Customer Communications 2006 2007

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Customer Communications 2006-2007

Author : Maggie Jones
Publisher : Routledge
ISBN 13 : 0750680032
Total Pages : 339 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Customer Communications 2006-2007 by : Maggie Jones

Download or read book Customer Communications 2006-2007 written by Maggie Jones and published by Routledge. This book was released on 2006 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann's 2006-2007 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings Written by the CIM Level verifier for the Cim Certificate and fully endorsed by the institute to guide you through the 2006-2007 syllabus Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

Marketing Communications 2006-2007

Author : Graham Hughes
Publisher : Routledge
ISBN 13 : 0750680105
Total Pages : 319 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Marketing Communications 2006-2007 by : Graham Hughes

Download or read book Marketing Communications 2006-2007 written by Graham Hughes and published by Routledge. This book was released on 2006 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann's 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings Written specially for the Marketing Communications module by leading experts in the field * The only coursebook fully endorsed by CIM * Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

Understanding social security (Second edition)

Author : Millar, Jane
Publisher : Policy Press
ISBN 13 : 1447319974
Total Pages : 311 pages
Book Rating : 4.4/5 (473 download)

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Book Synopsis Understanding social security (Second edition) by : Millar, Jane

Download or read book Understanding social security (Second edition) written by Millar, Jane and published by Policy Press. This book was released on 2009-02-02 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an increasingly risky world the need for social security support is greater than ever. Benefits and tax credits aim to provide protection against economic risks, help families with the costs of bringing up children, enable people to save for retirement, and provide support in old age. Key goals are to redistribute income to alleviate poverty and help people maintain living standards across the lifecourse. Reform of the social security and tax systems has been at the heart of the UK Labour government's aspirations to modernise the welfare state since 1997 with major changes in both policy and administration. This second edition of the important text, Understanding Social Security, reviews these policy developments, giving readers the information and analytical tools to make sense of policy debates and reforms and to evaluate options for the future. The chapters have been extensively updated since the first edition, with new chapters on social security reform, inequalities and social security, and the new 'welfare market'. The main topics covered include: · the social security safety net · racism, ethnicity, migration · social security governance · global social security · social security and the life course · the challenge of childhood poverty · reforming pensions · welfare to work · sickness, incapacity and disability · tax credits · service delivery information technology The book provides a critical examination of social security policy and practice and is essential reading for students of social policy, social work and sociology, as well as policy-makers and practitioners in the fields of social security, welfare-to-work, employment, anti-poverty strategies and welfare rights. It will be of interest to those interested in recent policy developments in these areas, emerging issues and debates, and in wider issues of the modernisation of the welfare state.

FCC Record

Author : United States. Federal Communications Commission
Publisher :
ISBN 13 :
Total Pages : 1036 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis FCC Record by : United States. Federal Communications Commission

Download or read book FCC Record written by United States. Federal Communications Commission and published by . This book was released on 2007 with total page 1036 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Social Robotics

Author : Shuzhi Sam Ge
Publisher : Springer
ISBN 13 : 3642341039
Total Pages : 679 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Social Robotics by : Shuzhi Sam Ge

Download or read book Social Robotics written by Shuzhi Sam Ge and published by Springer. This book was released on 2012-11-04 with total page 679 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 4th International Conference on Social Robotics, ICSR 2012, held in Chengdu, China, in October 2012. The 66 revised full papers were carefully reviewed and selected from numerous submissions. The papers are organized in topical sections on affective and cognitive sciences for socially interactive robots, situated interaction and embodiment, robots to assist the elderly and persons with disabilities, social acceptance of robots and their impact to the society, artificial empathy, HRI through non-verbal communication and control, social telepresence robots, embodiments and networks, interaction and collaboration among robots, humans and environment, human augmentation, rehabilitation, and medical robots I and II.

Qualitative Research Methods in Public Relations and Marketing Communications

Author : Christine Daymon
Publisher : Routledge
ISBN 13 : 1136935029
Total Pages : 550 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Qualitative Research Methods in Public Relations and Marketing Communications by : Christine Daymon

Download or read book Qualitative Research Methods in Public Relations and Marketing Communications written by Christine Daymon and published by Routledge. This book was released on 2010-09-13 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of this highly accessible, core textbook continues to offer students a practical guide to the process of planning, undertaking and writing about qualitative research in public relations and marketing communications. Through clear explanations and illustrations, the book encourages undergraduate and master level students to engage with the main approaches and techniques for conducting critical, reflective investigations. This new edition: Identifies the skills and strategies needed to conduct authentic, trustworthy research Highlights specific analytical techniques associated within the main research approaches Provides new sections on internet-based research, critical discourse analysis, historical research, action research and mixed methods research Qualitative Research Methods in Public Relations and Marketing Communications will be invaluable for those undertaking research methods courses on public relations and marketing communication degrees, as well as those working on a dissertation.

Prologue to a Farce

Author : Mark Lloyd
Publisher : University of Illinois Press
ISBN 13 : 0252091752
Total Pages : 355 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis Prologue to a Farce by : Mark Lloyd

Download or read book Prologue to a Farce written by Mark Lloyd and published by University of Illinois Press. This book was released on 2010-10-01 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A popular Government without popular information or the means of acquiring it, is but a Prologue to a Farce or a Tragedy or perhaps both.”--James Madison, 1822 Mark Lloyd has crafted a complex and powerful assessment of the relationship between communication and democracy in the United States. In Prologue to a Farce, he argues that citizens’ political capabilities depend on broad public access to media technologies, but that the U.S. communications environment has become unfairly dominated by corporate interests. Drawing on a wealth of historical sources, Lloyd demonstrates that despite the persistent hope that a new technology (from the telegraph to the Internet) will rise to serve the needs of the republic, none has solved the fundamental problems created by corporate domination. After examining failed alternatives to the strong publicly owned communications model, such as antitrust regulation, the public trustee rules of the Federal Communications Commission, and the underfunded public broadcasting service, Lloyd argues that we must re-create a modern version of the Founder’s communications environment, and offers concrete strategies aimed at empowering citizens.

Security and Safety in the Era of Global Risks

Author : Radomir Compel
Publisher : Routledge
ISBN 13 : 100040319X
Total Pages : 270 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Security and Safety in the Era of Global Risks by : Radomir Compel

Download or read book Security and Safety in the Era of Global Risks written by Radomir Compel and published by Routledge. This book was released on 2021-07-29 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concept of risk in global life has not been fully understood and explored and this book attempts to examine what it entails in the fast changing, interconnected and complex world. As a foundational component of safety systems, risk has been considered relatively simple, predictable, and therefore, assessable and manageable phenomenon. Social and political sciences prefer the terminology of security to capture the dimension of risk which is more complex and more consequential to survival. Risk has become more human-made and intentional today, and this book explores innovative approaches and engages in theoretical and policy debates to capture its political and security dimensions.

Model Rules of Professional Conduct

Author : American Bar Association. House of Delegates
Publisher : American Bar Association
ISBN 13 : 9781590318737
Total Pages : 216 pages
Book Rating : 4.3/5 (187 download)

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Book Synopsis Model Rules of Professional Conduct by : American Bar Association. House of Delegates

Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

American Book Publishing Record

Author :
Publisher :
ISBN 13 :
Total Pages : 1206 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis American Book Publishing Record by :

Download or read book American Book Publishing Record written by and published by . This book was released on 2006 with total page 1206 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Managerial Communication

Author : Geraldine E. Hynes
Publisher : SAGE Publications
ISBN 13 : 1483358569
Total Pages : 719 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Managerial Communication by : Geraldine E. Hynes

Download or read book Managerial Communication written by Geraldine E. Hynes and published by SAGE Publications. This book was released on 2015-01-22 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Practical, Strategic Approach to Managerial Communication Managerial Communication: Strategies and Applications focuses on communication skills and strategies that managers need in today’s workplace. This book continues to be the market leader due to its strategic approach, solid research base, comprehensive coverage, balanced examination of oral and written communication, and focus on managerial, not entry-level, competencies. In the Sixth Edition, author Geraldine E. Hynes preserves the book’s key strengths while reflecting the realities of the contemporary workplace.

Foundations and Frontiers in Computer, Communication and Electrical Engineering

Author : Aritra Acharyya
Publisher : CRC Press
ISBN 13 : 1315657910
Total Pages : 568 pages
Book Rating : 4.3/5 (156 download)

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Book Synopsis Foundations and Frontiers in Computer, Communication and Electrical Engineering by : Aritra Acharyya

Download or read book Foundations and Frontiers in Computer, Communication and Electrical Engineering written by Aritra Acharyya and published by CRC Press. This book was released on 2016-05-05 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 3rd International Conference on Foundations and Frontiers in Computer, Communication and Electrical Engineering is a notable event which brings together academia, researchers, engineers and students in the fields of Electronics and Communication, Computer and Electrical Engineering making the conference a perfect platform to share experience, f

Cognitive Radio, Mobile Communications and Wireless Networks

Author : Mubashir Husain Rehmani
Publisher : Springer
ISBN 13 : 3319910027
Total Pages : 292 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Cognitive Radio, Mobile Communications and Wireless Networks by : Mubashir Husain Rehmani

Download or read book Cognitive Radio, Mobile Communications and Wireless Networks written by Mubashir Husain Rehmani and published by Springer. This book was released on 2018-07-30 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the latest research and development of new technologies for cognitive radio, mobile communications, and wireless networks. The contributors discuss the research and requirement analysis and initial standardization work towards 5G cellular systems and the capacity problems it presents. They show how cognitive radio, with the capability to flexibly adapt its parameters, has been proposed as the enabling technology for unlicensed secondary users to dynamically access the licensed spectrum owned by legacy primary users on a negotiated or an opportunistic basis. They go on to show how cognitive radio is now perceived in a much broader paradigm that will contribute to solve the resource allocation problem that 5G requirements raise. The chapters represent hand-selected expanded papers from EAI sponsored and hosted conferences such as the 12th EAI International Conference on Mobile and Ubiquitous Systems, the 11th EAI International Conference on Heterogeneous Networking for Quality, Reliability, Security and Robustness, the 10th International Conference on Cognitive Radio Oriented Wireless Networks, the 8th International Conference on Mobile Multimedia Communications, and the EAI International Conference on Software Defined Wireless Networks and Cognitive Technologies for IoT.

Issues in Information and Media Literacy

Author : Marcus Leaning
Publisher : Informing Science
ISBN 13 : 1932886117
Total Pages : 270 pages
Book Rating : 4.9/5 (328 download)

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Book Synopsis Issues in Information and Media Literacy by : Marcus Leaning

Download or read book Issues in Information and Media Literacy written by Marcus Leaning and published by Informing Science. This book was released on 2009 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

COMMUNICATION SKILLS FOR ENGINEERS AND SCIENTISTS, SECOND EDITION

Author : SHARMA, SANGEETA
Publisher : PHI Learning Pvt. Ltd.
ISBN 13 : 8119364104
Total Pages : 378 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis COMMUNICATION SKILLS FOR ENGINEERS AND SCIENTISTS, SECOND EDITION by : SHARMA, SANGEETA

