Research Methods and Data Analysis for Business Decisions

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Author :
Publisher : Springer Nature
ISBN 13 : 3030844218
Total Pages : 263 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Research Methods and Data Analysis for Business Decisions by : James E. Sallis

Download or read book Research Methods and Data Analysis for Business Decisions written by James E. Sallis and published by Springer Nature. This book was released on 2021-10-30 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory textbook presents research methods and data analysis tools in non-technical language. It explains the research process and the basics of qualitative and quantitative data analysis, including procedures and methods, analysis, interpretation, and applications using hands-on data examples in QDA Miner Lite and IBM SPSS Statistics software. The book is divided into four parts that address study and research design; data collection, qualitative methods and surveys; statistical methods, including hypothesis testing, regression, cluster and factor analysis; and reporting. The intended audience is business and social science students learning scientific research methods, however, given its business context, the book will be equally useful for decision-makers in businesses and organizations.

Data Analysis for Business, Economics, and Policy

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108483011
Total Pages : 741 pages
Book Rating : 4.1/5 (84 download)

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Book Synopsis Data Analysis for Business, Economics, and Policy by : Gábor Békés

Download or read book Data Analysis for Business, Economics, and Policy written by Gábor Békés and published by Cambridge University Press. This book was released on 2021-05-06 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data.

Data Analysis in Business Research

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Author :
Publisher : SAGE Publications
ISBN 13 : 8178298759
Total Pages : 315 pages
Book Rating : 4.1/5 (782 download)

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Book Synopsis Data Analysis in Business Research by : D Israel

Download or read book Data Analysis in Business Research written by D Israel and published by SAGE Publications. This book was released on 2009-01-06 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: While there are books focusing on parametric tests, the domain of nonparametric tests is mostly unexplored. Data Analysis in Business Research: A Step by Step Nonparametric Approach brings under one umbrella all the major nonparametric statistical tools that can be used by undergraduate and postgraduate students of all disciplines, especially students of Research Methods in Social Sciences and Management Studies, in their dissertation work. Students face difficulty in analyzing data collected from small samples; they end up reporting mere percentage analysis which results in the loss of information collected. Hence there is a need to create awareness among students and researchers about the application of major nonparametric tools that can be applied confidently without worrying about sample size, scale of measurement, normality assumptions or other parameters of that nature. The lucid presentation of the step-by-step procedures, explaining in simple English how to perform each of the major nonparametric tests, is a major attraction of the book. The book, which also has a comprehensive question bank, assumes minimal or little knowledge of statistics on the part of the reader. This book will also be informative for Marketing Research professionals and organisations, consultancies and organisations of economic research.

Research Basics

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Publisher : SAGE Publications
ISBN 13 : 1483387232
Total Pages : 610 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Research Basics by : James V. Spickard

Download or read book Research Basics written by James V. Spickard and published by SAGE Publications. This book was released on 2016-09-15 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Basics: Design to Data Analysis in Six Steps offers a fresh and creative approach to the research process based on author James V. Spickard’s decades of teaching experience. Using an intuitive six-step model, readers learn how to craft a research question and then identify a logical process for answering it. Conversational writing and multi-disciplinary examples illuminate the model’s simplicity and power, effectively connecting the “hows” and “whys” behind social science research. Students using this book will learn how to turn their research questions into results.

Creating Value with Data Analytics in Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1000465462
Total Pages : 337 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Creating Value with Data Analytics in Marketing by : Peter C. Verhoef

Download or read book Creating Value with Data Analytics in Marketing written by Peter C. Verhoef and published by Routledge. This book was released on 2021-11-07 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The key competing texts are practitioner-focused ‘how to’ guides, whilst our book combines rigorous theory with practical insight and examples, with authors from both the academic and business world, making it more adoptable as a student text; Unlike other books on the subject, this has a customer focus and an exploration of how big data can add value to customers as well as organisations; Enables readers to move from "big data" to "big solutions" by demonstrating how to integrate data analytics into specific goals and processes for implementation; Highly successful and well regarded both for students and practitioners

Business Analytics

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Publisher : Springer Nature
ISBN 13 : 3030870235
Total Pages : 416 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Business Analytics by : Walter R. Paczkowski

Download or read book Business Analytics written by Walter R. Paczkowski and published by Springer Nature. This book was released on 2022-01-03 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on three core knowledge requirements for effective and thorough data analysis for solving business problems. These are a foundational understanding of: 1. statistical, econometric, and machine learning techniques; 2. data handling capabilities; 3. at least one programming language. Practical in orientation, the volume offers illustrative case studies throughout and examples using Python in the context of Jupyter notebooks. Covered topics include demand measurement and forecasting, predictive modeling, pricing analytics, customer satisfaction assessment, market and advertising research, and new product development and research. This volume will be useful to business data analysts, data scientists, and market research professionals, as well as aspiring practitioners in business data analytics. It can also be used in colleges and universities offering courses and certifications in business data analytics, data science, and market research.

Guide to Business Data Analytics

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Author :
Publisher :
ISBN 13 : 9781927584200
Total Pages : 172 pages
Book Rating : 4.5/5 (842 download)

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Book Synopsis Guide to Business Data Analytics by : Iiba

Download or read book Guide to Business Data Analytics written by Iiba and published by . This book was released on 2020-08-07 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Guide to Business Data Analytics provides a foundational understanding of business data analytics concepts and includes how to develop a framework; key techniques and application; how to identify, communicate and integrate results; and more. This guide acts as a reference for the practice of business data analytics and is a companion resource for the Certification in Business Data Analytics (IIBA(R)- CBDA). Explore more information about the Certification in Business Data Analytics at IIBA.org/CBDA. About International Institute of Business Analysis International Institute of Business Analysis(TM) (IIBA(R)) is a professional association dedicated to supporting business analysis professionals deliver better business outcomes. IIBA connects almost 30,000 Members, over 100 Chapters, and more than 500 training, academic, and corporate partners around the world. As the global voice of the business analysis community, IIBA supports recognition of the profession, networking and community engagement, standards and resource development, and comprehensive certification programs. IIBA Publications IIBA publications offer a wide variety of knowledge and insights into the profession and practice of business analysis for the entire business community. Standards such as A Guide to the Business Analysis Body of Knowledge(R) (BABOK(R) Guide), the Agile Extension to the BABOK(R) Guide, and the Global Business Analysis Core Standard represent the most commonly accepted practices of business analysis around the globe. IIBA's reports, research, whitepapers, and studies provide guidance and best practices information to address the practice of business analysis beyond the global standards and explore new and evolving areas of practice to deliver better business outcomes. Learn more at iiba.org.

Data Analysis for Business Research

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Author :
Publisher : Notion Press
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.8/5 (947 download)

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Book Synopsis Data Analysis for Business Research by : Dr. S. Dinesh, Dr. A.S. Poornima

Download or read book Data Analysis for Business Research written by Dr. S. Dinesh, Dr. A.S. Poornima and published by Notion Press. This book was released on 2024-08-14 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ever-evolving landscape of business research, the ability to analyze data effectively is a cornerstone of informed decision-making and scholarly inquiry. Data Analysis for Business Research: A Practical Guide with SPSS is designed to serve as a comprehensive resource for both beginners and experienced researchers. This book aims to provide a solid foundation in data analysis techniques, leveraging the power of SPSS software to simplify complex statistical procedures. The book combines theoretical concepts with practical examples and step-by-step instructions, ensuring that readers can apply these techniques to real-world business research scenarios. Feel empowered with the knowledge and skills to conduct robust data analyses confidently!

Data Analysis for Business, Economics, and Policy

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108582672
Total Pages : 742 pages
Book Rating : 4.1/5 (85 download)

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Book Synopsis Data Analysis for Business, Economics, and Policy by : Gábor Békés

Download or read book Data Analysis for Business, Economics, and Policy written by Gábor Békés and published by Cambridge University Press. This book was released on 2021-05-06 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides future data analysts with the tools, methods, and skills needed to answer data-focused, real-life questions; to carry out data analysis; and to visualize and interpret results to support better decisions in business, economics, and public policy. Data wrangling and exploration, regression analysis, machine learning, and causal analysis are comprehensively covered, as well as when, why, and how the methods work, and how they relate to each other. As the most effective way to communicate data analysis, running case studies play a central role in this textbook. Each case starts with an industry-relevant question and answers it by using real-world data and applying the tools and methods covered in the textbook. Learning is then consolidated by 360 practice questions and 120 data exercises. Extensive online resources, including raw and cleaned data and codes for all analysis in Stata, R, and Python, can be found at www.gabors-data-analysis.com.

R for Business Analytics

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1461443423
Total Pages : 322 pages
Book Rating : 4.4/5 (614 download)

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Book Synopsis R for Business Analytics by : A Ohri

Download or read book R for Business Analytics written by A Ohri and published by Springer Science & Business Media. This book was released on 2012-09-14 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines common tasks performed by business analysts and helps the reader navigate the wealth of information in R and its 4000 packages to create useful analytics applications. Includes interviews with corporate users of R, and easy-to-use examples.

Essential First Steps to Data Analysis

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Publisher : SAGE
ISBN 13 : 1412997518
Total Pages : 289 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Essential First Steps to Data Analysis by : Carol S. Parke

Download or read book Essential First Steps to Data Analysis written by Carol S. Parke and published by SAGE. This book was released on 2013 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to provide instruction and guidance on preparing quantitative data sets prior to answering a study's research questions. Preparation may involve data management and manipulation tasks, data organization, structural changes to data files, or conducting preliminary analysis such as examining the scale of a variable, the validity of assumptions or the nature and extent of missing data. The oresultso from these essential first steps can also help guide a researcher in selecting the most appropriate statistical tests for his/her study. The book is intended to serve as a supplemental text in statistics or research courses offered in graduate programs in education, counseling, school psychology, behavioral sciences, and social sciences as well as undergraduate programs that contain a heavy emphasis on statistics. The content and issues covered are also beneficial for faculty and researchers who are knowledgeable about research design and able to use a statistical software package, but are unsure of the first steps to take with their data. Increasingly, faculty are forming partnerships with schools, clinics, and other institutions to help them analyze data in their extensive databases. This book can serve as a reference for helping them get existing data files in an appropriate form to run statistical analysis. This book is not a replacement for a statistics textbook. It assumes that readers have some knowledge of basic statistical concepts and use of statistical software, or that they will be learning these concepts and skills concurrently throughout the course. SPSS was chosen to illustrate the preparation, evaluation, and manipulation of data. However, students or researchers who do not use SPSS will benefit from the content since the overall structure and pedagogical approach of the book focuses heavily on the data issues and decisions to be made.

Quantitative Data Analysis

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Publisher : Springer
ISBN 13 : 3319427008
Total Pages : 170 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Quantitative Data Analysis by : Willem Mertens

Download or read book Quantitative Data Analysis written by Willem Mertens and published by Springer. This book was released on 2016-09-29 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers postgraduate and early career researchers in accounting and information systems a guide to choosing, executing and reporting appropriate data analysis methods to answer their research questions. It provides readers with a basic understanding of the steps that each method involves, and of the facets of the analysis that require special attention. Rather than presenting an exhaustive overview of the methods or explaining them in detail, the book serves as a starting point for developing data analysis skills: it provides hands-on guidelines for conducting the most common analyses and reporting results, and includes pointers to more extensive resources. Comprehensive yet succinct, the book is brief and written in a language that everyone can understand - from students to those employed by organizations wanting to study the context in which they work. It also serves as a refresher for researchers who have learned data analysis techniques previously but who need a reminder for the specific study they are involved in.

