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Author :
Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.3/5 (512 download)
Download or read book Crosscurrents in Corporate Communications written by and published by . This book was released on 1993 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 2214 pages
Book Rating : 4.:/5 (327 download)
Download or read book Sourcebook on Corporate Image and Corporate Advocacy Advertising written by and published by . This book was released on 1978 with total page 2214 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael B. Goodman
Publisher : Peter Lang
ISBN 13 : 9781433106217
Total Pages : 264 pages
Book Rating : 4.1/5 (62 download)
Download or read book Corporate Communication written by Michael B. Goodman and published by Peter Lang. This book was released on 2010 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Internet, and a substantially transformed understanding of what a 21st-century corporation stands for. This book provides an accessible framework for describing these forces and the specific communication challenges that they have thrown at the global corporation. The text reviews the evolution of society's response to the development of the modern company and the corporate communication practices that grew up in response to it, as well as examining the impact of globalization, Web 2.0 and the networked enterprise on current corporate relationships with key stakeholders such as customers, employees, shareholders, communities and regulators. In examining these forces and how they are interwoven, the authors offer insights and strategies for deploying effective communication as a strategic business asset in today's global economy. Designed for the advanced student of corporate communication, the book contains updated guidelines for the management of investor relations, community relations and other corporate relationships in the age of social media. Specific recommendations for how to organize and execute effective communication for the contemporary practitioner working in the communication field are also provided.
Author : Leigh Eldridge Knopf
Publisher :
ISBN 13 :
Total Pages : 276 pages
Book Rating : 4.E/5 ( download)
Download or read book Perspectives on Corporate Communication Strategies in the Context of Environmental Issues written by Leigh Eldridge Knopf and published by . This book was released on 1983 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chandan Maheshkar
Publisher : Vernon Press
ISBN 13 : 1648896863
Total Pages : 359 pages
Book Rating : 4.6/5 (488 download)
Download or read book Handbook of Research on Cross-culture Business and Management written by Chandan Maheshkar and published by Vernon Press. This book was released on 2023-05-09 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: As organizations and businesses continue to expand in the cross-border and multicultural markets, culture needs to be taken into consideration. At present, culture introduces significant changes in the core assumptions of business practices and skill expectations. Gaining cross-cultural compatibility is now a serious concern for businesses and organizations. Appreciating the overall view of cross-cultural business environment, 'Handbook of Research on Cross-culture Business and Management' is a significant attempt to contribute a piece of knowledge on different aspects of cross-cultural business and management, facilitating practitioners and academicians to explore different cross-cultural business practices and develop competencies. This book will be a unique source for cross-cultural business and management practices, helping people of both industry and academia to understand the cross-cultural business environment and improve management practices.
Author : Carl H. Botan
Publisher : Routledge
ISBN 13 : 1135216878
Total Pages : 620 pages
Book Rating : 4.1/5 (352 download)
Download or read book Public Relations Theory II written by Carl H. Botan and published by Routledge. This book was released on 2010-08-27 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a revision. Editors Carl H. Botan and Vincent Hazleton have brought together key theorists and scholars in public relations to articulate the current state of public relations theory, chronicling the ongoing evolution of public relations as a field of study. The contributors to this volume represent the key figures in the discipline, and their chapters articulate the significant advances in public relations theory and research. Working from the position that public relations is a theoretically grounded and research based discipline with the potential to bring numerous areas of applied communication together, Botan and Hazleton have developed this volume to open up the public relations field to a broad variety of theories. Organized into two major sections--Foundations, and Tools for Tomorrow--the volume presents four types of chapters: discussions addressing how public relations should be understood and practiced; examinations of theories from other areas applied to public relations; explorations of theories about a specific area of public relations practice; and considerations of public relations theories and research that have not been given sufficient attention in the past or that hold particular promise for the future of public relations. It serves as a thorough overview of the current state of theory in public relations scholarship. Like its predecessor, Public Relations Theory II will be influential in the future development of public relations theory. Taken as a whole, the chapters in this book will help readers develop their own sense of direction for public relations theory. Public Relations Theory II is an essential addition to the library of every public relations scholar, and is appropriate for use in advanced public relations theory coursework as well as for study and reference.
Author : Martin B. Gold
Publisher : Rowman & Littlefield
ISBN 13 : 1793631158
Total Pages : 429 pages
Book Rating : 4.7/5 (936 download)
Download or read book Crosscurrents written by Martin B. Gold and published by Rowman & Littlefield. This book was released on 2022-12-19 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Locked in a common fight against Imperial Japan, the United States and Nationalist China became allies, but significant fissures in their relationship soon developed. Neither ally would accommodate each other’s core interests in strategies necessary to win the war. This disconnect continued after Japan’s surrender, as the United States pressed Chinese Nationalists and Communists to join a coalition government that neither wanted. During the civil war, the United States supported the Nationalists, but never to the degree they thought mattered. After the Communist triumph, America served its national security and anti-Communism, by helping the Nationalists defend Taiwan, but hedged against assisting Chiang Kai-shek to reconquer the mainland. Twice in the 1950’s tensions in the Taiwan Strait nearly expanded into nuclear conflict.