Download or read book COMMUNICATION SKILLS FOR ENGINEERS AND SCIENTISTS, SECOND EDITION written by SHARMA, SANGEETA and published by PHI Learning Pvt. Ltd.. This book was released on 2023-08-01 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's fast-paced era of information technology, communicating effectively has become an indispensable skill sought after by organizations worldwide. Professionals who possess excellent communication skills are well-equipped to navigate the challenges of the modern professional world, where diverse paths like writing, speaking, reading, and listening converge. This all-encompassing, student-friendly textbook delves into the crucial aspects of technical communication, tailored specifically for students of science and engineering. Divided into two parts, this book provides a complete understanding of the essential skills required to thrive in the realm of technical communication. Part A of the text through in-depth exploration introduces students to the intricacies of drafting business documents, the significance of effective teamwork, and offers remedies to communication breakdown. Furthermore, a dedicated chapter on Advertising sheds light on the art of persuasive communication. Part B focuses on the collective and individual requirements of group communication. With a practical approach, it explores the intricacies of delivering impactful presentations, decoding non-verbal cues, mastering the art of speeches, excelling in interviews, and honing negotiation skills. These skills are essential for young professionals aiming to thrive in new challenges and excel in their careers. This captivating text, now in its Second Edition, features a brand new chapter, Technology in Communication. The chapter highlights the revolutionary role of technology in disseminating fast and efficient information through online platforms. In addition, it also forewarns the disadvantages of technology in communication. Overall, the content emphasizes the transformative role of technology in communication and the need for responsible and mindful usage to maximize its benefits. Primarily intended as a text for undergraduate students of engineering and science, this compact book is also of immense value to the students of business management. In addition, the text would be a handy reference for practicing professionals who wish to hone their communication skills for achieving better results and should prove extremely useful for those involved in everyday communication. TARGET AUDIENCE • B. Tech • MBA • PDGM/BBA

Media, Telecommunications, and Business Strategy

Author : Richard A. Gershon
Publisher : Routledge
ISBN 13 : 1136288910
Total Pages : 445 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Media, Telecommunications, and Business Strategy by : Richard A. Gershon

Download or read book Media, Telecommunications, and Business Strategy written by Richard A. Gershon and published by Routledge. This book was released on 2013-07-18 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: With today’s dynamic and rapidly evolving environment, media managers must have a clear understanding of different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their organizations forward. Developed for students in telecommunications management, media management, and the business of media, this text helps future media professionals understand the relationship and convergence patterns between the broadcast, cable television, telephony, and Internet communication industries. The second edition includes updated research throughout , including material on major business and technology changes and the importance of digital lifestyle reflected in e-commerce and personalized media selection, such as Netflix and iTunes, and the growing importance of Facebook and social networking from a business perspective.

A New Paradigm in Marketing – The Service Dominant Logic: Academia’s Reactions to the Theory of Vargo and Lusch

Author : Christina Weißenfels
Publisher : Anchor Academic Publishing (aap_verlag)
ISBN 13 : 3954892537
Total Pages : 61 pages
Book Rating : 4.9/5 (548 download)

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Book Synopsis A New Paradigm in Marketing – The Service Dominant Logic: Academia’s Reactions to the Theory of Vargo and Lusch by : Christina Weißenfels

Download or read book A New Paradigm in Marketing – The Service Dominant Logic: Academia’s Reactions to the Theory of Vargo and Lusch written by Christina Weißenfels and published by Anchor Academic Publishing (aap_verlag). This book was released on 2014-04 with total page 61 pages. Available in PDF, EPUB and Kindle. Book excerpt: For virtually all of the 20th century, the paradigm in marketing was founded on early economic thoughts, making goods and exchanges the focal point of economic research and practice. In the 1980s and 1990s, scholars called for a paradigm shift, but did not deliver clear directives on how to move forward. It was not before 2004 when Stephen L. Vargo and Robert F. Lusch published their award-winning article Evolving to a New Dominant Logic for Marketing in the Journal of Marketing, dealing with a potentially new paradigm for marketing. The publication has caused a lot of discussions, crowned by a collection of essays from more than 50 scholars in 2006. This book aims at looking into the reactions and discussions regarding the proposed service-dominant logic in more detail. So far, no comprehensive overview of the existing literature has yet been made. This book will introduce the basic ideas of the service-dominant logic, followed by a detailed state-of-literature. The last part of the book will examine whether the concepts of a service-dominant logic display similarities with concepts of B2B marketing and whether they could successfully be adopted in B2B markets.