Analysing Quantitative Survey Data for Business and Management Students

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Publisher : SAGE
ISBN 13 : 1473952832
Total Pages : 128 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Analysing Quantitative Survey Data for Business and Management Students by : Jeremy Dawson

Download or read book Analysing Quantitative Survey Data for Business and Management Students written by Jeremy Dawson and published by SAGE. This book was released on 2016-11-10 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Analysing Quantitative Survey Data, Jeremy Dawson introduces you to the key elements of analysing quantitative survey data using classical test theory, the measurement theory that underlies the techniques described in the book. The methodological assumptions, basic components and strengths and limitations of this analysis are explained and with the help of illustrative examples, you are guided through how to conduct the key procedures involved, including reliability analysis, exploratory and confirmatory factor analysis. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Applied Statistics and Multivariate Data Analysis for Business and Economics

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Publisher : Springer
ISBN 13 : 303017767X
Total Pages : 488 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Applied Statistics and Multivariate Data Analysis for Business and Economics by : Thomas Cleff

Download or read book Applied Statistics and Multivariate Data Analysis for Business and Economics written by Thomas Cleff and published by Springer. This book was released on 2019-07-10 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook will familiarize students in economics and business, as well as practitioners, with the basic principles, techniques, and applications of applied statistics, statistical testing, and multivariate data analysis. Drawing on practical examples from the business world, it demonstrates the methods of univariate, bivariate, and multivariate statistical analysis. The textbook covers a range of topics, from data collection and scaling to the presentation and simple univariate analysis of quantitative data, while also providing advanced analytical procedures for assessing multivariate relationships. Accordingly, it addresses all topics typically covered in university courses on statistics and advanced applied data analysis. In addition, it does not limit itself to presenting applied methods, but also discusses the related use of Excel, SPSS, and Stata.

Analysing Quantitative Data for Business and Management Students

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Publisher : SAGE
ISBN 13 : 1473917425
Total Pages : 296 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Analysing Quantitative Data for Business and Management Students by : Charles Scherbaum

Download or read book Analysing Quantitative Data for Business and Management Students written by Charles Scherbaum and published by SAGE. This book was released on 2015-02-12 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Analysing Quantitative Data, Charles A. Scherbaum and Kristen M. Shockley guide the reader through Understanding Quantitative Data Analysis, Basic Components of Quantitative Data Analysis, Conducting Quantitative Data Analysis, Examples of Quantitative Data Analysis and Conclusions. An appendix contains Excel Formulas. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Data Science for Business and Decision Making

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Publisher : Academic Press
ISBN 13 : 0128112174
Total Pages : 1240 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Data Science for Business and Decision Making by : Luiz Paulo Fávero

Download or read book Data Science for Business and Decision Making written by Luiz Paulo Fávero and published by Academic Press. This book was released on 2019-04-11 with total page 1240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data Science for Business and Decision Making covers both statistics and operations research while most competing textbooks focus on one or the other. As a result, the book more clearly defines the principles of business analytics for those who want to apply quantitative methods in their work. Its emphasis reflects the importance of regression, optimization and simulation for practitioners of business analytics. Each chapter uses a didactic format that is followed by exercises and answers. Freely-accessible datasets enable students and professionals to work with Excel, Stata Statistical Software®, and IBM SPSS Statistics Software®. Combines statistics and operations research modeling to teach the principles of business analytics Written for students who want to apply statistics, optimization and multivariate modeling to gain competitive advantages in business Shows how powerful software packages, such as SPSS and Stata, can create graphical and numerical outputs

Market Research

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Author :
Publisher : Springer
ISBN 13 : 9811052182
Total Pages : 429 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Market Research by : Erik Mooi

Download or read book Market Research written by Erik Mooi and published by Springer. This book was released on 2017-11-01 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an easily accessible and comprehensive guide which helps make sound statistical decisions, perform analyses, and interpret the results quickly using Stata. It includes advanced coverage of ANOVA, factor, and cluster analyses in Stata, as well as essential regression and descriptive statistics. It is aimed at those wishing to know more about the process, data management, and most commonly used methods in market research using Stata. The book offers readers an overview of the entire market research process from asking market research questions to collecting and analyzing data by means of quantitative methods. It is engaging, hands-on, and includes many practical examples, tips, and suggestions that help readers apply and interpret quantitative methods, such as regression, factor, and cluster analysis. These methods help researchers provide companies with useful insights.