Author : Garrison Clifford Gibson
Publisher : Lulu.com
ISBN 13 : 1300178949
Total Pages : 303 pages
Book Rating : 4.3/5 (1 download)
Download or read book Temporal Cross Currents written by Garrison Clifford Gibson and published by Lulu.com. This book was released on 2012-11-03 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Martian philosopher, Patrick Voevoda, encounters evil embodied in aliens and humans alike. An event horizon of concentrated wickedness overcomes good sense in political-economic leaders stimulating their will to power to reach for absolute power with bitter ends. The recurrent cycle of human and alien behavior is morphed by evolution in a variety of forms across Universe (1). Voevoda and friends search for deeper meaning in truth directed evolution spiritually, Jesus Christ and God overcoming the chaos of conflict and philosophical enigmas of quantum physical cosmology.
Author : Baker Library
Publisher :
ISBN 13 :
Total Pages : 596 pages
Book Rating : 4.:/5 ( download)
Download or read book Current Periodical Publications in Baker Library written by Baker Library and published by . This book was released on 1989 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magazines, journals, newspapers, bulletins, statistical annuals, loose leaf business services, governmental agency annual reports, directories, proceedings of annual conferences, yearbooks.
Author : James D. Hodgson
Publisher : Rowman & Littlefield
ISBN 13 : 9780742555334
Total Pages : 252 pages
Book Rating : 4.5/5 (553 download)
Download or read book Doing Business with the New Japan written by James D. Hodgson and published by Rowman & Littlefield. This book was released on 2008 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Japanese negotiation style : characteristics of a distinct approach.
Author : Henry R. Luce
Publisher :
ISBN 13 :
Total Pages : 872 pages
Book Rating : 4.3/5 (91 download)
Download or read book Fortune written by Henry R. Luce and published by . This book was released on 1977 with total page 872 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Briton Hadden
Publisher :
ISBN 13 :
Total Pages : 1666 pages
Book Rating : 4.F/5 ( download)
Download or read book Time written by Briton Hadden and published by . This book was released on 1985 with total page 1666 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. House. Committee on Ways and Means
Publisher :
ISBN 13 :
Total Pages : 1320 pages
Book Rating : 4.:/5 (327 download)
Download or read book Tax Aspects of the President's Economic Program written by United States. Congress. House. Committee on Ways and Means and published by . This book was released on 1981 with total page 1320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael Roloff
Publisher : Routledge
ISBN 13 : 1135152799
Total Pages : 520 pages
Book Rating : 4.1/5 (351 download)
Download or read book Communication Yearbook 22 written by Michael Roloff and published by Routledge. This book was released on 2012-07-23 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, each volume provides a forum for the exchange of interdisciplinary and internationally diverse scholarship relating to communication in its many forms. This volume re-issues the yearbook from 1999.
Author : Various
Publisher : Routledge
ISBN 13 : 1136630538
Total Pages : 17176 pages
Book Rating : 4.1/5 (366 download)
Download or read book Communication Yearbooks Vols 6-33 Set written by Various and published by Routledge. This book was released on 2021-11-05 with total page 17176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals originally published between 1977 and 2009 publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Topics dealt with include Communication as Process, Research Methodology in Communication, Communication Effects, Taxonomy of Communication and European Communication Theory, Information Systems Division, Mass Communication Research, Mapping the Domain of Intercultural Communication, Public Relations, Feminist Scholarship, Communication Law and Policy, Visual Communication, Communication and Cross-Sex Friendships Across the Life Cycle, Television Programming and Sex Stereotyping, InterCultural Communication Training, Leadership and Relationships, Media Performance Assessment, Cognitive Approaches to Communication.
Author : N.L. Gupta
Publisher : Concept Publishing Company
ISBN 13 : 9788170226208
Total Pages : 384 pages
Book Rating : 4.2/5 (262 download)
Download or read book Crosscultural Communication written by N.L. Gupta and published by Concept Publishing Company. This book was released on 1998 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Book Provides A Global Perspective To The Cross-Cultural Communication. Besides Presenting Conceptual Analysis, It Discusses At Length The Cultural Pluralism, Multi-Religious Communication, Religion And Politics, Socio-Economic Inter-Dependence, Cross-Currents In Philosophy, Art And Literature, And Human Values.
Author :
Publisher :
ISBN 13 :
Total Pages : 1148 pages
Book Rating : 4.:/5 (319 download)
Download or read book Cumulative List of Organizations Described in Section 170 (c) of the Internal Revenue Code of 1954 written by and published by . This book was released on 2002 with total page 1148 pages. Available in PDF, EPUB and Kindle. Book excerpt:
