D2c Growth Revolution

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D2C Growth Revolution

Author : Ramershoven Stefan
Publisher :
ISBN 13 :
Total Pages : 210 pages
Book Rating : 4.5/5 (547 download)

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Book Synopsis D2C Growth Revolution by : Ramershoven Stefan

Download or read book D2C Growth Revolution written by Ramershoven Stefan and published by . This book was released on 2021-02-10 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING! READING THIS BOOK YOU WILL CHANGE YOUR ENTIRE PERSPECTIVE ON THE CONCEPT OF MARKETING. This book reveals the step-by-step formula for building and growing consumer brands in an environment of ever-increasing consumer-centricity. Are you struggling to turn awareness into sales? Are you sick of throwing money down the bottomless pit called mass media? Do you want to create a competitive edge for your brand? Or do you just want to learn what makes modern D2C brands so successful? Then this is the book for you! Stefan Ramershoven, founder of Kjero - a leading provider of D2C Marketing solutions - and Forbes Under 30 Honoree finally reveals the secrets behind the success of D2C marketing and discloses how to avoid the most common pitfalls of traditional marketing methods. Learn from best practice examples of brands like Nivea, Dollarshaveclub, and Volvo and use these timeless principles to create explosive the growth for your consumer brand. This book will help your brand navigate these turbulent times we live in! A way to generate real, lasting brand growth!

D2C Growth Blueprint

Author : Rohit Uttamchandani
Publisher : Notion Press
ISBN 13 :
Total Pages : 206 pages
Book Rating : 4.8/5 (92 download)

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Book Synopsis D2C Growth Blueprint by : Rohit Uttamchandani

Download or read book D2C Growth Blueprint written by Rohit Uttamchandani and published by Notion Press. This book was released on 2023-06-06 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are thousands of D2C businesses today. Some scale, but the hard truth is that most don’t. That’s because there’s a lot that goes into building a D2C brand from the ground up and not all founders or prospective founders may have prior experience in this space. Hence, a lot of them, particularly early-stage, miss out on key things they should be doing, resulting in opportunity loss, costly mistakes and slower growth. In this book, or blueprint (which is what it truly is), you will get a roadmap that will guide you to do the right things with every aspect of building a D2C brand, across product, customer service, supply chain, logistics and growth strategies. Why this blueprint and not any other blog or information on the internet, you may wonder. Well, this blueprint is the brainchild of a growth consultant who has scaled multiple D2C brands from scratch. It distils out the key concepts and actions that would drive the maximum impact and is also structured in a way that would make it easy for any founder to understand and implement. Implementing this blueprint will help you push all the right buttons and accelerate growth instead of spending time and energy trying to reinvent the wheel and figure out what to do. So go ahead and get ready to supercharge your D2C growth today!

The D2C Revolution in Fashion Industry

Author : Amaya Gupta
Publisher : Abhishek Publications
ISBN 13 : 9356525366
Total Pages : 133 pages
Book Rating : 4.3/5 (565 download)

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Book Synopsis The D2C Revolution in Fashion Industry by : Amaya Gupta

Download or read book The D2C Revolution in Fashion Industry written by Amaya Gupta and published by Abhishek Publications. This book was released on 2024-01-01 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: The D2C Revolution in the Fashion Industry explores the transformative shift in the fashion world as brands increasingly embrace the direct-to-consumer (D2C) model. This insightful book delves into how cutting-edge technologies, social media, and changing consumer preferences are enabling fashion brands to bypass traditional retail channels, connect directly with customers, and offer personalized experiences. By analyzing successful case studies and providing expert commentary, the book highlights the benefits and challenges of the D2C approach, offering a comprehensive guide for fashion entrepreneurs and industry professionals looking to thrive in this rapidly evolving landscape.

Extreme Revenue Growth

Author : Victor Cheng
Publisher : Victor Cheng
ISBN 13 : 0976462451
Total Pages : 208 pages
Book Rating : 4.9/5 (764 download)

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Book Synopsis Extreme Revenue Growth by : Victor Cheng

Download or read book Extreme Revenue Growth written by Victor Cheng and published by Victor Cheng. This book was released on 2008 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Revenue Operations

Author : Stephen G. Diorio
Publisher : John Wiley & Sons
ISBN 13 : 1119871123
Total Pages : 292 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Revenue Operations by : Stephen G. Diorio

Download or read book Revenue Operations written by Stephen G. Diorio and published by John Wiley & Sons. This book was released on 2022-04-19 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crush siloes by connecting teams, data, and technologies with a new systems-based approach to growth. Growing a business in the 21st Century has become a capital intensive and data-driven team sport. In Revenue Operations: A New Way to Align Sales and Marketing, Monetize Data, and Ignite Growth, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. The book shows everyone how to connect the dots across an increasingly complex technology ecosystem to simplify selling and accelerate revenue expansion. With Revenue Operations, you’ll understand what it takes to successfully transition to the new system of growth without killing your existing business. This practical and executable approach can be used by virtually any business - large or small, regardless of history or industry - that wants to generate more growth and value. By reading this book you will find: Real-world case studies and personal experiences from executives across an array of high technology, commercial, industrial, services, consumer, and cloud-based businesses. The six core elements of a system for managing your commercial operations, digital selling infrastructure, and customer data assets. Nine building-blocks that connect the dots across your sales and marketing technology ecosystem to generate more consistent growth and a better customer experience at lower costs. The skills and tools that next generation growth leaders will need to chart the roadmap for a successful career in any growth discipline for the next 25 years. An indispensable resource for anyone who wants to get more from their business – board members, CEOs, business unit leaders, strategists, thought leaders, analysts, operations professionals, partners, and front-line doers in sales, marketing, and service - Revenue Operations is based on over one thousand surveys of and interviews with business professionals conducted during 2020 and 2021. It also includes a comprehensive analysis of the sales and marketing technology landscape. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth.

Revenue Growth Platform

Author : Jan Ropponen
Publisher :
ISBN 13 : 9789526907918
Total Pages : 150 pages
Book Rating : 4.9/5 (79 download)

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Book Synopsis Revenue Growth Platform by : Jan Ropponen

Download or read book Revenue Growth Platform written by Jan Ropponen and published by . This book was released on 2018-11-22 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: We used to live in a product-centric world, where companies were built in siloes to effectively pump out products in a transactional fashion. Companies did not need to be so connected to customers to succeed. We have now moved into a service-oriented world, because customers demand results and outcomes, instead of products. Expectations towards companies have increased and products aren't any longer the only element considered when buyers make their decisions. According to a study, buyers are 5.2 times more likely to purchase from companies with a great customer experience. We truly live in a time where customer-centric companies flourish, a time which Forrester calls "The Age of the Customer." To succeed in this new world, companies need to have an increased focus on the whole customer lifecycle and they need to become more connected with customers in all stages of the journey. This means that both how the organization and technology are set up need to change, to be able to deliver a differentiated experience. To deliver on this differentiated experience, successful organizations are built with platform thinking, where roles, processes and technology steer customers as predictably as a factory line creates high-quality products 99.9% of the time. How do you build a B2B organization that is connected to customers and also predictable and scalable? To answer this question, we dive into these topics in this book: How are services and software fueling growth for B2B companies? What are new roles and responsibilities in a modern organization? How should marketing and sales be aligned? What is the technology that is needed? What is the role of customer support and customer success? What can and should be automated and what still needs humans? What can small agile companies teach larger organizations?

Digital Revolution in Insurance

Author : Jagendra Rana
Publisher : Blue Rose Publishers
ISBN 13 :
Total Pages : 408 pages
Book Rating : 4./5 ( download)

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Book Synopsis Digital Revolution in Insurance by : Jagendra Rana

Download or read book Digital Revolution in Insurance written by Jagendra Rana and published by Blue Rose Publishers. This book was released on 2024-04-25 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technology is a new force that is driving massive changes in the insurance sector. Digital insurance companies, otherwise known as InsurTech companies, are transforming the digital insurance landscape by offering ground-breaking insurance products through innovations. As digital transformation continues to change the way businesses operate and offer products and services to their customers, insurance industry is also getting reshaped by technology. While shopping for insurance policies, customers are looking for a personalised experience. Insurers are able to harness the results of AI to customize unique experiences for customers. For insurers, the changing landscape of insurance has led to a flurry of technological advancements in the industry. New digital technologies are changing the way customers interact with insurers.

Changing Face Of E-commerce In Asia

Author : Abhishek Behl
Publisher : World Scientific
ISBN 13 : 9811246122
Total Pages : 423 pages
Book Rating : 4.8/5 (112 download)

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Book Synopsis Changing Face Of E-commerce In Asia by : Abhishek Behl

Download or read book Changing Face Of E-commerce In Asia written by Abhishek Behl and published by World Scientific. This book was released on 2022-03-23 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Asia has been a hub for e-commerce companies in the past decade and the growth trajectory narrates the story of bright future. Its growth has largely impacted the economic, social and technological advancements in every country and contributed to global trade. Nonetheless, the success and failure of e-commerce companies lies on various factors, some of which include product pricing, competition, strategies and business models. However, with surveys in India indicating how sale of counterfeit products remains a significant problem for online shoppers across many e-commerce sites, e-commerce companies claim they are taking tough steps to ensure that counterfeit products do not make their way to customers, by delisting fraud sellers, using tamper-proof packaging and monitoring warehouses.This book aims to unwrap the stories of e-commerce companies in Asia and how they have contributed to the society. It discusses the growth and failures of some e-commerce giants and looks at both theoretical and practical aspects of e-commerce by presenting the issues, challenges and successes of e-commerce businesses. It examines interdisciplinary and transdisciplinary aspects from micro and macro perspectives and links disciplines like strategy, management, entrepreneurship, competitiveness, finance, technology and operations.

Retail Therapy

Author : Mark Pilkington
Publisher : Bloomsbury Publishing
ISBN 13 : 1472965132
Total Pages : 336 pages
Book Rating : 4.4/5 (729 download)

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Book Synopsis Retail Therapy by : Mark Pilkington

Download or read book Retail Therapy written by Mark Pilkington and published by Bloomsbury Publishing. This book was released on 2019-01-10 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost weekly, the news is full of stories about disappearing retail chains. From House of Fraser and BHS to Toys'R'Us and Sears, recognised names are vanishing overnight – as such large organizations disappear, so the malls, shopping centres, high streets and main streets become emptier and less appealing to visit. The retail sector is hugely important in terms of job numbers: in the US, it employs around 30 million people (directly and indirectly); in the UK, around 10 million. As such, anything that jeopardises the retail sector will have a deep and lasting impact on millions of lives, as well as on public policy. While many blame the 'Amazon effect', this is an oversimplification. Deeper forces are at work that are changing people's relationships with brands, the balance of power between producers and consumers, and the whole nature of the supply chain that has existed since the industrial revolution. Retail Therapy offers a comprehensive analysis of these forces and their impact on the world of retailing. More importantly, it presents a cogent analysis of the longer term trends that are shaping retailing, and outlines a clear road map for sustainable success in the future.

Think #Digital First

Author : Warren Knight
Publisher :
ISBN 13 : 9781910125984
Total Pages : 150 pages
Book Rating : 4.1/5 (259 download)

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Book Synopsis Think #Digital First by : Warren Knight

Download or read book Think #Digital First written by Warren Knight and published by . This book was released on 2015-04-28 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Think #Digital First' is essentially a step-by-step guide designed for creative entrepreneurs, business owners, and sales and marketing managers that shares with them the importance of having the right mindset to focus on technology, sales and marketing. Understanding your strengths to building the right team around you and knowing the different platforms, social networks and the right digital tools are so important when integrating them into your sales and marketing to help you market your brand online, saving time and getting sales to grow your business. An entrepreneur's first step to building a socially-savvy business is accepting that you are the one driving your business forward. To be able to do this in the most successful way, you need to build a social business from the ground up and in each of the below chapters, Warren's seven simple steps are easy to follow, packed full of great detail and demystifies the new digital age. Warren Knight is the co-founder of Gloople, the UK's first "Social Sharing" eCommerce platform. With 20 years' experience in selling products and services, he is a speaker, author and consultant specialising in B2B Social Media and is a Social Commerce expert helping SME's use Social Media and Digital Commerce to achieve a multi-channel experience to drive traffic and better understand their customers.

The Digital Supply Chain

Author : Bart L. MacCarthy
Publisher : Elsevier
ISBN 13 : 0323916155
Total Pages : 466 pages
Book Rating : 4.3/5 (239 download)

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Book Synopsis The Digital Supply Chain by : Bart L. MacCarthy

Download or read book The Digital Supply Chain written by Bart L. MacCarthy and published by Elsevier. This book was released on 2022-06-09 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Supply Chain is a thorough investigation of the underpinning technologies, systems, platforms and models that enable the design, management, and control of digitally connected supply chains. The book examines the origin, emergence and building blocks of the Digital Supply Chain, showing how and where the virtual and physical supply chain worlds interact. It reviews the enabling technologies that underpin digitally controlled supply chains and examines how the discipline of supply chain management is affected by enhanced digital connectivity, discussing purchasing and procurement, supply chain traceability, performance management, and supply chain cyber security. The book provides a rich set of cases on current digital practices and challenges across a range of industrial and business sectors including the retail, textiles and clothing, the automotive industry, food, shipping and international logistics, and SMEs. It concludes with research frontiers, discussing network science for supply chain analysis, challenges in Blockchain applications and in digital supply chain surveillance, as well as the need to re-conceptualize supply chain strategies for digitally transformed supply chains.

ADVANCES IN BUSINESS AND MANAGEMENT IN THE VUCA WORLD

Author : Dr. Lalit Kumar Joshi
Publisher : REDSHINE Publication
ISBN 13 : 1312459727
Total Pages : 299 pages
Book Rating : 4.3/5 (124 download)

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Book Synopsis ADVANCES IN BUSINESS AND MANAGEMENT IN THE VUCA WORLD by : Dr. Lalit Kumar Joshi

Download or read book ADVANCES IN BUSINESS AND MANAGEMENT IN THE VUCA WORLD written by Dr. Lalit Kumar Joshi and published by REDSHINE Publication. This book was released on with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a volatile economic climate characterised by various challenges and changes at every turn, organisationss must adjust their management system in order to preserve or even grow their productivity and competitive edge. All operations carried out inside an organisation are based on a sequence of interdependent managerial decisions that set the aims and modalities of activity, guaranteeing economic-financial balance. The activities carried out inside a company frequently change as the conditions and characteristics of the business environment undergo alterations, necessitating the updating of decision-making procedures. As a result, company personnel must be prepared to arrange their activities in a volatile, unpredictable, complex, and ambiguous world - the VUCA world.

Quotations from Chairman Mao Tse-Tung

Author : Mao Tse-Tung
Publisher : Read Books Ltd
ISBN 13 : 1446545318
Total Pages : 192 pages
Book Rating : 4.4/5 (465 download)

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Book Synopsis Quotations from Chairman Mao Tse-Tung by : Mao Tse-Tung

Download or read book Quotations from Chairman Mao Tse-Tung written by Mao Tse-Tung and published by Read Books Ltd. This book was released on 2013-04-16 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quotations from Chairman Mao Tse-Tung' is a volume of selected statements taken from the speeches and writings by Mao Mao Tse-Tung, published from 1964 to 1976. It was often printed in small editions that could be easily carried and that were bound in bright red covers, which led to its western moniker of the 'Little Red Book'. It is one of the most printed books in history, and will be of considerable value to those with an interest in Mao Tse-Tung and in the history of the Communist Party of China. The chapters of this book include: 'The Communist Party', 'Classes and Class Struggle', 'Socialism and Communism', 'The Correct Handling of Contradictions Among The People', 'War and Peace', 'Imperialism and All Reactionaries ad Paper Tigers', 'Dare to Struggle and Dare to Win', et cetera. We are republishing this antiquarian volume now complete with a new prefatory biography of Mao Tse-Tung.

Dynamical Theory of Dendritic Growth in Convective Flow

Author : Jian-Jun Xu
Publisher : Springer Science & Business Media
ISBN 13 : 1475737092
Total Pages : 243 pages
Book Rating : 4.4/5 (757 download)

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Book Synopsis Dynamical Theory of Dendritic Growth in Convective Flow by : Jian-Jun Xu

Download or read book Dynamical Theory of Dendritic Growth in Convective Flow written by Jian-Jun Xu and published by Springer Science & Business Media. This book was released on 2013-04-17 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Convective flow in the liquid phase is always present in a realistic process of freezing and melting and may significantly affect the dynamics and results of the process. The study of the interplay of growth and convection flow during the solidification has been an important subject in the broad fields of materials science, condensed matter physics, fluid physics, micro-gravity science, etc. The present book is concerned with the dynamics of free dendritic growth with convective flow in the melt. It systematically presents the results obtained in terms of a unified asymptotic approach in the framework of the interfacial wave (IFW) theory. In particular, the book explores the effect of the various types of convection flow on the selection and pattern formation of dendritic growth based on the global stability analysis.

