the tools used in data analytics and data science Uses Python throughout Presents tools, alongside solved examples, with steps that the reader can easily reproduce and adapt to their needs Focuses on the practical use of the tools rather than on lengthy explanations Provides the reader with the opportunity to use the book whenever needed rather than following a sequential path The book can be read independently from the previous volume and each of the chapters in this volume is sufficiently independent from the others, providing flexibility for the reader. Each of the topics addressed in the book tackles the data science workflow from a practical perspective, concentrating on the process and results obtained. The implementation and deployment of trained models are central to the book. Time series analysis, natural language processing, topic modelling, social network analysis, neural networks and deep learning are comprehensively covered. The book discusses the need to develop data products and addresses the subject of bringing models to their intended audiences – in this case, literally to the users’ fingertips in the form of an iPhone app. About the Author Dr. Jesús Rogel-Salazar is a lead data scientist in the field, working for companies such as Tympa Health Technologies, Barclays, AKQA, IBM Data Science Studio and Dow Jones. He is a visiting researcher at the Department of Physics at Imperial College London, UK and a member of the School of Physics, Astronomy and Mathematics at the University of Hertfordshire, UK.

Big Data Technologies and Applications

Author : Borko Furht
Publisher : Springer
ISBN 13 : 3319445502
Total Pages : 400 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Big Data Technologies and Applications by : Borko Furht

Download or read book Big Data Technologies and Applications written by Borko Furht and published by Springer. This book was released on 2016-09-16 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The objective of this book is to introduce the basic concepts of big data computing and then to describe the total solution of big data problems using HPCC, an open-source computing platform. The book comprises 15 chapters broken into three parts. The first part, Big Data Technologies, includes introductions to big data concepts and techniques; big data analytics; and visualization and learning techniques. The second part, LexisNexis Risk Solution to Big Data, focuses on specific technologies and techniques developed at LexisNexis to solve critical problems that use big data analytics. It covers the open source High Performance Computing Cluster (HPCC Systems®) platform and its architecture, as well as parallel data languages ECL and KEL, developed to effectively solve big data problems. The third part, Big Data Applications, describes various data intensive applications solved on HPCC Systems. It includes applications such as cyber security, social network analytics including fraud, Ebola spread modeling using big data analytics, unsupervised learning, and image classification. The book is intended for a wide variety of people including researchers, scientists, programmers, engineers, designers, developers, educators, and students. This book can also be beneficial for business managers, entrepreneurs, and investors.