Fighting Churn with Data

Author : Carl S. Gold
Publisher : Manning Publications
ISBN 13 : 161729652X
Total Pages : 502 pages
Book Rating : 4.6/5 (172 download)

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Book Synopsis Fighting Churn with Data by : Carl S. Gold

Download or read book Fighting Churn with Data written by Carl S. Gold and published by Manning Publications. This book was released on 2020-12-22 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: The beating heart of any product or service business is returning clients. Don't let your hard-won customers vanish, taking their money with them. In Fighting Churn with Data you'll learn powerful data-driven techniques to maximize customer retention and minimize actions that cause them to stop engaging or unsubscribe altogether. Summary The beating heart of any product or service business is returning clients. Don't let your hard-won customers vanish, taking their money with them. In Fighting Churn with Data you'll learn powerful data-driven techniques to maximize customer retention and minimize actions that cause them to stop engaging or unsubscribe altogether. This hands-on guide is packed with techniques for converting raw data into measurable metrics, testing hypotheses, and presenting findings that are easily understandable to non-technical decision makers. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the technology Keeping customers active and engaged is essential for any business that relies on recurring revenue and repeat sales. Customer turnover—or “churn”—is costly, frustrating, and preventable. By applying the techniques in this book, you can identify the warning signs of churn and learn to catch customers before they leave. About the book Fighting Churn with Data teaches developers and data scientists proven techniques for stopping churn before it happens. Packed with real-world use cases and examples, this book teaches you to convert raw data into measurable behavior metrics, calculate customer lifetime value, and improve churn forecasting with demographic data. By following Zuora Chief Data Scientist Carl Gold’s methods, you’ll reap the benefits of high customer retention. What's inside Calculating churn metrics Identifying user behavior that predicts churn Using churn reduction tactics with customer segmentation Applying churn analysis techniques to other business areas Using AI for accurate churn forecasting About the reader For readers with basic data analysis skills, including Python and SQL. About the author Carl Gold (PhD) is the Chief Data Scientist at Zuora, Inc., the industry-leading subscription management platform. Table of Contents: PART 1 - BUILDING YOUR ARSENAL 1 The world of churn 2 Measuring churn 3 Measuring customers 4 Observing renewal and churn PART 2 - WAGING THE WAR 5 Understanding churn and behavior with metrics 6 Relationships between customer behaviors 7 Segmenting customers with advanced metrics PART 3 - SPECIAL WEAPONS AND TACTICS 8 Forecasting churn 9 Forecast accuracy and machine learning 10 Churn demographics and firmographics 11 Leading the fight against churn

The AI Marketing Canvas

Author : Raj Venkatesan
Publisher : Stanford University Press
ISBN 13 : 1503628043
Total Pages : 295 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis The AI Marketing Canvas by : Raj Venkatesan

Download or read book The AI Marketing Canvas written by Raj Venkatesan and published by Stanford University Press. This book was released on 2021-05-18 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a direct, actionable plan CMOs can use to map out initiatives that are properly sequenced and designed for success—regardless of where their marketing organization is in the process. The authors pose the following critical questions to marketers: (1) How should modern marketers be thinking about artificial intelligence and machine learning? and (2) How should marketers be developing a strategy and plan to implement AI into their marketing toolkit? The opening chapters provide marketing leaders with an overview of what exactly AI is and how is it different than traditional computer science approaches. Venkatesan and Lecinski, then, propose a best-practice, five-stage framework for implementing what they term the "AI Marketing Canvas." Their approach is based on research and interviews they conducted with leading marketers, and offers many tangible examples of what brands are doing at each stage of the AI Marketing Canvas. By way of guidance, Venkatesan and Lecinski provide examples of brands—including Google, Lyft, Ancestry.com, and Coca-Cola—that have successfully woven AI into their marketing strategies. The book concludes with a discussion of important implications for marketing leaders—for your team and culture.

Build Brilliant Brands

Author : Aline Santos
Publisher : Human After All Limited
ISBN 13 :
Total Pages : 268 pages
Book Rating : 4./5 ( download)

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Book Synopsis Build Brilliant Brands by : Aline Santos

Download or read book Build Brilliant Brands written by Aline Santos and published by Human After All Limited. This book was released on 2020-09-16 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facebook's EMEA Client Council is made up of leaders from some of the most influential brands and agencies across Europe, the Middle East and Africa. The goal of the council has been to create a forum where the best minds in business can come together to share ideas and develop best practices. Build Brilliant Brands is the first attempt to capture their ideas, insights and opinions. It features 22 essays — 18 penned by council members, four by guest contributors — split across three distinct chapters: what hasn't changed in marketing, what's changing, and what needs to change. And though the essays cover a wide range of topics, each is designed to inspire and inform those who are in the business of building brilliant brands.